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BECOME THE SPONSOR OF
THE MOST PRESTIGIOUSCONSTRUCTION EVENT
OF ETHIOPIA 10 - 13OCTOBER
2018
ADDIS ABABA | ETHIOPIA
9 INTERNATIONAL CONSTRUCTION, STEEL, CONSTRUCTION MATERIALS & INFRASTRUCTURE EXHIBITION
th
Fulya Mah. Vefa Deresi Sok. No: 9 Sisli - Istanbul
+90 212 356 00 56 +90 212 356 00 96
[email protected] www.addisbuild.com
1
WHY SPONSOR ADDISBUILD?
• Longest Standing Construction Event in East Africa(Organized annually since 2010)
INTERNATIONALCONSTRUCTION, STEEL,CONSTRUCTION MATERIALS &INFRASTRUCTURE EXHIBITION
150
100
50
0 2015 2016 201712511184
600050004000300020001000
0 20154593 5425 5580
2016 2017Exhibitors Visitors
• Regular Increase in Exhibitor and Visitor NumbersETHIOPIA
• Prominent International Exhibitors
(Image: 1)
(Image: 1)
ADDISBUILD9TH
StaR
“The marketing campaign of the event and the booth constructed for ourcompany were praiseworthy.”
“The organization was promoted very successfully. The visitors are veryprofessional and product-focussed. We are satisfied with the interest.’’
2
ADDISBUILD 2017 WITH NUMBERS
EXHIBITING COUNTRIES
VISITOR STATISTICS
INTERNATIONALCONSTRUCTION, STEEL,CONSTRUCTION MATERIALS &INFRASTRUCTURE EXHIBITION
ADDISBUILD9TH
SQM
Number ofExhibitors: 120
Unique Visitors:5580
ParticipatingCountries: 12
Exhibition Space:2012 m2
BHUTAN
INDIA
SOUTHKOREA
ITALYBULGARIA
TURKEY
GERMANY
MOROCCO
EGYPT UNITEDARAB
EMIRATES
SAUDIARABIA
ETHIOPIA
CHINA
Turkey USA
Germany S. Arabia
UAE
Tunisia Bulgaria Belgium
India Ethiopia China Italy
5%
31,50%
42,00%
Producer/Exporter
Retailer
Importer
End Consumer
21,50%
3
DIAMOND SPONSORSHIP
EXCLUSIVE OPTIONS
CUSTOMIZED SPONSORHIP PACKAGESONLY FOR YOU!
All advertisements in Newspapers/Publications and digital mediafor the show with Diamond Sponsor's logo.
Stand Benefits* 30 sqm Complimentary Exhibition Stand* Sponsorship Title sticker on the stand fascia
Pre-Event Marketing/Advertisement Benefits* Logo with hyperlink on event homepage* Company Profile on event sponsors page* Logo on the invitations of event* Logo on all emails to potential exhibitors* 100-word company profile on 1 event emailshot sent to exhibitors
Exhibitor Catalogue Advertisement Benefits* Logo to be placed on the cover of the catalogue* Logo on the sponsors listing page of the exhibitorcatalogue* Contact Details on the sponsors listing page ofthe exhibitor catalogue* (1) Full-page advertisement in the exhibitor catalogue* Advert on catalogue's back cover
On-Site Advertisement Benefits* Organization's promotional piece at the registration desk* Logo on the billboard/banner in front of the exhibition hall* Logo on Exhibition Survey distributed to all Exhibitors* Logo on the on-site visitor forms* Logo on floor plan booklet
(Stand Benefits)
(On-Site Ads)
YOURLOGO
(Catalogue Ads)
DIAMOND
SPONSORSHIP
YOURLOGO
$ 20.000
4
EXCLUSIVE OPTIONS
CUSTOMIZED SPONSORHIP PACKAGESONLY FOR YOU!
BADGES & LANYARDS SPONSORSHIP
Pre-Event Marketing/Advertisement Benefits* Logo with hyperlink on event homepage* Company Profile on event sponsors page
Exhibitor Catalogue Advertisement Benefits* Logo on the sponsors listing page of the exhibitor catalogue* Contact Details on the sponsors listing page of the exhibitor catalogue* (1) Full-page advertisement in the exhibitor catalogue
On-Site Advertisement Benefits* Logo on the billboard/banner in front of the exhibition hall* Logo on all badges (visitor & exhibitor)* Logo on all lanyards (straps to be provided by the sponsor)
REGISTRATION COUNTER SPONSORSHIP
Pre-Event Marketing/Advertisement Benefits* Logo with hyperlink on the event homepage
* Company Profile on event sponsors page
Exhibitor Catalogue Advertisement Benefits* Logo on the sponsors listing page of the exhibitor catalogue
* Contact Details on the sponsors listing page of the exhibitor catalogue
* (1) Full-page advertisement in the exhibitor catalogue
On-Site Advertisement Benefits* Logo on the billboard/banner in front of the exhibition hall.
* Logo behind main registration counter and outdoor visitor form filling area.
* Logo at the sides of the registration counter (to be provided by the sponsor)
* Organization's promotional piece at the registration desk
* Logo on pens (to be provided by the sponsor) at the registration desk.
* Logo on the on-site visitor forms
* Logo on online registration page
FLOOR PLAN BOOKLET SPONSORSHIP
Logo and maximum 100-word company profile will
be placed on the floor plan booklet that will be
distributed to all exhibitors, visitors and VIP delegates
Pre-Event Marketing/Advertisement Benefits* Logo with hyperlink on the event homepage
* Company Profile on event sponsors page
Exhibitor Catalogue Advertisement Benefits* Logo on the sponsors listing page of the exhibitor
catalogue
* Contact Details on the sponsors listing page of the
exhibitor catalogue
On-Site Advertisement Benefits* Logo on the billboard/banner in front of the
exhibition hall.
YOURLOGO
YOU
RLO
GO
YOU
RLO
GO
YOU
RLO
GO
YOU
RLO
GO
YOU
RLO
GO
YOU
RLO
GO
YOU
RLO
GO
YOU
RLO
GO
YOU
RLO
GO
YOU
RLO
GO(Badge Ads)
(Lanyards)
$ 5.000
$ 7.000 $ 2.500
“We think that Ladin Fair has achieved organizing the Addisbuild eventsuccessfully.’’
“The venue and the booths are great. We are very satisfied with theorganizer company and with the visitors.’’
“The organizing company personnel took care of all our needs during theevent. They did their best with the organization and were helpfulall the time.”
$ 8.000 $ 6.000
5
NON-EXCLUSIVE OPTIONS
MORE EXPOSURE, MORE LEADS!
$ 12.000
About ETHIOPIA
WHY YOU SHOULD INVEST IN ETHIOPIA
6
INTERNATIONALCONSTRUCTION, STEEL,CONSTRUCTION MATERIALS &INFRASTRUCTURE EXHIBITION
ADDISBUILD9TH
• 100 Million + population(Second most populous country in Africa)
• One of the most stable countries in Africa botheconomically and politically
• Founding country of African Union (The main administrative capital of the Union is in Addis Ababa)
• Founding member of COMESA (Common market of Eastern and Southern Africa- total population of 400 million)
• Close to Middle East and its markets (figure 1.1)
Figure 1.1
(image by Atlas.com / source: IMF)
• One of the top 4 growing economies in the world (7.96% real GPD growth rate- IMF)
• Great development records (figure 1.2)
• 5th biggest economy of Sub-Saharan Africa
• 2017 United Nations award for excellencein the sustainable development goals (SDGS)
• Five-fold increase in Foreign DirectInvestment (FDI) in a decade (FDI of 2007/2008 was $ 814.6 million, $ 4.17 billion it reachedin 2016/17)
• Public welfare recovery(The country’s poverty rate fell to 31% by 2011)
• Rising prosperity level of the country (figure 1.3)
The fastest growing economies of the millenium
China
Myanmar
Ethiopia
Cambodia
Uzbekistan
India
Kazakhstan
Vietnam
Angola
Rwanda
GDP per capita growth, 2000 - 2016388%
356
277
254
247
244
234
229
227
218
Figure 1.2
NOTES on ADDISBUILD
WHY CONSTRUCTION INDUSTRY IN ETHIOPIA?
7
INTERNATIONALCONSTRUCTION, STEEL,CONSTRUCTION MATERIALS &INFRASTRUCTURE EXHIBITION
ADDISBUILD9TH
• Lack of know-how and technology in Ethiopian construction industry offers great rangeof opportunities to the international companies
• Dependent on the imports of crucial construction materials($ 2 billion worth import of the construction materials)
• Construction machinery is a highly demanded industry with $ 356 million worth import
• First edition was held in 2010
• Annual event from 2010 on
• Constantly growing in both exhibitor and visitor numbers(Exhibitor numbers: 2015: 84, - 2016: 111, - 2017: 121) & (Visitor numbers: 2015: 4,593; - 2016: 5,425; - 2017: 5,580)
• One of the longest standing events in East Africa
Gross domestic product(GDP) in current pricesfrom 2012 to 2022(in billion U.S. dollars)
..................................................................................................................................................................................................................................
..................................................................................................................................................................................................................................
..................................................................................................................................................................................................................................
..................................................................................................................................................................................................................................
..................................................................................................................................................................................................................................
..................................................................................................................................................................................................................................
150
125
100
75
50 43.1347.66
55.51
64.6872.52
79.7487.3
95.04103.52
113.16
123.17
25
02012 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022
Gro
ss d
omes
tic p
rodu
ct in
bill
ion
U.S
. dol
lars
(Source: Statista.com)Figure 1.3
SHOW GALLERY
INTERNATIONALCONSTRUCTION, STEEL,CONSTRUCTION MATERIALS &INFRASTRUCTURE EXHIBITION
ADDISBUILD9TH
8
BECOME THE SPONSOR OF
THE LONGEST STANDINGCONSTRUCTION EVENT
OF ETHIOPIA 10 - 13OCTOBER
2018Meet The Organizer Company
By 2018,
382 ExhibitionsOrganized Successfully
318,000+ Sqm Exhibitions Organized
13,000+Exhibitors
47 EventsIn Africa
18 EventsIn Ethiopia
30+ ExhibitionsIn EMEA every year
Contact Us Nowfor the tailor-made Sponsorship Packages
(Ms) Burcu UcaInt’l Sales Manager
+90 212 356 00 56
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ABIBAT
ABIBAT
LADIN FAIR&CONGRESS ORG. SERVICES INC.