The Little Book of Coaching

8/14/2019 The Little Book of Coaching

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The Little Book ofThe Little Book ofCoachingCoaching

MotivatingMotivating

People To BePeople To Be

WinnersWinners

Aung Tun Thet, UN System Staff CollegeAbstract from the book by Ken Blanchard & Don Shula


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Everybodys a coach in someEverybodys a coach in some

aspects of their lives, and thataspects of their lives, and thatmeans you too.means you too.


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C.O.A.C.H. To WinC.O.A.C.H. To Win

Each letter stands for oneEach letter stands for oneof the five secrets ofof the five secrets ofcoachingcoaching

CConviction-Driven: Neveronviction-Driven: Nevercompromise your beliefscompromise your beliefs

OOverlearning: Practiceverlearning: Practiceuntil its perfectuntil its perfect

AAudible-Ready: Respondudible-Ready: Respondpredictably to performancepredictably to performance

HHonesty Based: Walk youronesty Based: Walk yourtalktalk


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CConviction-Driven:onviction-Driven:Effective leaders stand for somethingEffective leaders stand for something

Remember, if youRemember, if you

dont stand fordont stand for

something, youllsomething, youllfall for anything.fall for anything.


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The problem with most leaders isThe problem with most leaders is

that they dont stand for anything.that they dont stand for anything.

And yet, leadershipAnd yet, leadershipimplies movementimplies movement

towards something- atowards something- asense of direction.sense of direction.

You cannot be aYou cannot be asuccessful leader ifsuccessful leader ifyou dont have a clearyou dont have a clearidea of what youidea of what you

belive, where yourebelive, where youreheaded, & what youreheaded, & what youreare willing to go to theare willing to go to themat for.mat for.


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Beliefs & convictions provide the boundariesBeliefs & convictions provide the boundaries

& direction that people want & need in order& direction that people want & need in order

to perform well.to perform well.

Beliefs are what make things

happen. Beliefs come true.

And its the leaders beliefs thatare most important, because theybecome self-fulfilling.


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A river without banks is a large puddle.A river without banks is a large puddle.

Like the river banks, aLike the river banks, agood coach provides thegood coach provides thedirection & concentrationdirection & concentration

for energies, helpingfor energies, helpingchannelchannel the effortsthe effortstoward a single desiredtoward a single desiredoutcome.outcome.

A broad target that isA broad target that iseasy to achieve leads toeasy to achieve leads tothe puddle ofthe puddle ofmediocrity.mediocrity.


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Make sure everyone knowsMake sure everyone knows

what the target is.what the target is.

Wins are a by-product ofWins are a by-product ofhard work doing yourhard work doing your

best every day, everybest every day, everyweek, every year.week, every year.

People must be preparedPeople must be preparedto perform to the best ofto perform to the best oftheir ability so that theytheir ability so that theycould aim for that target.could aim for that target.

And you do that one day atAnd you do that one day ata time.a time. How can you do better than that?

How can you be better thanperfection?


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Laddie, when you hit yourLaddie, when you hit your

driving club aim for adriving club aim for a

specific spot on thespecific spot on thefairway. If you miss thatfairway. If you miss that

spot, youll probably stillspot, youll probably still

be on the fairway but ifbe on the fairway but if

you just aim for theyou just aim for the

fairway and miss that,fairway and miss that,youll be where we areyoull be where we are

laddie, in big trouble.laddie, in big trouble.


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Without Vision,Without Vision,

the People Perishthe People Perish

The reason leaders today mustThe reason leaders today mustbegin with a strong vision, & a setbegin with a strong vision, & a setof positive beliefs that support it, isof positive beliefs that support it, isthat without them the peoplethat without them the people

theyre coaching not only lose, buttheyre coaching not only lose, butwill be lost.will be lost. A clear vision & a set of operatingA clear vision & a set of operating

values are really just a picture ofvalues are really just a picture ofwhat things would look like ifwhat things would look like ifeverything was running as plannedeverything was running as planned& the vision was being fulfilled.& the vision was being fulfilled.

It is exceeding important for aIt is exceeding important for aleader of any organization toleader of any organization tocommunicate his or her visioncommunicate his or her visionconstantly to ensure that there is noconstantly to ensure that there is nodoubt about the direction a team isdoubt about the direction a team isheading.heading.


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Success is not for everSuccess is not for ever

& failure is not fatal& failure is not fatal

Dont get a big headDont get a big head

when you win or get toowhen you win or get toodown in the dumps whendown in the dumps whenyou lose.you lose.

Keep things inKeep things inperspective.perspective.

How you rebound from aHow you rebound from asetback speak volumessetback speak volumesabout who you are.about who you are.


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Your attitudes makes all theYour attitudes makes all the

difference!difference!

As a coach or a leader,As a coach or a leader,your own mental attitudeyour own mental attitude

toward winning & losing istoward winning & losing iskey.key. One of the marks of realOne of the marks of real

success in life is to believesuccess in life is to believethat theres a reason forthat theres a reason foreverything.everything.

We cant control everyWe cant control everyevent, but we can controlevent, but we can controlour response to it.our response to it.


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Character is the sum total of whatCharacter is the sum total of what

you believe & how you act.you believe & how you act.

You win with good people.You win with good people.

It is just as important asIt is just as important as

ability.ability.

You need to have peopleYou need to have people

of character who actof character who act

according to the vision &according to the vision &

values you believe in.values you believe in.

You cant leave characterYou cant leave characterto chance.to chance.


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One who has mastered the art of living simply pursues hisOne who has mastered the art of living simply pursues his

vision of excellence at whatever he does, leaving others tovision of excellence at whatever he does, leaving others to

decide whether he is working or playing.decide whether he is working or playing.

The best coaches & managers inThe best coaches & managers inthe world are those whothe world are those whoabsolutely love what theyre areabsolutely love what theyre aredoing.doing.

If you find you enjoy leadingIf you find you enjoy leadingpeople to success, give it allpeople to success, give it allyouve got. If not, let someoneyouve got. If not, let someoneelse do it.else do it.

You can achieve greater success inYou can achieve greater success inyour responsibilities as a leaderyour responsibilities as a leaderwhen your mission statementwhen your mission statement

keeps reminding you of yourkeeps reminding you of yourpassions while making importantpassions while making importantdecisions regarding your career &decisions regarding your career &your people.your people.


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OOverlearning: Effective leaders help theirverlearning: Effective leaders help theirteams achieve practice perfectionteams achieve practice perfection

There is no easy walk toThere is no easy walk toexcellence.excellence.

The best of the best knowThe best of the best know

that there is no such thingthat there is no such thingas a shortcut.as a shortcut.

All great results are built onAll great results are built onthe foundation of practice &the foundation of practice &preparation.preparation.

So get overprepared & helpSo get overprepared & helpyour people do the same.your people do the same.


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If youre going to compete today & be theIf youre going to compete today & be the

best, you have to push yourself & others -best, you have to push yourself & others -

hard.hard. Todays leadingTodays leading

organizations share aorganizations share acommitment to constantcommitment to constantimprovement.improvement.

They believe theyre goingThey believe theyre goingto be better tomorrowto be better tomorrowthan they were yesterday,than they were yesterday,better next week than lastbetter next week than lastweek, better next monthweek, better next monththan last month, & betterthan last month, & better

next year than they werenext year than they werelast year.last year. The best way to continueThe best way to continue

to improve is to practice.to improve is to practice.


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Its not enough to stare up theIts not enough to stare up the

steps - we must step up the stairs.steps - we must step up the stairs.

The way leaders, coaches,The way leaders, coaches,managers or parents treatmanagers or parents treatpeople is powerfullypeople is powerfullyinfluenced by what theyinfluenced by what theyexpect of people.expect of people.

People generally respond wellPeople generally respond wellto leaders who have highto leaders who have highexpectations & genuineexpectations & genuineconfidence in them.confidence in them.

Overlearning causes people toOverlearning causes people to

perform at a higher level ofperform at a higher level ofexpectations, raisingexpectations, raisingstandards for everyone.standards for everyone.


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Thanks for coming,Thanks for coming,CoachCoach

How you doing?How you doing? Oh, o.k.Oh, o.k. Listen, I need you inListen, I need you in

training camp in July -training camp in July -on the field, ready toon the field, ready togo. Were going all thego. Were going all theway this year.way this year.

He treated me the way I could be,not the way I was, & that made allthe difference in the speed of myrecovery.


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Goal-setting is overrated!Goal-setting is overrated!

Setting goals is important, butSetting goals is important, butmost organizationsmost organizationsoveremphasize this process, &overemphasize this process, &dont pay enough attention todont pay enough attention towhat needs to be done towhat needs to be done toachieve the goals.achieve the goals.

More important than settingMore important than settingthe goals is the follow-up &the goals is the follow-up &attention to detail, demand forattention to detail, demand forpractice perfection, & all thepractice perfection, & all thethings that separate teams thatthings that separate teams thatwin from those that dont.win from those that dont.

Its the day-to-day process ofIts the day-to-day process of

observing & measuring yourobserving & measuring yourteams performance thatteams performance thatmakes the critical difference inmakes the critical difference inthe end.the end.


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Perfection happens only when thePerfection happens only when the

mechanics are automatic.mechanics are automatic.

The goal of autopilot is toThe goal of autopilot is torelease people to do on theirrelease people to do on theirown what theyve learnedown what theyve learned

reflects the values, goals &reflects the values, goals &standards of the organizationstandards of the organization& to be creative the rest of& to be creative the rest ofthe time.the time.

The manager who has anThe manager who has anorganization full oforganization full of

individuals who operate onindividuals who operate onautopilot has no need toautopilot has no need todirect them because they aredirect them because they areable to direct & monitorable to direct & monitorthemselves.themselves.


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Practice does not make perfect.Practice does not make perfect.

Perfect practice makes perfect.Perfect practice makes perfect. People in organizationsPeople in organizations

should develop ashould develop afascination with whatfascination with whatdoesn't work.doesn't work.

Every mistake should beEvery mistake should be

noticed & corrected on thenoticed & corrected on thespot.spot.

Theres no such thing as aTheres no such thing as asmall error or flaw that cansmall error or flaw that canbe easily overlooked. As abe easily overlooked. As acoach, if you let errors gocoach, if you let errors gounnoticed, youll ensureunnoticed, youll ensurethat more of them willthat more of them willoccur.occur.

Intensity is measured by a personslevel of will & passion to do whatever ittakes to get the job done successfully. The intensity to strive for continualimprovement matters as never before.


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AAudible/Ready: Effective leaders , & the people &udible/Ready: Effective leaders , & the people &teams they coach, are ready to change when theteams they coach, are ready to change when the

situation demands it.situation demands it.

In todays world nothingIn todays world nothingstays the same. Thestays the same. Thecheese is always moving.cheese is always moving.

Many people are strugglingMany people are struggling

right now because theyright now because theyhavent learned the powerhavent learned the powerof flexibility.of flexibility.

As a coach, you need toAs a coach, you need tohelp those around you tohelp those around you tobecome flexible.become flexible.

From today, ensure thatFrom today, ensure thatyou are flexible enough toyou are flexible enough toadapt to new realities &adapt to new realities &help others to do thehelp others to do thesame.same.


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If your enemy is superior, evade him. IfIf your enemy is superior, evade him. If

angry, irritate him. If equally matched, fight.angry, irritate him. If equally matched, fight.

If not, retreat & reevaluate.If not, retreat & reevaluate.

Prepare well with aPrepare well with aplan - then expectplan - then expectthe unexpected &the unexpected &

ready to change thatready to change thatplan.plan. As a leader youAs a leader you

must preserve themust preserve theright to changeright to changeplans - even toplans - even tochange them at thechange them at thelast moment - aslast moment - ascircumstances maycircumstances maydictate.dictate.

Organizations must be audibleready - not only to change a play ortwo but to change the entire game

plan if necessary.


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Adaptation is not allowing yourself to give in toAdaptation is not allowing yourself to give in to

circumstances; its allowing those circumstancescircumstances; its allowing those circumstances

to give you success.to give you success.

Organizations that areOrganizations that areconstantly adapting in aconstantly adapting in achanging environment arechanging environment aremaking striking advancesmaking striking advances

today.today. The ability of nimbleThe ability of nimble

organizations to transferorganizations to transfertheir energies quickly intheir energies quickly inorder to solve a customersorder to solve a customersproblem or meet aproblem or meet a

markets sudden need ismarkets sudden need isthe very characteristic ofthe very characteristic ofbeing audible ready.being audible ready.


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For raging war, you need guidance,For raging war, you need guidance,

& for victory / many advisers.& for victory / many advisers.

Effective coaches areEffective coaches arecontinually out there scanningcontinually out there scanningfor data that will make theirfor data that will make theirdecisions more intelligent.decisions more intelligent.

Good coaches listen to theirGood coaches listen to theirstaff, & once theyve heard allstaff, & once theyve heard allof the important information,of the important information,theyre prepared to make thetheyre prepared to make thebest decisions under anybest decisions under anycircumstances.circumstances.

With many counselors,With many counselors,audibles aren't surprises -audibles aren't surprises -just new ways of doing whatjust new ways of doing whatyou already know what to do.you already know what to do.


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CConsistency: Effective leaders are predicatable inonsistency: Effective leaders are predicatable in

their response to performance.their response to performance.

With great coaches, theWith great coaches, thetreatment of individuals istreatment of individuals ispredictable.predictable.

Their focus is always onTheir focus is always ongetting people to be theirgetting people to be their

best.best. If performance is going well,If performance is going well,

theyre ready to praise, but iftheyre ready to praise, but ifa team or an individual isnta team or an individual isntliving up to the expectations,living up to the expectations,they are ready to redirect orthey are ready to redirect orreprimand.reprimand.

They behave in the same wayThey behave in the same wayagain & again in similaragain & again in similarcircumstances.circumstances.

It is not the mood theyre inIt is not the mood theyre inbut peoples performance thatbut peoples performance thatdictatesdictates their response.their response.


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Consistency is not behaving the same wayConsistency is not behaving the same way

all the time; it is behaving the same way inall the time; it is behaving the same way in

similar circumstancessimilar circumstances

What were talking about isWhat were talking about isa specific kind ofa specific kind of

consistency a consistencyconsistency a consistencyin responding to peoplesin responding to peoplesperformance.performance.

A winning coach cantA winning coach cantafford to let little things goafford to let little things go

unnoticed because thatunnoticed because thatoften spells the differenceoften spells the differencebetween success & failure.between success & failure.


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Behaviour is controlled by theBehaviour is controlled by the

consequence or response it receives.consequence or response it receives. There are four consequences orThere are four consequences or

responsesresponses people can receive afterpeople can receive afterthey perform or do something.they perform or do something.

The most common is no response.The most common is no response. The next most common response isThe next most common response is

negative they get zapped. Manynegative they get zapped. Manymanagers are seen as seagullmanagers are seen as seagullmanagers. They are not around untilmanagers. They are not around until

something goes wrong & then they flysomething goes wrong & then they flyin, make a lot of noise, dump onin, make a lot of noise, dump onpeople, & then fly out.people, & then fly out.

The last two redirection & postive The last two redirection & postive are the least used & yet most positive.are the least used & yet most positive.

When someone does somethingWhen someone does somethingwrong, redirection focuses his or herwrong, redirection focuses his or herenergy back on what the original goalenergy back on what the original goalwas.was.

A positive consequence is welcomeA positive consequence is welcomewhen a person does something rightwhen a person does something rightor make progress. When somethingor make progress. When somethingpositive follows peoples goodpositive follows peoples goodperformanceperformance, they will want to repeat, they will want to repeatthat good performance in the future.that good performance in the future.

Avoid being a leave alone & zap manager

& use redirect & praising more.


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You cant catch your people doingYou cant catch your people doing

something right if youre not there to seesomething right if youre not there to see

them doing something right.them doing something right.

In the typical organization,In the typical organization,the most frequentthe most frequentresponse people get toresponse people get totheir performance is notheir performance is noresponse.response.

Why? Because mostWhy? Because mostmanagers are not aroundmanagers are not aroundto see their people doingto see their people doingsomething right.something right.

Good coaching meansGood coaching meansbeing present, on the spot,being present, on the spot,constantly givingconstantly givingappropriate feedback onappropriate feedback onyour teams performance.your teams performance.


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If youre going to take time to do whats urgent, beIf youre going to take time to do whats urgent, be

sure to take time to recognize whats important.sure to take time to recognize whats important.

If a reward or positiveIf a reward or positiveconsequence is given, the personconsequence is given, the personis apt to repeat the action.is apt to repeat the action.

Positive consequences motivatePositive consequences motivate

future behaviour.future behaviour. Recognizing good oewrformance isRecognizing good oewrformance is

an important part of coaching.an important part of coaching. Todays leaders are too focussedTodays leaders are too focussed

on doing whats urgent to takeon doing whats urgent to taketime for whats important.time for whats important.

Once leaders, coaches & parentsOnce leaders, coaches & parentssee that praise & recognition aresee that praise & recognition aredirectly linked to performancedirectly linked to performancetheyll see them as integral partstheyll see them as integral partsof their job which is, after all,of their job which is, after all,

getting the best out of people.getting the best out of people.


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There is no such thing as a smallThere is no such thing as a small

mistake.mistake.

Mistakes cannot beMistakes cannot be

tolerated.tolerated.

Somehow as a coach youSomehow as a coach you

continually have to redirectcontinually have to redirect

your team back to trheyour team back to trhestandards for goodstandards for good

performance.performance.

Redirection can be aRedirection can be a

powerful way to get peoplepowerful way to get people

to refocus their behaviour.to refocus their behaviour.


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After you deliver a reprimand, its importantAfter you deliver a reprimand, its important

for people to understand that you still valuefor people to understand that you still value

them as human beings.them as human beings.


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HHonesty-Based:onesty-Based: Effective leaders have highEffective leaders have high

integrity & are clear & straightforward in theirintegrity & are clear & straightforward in their

interactions with others.interactions with others.

Champion coachesChampion coachesoperate out ofoperate out ofunquestionable integrity.unquestionable integrity.They do not manipulate,They do not manipulate,they are genuine &they are genuine &

sincere.sincere. If you remain true toIf you remain true to

yourself, you cannot beyourself, you cannot befalse to anybody else.false to anybody else.

And the moment you loseAnd the moment you loseother peoples trust, youother peoples trust, you

lose everything.lose everything.

Victory if possible, integrity at all costs.


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To be successful, all you have to do is work half-To be successful, all you have to do is work half-

days; you can work the first twelve hours or thedays; you can work the first twelve hours or the

second twelve.second twelve.

Never ask your people to doNever ask your people to domore than you are willing to do.more than you are willing to do.

A lot of leaders want to tellA lot of leaders want to tellpeople what to do, but theypeople what to do, but theydont provide the example.dont provide the example.

As a coach your high standardsAs a coach your high standardsof performance, attention toof performance, attention todetail, & above all how harddetail, & above all how hardyou work set the stage for howyou work set the stage for howyour team perform.your team perform.

What people want most from usWhat people want most from usisis usus our values, our attitudes, our values, our attitudes,our perceptions.our perceptions.

In the long run, its not our skillsIn the long run, its not our skillsor our know-how or ouror our know-how or ourexperience that makes theexperience that makes thebiggest impact biggest impact wewe are theare themain message!main message!


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It takes a big person to admit aIt takes a big person to admit a

mistake & then go out of his ormistake & then go out of his orway to right the wrongway to right the wrong


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A sense of humour is simply aA sense of humour is simply a

sense of who you are.sense of who you are.

A sense of humour helps you keepA sense of humour helps you keepthings in perspective.things in perspective.

Humour also permits you to acceptHumour also permits you to acceptcriticism without getting consumed bycriticism without getting consumed byit.it.

A lot of people in organizations today,A lot of people in organizations today,take themselves too seriously.take themselves too seriously. Without a sense of humour, we seemWithout a sense of humour, we seem

to stifle the child on others &to stifle the child on others &ourselves.ourselves.

When all the emphasis in business isWhen all the emphasis in business ison whether were doing things right oron whether were doing things right or

wrong, we never get to experiencewrong, we never get to experiencethe delight of exclaiming,the delight of exclaiming, Isnt thatIsnt thatinteresting!interesting!


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Popularity is temporary. Respect isPopularity is temporary. Respect is

timeless.timeless. Being a great coach meansBeing a great coach means

sacrificing popularity & beingsacrificing popularity & being

liked for doing the right thing,liked for doing the right thing,

so that you are respected.so that you are respected.

In the long run, youll beIn the long run, youll be

rembered as the best coachrembered as the best coach

they ever had.they ever had.

The only way you can getThe only way you can get

respect is to earn it.respect is to earn it.

I dont know any other way to lead but by example.


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Authenticity bridges the gap betweenAuthenticity bridges the gap between

what we say & what we do.what we say & what we do.

Effective coaches confrontEffective coaches confronttheir people, praise themtheir people, praise themsincerely, redirect orsincerely, redirect orreprimand them withoputreprimand them withoputapology, & , above all, areapology, & , above all, are

honest with them.honest with them.

There are gaps in manyThere are gaps in manyorganizations due to theorganizations due to thedifference between whatdifference between whatmanagers say they stands formanagers say they stands for& how they actually treat& how they actually treatpeople.people.

P l ith h ilit d t thi k l fPeople ith h milit dont think less of


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People with humility dont think less ofPeople with humility dont think less of

themselves ... They think about themselvesthemselves ... They think about themselves

less.less.

Great coaches are not consumedGreat coaches are not consumedby their own importance.by their own importance.

Fear & the need to be rightFear & the need to be rightdominate people who are ego-dominate people who are ego-

driven.driven. Great coaches want to win, butGreat coaches want to win, but

they dont fall apart when theythey dont fall apart when theylose.lose.

One of the most destructiveOne of the most destructivetraits a leader can have today istraits a leader can have today isarrogance.arrogance.

On the other hand, one of theOn the other hand, one of themost endearing qualities amost endearing qualities aleader can have is to be in touchleader can have is to be in touchwithwith his or her own vulnerability.his or her own vulnerability.


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Belief in something bigger than youBelief in something bigger than you

is important.is important. Genuine faith isGenuine faith is

eminently practical, &eminently practical, &that vast resource forthat vast resource forinner stands ready toinner stands ready to

assist todays leaderassist todays leaderwho will exercise it.who will exercise it. Faith in somethingFaith in something

bigger than you isnt abigger than you isnt apassive emotion; itspassive emotion; its

an active belief thatan active belief thatrequires you to steprequires you to steponto the field & walkonto the field & walkyour talk.your talk.


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The real difference in coaching is about believingThe real difference in coaching is about believing

in someone & then taking action to help the personin someone & then taking action to help the person

be his or her best.be his or her best.

Who believed in you?Who believed in you? For the real difference inFor the real difference in

coaching is not about talent.coaching is not about talent.

Or personality. Or pride. OrOr personality. Or pride. Orambition.ambition.

Its about you believing inIts about you believing insomeone.someone.

And then doing whatever itAnd then doing whatever ittakes to help that person betakes to help that person be

his or her very best.his or her very best.

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The Little Book of Coaching