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SEPTEMBER 13, 2015
LAUNCH PLAN
START STRONG.
STAY STRONG.
OURMISSION
We exist so that people can
belong, believe, and
become who they were
meant to be in Christ.
OUR PASTORS
Dexter and Genette Howard are a
ministry team, serving together as
parents of 6 growing daughters,
Pastors, Bible-teachers, authors, and
humanitarians.
The Howards have traveled
throughout Haiti, South America,
and many African nations (Nigeria,
Zambia, and Botswana) as
speakers, teachers and
humanitarians.
Their passion is planting and
nurturing life-giving churches.
They have been married for over 20
years.
WHY ANOTHER CHURCH?
Over 1 million people in the
Charlotte metropolitan area have no
church affiliation.
THE POWER OF A
• Life-giving churches bring hope, help, and healing to
hurting families and individuals.
• Life-giving churches strengthen the moral fiber that
make communities safe and peaceful places to live.
• Life-giving churches bridge the gap of human
differences by bringing people from all walks of life
together.
• Life-giving churches provide people a sense of purpose
and significance in life.
LIFE-GIVING CHURCH
THE LOCAL CHURCH IS THE HOPE OF
THE WORLD.
PEOPLE
NEED TO…
BELONGThe Restoration Place will
provide a place for people
to connect in deep,
meaningful relationships
that will accelerate their
spiritual growth and
enhance their overall
wellbeing.
“Church is not just about membership, but
friendship.” – Unknown
PEOPLE
NEED TO…
BELIEVEThe Restoration Place will
provide an atmosphere
where people can
experience deep and
intimate worship of God,
hear the Word taught with
clarity and relevance, and
grow stronger in faith.
“It’s impossible to please God apart from faith. And why? Because
anyone who wants to approach God must believe both that he exists
and that he cares enough to respond to those who seek him.”
Hebrews 11:6 MSG
PEOPLE NEED TO…
BECOMEwho they were meant to be in Christ
The fact is, life hurts everyone. So much so, that people can begin to identify more with their pain than their potential.
The truth is, NO MATTER WHAT HAS HAPPENED, God has a plan to get people back on track with His original purpose for their life.
With God, it’s not too late for anyone to become the kind of person they were meant to be.
RELEVANCE: We deliver God’s Word in big, bold, innovative
ways to reach people with a message that matters to them
now.
EXCELLENCE: We consistently go above & beyond to
achieve the “Wow Factor.” Our personal best honors God & draws others.
COMPASSION: We are love-driven. We go as far as we
can and stay as long as we can to help hurting people.
These values shape the “spirit” of The Restoration Place
and make our church a special place for people to
worship, grow, and reach their potential.
OUR GUIDING VALUES
OUR GUIDING VALUES
POWER: We’re impact players who expect God-sized results that radically change lives. We play to win.
RELATIONSHIPS: We do life together—up close and
personal, by providing meaningful, creative ways to
connect people to God and to each other. To us, it’s all about family.
GENEROSITY: We give like there are no limits.
SERVICE: We are here to meet the needs of people. Period.
OUR 7 KEYS
These are the “keys” that The Restoration Place will use to change the
world one individual, one family, and one community at a time.
WORSHIP- We will offer all-
encompassing praise and worship
opportunities that provide genuine powerful
spiritual connections with God.
SCRIPTURE- We will present relevant
teachings of the Word with real world
solutions to what matters most to people.
OUTREACH- We will model Christ’s
compassion and concern through
participation in community service projects
& partnerships.
LEADERSHIP- We will provide training,
mentoring & support services for Christ-
centered leadership development.
OUR 7 KEYS
These are the “keys” that The Restoration Place will use to change the
world one individual, one family, and one community at a time.
RECOVERY- We will serve as a
resource for Christ-centered
healing & recovery programs &
support groups.
FAMILY- We will provide
relationship-building programs that
form, enhance and support natural
and spiritual families.
EDUCATION- We will serve as a
center and support resource for
faith-based instruction.
WE WILL BE KNOWN FOR:
• Acceptance & unconditional love to receive people just as they are
• Family-friendly atmosphere for people to grow and serve together
• Relevant, creative & dynamic teaching of the Word of God
• Commitment to helping people discover their true identity in Christ
• Genuine, contemporary praise & worship of Christ in a Spirit-filled
atmosphere
The Restoration Place will be a multi-cultural, non-denominational Christ-
centered church dedicated to transforming lives in the Carolinas through
the power of Jesus Christ, His Word and His Spirit.
OUR STYLE
We believe that our style will meet real needs in the lives of people, and enrich the
spiritual landscape of the Charlotte region.
OUR AFFILIATIONSSPIRITUAL COVERING:
Bishop Steve Houpe, Founder & Senior Pastor of Harvest Church of Kansas City, MO/ Founder of Covenant Alliance of Ministries
CHAMPIONS NETWORK OF CHURCHES: Founded by Pastor Joel Osteen
Lakewood Church, Houston, TX
BETHANY NETWORK: Founded by Pastor Larry Stockstill
Bethany Church, Baton Rouge, LA
ASSOCIATION OF RELATED CHURCHES:
Church planting organization
ENDORSEMENTSWe look forward with excitement and anticipation to see what
The Lord is going to do with Pastors Dexter and Genette Howard
as they launch what is sure to be a great venture in the greater
Charlotte area.
Our confident and joyful expectation is based both upon our
relationship, and our observation of their uncompromising
character and commitment, and their cutting-edge creativity
over a period of nearly twenty years.
During that period they have not only built a solid marriage and
family, and exemplary reputation throughout the Body of Christ,
but they built a thriving, culturally diverse, impactful ministry in
Northwest Arkansas that is second to none.
My wife and I wholeheartedly bless, endorse and support the
ministry efforts of Pastors Dexter and Genette, and prayerfully
entreat those in the Greater Charlotte area to embrace, receive
and prepare to be blessed by what God is going to do through
THE RESTORATION PLACE!
Bishop Silas Johnson
Senior Pastor
Full Counsel Ministries
Little Rock, AR
ENDORSEMENTS
Apostle Todd Murner
Senior Pastor
The Rock of
Northwest Arkansas
When searching for a church to equip you and your
family to operate by God’s Word and Spirit, you are
undoubtedly looking for a safe place that feels like
home. Well, your search is over! Pastor Dexter and
Genette Howard are establishing such a place for you
and your family to flourish and thrive in the Kingdom of
Christ.
Having known Pastor Dexter and Genette for over twelve
years as fellow ministers and, more importantly, close
friends, I can assure you that you are receiving God’s very
best. Their marriage and family serves as a model for the
body of Christ; their character tested and proven worthy
of your trust and confidence to move upward and
onward in your desire for spiritual development.
ENDORSEMENTS
Bishop George Davis
Senior Pastor
George Davis Ministries
and Impact Church
I am very pleased to stand alongside Pastor Dexter
and his wife, Genette, as laborers in the Kingdom of
God. I strongly believe in what they are doing and
the impact their ministry has had in the lives of the
people of Northwest Arkansas. They are people of
integrity and character, not only in the pulpit, but
they have also been prosperous in their home lives
as witnessed by their phenomenal child-rearing. I
am in great expectation of the greater work to be
done in the Carolinas by this man and woman of
God. I believe their love of God and zeal for the
work of God will touch the masses.
OUR TARGET MARKET
Multi-cultural families who are
new to the Charlotte area,
lukewarm in their faith, and
hurting in their lives.
OUR APPROACH
Our vision is to start a Restoration movement throughout the world.
ONE INDIVIDUAL, ONE FAMILY, ONE COMMUNITY AT A TIME.
TO SPIRITUAL AND NUMERICAL GROWTH
WE WILL ENCOURAGE EACH ONE TO:
①WORSHIP- Spend daily time in the Word and weekly
time in corporate worship to grow
② CONNECT- Attend one-time Restoration Orientation,
Small Group Studies, and a Weekend Encounter
Retreat
③ SERVE- Use your gifts on a Dream Team
④ GIVE- Support with your finances through faithful
giving of tithes and offerings
⑤ INVITE- Tell and bring others with you
OUR LAUNCH TEAM
We are looking for at least 35 people to join our team to
help us launch The Restoration Place in a BIG way!
• Looking for us!
• World Changers
• Big Thinkers
We ARE looking for people who are… WE ARE NOT LOOKING FOR…
• Perfect people. However, they should
be striving for personal growth.
• Complainers
• Superstars
HOW WE WILL RECRUIT OUR TEAM
MONTHLY
CONNECTIVITY
MEET & GREET
EVENTSEach month we will host a
family friendly gathering in
a casual atmosphere for
connection, relationship
building, and vision casting.
Our goal is to reach 50 new
people each month, and
give them an opportunity to
join our team.
OUR MARKETING STRATEGY
Our purpose is to gain maximum exposure in Charlotte in order to have an
attendance of at least 500 people on launch day, and build a core team of at
least 35 people who are prepared to serve.
PHASE ONE (ON-GOING):
Social Media Marketing
• Targeted (Charlotte) Facebook ads.
• "Boosted" video marketing on Facebook
PHASE TWO (MARCH - JUNE):
Connectivity Meet & Greet Events
• Use of direct mail marketing
PHASE THREE (JULY - LAUNCH)
• Connectivity Meet & Greet Events w/o direct mail marketing
• Radio Ads - target two popular secular Charlotte stations with our target demographic
PHASE FOUR (AUGUST - SEPTEMBER)
Outreaches:• Supply back-to-school essentials to students• Shoe distribution with Samaritan's Feet• Gas card give-away• Breakfast to fire and police stations to
introduce the church
Foot canvassing (September)• Distribute printed church info door to door,
at area malls, and outdoor gatherings.
Direct Mail Drop (September)• 60,000 direct mail drop 7 to 10 days prior to
launch.
Billboard (September)• If budget allows, secure billboard ad for 30
days beginning September 1.
START STRONG. STAY STRONG.
Our goal is to raise
$100,000 for the
launch of The
Restoration Place.
Funds will be raised by: Launch team contributions
Sending letters to friends,
family, and ministry partners.
One on one meetings with
business leaders.
BUDGET
The Association of Related Churches (ARC) will
match contributions up to $50,000.
START STRONG. STAY STRONG.
EQUIPMENT FOR PORTABLE CHURCH:
$60,000 Audio System Lighting Video Recording & Projection Children’s Church set-up
MARKETING & OUTREACH
$12,250 Business Cards- $250 Promotional Items- $2000 Connectivity Events-$6000 Community Outreaches- $2500 Video Production/Graphic Design- $1500
OPERATIONS:
$6,500 Printed Materials-$1500 Office Supplies- $500 Volunteer Background checks- $500 Volunteer nametags- $150 Facility Rental (2 months)- $2500 Portable Safe- $100 Software/Technology- $1250
This budget supports a fully equipped and contemporary
portable church model.
MISCELLANEOUS
$2,000 Administrative costs/fees
ADVERTISING
$19,250 Direct Mail- $13000 Radio Ads- $3000 Billboard Ads- $2000 Internet/Facebook Ads- $750 Print Ads- $500
BUDGET
HOW TO HELP
• PRAY- Church planting is a spiritual endeavor and
we must win the spiritual battle first. We need you to
pray for us as we continue to follow God's will for
the building of His church.
• GIVE- Would you consider giving a one-time gift
or partnering with us monthly to help us reach our
$100,000 launch budget? All donations are tax
deductible and are easily given at
www.TheRestorationPlace.org.
“Our strategy is designed for us to launch strong
and stay strong to have maximum impact on
individuals, families, and communities in
Charlotte, NC and beyond.”
- Pastor Dexter Howard
PASTOR’S HEART
PHONE: 855-727-4446
EMAIL: [email protected]
WEBSITE: TheRestorationPlace.org
11524-C Providence Rd, #245
Charlotte, NC 28277