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The Leading Enterprise Content Marketing Platform
The NewsCred Content Marketing Platform enhances the scale, visibility, and performance of content produced across enterprise marketing organizations by
streamlining the creation process from ideation to publishing,
improving collaboration between functional teams as well
as global markets, and surfacing data-driven insights that
connect business results to content.
NewsCred combines this advanced platform with the largest
marketplace of licensed and original content and unrivaled
expertise to deliver a complete marketing solution that drives
operational efficiency and marketing attributed revenue.
Named a Leading Content Marketing Platform Vendor by Gartner + Forrester
newscred.com | insights.newscred.com | [email protected] | (212) 989-4100 | @newscred
Ideate
CreatePublish
PlanMeasure
NewsCred is helping the world’s most successful brands drive business through content.
Plan your strategy & increase the efficiency of your team.Maintain shared calendars for monitoring the execution of your content marketing strategy,
and keep track of tasks and contingencies to ensure your team is meeting publishing deadlines
and not duplicating efforts. The NewsCred Content Marketing Platform enables you to create
custom workflows that reflect your organization’s specific production, approval, and publishing
processes. Streamline all collaboration and feedback with a unified workspace to reduce time to
publish, while ensuring brand governance.
newscred.com | insights.newscred.com | [email protected] | (212) 989-4100 | @newscred
Ideate with data-driven insights & accelerate content creation.Transform your ideation and content planning into an efficient data-driven process. By aggregating
SEO and social trend data, the NewsCred Content Marketing Platform is your one-stop source for
content research. You can quickly verify search demand for existing ideas, analyze competition, and
use automated recommendations to discover new topics, questions, and formats that have the best
opportunity to rank high in search results. This ensures that you are focused on producing content
that will resonate with your audience, driving differentiation while increasing organic traffic.
Create exceptional content & deliver resonant experiences. Create and curate an extensive collection of standout content - all within a single platform. Use
our purpose-built editors for text, images, and infographics to produce a wide variety of content
for your audience. In addition, you can access our global freelance network of hand-selected
experts, as well as fully-licensed articles and images from thousands of top-tier publishers
through the NewsCred original content studio and licensed content marketplace. As a result, you
can scale your content publishing and ensure you are continuously distributing the most relevant
content for a given audience or channel.
Publish to every channel & reach your entire audience.Reach your audience regardless of location or channel. For example, you can directly share your
content across all social media apps and platforms and publish to any website. Partner with
NewsCred to build and host your primary content hub using one of our proven templates or a
custom design of your choosing. Omni-channel marketing demands exceptional content at every
single touchpoint—NewsCred’s integrations orchestrate distribution to ensure a consistent,
cross-channel experience.
newscred.com | insights.newscred.com | [email protected] | (212) 989-4100 | @newscred
Measure content performance for closed-loop attribution.NewsCred Analytics provide you with content-centric tracking that is tailored to your business,
which standard site analytics cannot provide. Identify which pieces of content drove the most
traffic across topics, formats, channels, and custom metadata labels. Determine how engaged
your audience is with your content and not just how long they had a page open. Discover the
actions your audience took after consuming a piece of content and the resulting number of
conversions, whether they occurred on a content page or even on a different subdomain.
Attribute the impact of content on new lead generation and purchase through NewsCred’s
integrations with your marketing automation and CRM systems. Using NewsCred Analytics, you
can clearly determine how to enhance what’s working, optimize what isn’t, and demonstrate the
ROI of your program.
Ready to see it in action? Learn more at NewsCred.com, or contact us for additional information.
newscred.com | insights.newscred.com | [email protected] | (212) 989-4100 | @newscred
CONTENT
ACTIONS
ROI