The New Way To Do Prom

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WHAT IS PROMSOCIAL?

PROMSOCIAL IS A MOBILE APP THAT MAKES THE ENTIRE PROM EXPERIENCE

FUN & STRESS-FREE

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TO REVOLUTIONIZE THE MULTI-BILLION DOLLAR PROM INDUSTRY BY

CHANGING THE WAY TEENS EXPERIENCE PROM

OUR MISSION

MARKET

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High school

students in the U.S.

17M

Prom goer average

spend

$919

U.S. prom industry

sales (2018)

$4B

Total addressable

market (TAM)

$129B

Serviceable available

market (SAM)

Social Media

$48B

Serviceable

obtainable market

(SOM)

$4.8B

U.S. Prom Spend

(Entry Point)

U.S. Digital Ad Spend

(Long-Term)

PROBLEM

Planning and organizing for

prom can be overwhelming

and confusing

The prom industry lacks a

central hub that connects

prom goers with retailers

There are many barriers

that stop students from

participating

Prom is an experience that

has yet to be centralized

and shared online

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SOLUTION

AN INTERACTIVE PLATFORM THAT CENTRALIZES THE WAY PROM

GOERS PLAN, ORGANIZE AND SHARE THEIR PROM EXPERIENCE

PLANall the details

FINDyour prom date

SHAREyour prom experience

SIGN UP PLAN & ORGANIZE CONNECT & SHARE!

PRODUCT

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DOWNLOAD

KEY FEATURES

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BUSINESS MODEL

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WE WILL MAKE MONEY BY CONNECTING RETAILERS WITH PROM GOERS VIA OUR PROM MARKETPLACE

OUR 3 MAIN REVENUE STREAMS WILL BE:

$2OF SALES

5%$39.99CPM

ADSCOMMISIONSUBSCRIPTION

MONTHLY

PARTNERSHIPScommunity organizations

MARKETINGtargeted promotions

• Street teams

• Social media

• Banner ads & billboards

• Celebrity endorsements

• Influencers

• Contests & offerings

MARKET ADOPTION

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SOCIAL EXPERIENCEsocial network effect

• High schools

• Non-profits

• Churches

• Fraternities/Sororities

• Businesses

• Government

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BENEFITS TO HIGH SCHOOLS & PROM GOERS

Simplifies and

enhances prom

experience for prom

goers

Helps avoid

conflict on who’s

wearing what

Provides

scholarship

opportunities for

students

Assists prom

committees with

planning, organizing

and executing prom

Centralizes key

aspects of prom in

one place

Serves as an

additional

mechanism to

promote prom

safety awareness

Provides students

with direct access to

significant discounts

and special

promotions

COMPETITION

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Connect with peers

Prom planning

Retail portal

Matchmaking

Voting/Likes

Customize/order prom album

Organize limo party/payments

Plan after party/book hotel

Social sharing

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COMPETITIVE ADVANTAGES

Targeted age group

and direct market

nicheProm shopping hub,

customizable

Prombook and

seamless prom

planning

Plan, organize and

share your prom

experience all in one

place

First social

networking app with a

core focus on Prom

1st TO MARKET

CONVENIENCE

FEATURES &

SERVICES

BEHAVIOR

FOCUS

Becoming the

standard of how the

next generation will

experience prom

THE TEAM

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OPERATIONS

ED ABDEL-MALAK RAVI KOLTUR MICHAEL HUDAK DARREL FRATER

DEVELOPMENT SALES MARKETING

BISHOY AZER

PARTNERSHIPS

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ROADMAP

App Development

Expand

Internationally

Launched beta in

Google Play & iOS

App Store

2017

2018

2019

2020

2021

2022

2023

Official launch with

Prom Marketplace

Expand to

Homecoming

Lauch event

planning software

Expand to out-of-school

events (Sweet Sixteens,

Quinceaneras, Etc.)

INVESTMENT

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50%50%

Development $50K

Marketing $50K

$100K

PROMSOCIAL IS SEEKING TO RAISE A $100K SEED ROUND

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EXIT STRATEGY

SOCIAL MEDIA WEDDINGS

The New Way To Do Prom

THANK YOU!

www.promsocial.comEd@promsocial.com

Ed Abdel-Malak

Co-Founder & CEO

732-570-2236