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The public and sustainability DEA Big Global Society, 2/11/10. Forum for the Future | Ben Tuxworth. 2009 EU Eurobarometer 313 Europeans’ attitude to climate change. It’s not worth Britain trying on climate change when others do little. - PowerPoint PPT Presentation
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The public and sustainabilityDEA Big Global Society, 2/11/10Forum for the Future | Ben Tuxworth
2009 EU Eurobarometer 313 Europeans’ attitude to climate
change
It’s not worth Britain trying on climate change when others do little
Defra 2010 Omnibus Survey on Public attitudes and behaviours towards the environment
Being green is an alternative lifestyle, not for the majority
Defra 2010 Omnibus Survey on Public attitudes and behaviours towards the environment
2009 EU Eurobarometer 313 Europeans’ attitude to climate
change
Frien
ds an
d fam
ily
Scien
tistsMed
ia
Local
group
s
collea
gues
Busin
ess
Politi
cians
Celebri
ties
0102030405060708090
would influence behaviourwould trust for info
Influencers for pro environment action
Defra 2010 Omnibus Survey on Public attitudes and behaviours towards the environment
Fear of the abyss
Being green is being weird
My kids will think badly of me
Others won’t bother but apparently I must
It’s too big to solve
Making sacrifices to be worthy
Saving money
Avoiding waste
Having fun
Being creative
Being part of a community
What do my friends/entourage/t
ribe think/do?
Small actions make a difference
The public and sustainabilityForum for the Future | Ben [email protected]
