The Invidiata Team Listing Presentation

The Invidiata TeamL I S T I N G S E R V I C E S

A Great Team - Over 170 Years Of Combined Experience

Systemization - Proprietary Market Data & Client Management Systems

Prestige Quality Marketing - In-House Graphic Design, Photography & Printing

Exposure For Your Home – Open House Tours, Corporate Sponsorship & Exclusive VIP Events

Luxury & Lakefront Homes - Unmatched Knowledge & Experience In Luxury & Lakefront Properties

Invidiata.com - #1 Most Visited Agent Website

The Invidiata Collection Magazine - 120,000 Copies Per Year

Award Winning Results - A Consistent Reputation For Achieving Excellence

Worldwide Network - Exclusive International Memberships & Partnerships

the INVIDIATA ADVANTAGE

TOGETHER we are ONE

We believe that working hard at something you love to do, with people you trust, is one of life’s greatest fulfillments. We have an enjoyable, friendly and supportive work environment that fosters team work and open communication. Our team values acceptance of people, stimulates and rewards professional excellence, and encourages contribution by all team members.

“The Invidiata Team is comprised of people who share a similar work ethic, and philosophy of valuing people over properties. Our team of licensed agents, administrative support and marketing professionals work together to ensure all the details of your purchase or sale are handled meticulously and with the utmost care and passion.”

to Success...the KEY

a GREAT TEAM

~ Christopher Invidiata

MISSION STATEMENT

We are committed to understanding the needs of our clients. With passion and vision, helping people realize their goals in Real Estate, and through the process, developing meaningful and lasting relationships.

ABOVE $1 MILLION MARKET

The Invidiata Team is committed to providing an exceptional home buying and selling experience. Over the past 27 years, we have earned a reputation of excellence in Luxury Real Estate. Our specialized knowledge of the upper-tier market, housing features, and trends has uniquely positioned us to provide the highest level of service, expertise and competence to this exclusive segment of the market.

UNDER $1 MILLION MARKET

While The Invidiata Team has established a reputation for excellence in the $1,000,000+ market, 53% of our business continues to come from the under $1,000,000 market. Homeowners in this market benefit from our expertise, service standards, marketing strength, and advertising presence regardless of the value of their home.

“NO HOMEis too large or too small

to be HANDLEDwith the HIGHEST

STANDARD of SERVICE”


EXPERIENCE the DIFFERENCE


Properties From $2,000,000 - $5,000,000Properties From $200,000 - $2,000,000

Estate Properties From $5,000,000Properties From $2,000,000 - $5,000,000 Waterfront Properties

GOURMET KITCHEN MAIN LEVEL

D/W D/W

REF.

REF.

905-808-0241 [email protected]

149 Dianne Avenue

Main Level2.808 square feet

Total Square Footage8,095 sq.ft.

Note: Measurements may not be 100% accurateand should be used as a guideline only. E&OE

February - 2012

10'

CoveredPorch

Living Room19' x 14'

Ceiling: 10'

FIR

EPLACE

Double Garage21'5" x 19'11"+ 16'5" x 9'9"

Screened-InLanai

18'6" x 14'2"

FIR

EPLACE

B/I B

BQ

Terrace

Garage670 square feet

UPDN

FIR

EPLAC

E

Office15'6" x 14'1"Ceiling: 18'

Great Room19'6" x 18'Ceiling: 12'

BreakfastArea

18' x 14'3"Ceiling: 10'

Dining Room19' x 14'

Ceiling: 10'

Foyer12'1" x 9'

Ceiling: 10'

Cl

2pc

Pantr

y

D/W Garb

WIN

ER

EF

Servery

UP

DN

2pc

Cl Cl

Hallway28'8" x 7'3"

REF

Kitchen20' x 13'10"

CAPTURING your HOME

Marketing your home for sale starts with the photography. Having

in-house professional photographers allows us to be flexible with

booking shoots to ensure quick turnaround, and that your home is

captured under the best possible lighting conditions. We strive to

schedule the photos, videos and floor plans together to minimize

disruption to yourself as the homeowner.

*Aerial photography is provide on a case by case basis.

The Invidiata Team’s signage is highly recognizable

throughout the community. The Invidiata Team sign

on your property adds credibility to your home and

demonstrates you appreciate quality service.

Photoshoot Aerial Photography* Nightshoot Video Floor Plans

STAND OUT in a CROWD

CHRISTOPHERINVIDIATA

Sales Representative& team leader

The Invidiata Team takes pride in providing buyers and sellers with the most up-to-date marketing available. Each print or digital marketing piece captures the passion and outstanding quality that lives up to the trusted Invidiata standard. Each home receives the highest quality marketing materials, designed and printed in-house, allowing for quick distribution

These materials include:

Glossy 8 ½ x 11” saddle stitched property booklets with comprehensive property information including survey and floor plans when available.

Full colour 8 ½ x 11” mini brochures on card stock.

Just Listed cards distributed to homes in the neighbourhood and target areas of potential buyers.

Just Sold cards distributed when we sell your home.

our MARKETING MATERIALS

mini BROCHURES

CUSTOM signage

EXCLUSIVE & SPECIAL events

invitations 11”x17” ESTATE brochures

SIGN & sign riders

JUST LISTED CARDSJUST SOLD CARDS

STITCHED SADDLE

8.5”x11” BOOKLETS

AGENT OPEN HOUSES - Introducing your property to Sales Representatives when new on the market.

PUBLIC OPEN HOUSES - Advertised in several newspapers. Posted on invidiata.com, realtor.ca and openhouse.ca. Open house rider attached to the sign prior to the open house

EXCLUSIVE VIP EVENTS - Invitations sent by mail and/or email for private events to our VIP client database

SHOWCASE OF HOMES - Monthly multi-home open house tours to increase traffic to your home. Each property staffed with professionally trained greeters for added service and security.

MAGAZINE RELEASE PARTIES - Quarterly events with our marketing partners for the seasonal release of ‘The Invidiata Collection’ magazine.staying CONNECTED

WE BELIEVE ENGAGING WITH POTENTIAL BUYERS as much as possible is

the best way to sell a home. Since home buying is the

largest investment many of us will ever make, having

knowledgeable agents showcasing each home’s unique

qualities undoubtedly makes purchasing decisions easier

and more comfortable. Open houses and events are tailored

to each specific market segment, depending on the price

range of the home to introduce potential buyers to your

home, while enhancing their home buying experience.

invidiata.comWe have stepped to the next level with our comprehensive

user-friendly website.

Over 6000 visitors each month from over 40 countries

Consistently in the top 10 search engine results

Updated regularly to ensure search engine optimization

Properties searchable by price range, type, map and brand

Downloadable brochures, floor plans and surveys

Open houses featured

Each property gets it’s own micro site

Market news, event photo galleries and blog

Featured marketing partners

Separate Chinese language website

Global listings feed sent out to various Real Estate websites

More information for prospective buyers means they are more

likely to stay on our site longer. On average, visitors are staying

almost 80% longer on our site than the benchmark standard!

Social MediaConnect with us

luxuryrealestate.comregents.comrealtor.cauniquehomes.comremax.caremaxaboutowne.comzoocasa.comrealestatebook.comtrovit.com

other notableWEBSITES

twitter.com/InvidiataTeam

facebook.com/InvidiataTeam

youtube.com/theinvidiataTeam

more than a MAGAZINE

120,000copies per yeardistributed4x per year

THE GLOBE & MAIL: 17,000 copies inserted into The Globe & Mail to select readers in Oakville, Burlington, Mississauga and Etobicoke.

EVENTS & NEWS STANDS: 3,000 copies available at special events held by The Invidiata Team, marketing partner locations, high end local merchants, retailers & professional offices.

BETTER & BEST BRANDS: A limited and carefully selected group of marketing partners referred to as “Better & Best Brands” will be featured in each issue.

DIGITAL PUBLICATION: The electronic version is posted on theinvidiatacollection.com website and circulated via email by The Invidiata Team and our “Better & Best’ marketing partners.

DIRECT MAIL: 8,000 copies hand delivered to select homes meeting strict demographic requirements in the following areas: Oakville - South East & South West / Burlington – Roseland, Shoreacres & North Shore / Mississauga - Lorne Park, Doulton Drive, Rattray Marsh, Mississauga Road and Mineola / Toronto - Forest Hill, Rosedale and The Bridle Path.

VIP CLIENTS: 1,000 addressed copies delivered to a highly targeted proprietary VIP database including the top income earners from both public and private sectors in Southwestern Ontario.

more than a MAGAZINE

MAGAZINEbigger & BETTER

ADDITIONAL PUBLICATIONS our LISTINGS have APPEARED in

the OAKVILLE SOUTH magazine

the NATIONAL POSTthe TORONTO STAR

the WALL STREET JOURNAL

the REAL ESTATE book

UNIQUE HOMES magazineLUXURY magazine

LUXURY REAL ESTATE magazinethe ROBB REPORT

LA’s VARIETY magazineDuPONT REGISTRY magazine

WEST OF THE CITY magazine

the GLOBE & MAIL

SNAP

the BURLINGTON POSTthe OAKVILLE COMMUNITY guidethe OAKVILLE BEAVER

the HAMILTON SPECTATOR

For over 25 years one of our biggest competitive advantages has

been our in-house market tracking. Containing detailed daily

tracking of local sales activity, this mapped database has been

meticulously updated and is only available to The Invidiata Team.

The information we track includes:

All new listings, price reductions, solds, expired and cancelled listings plotted on municipal maps.

Archive of historical maps with exclusive information not available on the MLS System.

Rural, waterfront & acreage properties analyzed and categorized.

Exclusive listing information tracked through the Land Registry System.

PRIVATE in-houseTRACKING SYSTEM

“MAKING a WISE DECISIONcomes from KNOWING the FACTS”

& AnalyticsINTELLIGENCE


CHECKLISTS, FEEDBACK &COMMUNICATION

In addition to our tracking system, we have a suite of checklists that

help streamline communication across our large team of agents,

administrative staff, and marketing personnel. Documenting all

aspects of our service helps to ensure we provide accurate and on-time

deliverables. This system also allows for comprehensive monthly listing

reviews, market updates, regular feedback on showings and open

houses, along with prompt response to client inquiries.

PRIVATE in-house

Commercial Checklist:

83 reynolds street. downtown oakville, ontario l6j 3k3 - 905.339.3444 - [email protected] invidiata team re/max aboutowne realty corp. brokerage - each office is independently owned & operated

LISTING CHECKLISTSalesperson: Date:

Buyer:

Address: City: Postal Code:

Home Phone: Bus Phone: Cell:

Fax : E-mail:

Home Address if Different than Above:

Time Frame:

1. Area: 1 N. S. E. W.

2.

3.

Budget: $ to $

Uses (circle one): Industrial Commercial Office

Business Features:

Business Activity:Lot Size:Exposure to Major Artery:Utilities:Size of Building:Square Footage: Office: Manufacture:Quality:Age: Parking:Bathrooms:Income Potential:Storage:

SIGNAGELikes (high traffic area, close proximity to businesses, etc):

Concerns for Resale (corner lot, backing onto school, etc.):

Source:

Notes:

monthly review checklist


Property Address: Sales Representative:

Listing Date: Expiry Date: Review Date:

List Price: Original Price: Days on Market:

RESULTS REVIEW # ███Agent Open House: Date: Hosted By:

Results:

Public Open House Date: Hosted By:

Results:SHOWING SUMMARY

# Showings: # Second Showings: # of Offers:

Comments: (Positive & Negative)

Any Interested Buyers?

Seller Offers Done? Seller Offer Recommended?MARKETING SUMMARY

Additional Advertising (HOTW, Seller Sponsor Program, VIP etc)

Additional Photos (Night shots, Aerial, summer etc)

MARKET CONDITIONS# Comparable Sales: # Comparable listings: Average % Reduced:

Comments:

ACTION PLANPrice Reduction: Relist:

Changes to Brochures: Website Changes:

Open Houses: New photos:

Staging: Seller Offer:

VIP Luxury Tour: Other:

Seller Assisted Marketing Program: Budget:

****SOLD****

q Privacy Disclosure q Working With a Realtor Signed q Buyer Agency Signed Received: ______________________ (Date)

Today’s Date: Expiry Date:Buyer: Address:Home Phone: Business Phone:Cell: Fax :E-mail: Buyer Representative:

Time Frame: Budget: $ __________________ to $ _____________________

Areas: ALL OA BR CO CP FA FD GA MO OO QE RO SH SW WC WO WP WTALLBU 30 31 32 33 34 35 36 38

BURLINGTON Sub Area(s)__________________________ FLAMB ________________ MISS. _____________________ MILTON

Home to Sell Home Already Sold Currently Renting First Time Buyer OTHER

VALUES TOUR

Scheduled for: q Completed q Letter Campaign:

List of Properties: q Auto Email

HOME FEATURES

Lot Size: Front Faces: N E S W ANY

Lakefront/Greenbelt: Pool: YES NO INDIFFERENT

Sq. Ft. Range: - Quality: RENO DECORATE NO WORK

Type: CONDO APT

CONDO TOWNHOUSE

FREEHOLD TOWNHOUSE BUNGALOW SPLIT

LEVEL 2-STOREY COMM. VACANT LAND OTHER:

NOTES:

Age: NEW 1-5 YRS 5-10 YRS 10-25 YRS 25+ YRS Style: (Specify)

Garage: SINGLE DOUBLE TRIPLE INDIFFERENT OTHER:

Bedrooms: Bathrooms: Fireplace(s):

NOTES:

Laundry: MAIN FLOOR LOWER LEVEL 2ND LEVEL INDIFFERENT

Basement: UNFINISHED FINISHED WALK-OUT INDIFFERENT

Kitchen: (Specify) Family Room: (Specify)

Den: (Specify) Dining Room: (Specify)

School District:

NOTES:

OTHER MUST HAVES:

CONCERNS/DISLIKES

ADDITIONAL NOTES

Source: Seller Pending? YES NO

Copy provided to client YES NOFollow up actions:

buyer checklist


q Privacy Disclosure q Working With a Realtor Signed q Buyer Agency Signed q Fintrac

listing checklist


LISTING CHECKLISTq Privacy Disclosure q WWAR q Fintrac q Mort. Verif. AGENT: DATE:

Seller: Price:

Address: City: Postal Code:

Home Phone: Bus Phone: Cell:

Fax : E-mail:

Home Address if Different than Above:

Showing Instructions (complete form enclosed for additional detail):

Pets YES NO Details:

Security System YES NO CODE:

Lockbox Code: L/B # (back): Keys Cut:

Date Property Listed Exclusive : Expiry Date:

Date Property Listed MLS : Expiry Date:

Utilities/Year Gas: Hydro: Property taxes:

If New Build/Major Reno: Has city’s final inspection been completed? q Yes q No

Motivation: Source: Possession date:

MARKETING FEATURES Location Header: Descriptive Header:

Key Points:Bedrooms: Baths: Fireplaces: Lot Size: Acreage: Sq.Ft.

The Invidiata Team is a member of the following Real Estate Boards| Oakville | Mississauga | Toronto | Hamilton/Burlington |

Your home automatically appears on the following websites:|realtor.ca | invidiata.com | remaxaboutowne.com | remax.ca | realtor.com

Add to website? Yes NoDate:

Photographs YES NO Date & Time: Booked: YES NOContact: Exp. qN qS qE qW Best time for sunlight on front:Dusk Shots YES NO Date & Time: Booked: YES NOAerial Shots YES NO Date & Time: Booked YES NOAdditional photos supplied YES NO Photo Notes:Staging Request YES NO Date & Time: Booked: YES NOFeature packages q 8 ½ x 11 Booklet q 11 x 17 Foldover q Seller to approve

Direct Mail Piece (Just Listed) See Mailwalk Book for delivery areas 500 Around Home: 500 Target Buyer Area:

Floor plans DRG Date & Time: Billing (6c / S.F.) SurveySIGNAGE

For Sale Signage - Complete separate form YES NO Riders: q WaterfrontCustom Signage Size: 4x4 4x8 (Tall) 8x4 (Wide) Estate Residential:

NEWSPAPER & MAGAZINE

q q q q

Agents Open House YES NO Hosted by: Date:

Public Open House (Closed Door Policy) YES NO Hosted by: Date:Open House Showcase of Homes YES NO Hosted by: Date:

VIP Event:

OPEN HOUSEq Standard Commission Listing: 3.0 % Selling: 2.5 % Total: 5.5 %

q Other Commission Listing: % Selling: % Total: %

Rebates: Team Sells Property: 0.5%Buyer Purchase Credit: 10% of Selling Commission

qSeller Sponsored Program Budget: Copy provided to client YES NO Buyer checklist completed YES NO

The Home Collection Prestige Magazine Estate Residential Waterfront Magazine

Auto Email Notification? q

MARKETING INFORMATION

SIGNAGE

MAGAZINE

COMMISSION AWARDS PROGRAM

OPEN HOUSE

Buyer Checklist Listing Checklist Commercial Checklist Monthly Review Checklist


Listing & Property Data

Lead Management

Open House & Event Scheduling

Photography & Video Booking Calendar

Marketing Material Order Management

Marketing Partner Database

Website Content Management System (CMS)

Customer Relationship Manager (CRM)

staying ORGANIZED

We have spent four years producing and perfecting our proprietary cloud based management system. Encompassing all aspects of our marketing and administration departments, this system is the backbone of our office and helps us to provide the highest level of service to our clients.

PROPRIETARY customMANAGEMENT SYSTEM

staying ORGANIZED

Known in the industry for the last quarter-century as the Who’s Who in Luxury Real Estate network, a global collection of the finest luxury real estate brokers in the world, this group of more than 72,000 professionals in more than 85 countries collectively sells in excess of $200 billion of real estate annually.

Since 1995, LuxuryRealEstate.com has remained the #1 portal for luxury properties on the internet. It is the most frequently viewed luxury real estate website in the world, receives more than 3.5 million page views per month and has been named “Forbes Favorite” for several years. With an average of 61

countries having active listings, sellers will be more than pleased to know their home is featured with international selling exposure. This impressive online marketing tool offers access to the world’s largest database of for-sale luxury properties from around the world!

Only one Regent for every market is appointed by Luxury Real Estate for outstanding performance.

The Board of Regents is an exclusive network of the world’s most elite luxury real estate brokers, comprised of the most legendary names in the industry. Brokers with this distinction provide leadership and the highest level of personal services and commitment to their clientele.

the BOARD of REGENTSExclusive Affiliate of

WHO’S WHO in LUXURY REAL ESTATE

London, England

Queens Town, New Zealand

Beverly Hills, California

Valencia, Spain

New York, New York

As a guest of Fairmont Hotels & Resorts, you appreciate the finer things. And your taste for comfort, elegance and extraordinary design isn’t likely to vanish at the end of your stay. This is why we are proud to partner with The Invidiata Team, an award-winning real estate organization that specializes in luxurious, high-end homes in and around Toronto, Canada. From innovative downtown condominiums to immaculate waterfront estates, The Invidiata Team brings you the very best this area has to offer—helping you live the Fairmont life, every day.

For more information and to view available properties, visit invidiata.com

To savor all the comforts of home when you travel, join Fairmont President’s Club, our complimentary guest-recognition program. You’ll enjoy personalized benefits, exclusive privileges and experiences designed around your passions. Visit fairmont.com/fpc to enroll.

Your stay with us will come to an end. But the experience doesn’t have to.

Shanghai, China

Venice, ItalyNaples, USA

Banff, Canada

The International Real Estate Federation was founded in Paris, France in 1948. Membership gives instant access to a global network of professionals in 50 countries. Comprised of thousands of professionals in all areas of the industry, FIABCI has a broad base of contacts to increase referral opportunities and sales success. FIABCI is an endorsement to quality, professionalism and expertise in real estate.

RE/MAX Italia was founded in 1996 by Christopher Invidiata and three other partners. With close to 200 offices and over 1,200 Real Estate agents nation-wide, RE/MAX Italia continues to grow and gain market share in Italy.

There are over 600 billionaires in China. Canada ranks as one of the top countries that the Chinese are investing in.

Some Of Our Initiatives Are:Providing a separate Chinese language version of our website

Partnering with professionals who influence buying in China

Networking overseas in mainland China

Partnering with Canadian universities, private schools and mainland Chinese student organizations

Employing Chinese speaking professionals

GLOBAL PARTNERSHIPS

REACHING OUT TOCHINESE BUYERS

RE/MAX ITALIA

FIABCI

The Invidiata Team has partnered with Fairmont Hotels & Resorts & is featured in “Fairmont Magazine” which is circulated to 28,979 hotel rooms around the world.

FAIRMONT HOTELS & RESORTS

In the last 3-4 years the amount of Canadian buyer’s in Naples has increased steadily. Naples has become the de-facto “Oakville South”, and this is what has sparked the synergistic relationship between The Invidiata Team and Gulf Coast International Properties in Naples. The immediate cross-client recognition brought an immediate familiarity between these two luxury real estate boutique-minded teams.

GULF COAST INTERNATIONAL PROPERTIES - NAPLES, FL

RE/MAX is recognized as the “Voice of Real Estate” in the industry.

RE/MAX is now in its 39th year of consecutive growth, now with more than 6,288 independently owned offices with 87,476 member sales associates in 86 countries and over 18,873 sales associates and 724 independently owned and operated offices in Canada.

RE/MAX is #1 in 150 markets across Canada.

RE/MAX agents close three times more deals than the industry average.

More top-producing agents join RE/MAX every year, in more countries, than any other Real Estate organization.

RE/MAX has been the exclusive Real Estate sponsor of The Children’s Miracle Network since 1992 and has raised more than $65 million.

RE/MAX is a major cosponsor of the Breast Cancer Survivor Recognition Program at the Susan G. Komen Breast Cancer Foundation Race For The Cure events.

RE/MAX International is the first major sponsor of The Wildlife Experience, a conservation and community center promoting understanding of the natural world and its conservation through art and education.

the REDthe WHITE

the BLUEWHY RE/MAX?

87,476 SALES ASSOCIATES in 86 COUNTRIES WORLDWIDE

RE/MAX

LifetimeAchievement

Award

PLATINUMCLUB

#1 RE/MAX Team Worldwide for 2007

#2 RE/MAX Team Worldwide for 2010/11

#1 RE/MAX Team in Canada

We were proud to be named the #1 RE/MAX team in Canada 10 times since 2001, and again in 2011.

RE/MAX Platinum Club Award

Introduced in 1994, this award recognizes Associates who rank among the very highest of producers with gross commission amounts of $250,000 - $499,999.

RE/MAX Chairman’s Club Award

Created in 2003 to recognize Associates with increasing levels of commission within the range of $500,000 - $999,999.

RE/MAX Hall Of Fame Award

Established to recognize and salute the exclusive group of top producers who have achieved more than $1 million in gross commission earnings during their career with RE/MAX.

RE/MAX Lifetime Achievement Award

Introduced in 1992 with requirements of 7 years of service and $7 million gross commission. Associates must have previously achieved the Hall of Fame award.

RE/MAX Circle Of Legends Award

First awarded in 1987 with current requirements of achieving $10 million in gross commission after being with RE/MAX at least 10 years. Associates must also have already received the Hall of Fame and Lifetime Achievement awards.

AWARDS and RECOGNITION

SHOOT for the MOON.

Even if you MISS

you’ll land among the STARS.

83 REYNOLDS ST.OAKVILLE, ON. L6J 3K3

w w w . i n v i d i a t a . c o m

OFFICE HOURS

Join Us For A Cappuccino

MONDAY TUESDAY WEDNESDAYTHURSDAYFRIDAYSATURDAYSUNDAY

9am - 5pm 9am - 5pm 9am - 5pm9am - 5pm9am - 5pm10am - 5pmCLOSED

Phone (905) 339.3444Fax

Email

(905) 338.2845

[email protected] Fax (905) 339.2103twitter.com/InvidiataTeam

facebook.com/InvidiataTeam

youtube.com/theinvidiataTeam

83 reynolds street. downtown oakville, ontario l6j 3k3 - 905.339.3444 - [email protected] - e&othe invidiata team re/max aboutowne realty corp. brokerage - each office is independently owned & operated

passion to serve

SINCE 1985.

Documents

The Invidiata Team Listing Presentation