The LeADING MALAy-LANGuAGe fAshIoN & BeAuTy GuIDe · Majalah Urban Nombor 1. 25% CONTENTS yang hangat 32 DIS 2011 Teks IZZATI SAADIN gambar ge TT y IA mge S Seindah Rupa ChRiStian

A Magazine

The LeADING MALAy-LANGuAGe fAshIoN & BeAuTy GuIDe

Majalah Urban Nombor 1

ABOUT US

•EH!isaBesTseLLING* Malay-languagefashionand

beautytitle.

•Launchedin1999,EH!'sstrengthsareitsTreNDy

yetAccessIBLefashion

andbeautycontent,andlocal

celebritycoverage.

• ItisanINspIrING, INforMATIveand

prAcTIcAL read.?Why

*AccordingtoMyNews.comrankings


PMEBgroupandabove

young professionals20-39yearsold

85%

86% have internet access at home

63% Are interested in fashion76% Love dining out

89% Listen to the radio

78% Love shopping

93% own a car

82%

smart & savvyhaveauniversitydegree79%

high spending power

our readers:

READERS’ PROFILE


Teriakan rona serlah penampilan serta segarkan percutian hujung tahun.

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Beg nilon bercetak, marc by m

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Gaun beropol, Pull&Bear, rm179.90

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Dor

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38 Dis 2011

Skirt dwi ron

a, Topshop

7Kasut baji beranyam, Princess

3

CONTENTS

seNsIBLefAshIoN

30%

15%

EH!’sbeautifullyphotographedfashionpagesofferinspiringyetwearableinterpretationsoftheseasons'sfreshesttrends.Fashionistasalsoloveitsexperttipsandstyleideas.

seNsATIoNAL eNTerTAINMeNTReadersloveEH'shehottestandlatestcelebritynews(localandinternational).Readersareupdatedonthemostrecentinmusic,filmandevengadgets.


25%

CONTENTS

yang hangat

32 DIS 2011

Teks

IZZA

TI S

AADI

N g

amba

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TTy

IAm

geS

Seindah Rupa

ChRiStian DioR 5 CouleuRS Palette lima warna menawan dalam satu palet istimewa, pasti membuatkan matamu menyerlah dan lebih menarik.

anna Sui eye & liP ColoR Palette Gabungan pembayang mata dan gincu bibir dalam satu palet menawan. Rekaan bunga retro ini inspirasi daripada perasaan cinta, keamanan dan rock!

thomaS Sabo ChaRmeD KiSS Wangian istimewa kedua dari Charm Club, kaya dengan aroma manisan yang sentiasa menjadi kegemaran wanita seperti coklat, buah-buahan dan bunga-bungaan romantik. hem...just delicious!

ShiSeiDo maquillaGe auRa beauty FaCe PoWDeR bayangkan rona-rona pelangi lengkap dalam satu palet mewah ini dioles pada wajah, tentu anda ralit memakainya.

liP SmaCKeR tin hadir dengan enam perasa berlainan dalam satu tin. menarik untuk dimiliki ataupun sebagai cenderahati. Rm29.90

Kiehl’S CReme De CoRP boDy moiStuRizeR Koleksi terhad dengan kolaborasi artis kontemporari amerika, Jeff Khoon ini cukup menarik dengan rekaan bungkusannya. Rm105

Sememangnya kita mudah tertarik pada yang cantik-cantik, pantang ada ukiran atau benda yang menarik mata teruS tertawan, lantaS hati pun terpaut!

elizabeth aRDen holiDay liP GloSS Set Raikan percutianmu bersama teman-teman dengan koleksi pengilat bibir, hadir dalam empat rona, kilauannya juga menarik! Rm120

“Saya suka meluangkan masa

bersama kawan-kawan, dan

bercuti ke tempat yang menarik,”

Selena Gomez

EH!bringsthelatestbeautyproductsandinfo,sharingavarietyoftipsandsecretstolookingbeautiful.

Thebestguideonapositivelifestyle.Relevantandpracticalinformationabouttravel,food,careerandhealthinspiresthe21stcenturywoman.

posITIve LIfesTyLeprAcTIcAL

BeAuTy

30%


EH.com.myFresh content and celebrity cover shoots.

FANS 29,231facebook.com/EHmalaysia

DIgITAL

66,203 monthly hits


EVENTS

ThissignatureeventhasbeenintroducedsinceEH!waslaunched.EH!20YangAnggunassembles20ofthehottestlocalfemalecelebritiesthroughouttheyear.

eh! 20 yANG ANGGuN


EVENTS

Berbukapuasa eh!

Anopportunityforthereaderstolearnbeautyandfashiontipsfromtheexperts.

Agreatopportunityforreaderstospendtimewithfamouscelebrities.Simpleyetintimate!

MAke Me GorGeous Workshop


AWARDS

AUGUST 2011 AUGUST 2009ocTobEr 2011 mArcH 2010

bEST coVEr DESIGN

GoLD GoLDsILver BroNZe


ADVERTISINg RATE (PRINT)Advertising rAtes (Print) PUBLiCAtiOn

eH! (rM) 36x 24x 18x 12x 6x 3x Casual

Outside Back CoverJoint Booking Rates

9,9338,120

Inside Back CoverJoint Booking Rates

6,2485,623

Full Page Full Colour (ROP)Joint Booking Rates

4,1253,713

4,4003,960

4,5324,084

4,6754,208

4,9504,455

5,2254,703

5,5004,950

2/3 Page Colour (Vertical)Joint Booking Rates

3,3993,056

3,6262,259

3,7343,361

3,8523,463

4,0793,667

4,3053,870

4,5324,074

1/2 Page ColourJoint Booking Rates

3,0942,781

3,3002,966

3,3993,059

3,5063,152

3,7133,337

3,9193,523

4,1253,708


2,7802,477

2,9662,642

3,0552,724

3,1512,807

3,3352,972

3,5223,137

3,7073,302

FreqUenCy: Monthly LAngUAge: Malay reAdersHiP: 105,600* distriBUtiOn: Major bookstore, newsstands and subscription

BOOking deAdLine: 7 Weeks Before Publication

*Estimate

READERSHIP STATISTICS

MATERIAL REQUIREMENTS (PRINT)

FILE FORMATAll digital files submitted to Blu Inc must:• Be in PDF processed using Acrobat Distiller.• Have embedded fonts above 8 points. Not artificially stylized.• Be in CMYK format.• Have images not lower than 300dpi• Be no more than 310% ink weight• Be the correct size with a 3mm bleed included

PROOFSBlu Inc requires that a hard copy proof made from the transmitted file be in ISO Coated Forgra 27L. icc. In order for BluInc to match proof colour within 85-90%, all proofs must have the BluInc GMG colour control bar or the MediaWedge V2 colour bar with an attached pass/fail sticker indicating compliancy. BluInc will not be responsible for any colour not adhering to this standard. FONTS All submitted fonts (for digital files) must be for MAC OS (no PC fonts). Illustrator and Freehand files should have all fonts converted to paths/outlines.

SPREADS Advertisers using facing pages as a spread may extend matter to the centre fold line on each side. However, there is no guarantee of alignment or precision of folding in all copies.

DIGITAL TRANSMISSIONBlu Inc prefers files to be delivered through the Quickcut Network. Quickcut, checks the integrity of files before they are sent to Blu Inc so your files will print correctly. BluInc cannot accept responsibility for or fix files submitted via CD, e-mail or other suppliers.

PERFECT BOUND & TRIM MAGAZINESClearance for Blu Inc magazines should be a minimum of 6mm due to this space being visually lost in the spine. Any cross over should be double imaged across the gutter, included within the 3mm trim. Please ensure that your creative layout takes into consideration that this visual area may vary in depth depending on the page number. Do not place essential information in this critical gutter area.

MATERIAL DEADLINE

The Material deadline is 5 weeks before publication date, if the material is not received within the deadline, the publisher reserves the right to repeat any previous advertisement of the same size or to fill the space at its discretion.

CANCELLATIONAll specified positions and creative buys are non-cancellable. Cancellation deadline is 6 weeks before publication date.

Central 63%

North 13%

South 14%

East Coast 6%

East Malaysia 4%

CIRCULATION BY REGION

Over RM4,001 12%

RM3,001 - RM4,000 31%

RM2,001 - RM3,000 39%

RM2,000 and below 11%

Undisclosed 7%

PERSONAL INCOME

Professional 13%

Management 15%

Executives 51%

Students 12%

Others 9%

OCCUPATION

15-19 years old 15%

20-24 years old 33%

25-34 years old 46%

35+ years old 6%

AGE GROUP

39%

11%

7%12%

31%63%13%

14%

6%4%

51%

15%

13%9%

12%

46%33%

15%

6%

MATERIAL SPECIFICATIONS

*Specified positions will be charged 20% loading. All advertisement rates are quoted in Malaysian Ringgit and are not inclusive of prevailing government taxes. EH! Joint Booking Rates: The total number of insertion in both magazines must tally accordingly to qualify for this package.

ADvERTISING RATES (PRINT)

EH! (RM) 36x 24x 18x 12x 6x 3x Casual


9,0308,120


5,6805,110


3,7503,375

4,0003,600

4,1203,713

4,2503,825

4,5004,050

4,7504,275

5,0004,500


3,1002,775

3,2502,960

3,3203,053

3,5003,145

3,6803,330

3,8703,515

4,1203,700


2,8102,528

3,0002,696

3,0602,780

3,1802,865

3,3703,033

3,5603,202

3,7503,370


2,5302,250

2,7002,400

2,7502,475

2,8702,550

3,0302,700

3,2002,850

3,3703,000

FREQUENCY: Monthly LANGUAGE: Malay READERSHIP: 105,600* DISTRIBUTION: Major bookstore, newsstands and subscription CIRCULATION: 48,000

BOOkING DEADLINE: 7 Weeks Before Publication

PUBLICATION

*All measurement in millimeters. Text and images must be kept at least 5mm from spine and trim lines.

HALF PAGE (vERTICAL)Trim Size: 105 (w) x 275 (h)Bleed Size: 111 (w) x 281(h)Text Area: 90 (w) x 255 (h)

HALF PAGE (HORIZONTAL)Trim Size: 210 (w) x 137 (h)Bleed Size: 216 (w) x 143 (h)Text Area: 185 (w) x 125 (h)

FULL PAGETrim Size: 210 (w) x 275(h)Bleed Size: 216 (w) x 281(h)Text Area: 185 (w) x 255 (h)

DOUBLE PAGE SPREADTrim Size: 420 (w) x 275 (h)Bleed Size: 426 (w) x 281 (h)Text Area: 370 (w) x 255 (h)

*Estimate








MATERIAL DEADLINE



Central 63%

North 13%

South 14%

East Coast 6%

East Malaysia 4%


Over RM4,001 12%

RM3,001 - RM4,000 31%

RM2,001 - RM3,000 39%


Undisclosed 7%

PERSONAL INCOME

Professional 13%

Management 15%

Executives 51%

Students 12%

Others 9%

OCCUPATION

15-19 years old 15%

20-24 years old 33%

25-34 years old 46%

35+ years old 6%

AGE GROUP

39%

11%

7%12%

31%63%13%

14%

6%4%

51%

15%

13%9%

12%

46%33%

15%

6%






9,0308,120


5,6805,110


3,7503,375

4,0003,600

4,1203,713

4,2503,825

4,5004,050

4,7504,275

5,0004,500


3,1002,775

3,2502,960

3,3203,053

3,5003,145

3,6803,330

3,8703,515

4,1203,700


2,8102,528

3,0002,696

3,0602,780

3,1802,865

3,3703,033

3,5603,202

3,7503,370


2,5302,250

2,7002,400

2,7502,475

2,8702,550

3,0302,700

3,2002,850

3,3703,000



PUBLICATION






*Estimate








MATERIAL DEADLINE



Central 63%

North 13%

South 14%

East Coast 6%

East Malaysia 4%


Over RM4,001 12%

RM3,001 - RM4,000 31%

RM2,001 - RM3,000 39%


Undisclosed 7%

PERSONAL INCOME

Professional 13%

Management 15%

Executives 51%

Students 12%

Others 9%

OCCUPATION

15-19 years old 15%

20-24 years old 33%

25-34 years old 46%

35+ years old 6%

AGE GROUP

39%

11%

7%12%

31%63%13%

14%

6%4%

51%

15%

13%9%

12%

46%33%

15%

6%






9,0308,120


5,6805,110


3,7503,375

4,0003,600

4,1203,713

4,2503,825

4,5004,050

4,7504,275

5,0004,500


3,1002,775

3,2502,960

3,3203,053

3,5003,145

3,6803,330

3,8703,515

4,1203,700


2,8102,528

3,0002,696

3,0602,780

3,1802,865

3,3703,033

3,5603,202

3,7503,370


2,5302,250

2,7002,400

2,7502,475

2,8702,550

3,0302,700

3,2002,850

3,3703,000



PUBLICATION






*Estimate








MATERIAL DEADLINE



Central 63%

North 13%

South 14%

East Coast 6%

East Malaysia 4%


Over RM4,001 12%

RM3,001 - RM4,000 31%

RM2,001 - RM3,000 39%


Undisclosed 7%

PERSONAL INCOME

Professional 13%

Management 15%

Executives 51%

Students 12%

Others 9%

OCCUPATION

15-19 years old 15%

20-24 years old 33%

25-34 years old 46%

35+ years old 6%

AGE GROUP

39%

11%

7%12%

31%63%13%

14%

6%4%

51%

15%

13%9%

12%

46%33%

15%

6%






9,0308,120


5,6805,110


3,7503,375

4,0003,600

4,1203,713

4,2503,825

4,5004,050

4,7504,275

5,0004,500


3,1002,775

3,2502,960

3,3203,053

3,5003,145

3,6803,330

3,8703,515

4,1203,700


2,8102,528

3,0002,696

3,0602,780

3,1802,865

3,3703,033

3,5603,202

3,7503,370


2,5302,250

2,7002,400

2,7502,475

2,8702,550

3,0302,700

3,2002,850

3,3703,000



PUBLICATION






*Estimate








MATERIAL DEADLINE



Central 63%

North 13%

South 14%

East Coast 6%

East Malaysia 4%


Over RM4,001 12%

RM3,001 - RM4,000 31%

RM2,001 - RM3,000 39%


Undisclosed 7%

PERSONAL INCOME

Professional 13%

Management 15%

Executives 51%

Students 12%

Others 9%

OCCUPATION

15-19 years old 15%

20-24 years old 33%

25-34 years old 46%

35+ years old 6%

AGE GROUP

39%

11%

7%12%

31%63%13%

14%

6%4%

51%

15%

13%9%

12%

46%33%

15%

6%






9,0308,120


5,6805,110


3,7503,375

4,0003,600

4,1203,713

4,2503,825

4,5004,050

4,7504,275

5,0004,500


3,1002,775

3,2502,960

3,3203,053

3,5003,145

3,6803,330

3,8703,515

4,1203,700


2,8102,528

3,0002,696

3,0602,780

3,1802,865

3,3703,033

3,5603,202

3,7503,370


2,5302,250

2,7002,400

2,7502,475

2,8702,550

3,0302,700

3,2002,850

3,3703,000



PUBLICATION






*Estimate








MATERIAL DEADLINE



Central 63%

North 13%

South 14%

East Coast 6%

East Malaysia 4%


Over RM4,001 12%

RM3,001 - RM4,000 31%

RM2,001 - RM3,000 39%


Undisclosed 7%

PERSONAL INCOME

Professional 13%

Management 15%

Executives 51%

Students 12%

Others 9%

OCCUPATION

15-19 years old 15%

20-24 years old 33%

25-34 years old 46%

35+ years old 6%

AGE GROUP

39%

11%

7%12%

31%63%13%

14%

6%4%

51%

15%

13%9%

12%

46%33%

15%

6%






9,0308,120


5,6805,110


3,7503,375

4,0003,600

4,1203,713

4,2503,825

4,5004,050

4,7504,275

5,0004,500


3,1002,775

3,2502,960

3,3203,053

3,5003,145

3,6803,330

3,8703,515

4,1203,700


2,8102,528

3,0002,696

3,0602,780

3,1802,865

3,3703,033

3,5603,202

3,7503,370


2,5302,250

2,7002,400

2,7502,475

2,8702,550

3,0302,700

3,2002,850

3,3703,000



PUBLICATION






*Estimate



EDITorIAL ENQUIrIES:

DEPUTy [email protected]

SALES ENQUIrIES:

SENIor SALES [email protected]

SALES [email protected]

ASSISTANT SALES [email protected]

BluIncMediaSdnBhdLot7,JalanBersatu13/4,Seksyen1346200PetalingJayaSelangorDarulEhsan,MalaysiaT:03-79527000F:03-79600148www.bluinc.com.my

Documents

The LeADING MALAy-LANGuAGe fAshIoN & BeAuTy GuIDe · Majalah Urban Nombor 1. 25% CONTENTS yang hangat 32 DIS 2011 Teks IZZATI SAADIN gambar ge TT y IA mge S Seindah Rupa ChRiStian