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The Mayfair CollectionWauwatosa, Wisconsin
Presented by
HSA COMMERCIAL REAL ESTATE
Mayfair Mall’s stylish, new neighbor
The Mayfair CollectionWauwatosa, Wisconsin
SECTION 1PROJECT
INFORMATION
The mayfair collection
The Mayfair CollectionWauwatosa, Wisconsin
3
Ove
rview
OVERVIEW The Mayfair Collection is an exciting, new mixed-use retail, residential and office development in Wauwatosa, Wisconsin. Located approximately four miles west of downtown Milwaukee, The Mayfair Collection is centrally located within Metro Milwaukee and highly-accessible with direct access to US Highway 45 and close proximity to Interstate 94.
LOCATION » Intersection of Highway 45 (Zoo Freeway) and Burleigh Street
» Wauwatosa, Wisconsin (Milwaukee County)
» Near the prestigious Blue Mound Country Club, host to previous PGA© events
» 2 miles from the 175-acre Milwaukee County Medical Research Park
QUICK FACTS » Phase I - approximately 266,000 square feet of retail space
» 250,000+ households with an average income of $75,000+ within a 45-minute drive
» Centrally located within Metro Milwaukee’s 7-county area
» Direct visibility from Highway 45’s 141,000 vehicles per day
» Within a 5 minute drive of world HQ for Briggs-Stratton and Harley Davidson
» Located 2 blocks north of Mayfair Mall, Wisconsin’s premier regional mall
PROJECT DEVELOPERDevelopment and leasing:HSA Commercial Real Estate233 S Wacker Drive, Suite 350Chicago, IL 60606p. 312.332.3555
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nsi
n4AERIAL
Burle
igh St
May
fair
Rd
Cente
r St
Nor
th A
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ort
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Blu
e M
oun
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Coun
try
Clu
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Cur
rie P
ark
Golf
Cour
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139,
000
VPD
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way
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141,
000
VPD
The Mayfair CollectionWauwatosa, Wisconsin
MERCHANDISE PLAN (PROPOSED)
Retail I42,900 SF
Retail H30,600 SF
Retail G24,200 SF
Retail E46,000 SF
Retail D18,200 SF
Retail C15,100 SF
Retail B11,000 SF
Retail A10,500 SF
HWY 45141,000 VPD
BUR
LEIG
H S
T
N
The mayfair collection
The Mayfair CollectionWauwatosa, Wisconsin
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Site
Pla
nN
Highw
ay 45141,000 V
PD
Burleigh Street
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7T
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May
fair
Co
llec
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auw
ato
sa, W
isc
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PARTIAL PLAN & ELEVATION: RETAIL SPACES H+I
I
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Wau
wat
osa
, Wis
co
nsi
n8PARTIAL PLAN & ELEVATION:
RETAIL SPACES F+G
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ecti
on
Th
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ayfa
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oll
ecti
on
Wau
wat
osa
, Wis
co
nsi
n9PARTIAL PLAN & ELEVATION:
RETAIL SPACES D+E
Th
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Wau
wat
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, Wis
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n10PARTIAL PLAN & ELEVATION:
RETAIL SPACES A-C
The Mayfair CollectionWauwatosa, Wisconsin
SECTION 2PRODUCTIVITY
The mayfair collection
The Mayfair CollectionWauwatosa, Wisconsin
12
Pro
du
ctivity
MAYFAIR MALL Located just two blocks south of The Mayfair Collection, Mayfair Mall is one of America’s most productive shopping centers, with average sales of $536 PSF. Its success comes as a result of its regional location, making it a central shopping destination for Metro Milwaukee’s affluent communities. With easy access to both Highway 45 and I-94, Mayfair Mall is a short drive from anywhere in and around Milwaukee.
Its overwhelming success attracted a new and vibrant tenant list that necessitated a massive expansion in 2001. Now, at over 1.1M square feet, Mayfair Mall is the largest mixed-use shopping center in the state and a strong fixture on America’s retail landscape.
PARTIAL TENANT LISTAbercrombie + FitchAnn TaylorApple StoreBanana RepublicBarnes and NobleBoston Store (anchor)The Cheesecake FactoryCoach
Crate + BarrelForever 21GapHollisterJ. CrewMacy’s (anchor)Maggiano’sMcCormick & Schmick’s
P.F. Chang’sPottery BarnRestoration HardwareSwarovski’sWilliams-Sonoma(180+ tenants total)
PRODUCTIVITYSHOPPING CENTER SALES PER SQURE FOOTNational Average 363Regional Average (North Central) 315
Mayfair Mall 536Data provided by Directory of Major Malls.
The Mayfair CollectionWauwatosa, Wisconsin
SECTION 3REGIONALITY
The mayfair collection
The Mayfair CollectionWauwatosa, Wisconsin
14
Re
gio
na
lity
METRO MILWAUKEE MALLS AND LIFESTYLE CENTERSUnlike other local shopping centers, The Mayfair Collection’s easy access to highways and central geographic location allows it to attract visitors from the entire Metro Milwaukee area and beyond.
4345
94
894
4394
18
LAKEMICHIGAN
Brookfi eld SquareBrookfi eld, WI
Southridge MallGreenfi eld, WI
Bayshore Town CenterGlendale, WI
Mayfair MallWauwatosa, WI
Mayfair CollectionWauwatosa, WI
Base map provided by Regis. Locations are approximate.
The Mayfair CollectionWauwatosa, Wisconsin
Capitol Dr
Burleigh St
North Ave
Watertown Plank Rd
Bluemound Rd
124t
h St
May
fair
Rd
94
45
MayfairMall
Milwaukee CountyResearch Park
MilwaukeeCounty
Zoo
SITE
Milwaukee RegionalMedical Center
Milwaukee CountyGrounds
HQ
HQ
Briggs &Stratton
HarleyDavidson
Golf Course
Golf Course
1. REI
2. Home Depot
3. Target
4. Lowe’s
5. JC Penney Furniture Outlet
6. Macy’s
7. McCormick & Schmick’s
8. Barnes & Noble
9. Best Buy
10. Crate + Barrel
11. Boston Store
12. The Cheesecake Factory
13. Kohl’s
14. DSW Shoe Outlet
1 2
3
4 5
6
9
810
12
14
Legend
About Milwaukee County Research Park
» 175 acres of county property
» Home to over 70 high-tech companies
» Major tenants include United Healthcare, Alterra, and GE Healthcare
About Mayfair Mall
» 1.1M sf mixed-use shopping center
» Averages sales of $536 PSF
» Anchored by Macy’s and Boston Store
Wauwatosa Map
141,
000
VPD
13
North
7
11
Locations are approximate.
The Mayfair CollectionWauwatosa, Wisconsin
SECTION 4EXCLUSIVITY
The mayfair collection
The Mayfair CollectionWauwatosa, Wisconsin
17
Exc
lusivity
94
43
43
94
41
45
45
LAKE MICHIGAN
45 minutedrive time
Brookfield
Mequon
River HillsBayside
Chenequa
Wind PointNorth Bay
White Fish Bay
Merton
30 minutedrive time
REGIONAL AFFLUENCE
Map and demographic data provided by Regis Sites USA.
Since Milwaukee’s affluent suburbs are not relegated to any particular side of the city, choosing a central location like Mayfair is the only way with which to service all of them.
The mayfair collection
The Mayfair CollectionWauwatosa, Wisconsin
18
Exc
lusivity
AFFLUENT AREASThe Mayfair trade area is comprised of the wealthiest communities in Metro Milwaukee.
Community Drive Time (mins) Median HH IncomeBrookfield 13 $76,225
White Fish Bay 24 $95,062
Mequon 25 $90,733
River Hills 25 $161,292
Bayside 30 $88,982
Chenequa 31 $163,428
Merton 33 $78,937
Wind Point 40 $88,521
North Bay 42 $97,943 Source: Income data provided by Census.gov; Brookfield & White Fish Bay data from Milwaukee Economic Development Council.
DRIVE TIME DEMOSDemographic (Drive Time) 30-Minute 45-minute2009 Population 1,563,701 1,958,0842009 Est. Households 587,954 744,9142009 Est. HH earning $75,000 or More 220,350 280,6372009 Est. Average HH Income $68,811 $68,274
Source: Regis Sites USA.
The Mayfair CollectionWauwatosa, Wisconsin
SECTION 5CONTACT
The mayfair collection
The Mayfair CollectionWauwatosa, Wisconsin
20
Co
nta
ct
Project Information contacts:
233 S Wacker Dr, Suite 350Chicago, IL 60606
The information included is subject to verification and no liability for errors or omissions is assumed.
DAVE KEADYSenior Vice President, RetailHSA Commercial Real Estatep [email protected]
TIM BLUMExecutive Vice President, Retail HSA Commercial Real Estatep [email protected]