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The Latest and Greatest in Fundraising from Around the Globe Presented by: Penelope Cagney, MA, CFRE October 23, 2013 1:00 2:30 p.m. Eastern Noon 1:30 p.m. Central 11:00 a.m. 12:30 p.m. Mountain 10:00 11:30 a.m. Pacific 9:00 10:30 a.m. Alaska Association of Fundraising Professionals 4300 Wilson Boulevard, Suite 300, Arlington, VA 22203-4168 800-666-3863 (U.S. & Canada) • 866-837-1948 (Mexico) www.afpnet.org Association of Fundraising Professionals 2013 WEB/AUDIOCONFERENCES Educating Fundraisers in the 21 st Century

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Page 1: The Latest and Greatest in Fundraising from Around the Globe 10-23-13.pdfDec 11, 2013  · Penelope Cagney, MA, CFRE Penelope Cagney, MA, CFRE, President of The Cagney Company, has

The Latest and Greatest in Fundraising from Around

the Globe

Presented by:

Penelope Cagney, MA, CFRE

October 23, 2013

1:00 – 2:30 p.m. Eastern

Noon – 1:30 p.m. Central

11:00 a.m. – 12:30 p.m. Mountain

10:00 –11:30 a.m. Pacific

9:00 – 10:30 a.m. Alaska

Association of Fundraising Professionals 4300 Wilson Boulevard, Suite 300, Arlington, VA 22203-4168

800-666-3863 (U.S. & Canada) • 866-837-1948 (Mexico)

www.afpnet.org

Association of Fundraising Professionals

2013 WEB/AUDIOCONFERENCES

Educating Fundraisers in the 21st Century

Page 2: The Latest and Greatest in Fundraising from Around the Globe 10-23-13.pdfDec 11, 2013  · Penelope Cagney, MA, CFRE Penelope Cagney, MA, CFRE, President of The Cagney Company, has

FOR SITE COORDINATOR ONLY:

FOLLOWING THE PROGRAM, PLEASE EMAIL COMPLETED ROSTER TO

mailto:[email protected] or FAX TO 781-723-0433

The Association of Fundraising Professionals

WEB/AUDIOCONFERENCE 2013

October 23, 2013

Penelope Cagney, MA, CFRE

The Latest and Greatest in Fundraising from Around the Globe

□ If an AFP Chapter is sponsoring this site, please check the box and list the name of the sponsoring AFP

Chapter: ____________________________________________________________

Site Coordinator/Registrant (the name of the person to whom the site is registered):

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Total number of participants at this site ______________

Please Print Clearly

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SITE ROSTER

Page 3: The Latest and Greatest in Fundraising from Around the Globe 10-23-13.pdfDec 11, 2013  · Penelope Cagney, MA, CFRE Penelope Cagney, MA, CFRE, President of The Cagney Company, has

Penelope Cagney, MA, CFRE

Penelope Cagney, MA, CFRE, President of The Cagney Company, has more than 20

years experience as a nonprofit management and fundraising consultant on three

continents and has helped clients achieve several multi-million dollar goals. She is the

author of “Nonprofit Consulting Essentials: What Nonprofits and Consultants Need to

Know” (Jossey-Bass 2010).

Page 4: The Latest and Greatest in Fundraising from Around the Globe 10-23-13.pdfDec 11, 2013  · Penelope Cagney, MA, CFRE Penelope Cagney, MA, CFRE, President of The Cagney Company, has

10/18/2013

1

What in the World?*!

The Latest and Greatest from Around the World

Penelope Cagney, MA, CFRE

October 23, 2013

Penelope Cagney, MA, CFRE

• President of The Cagney Company,

fundraising and management

consultants to nonprofits

• 25 years experience in nonprofit

management and fundraising

consulting

• Broad & diverse experience on three

continents

• Author of “Nonprofit Consulting

Essentials: What Every Nonprofit and

Consultant Needs to Know” (Jossey-

Bass/Alliance for Nonprofit

Management 2010) and co-editor with

Bernard Ross: “Global Fundraising:

How the World is Changing the Rules

of Philanthropy” (AFP/Wiley 2013)

• Member, AFP International Committee

Page 5: The Latest and Greatest in Fundraising from Around the Globe 10-23-13.pdfDec 11, 2013  · Penelope Cagney, MA, CFRE Penelope Cagney, MA, CFRE, President of The Cagney Company, has

10/18/2013

2

Agenda

• 7 Trends

• 10 Myths

• 10 Actions

Page 6: The Latest and Greatest in Fundraising from Around the Globe 10-23-13.pdfDec 11, 2013  · Penelope Cagney, MA, CFRE Penelope Cagney, MA, CFRE, President of The Cagney Company, has

10/18/2013

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http://www.youtube.com/watch?v=jbkSRLYSojo

7 Trends• Great growth in wealth

• Nonprofit innovation

• Giant INGOs emerging

• Debate about roles of philanthropy and the state

• Fundraising more professional

• Technology important

• Philanthropy thrives in structured environments

Page 7: The Latest and Greatest in Fundraising from Around the Globe 10-23-13.pdfDec 11, 2013  · Penelope Cagney, MA, CFRE Penelope Cagney, MA, CFRE, President of The Cagney Company, has

10/18/2013

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MYTH #1

• America is the most generous (and

the wealthiest) nation.

Hudson Institute 2013 Index of Global Philanthropy and

Remittances:

#1 USA – official development assistance (ODA) by

volume

#1 Sweden as % of GNI

CAF World Giving Index 2012: #1 Australia Organization for Economic Cooperation and Development

(OECD) 2013: #1 Switzerland % of GNI

Big Mac Philanthropy Index 2013: #1 Singapore

Page 8: The Latest and Greatest in Fundraising from Around the Globe 10-23-13.pdfDec 11, 2013  · Penelope Cagney, MA, CFRE Penelope Cagney, MA, CFRE, President of The Cagney Company, has

10/18/2013

5

http://globalfundraising.wikispaces.com

?

Page 9: The Latest and Greatest in Fundraising from Around the Globe 10-23-13.pdfDec 11, 2013  · Penelope Cagney, MA, CFRE Penelope Cagney, MA, CFRE, President of The Cagney Company, has

10/18/2013

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MYTH #2

• America is leading the charge.

Page 10: The Latest and Greatest in Fundraising from Around the Globe 10-23-13.pdfDec 11, 2013  · Penelope Cagney, MA, CFRE Penelope Cagney, MA, CFRE, President of The Cagney Company, has

10/18/2013

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MYTH #3

• America has the most innovative

nonprofit sector.

Page 11: The Latest and Greatest in Fundraising from Around the Globe 10-23-13.pdfDec 11, 2013  · Penelope Cagney, MA, CFRE Penelope Cagney, MA, CFRE, President of The Cagney Company, has

10/18/2013

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New Ideas

• Voluntourism Malaysia

• Micro-finance India

• Tele-facing India

• Two-stepping Australia

• Giving circles USA

• Social impact bonds UK

• Face-to-face Switzerland

Tele-facing

Source: Usha Menon

Page 12: The Latest and Greatest in Fundraising from Around the Globe 10-23-13.pdfDec 11, 2013  · Penelope Cagney, MA, CFRE Penelope Cagney, MA, CFRE, President of The Cagney Company, has

10/18/2013

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Reinvigoration

• Individual giving Korea

• Planned giving Japan

• Corporate giving Brazil/India

• Special events Africa

• Door-to-door Chile

Page 13: The Latest and Greatest in Fundraising from Around the Globe 10-23-13.pdfDec 11, 2013  · Penelope Cagney, MA, CFRE Penelope Cagney, MA, CFRE, President of The Cagney Company, has

10/18/2013

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Korea

Kenya – Rhino Charge

Page 14: The Latest and Greatest in Fundraising from Around the Globe 10-23-13.pdfDec 11, 2013  · Penelope Cagney, MA, CFRE Penelope Cagney, MA, CFRE, President of The Cagney Company, has

10/18/2013

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Kenya – Masai Mara

Marathon

Red Cross Kenyans for

Kenya

Page 15: The Latest and Greatest in Fundraising from Around the Globe 10-23-13.pdfDec 11, 2013  · Penelope Cagney, MA, CFRE Penelope Cagney, MA, CFRE, President of The Cagney Company, has

10/18/2013

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MYTH #4

• Giving from individuals is strong

only in the US.

Page 16: The Latest and Greatest in Fundraising from Around the Globe 10-23-13.pdfDec 11, 2013  · Penelope Cagney, MA, CFRE Penelope Cagney, MA, CFRE, President of The Cagney Company, has

10/18/2013

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MYTH #5

• America has the biggest fundraising

campaigns.

MYTH #6

• You can’t raise money during a

crisis.

Page 17: The Latest and Greatest in Fundraising from Around the Globe 10-23-13.pdfDec 11, 2013  · Penelope Cagney, MA, CFRE Penelope Cagney, MA, CFRE, President of The Cagney Company, has

10/18/2013

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MYTH #7

• Giving is mostly local.

MYTH #8

• Most of the funds raised will come

from alumni in a university

campaign.

Page 18: The Latest and Greatest in Fundraising from Around the Globe 10-23-13.pdfDec 11, 2013  · Penelope Cagney, MA, CFRE Penelope Cagney, MA, CFRE, President of The Cagney Company, has

10/18/2013

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MYTH #9

• Preparation for a major campaign

takes a long time.

MYTH #10

• American fundraisers are the most

sophisticated.

Page 19: The Latest and Greatest in Fundraising from Around the Globe 10-23-13.pdfDec 11, 2013  · Penelope Cagney, MA, CFRE Penelope Cagney, MA, CFRE, President of The Cagney Company, has

10/18/2013

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Things to do...

1. Subscribe to AFP’s International Blog

http://afprc10.blogspot.com2

2. Commit to watching/listening to a global news program like the

BBC http://www.bbc.co.uk/news/world/ or

CNN World http://www.cnn.com/CNNI/3

3. Attend sessions with an international flavor at AFP’s Annual

Conference

4. Read journals and books on global trends

http://www.alliancemagazine.org/content/subscribe-alliance5

5. Join AFP’s International Committee

Page 20: The Latest and Greatest in Fundraising from Around the Globe 10-23-13.pdfDec 11, 2013  · Penelope Cagney, MA, CFRE Penelope Cagney, MA, CFRE, President of The Cagney Company, has

10/18/2013

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Things to do...

6. Seek out fundraisers in other countries when

travelling, attend conference of other fundraising

groups and AFP Chapters outside of the US

7. Pursue new Advanced Diploma in Fundraising

8. Learn another language/refresh skills

9. Volunteer for/give to an organization with an

international fundraising perspective

10.Follow a trend-setting INGO

• What will you do differently because

of what you heard today?

Page 21: The Latest and Greatest in Fundraising from Around the Globe 10-23-13.pdfDec 11, 2013  · Penelope Cagney, MA, CFRE Penelope Cagney, MA, CFRE, President of The Cagney Company, has

10/18/2013

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Q&A

AFP BOOKSTORE

http://afpbookstore.org/NEWE

ST-ITEMS/products/37/

AMAZON.COM

http://www.amazon.com/Glob

al-Fundraising-Changing-

Philanthropy-

Development/dp/1118370708

Page 22: The Latest and Greatest in Fundraising from Around the Globe 10-23-13.pdfDec 11, 2013  · Penelope Cagney, MA, CFRE Penelope Cagney, MA, CFRE, President of The Cagney Company, has

10/18/2013

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For a listing of the 2013 AFP Web/Audioconference Series, please visit our

website at www.afpnet.org in the professional development section.

Coming Next….

November 7th, 2013

1:00 – 2:30 p.m. ET

Effective Campaigns: The Design,

Content and Delivery of Effective

Email Campaigns

Derrick Feldmann

Page 23: The Latest and Greatest in Fundraising from Around the Globe 10-23-13.pdfDec 11, 2013  · Penelope Cagney, MA, CFRE Penelope Cagney, MA, CFRE, President of The Cagney Company, has

CERTIFICATE OF PARTICIPATION

I was a participant in the AFP Webconference held

October 23, 2013

1:00 – 2:30 PM Eastern

The Latest and Greatest in Fundraising from Around the Globe

Presented by:

Penelope Cagney, MA, CFRE

Full participation in this session is applicable for 1.5 points in Category 1.B – Education

of the CFRE International application for initial certification and/or recertification.

Signed__________________________________________________________

This is for your records only.

Page 24: The Latest and Greatest in Fundraising from Around the Globe 10-23-13.pdfDec 11, 2013  · Penelope Cagney, MA, CFRE Penelope Cagney, MA, CFRE, President of The Cagney Company, has

Association of Fundraising Professionals

October 23, 2013

The Latest and Greatest in Fundraising from Around the Globe

You may use this form to capture your immediate impressions.

Please complete the evaluation online by October 30, 2013 at:

http://www.surveymonkey.com/s/QD9ZKLM EXCELLENT AVERAGE POOR

(7) (6) (5) (4) (3) (2) (1)

1. OVERALL RATING

2. CONTENT

3. HANDOUTS

4. AUDIO QUALITY

5. EASE OF REGISTRATION

6. SIMILARITY OF ACTUAL PROGRAM

VERSUS ADVERTISED CONTENT

7. VALUE

PRESENTER: OVERALL EFFECTIVENESS

8. Penelope Cagney

MY SITE PARTICIPATED AS: A WEBCONFERENCE AN AUDIOCONFERENCE YES NO

WOULD YOU PARTICIPATE IN ANOTHER VIRTUAL SEMINAR?

WHAT WAS YOUR OVERALL IMPRESSION OF THE EVENT AND THE VIRTUAL SEMINAR FORMAT? ANY ADDITIONAL COMMENTS?

NAME (OPTIONAL): _____________________________________________________________________

SITE LOCATION: _______________________________________________________________________

YOUR FEEDBACK IS IMPORTANT! YOU MAY COMPLETE AN ELECTRONIC EVALUATION AT

http://www.surveymonkey.com/s/QD9ZKLM

Page 25: The Latest and Greatest in Fundraising from Around the Globe 10-23-13.pdfDec 11, 2013  · Penelope Cagney, MA, CFRE Penelope Cagney, MA, CFRE, President of The Cagney Company, has

JANUARY 24, 2013, THURSDAY

Transformational Gifts: Using Philanthropic Planning To Partner with Prospects and Advisors Brian Sagrestano, JD, CFRE

FEBRUARY 5, 2013, TUESDAY

Writing a Fabulous Case for Donor Support Tom Ahern

** FEBRUARY 21, 2013, THURSDAY

What Great Boards Do at Their Board Meetings – And What They Don’t Do! Simone Joyaux, ACFRE

MARCH 7, 2013, THURSDAY

Analyze and Identify: Three Steps to Understanding Your Prospects and Supporters Michael Quevli

• MARCH 19, 2013, TUESDAY

Raising Support from Millennials: How to Raise Support from Younger Donors Derrick Feldmann

APRIL 11, 2013, THURSDAY

Digging Deeper for Lifetime Value Allison Porter and Rick Malchow

APRIL 23, 2013, TUESDAY

The Power of Planning: Building a Strategic and Long-Term Development Plan Andrea McManus, CFRE

MAY 8, 2013, WEDNESDAY

Doing Well While Doing Good: Advancing Your Career in Professional Fundraising Adam Burk, CFRE

** MAY 23, 2013, THURSDAY

Navigating Change: The Three Stages of Board

Engagement Robbe Healey, MBA, NHA, ACFRE

JUNE 6, 2013, THURSDAY

6 Steps to Creating a Written Fundraising Plan Sandy Rees, CFRE

JUNE 18, 2013, TUESDAY

Online Success Strategies, Tools & Trade Secrets - 101 Ted Hart, ACFRE

JULY 10, 2013, WEDNESDAY

The Anatomy of Engaging Email Campaigns Mike Snusz

JULY 24, 2013, WEDNESDAY

What’s Wrong with Your Fundraising and How You Can Fix It Linda Lysakowski, ACFRE and Ellen Bristol

AUGUST 8, 2013, THURSDAY

Developing a Multichannel Grateful Patient Program to Identify Major Donor Prospects Timothy Logan, ACFRE and Brian Hervey, CFRE

AUGUST 21, 2013, WEDNESDAY

How to Incorporate Online Giving Into Your Annual Fund … And Track it

Valerie Lambert

** SEPTEMBER 10, 2013, TUESDAY - CANCELLED

The Shifting World of Business and Community Jocelyne Daw

SEPTEMBER 25, 2013, WEDNESDAY

90 Minutes to Social and Mobile Fundraising Success Claire Kerr

OCTOBER 10, 2013, THURSDAY

Annual Fund and Major Gifts Partnerships: Pipeline Management and Donor Michael Delzotti, CFRE and Chris Kasavich, MBA, CFRE

OCTOBER 23, 2013, WEDNESDAY

The Latest and Greatest in Fundraising from Around the

Globe Penelope Cagney, CFRE

NOVEMBER 7, 2013, THURSDAY

Effective Campaigns: The Design, Content and Delivery of Effective Email Campaigns Derrick Feldmann

NOVEMBER 19, 2013, TUESDAY

Corporate Engagement – Beyond Charity: A Focus on Social Partnerships Cheryl Self, ACFRE

** DECEMBER 11, 2013, WEDNESDAY

Accountability and Ethics Can Make or Break Your Organization Jim Greenfield, ACFRE, FAHP

Association of Fundraising Professionals

2013 WEB/AUDIOCONFERENCES Educating Fundraisers in the 21st Century

CFRE Approved Continuing Education Provider *Please note each Web/Audioconference session offers CFRE points!

** Denotes ACFRE credit

Web/Audioconferences will be held at 1:00-2:30 p.m. Eastern / 12:00-1:30 p.m. Central

11:00 a.m.–12:30 p.m. Mountain / 10:00-11:30 a.m. Pacific / 9:00-10:30 a.m. Alaska

FEES: $159 (U.S.) per member session; $295 (U.S.) per nonmember session

Special AFP Member Bundle - $99 per session when registering for 10 or more programs at one time!

Page 26: The Latest and Greatest in Fundraising from Around the Globe 10-23-13.pdfDec 11, 2013  · Penelope Cagney, MA, CFRE Penelope Cagney, MA, CFRE, President of The Cagney Company, has

AFP 2013 WEB/AUDIOCONFERENCE SERIES

January 24, 2013 Brian Sagrestano: Transformational Gifts: Using Philanthropic Planning to Partner with Prospects and Advisors

February 5, 2013 Tom Ahern: Writing a Fabulous Case for Donor Support

February 21, 2013 Simone Joyaux: What Great Boards Do at Their Board Meetings – And What They Don’t Do!

March 7, 2013 Michael Quevli: Analyze and Identify: Three Steps to Understanding Your Prospects and Supporters

March 19, 2013 Derrick Feldmann: Raising Support from Millennials: How to Raise Support from Younger Donors

April 11, 2013 Allison Porter and Rick Malchow: Digging Deeper for Lifetime Value

April 23, 2013 Andrea McManus: The Power of Planning: Building a Strategic and Long-Term Development Plan

May 8, 2013 Adam Burk: Doing Well While Doing Good: Advancing Your Career in Professional Fundraising

May 23, 2013 Robbe Healey: Navigating Change: The Three Stages of Board Engagement

June 6, 2013 Sandy Rees: 6 Steps to Creating a Written Fundraising Plan

June 18, 2013 Ted Hart: Online Success Strategies, Tools & Trade Secrets - 101

July 10, 2013 Mike Snusz: The Anatomy of Engaging Email Campaigns

July 24, 2013 Linda Lysakowski and Ellen Bristol: What’s Wrong with Your Fundraising and How You Can Fix It

August 8, 2013 Timothy Logan and Brian Hervey: Developing a Multichannel Grateful Patient Program to Identify Major Donor

Prospects

August 21, 2013 Valerie Lambert: How to Incorporate Online Giving Into Your Annual Fund… And Track It

September 10, 2013 Jocelyne Daw: The Shifting World of Business and Community CANCELLED

September 25, 2013 Claire Kerr: 90 Minutes to Social and Mobile Fundraising Success

October 10, 2013 Michael Delzotti, CFRE and Chris Kasavich, MBA, CFRE: Annual Fund and Major Gifts Partnerships: Pipeline

Management and Donor

October 23, 2013 Penelope Cagney, CFRE: The Latest and Greatest in Fundraising from Around the Globe

November 7, 2013 Derrick Feldmann: Effective Campaigns: The Design, Content and Delivery of Effective Email Campaigns

November 19, 2013 Cheryl Self, ACFRE: Corporate Engagement – Beyond Charity: A Focus on Social Partnerships

December 11, 2013 Jim Greenfield: Accountability and Ethics Can Make or Break Your Organization

This order is for [ ] Live Event, [ ] Download, [ ] CD ($8.95 for shipping in the U.S., $20 for International orders)

Webconferences will be held at 1:00-2:30 p.m. Eastern / 12:00-1:30 p.m. Central

11:00 a.m.–12:30 p.m. Mountain / 10:00-11:30 a.m. Pacific / 9:00-10:30 a.m. Alaska

FEES: $159 (U.S.) per member site per session; $295 (U.S.) per nonmember site per session

Special AFP Member Bundle - $99 per session when registering for 10 or more programs at one time!

Four ways to register: Online: http://afp.peachnewmedia.com

Fax: 781-723-0433

Phone: 770-805-6292

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