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Confidential report COMPANY PROFILE: Infinite Campus, Inc. INDUSTRY: Student Information System PURPOSE: To understand how a company vision drives its business model, prod ucts and services. To learn how this compan y works with its customers to impact the future of K12 education.

The Infinite Campus

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The Infinite Campus - Spring 2011 - Confidential Dossier

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  • Confidential report

    COMPANY PROFILE: Infinite Campus, Inc.INDUSTRY: Student Information SystemPURPOSE: To understand how a company vision drives its business model, products and services. To learn how this company works with its customers to impact the future of K12 education.

  • Produ

    ctStaff &

    Facilities Cu

    stomers

    Sum

    mary

    While we are the largest American-owned student information

    system, there are still a lot of administrators, teachers, parents

    and students who dont know much about us.

    gae our marketing sta the assignment to gather anything

    they could about our company, employees, facilities, product

    and customers so that we could create an informational

    piece. The result was a stack of notes, brochures, pictures

    and just about anything else you can imagine. Instead of

    taking all this stu and creating a slick, sanitied corporate brochure like the other guys, we kept

    it in its raw form.

    ure its dierent, but so are we.

    The result is what you see here: a dossier that tells our story.

    I hope this issue of our magaine gies you a better feel for who we are, what we do and why we

    do it. As I always tell

    prospects at the start of any demo, its just as important to

    shop companies as it is to shop products. Or as we say in poker,

    play the player, not the cards.

    P.S. Our competitors are some of our most dedicated readers

    (you know who you are). In this issue weve hidden some

    top secret information. ave fun nding it -)

    Charlie Kratsch, Founder and CEO

    Innite Campus

    NOTE FROM CHARLIE

  • SUMMARY

    x x

    x x x

    x

    xx

    x

    Case Number:________________________________________

    Case Account:________________________________________

    Location:____________________________________________

    ____________________________________________________

    www:_______________________________________________

    ____________________________________________________

    ____________________________________________________

    Founder: ___________________________________________

    TTop Priority TBrand Impact

    TPrivate TMarket Share

    TDo Not Copy TTrend Data

    Notes: _______________________

    _____________________________

    _____________________________

    _____________________________

    _____________________________

    _____________________________

    _____________________________

    Business Founded: ____________

    NCC 1701-2

    Infinite Campus, Inc.

    4321 109th Ave, NE

    Blaine, Minnesota USA 55449

    infinitecampus.com

    [email protected]

    (651) 631-0000 (800) 850-2335

    Charlie Kratsch

    Privately held;

    focus on development,

    services & support of

    K12 education student

    data management system.

    Report prepared by

    MKS and EAS

    1993

    PRIORITY

    CASE BRIEFING ON INFINITE CAMPUS:)RXQGHGLQE\&KDUOLH.UDWVFKZKRFRQWLQXHVWROHDGWKHcompany as its CEO

    ,VWKHODUJHVW$PHULFDQRZQHGVWXGHQWLQIRUPDWLRQV\VWHP VHUYLQJPRUHWKDQPLOOLRQVWXGHQWVLQVWDWHVZLWKD 99% retention rate (See Customer file)

    &XUUHQWO\KDVHPSOR\HHV%XLOWDWZRVWRU\VTIW QDWLRQDOKHDGTXDUWHUVLQFDOOHG7KH0RWKHUVKLS (See Staff & Facilities file)

    3URGXFWV,QILQLWH&DPSXV'LVWULFW(GLWLRQ,QILQLWH&DPSXV6WDWHEdition, Premium Products, G3 development (See Product file)

    ,QWHUYLHZZLWK&HQWHQQLDOVWDIIHDUO\HPSOR\HHVIRUPHU teachers and early influences on Charlie

    7+(),567:(%%$6('6,6%XLOWIURPWKHJURXQGXSXVLQJ:HEEURZVHUDVWKHRQO\FOLHQWHYHURIIHUHGWRFXVWRPHUV ,QDGGLWLRQWRWKHUREXVWFRPSUHKHQVLYHIXQFWLRQDOLW\QRZ GHYHORSLQJ*WKDWZLOOPDNHLQGLYLGXDOL]HGHGXFDWLRQDUHDOLW\Adding advanced scheduling and lesson planning to the mix. 6XJJHVWDQLQWHUYLHZZLWK&(2IRUGHWDLOHGH[SODQDWLRQ

    _______________MKS and EAS

    xxxx

  • Produ

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    Previously known as

    the

    Benevolent Dictat

    or

    127(0HWZLWKVHYHUDOHPSOR\HHVDWWKH,QILQLWH&DPSXV1DWLRQDO+HDGTXDUWHUVZKRFRXOGVSHDNWRWKHYLVLRQRIWKHcompany. The building itself is spacious conducive to collaboration and creativity. Atmosphere is relaxed, yet highly productive. See more information in Staff & Facilities file.

    Charlie KratschFounder and CEO

    FKarOLeNraWVFK#LnnLWeFaPSuVFoP

    main 651 631 0000fax 651 697 1203

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    INFINITE CAMPUS HAS A MISSION TOTRANSFORM K12 EDUCATION!!

  • Produ

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    4321 109th Avenue NE Blaine, MN 55449 (800) 850-2335 inniteFaPSuVFoP

    MISSION7UDQVIRUPLQJ.(GXFDWLRQ

    VISION3XEOLF.HGXFDWLRQH[LVWVWRVHUYHLWVFXVWRPHUVRFLHW\$VVRFLHW\FKDQJHVVRPXVW.HGXFDWLRQ:KHQ$PHULFDVKLIWHGIURPDQDJUDULDQWRDQLQGXVWULDOHFRQRP\RYHUDFHQWXU\DJRLWVHGXFDWLRQDOV\VWHP ZDVWUDQVIRUPHGLQWRWKHPRGHOZHKDYHWRGD\*UDGHOHYHOVWHUPVDQGSHULRGVJUDGLQJFXUYHVDQGFUHGLWVDUHDOODUWLIDFWVRIWKHIDFWRU\VFKRROGHVLJQHGWRFUHDWHWKHIDFWRU\ZRUNHUVDQGPDQDJHUVQHHGHGWRSRZHUWKHLQGXVWULDOVRFLHW\7RGD\PDQ\KDYHREVHUYHGWKDWRXU.HGXFDWLRQDOV\VWHPLVEURNHQDVLIVRPHWKLQJZDVFKDQJHGWRFDXVHLWVGHPLVH,QIDFWRXUVFKRROVDUHVWUXJJOLQJEHFDXVHWKH\KDYHQRWFKDQJHGWRNHHSSDFHZLWKWKHQHZ LQIRUPDWLRQHFRQRP\:KLOHRWKHUVHFWRUVRIRXUHFRQRP\KDYHHPEUDFHGV\VWHPLFFKDQJHWRVXUYLYHSXEOLFHGXFDWLRQKDVLPSOHPHQWHGRQO\SLHFHPHDOFKDQJHVWKDWKDYHGRQHOLWWOHWRDGGUHVVWKHWUXHQDWXUHRI WKHLQIRUPDWLRQDJH:HEHOLHYHWKDWLQIRUPDWLRQWHFKQRORJ\LVWKHFDWDO\VWWKDWZLOOWUDQVIRUPHGXFDWLRQDVLWKDVRWKHUVHFWRUVRIVRFLHW\:HKDYHVKRZQWKDWE\DGDSWLQJDQGDSSO\LQJWHFKQRORJ\DQGSUDFWLFHVXVHGE\WKHSULYDWHVHFWRUWR.HGXFDWRUVFDQEHPRUHSURGXFWLYHLQWKHLUGDLO\WDVNVDQGDFFRPSOLVKWKLQJVSUHYLRXVO\WKRXJKWWREHLPSRVVLEOH*2$/66WUHDPOLQH(GXFDWLRQDO3URFHVVHV3URPRWH6WDNHKROGHU&ROODERUDWLRQ,QGLYLGXDOL]H(GXFDWLRQ

  • * Infinite Campus stability ensures that teachers get time with students; not learning a different SIS.

    * Charlie updates employees at company meeting. Hes the only CEO the company has ever had.

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    SUHVHQWDWLRQ OD\HUV HQVLQWHJULW\ DQG WKH VHFXULW\ RI VYLWDO IRU WRGD\V HGXFDWRUV7KH XVH RI WKH PXOWLSOH WLH

    National

    Retention

    RateI NF I N I T E

    C A

    MP

    US

  • Produ

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    30 T H E I N F I N I T E C A M P U S S P R I N G 2 0 1 0

    INFINITE CAMPUS

    STUDENTS >> 27,000 41,000 66,000 156,0006,900

    Transforming

    19931996 1998 1999 2000 2002

    Wanting to Make a Difference Nine years after leaving high school, Charlie Kratsch had become a successful entrepreneur in the emerging technology market. At a personal and professional crossroads, he reflected on his career direction and realized he wanted to do more than make money he wanted to make a difference.

    In 1993 Charlie was hired as the IT director at his old high school

    (Centennial). Charlie saw first-hand the challenges faced by schools in struggling to manage the massive amounts of data and he realized he could use his talents and expertise to improve, even transform, education. Infinite Campus was founded.

    Continuous Growth

    = Students

    = Employees

    Innite Campus always seems to be one step ahead of us and we pride ourselves on being edgy and out there and progressive. Its really refreshing to work with a company that is staying ahead of where even you envision the product might be.

    Bailey Mitchell, chief technol-ogy and information ocerForsyth County Schools, Georgia

    THE FIRST INFINITE CAMPUS STAFFBack row: Dave Frankson, Charlie Kratsch, Brian Page . Front row: Anne Flynn, Karl Beach, Josh Metcalfe

    >> From the beginning, Infinite Campus was spurred by a commitment to get it right. Charlie and his staff spent the first decade researching, developing and testing a system not yet seen in the industry.

    I N F I N I T E C A M P U S . C O M 31

    500,000

    4.5 MILLION

    4 MILLION

    2.5 MILLION

    1.6 MILLION

    1 MILLION

    K12 Education

    2004 2005 2006 2007 2008 2009

    Today, Infinite Campus is the largest American-owned student information system on the market.

    Three Generations of Campus

    7he rVt Jeneration oI ,nnite CaPSuV Jave eduFatorV the

    FaSaEilit\ to traFN aPa]inJ aPountV oI inIorPation aEout VtudentV, teaFh-erV and the learninJ aFtivitieV the\ SartiFiSate in

    7he VeFond Jeneration iV a VtateZide data FolleFtion V\V-

    teP that SrovideV a deSendaEle Za\ to aJJreJate data IroP CaPSuV CuVtoPerV or leJaF\ V\VtePV

    ,nnite CaPSuV iV noZ ZorN-inJ on third Jeneration Falled

    *3 7heVe develoSPentV Zill Srovide the toolV to PaNe individuali]ed inVtruF-tion a realit\

    Vision

    3uEliF .12 eduFation e[iVtV to Verve itV FuVtoPer, VoFiet\ AV VoFiet\ FhanJeV, Vo PuVt .12 eduFation :hen APeriFa VhiIted IroP an aJrarian to an induVtrial eFonoP\ over a Fentur\ aJo itV eduFational V\VteP ZaV tranVIorPed into the Podel Ze have toda\ *rade lev-elV, terPV and SeriodV, JradinJ FurveV, and FreditV are all artiIaFtV oI the IaFtor\ VFhool deViJned to Freate the IaFtor\ ZorNerV and PanaJerV needed to SoZer the induVtrial VoFiet\ Our VFhoolV have not NeSt SaFe Zith the neZ inIorPation eFonoP\ :hile other VeFtorV oI our eFonoP\ have ePEraFed V\VtePiF FhanJe to Vurvive, SuEliF eduFation haV iPSlePented onl\ SieFePeal FhanJeV that have done little to addreVV the true nature oI the inIor-Pation aJe :e Eelieve that inIorPation teFhnol-oJ\ iV the Fatal\Vt that Zill tranVIorP eduFation aV it haV other VeFtorV oI VoFiet\ :e have VhoZn that E\ adaSt-inJ and aSSl\inJ teFhnoloJ\ and SraF-tiFeV uVed E\ the Srivate VeFtor to .12, eduFatorV Fan Ee Pore SroduFtive in their dail\ taVNV and aFFoPSliVh thinJV SreviouVl\ thouJht to Ee iPSoVViEle

    Goals

    QStreamline Educational Processes

    Q Promote Stakeholder Collaboration

    QIndividualize Education

    Q 4,500,000 StudentsQ2,000 Districts in 43 StatesQ5 State ContractsQ280 EmployeesQ110 Partner Sta

    >> In 2004, Infinite Campus experienced a surge of customers and exponential growth each year.

  • 30 T H E I N F I N I T E C A M P U S S P R I N G 2 0 1 0

    INFINITE CAMPUS

    STUDENTS >> 27,000 41,000 66,000 156,0006,900

    Transforming

    19931996 1998 1999 2000 2002

    Wanting to Make a Difference

    Nine years after leaving high school, Charlie Kratsch had become

    a successful entrepreneur in the emerging technology market. At

    a personal and professional crossroads, he reflected on his career

    direction and realized he wanted to do more than make money

    he wanted to make a difference.

    In 1993 Charlie was hired as the

    IT director at his old high school

    (Centennial). Charlie saw first-hand

    the challenges faced by schools in

    struggling to manage the massive

    amounts of data and he realized he

    could use his talents and expertise to

    improve, even transform, education.

    Infinite Campus was founded.

    Continuous Growth

    = Students

    = Employees

    Innite Campus always seems to be one step ahead of us and we pride ourselves on being edgy and out there and progressive. Its really refreshing to work with a company that is staying ahead of where even you envision the product might be.

    Bailey Mitchell, chief technol-ogy and information ocerForsyth County Schools, Georgia

    THE FIRST INFINITE CAMPUS STAFFBack row: Dave Frankson, Charlie Kratsch, Brian Page . Front row: Anne Flynn, Karl Beach, Josh Metcalfe

    >> From the beginning, Infinite Campus was spurred by a commitment to get it right. Charlie and his staff spent the first decade researching, developing and testing a system not yet seen in the industry.

    NOte classic aggregate demand curve as dened by the negative

    slope and inverse relationship. Clearly attributed to the real balance effect.

    Pages from Spring 10 Innite Camp

    us

    magazine

    valuable reference

    material to gain inside info about

    the company & their customers!

  • Produ

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    I N F I N I T E C A M P U S . C O M 31

    500,0004.5

    MILLION4

    MILLION2.5

    MILLION1.6

    MILLION1

    MILLION

    K12 Education

    2004 2005 2006 2007 2008 2009

    Today, Infinite Campus is the largest American-owned student information system on the market.

    Three Generations of Campus

    7he rVt Jeneration oI ,nnite CaPSuV Jave eduFatorV the

    FaSaEilit\ to traFN aPa]inJ aPountV oI inIorPation aEout VtudentV, teaFh-erV and the learninJ aFtivitieV the\ SartiFiSate in

    7he VeFond Jeneration iV a VtateZide data FolleFtion V\V-

    teP that SrovideV a deSendaEle Za\ to aJJreJate data IroP CaPSuV CuVtoPerV or leJaF\ V\VtePV

    ,nnite CaPSuV iV noZ ZorN-inJ on third Jeneration Falled

    *3 7heVe develoSPentV Zill Srovide the toolV to PaNe individuali]ed inVtruF-tion a realit\

    Vision

    3uEliF .12 eduFation e[iVtV to Verve itV FuVtoPer, VoFiet\ AV VoFiet\ FhanJeV, Vo PuVt .12 eduFation :hen APeriFa VhiIted IroP an aJrarian to an induVtrial eFonoP\ over a Fentur\ aJo itV eduFational V\VteP ZaV tranVIorPed into the Podel Ze have toda\ *rade lev-elV, terPV and SeriodV, JradinJ FurveV, and FreditV are all artiIaFtV oI the IaFtor\ VFhool deViJned to Freate the IaFtor\ ZorNerV and PanaJerV needed to SoZer the induVtrial VoFiet\ Our VFhoolV have not NeSt SaFe Zith the neZ inIorPation eFonoP\ :hile other VeFtorV oI our eFonoP\ have ePEraFed V\VtePiF FhanJe to Vurvive, SuEliF eduFation haV iPSlePented onl\ SieFePeal FhanJeV that have done little to addreVV the true nature oI the inIor-Pation aJe :e Eelieve that inIorPation teFhnol-oJ\ iV the Fatal\Vt that Zill tranVIorP eduFation aV it haV other VeFtorV oI VoFiet\ :e have VhoZn that E\ adaSt-inJ and aSSl\inJ teFhnoloJ\ and SraF-tiFeV uVed E\ the Srivate VeFtor to .12, eduFatorV Fan Ee Pore SroduFtive in their dail\ taVNV and aFFoPSliVh thinJV SreviouVl\ thouJht to Ee iPSoVViEle

    Goals

    QStreamline Educational Processes

    Q Promote Stakeholder Collaboration

    QIndividualize Education

    Q 4,500,000 StudentsQ2,000 Districts in 43 StatesQ5 State ContractsQ280 EmployeesQ110 Partner Sta

    >> In 2004, Infinite Campus experienced a surge of customers and exponential growth each year.

    Impressive

    Growth !

    Have interns research this variable blip factor in 06/07

  • 7(&+12/2*
  • Produ

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    Sum

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    confirmed

    ('8&$7,21*UDGXDWHGIURP&HQWHQQLDO+LJK6FKRRO.QRZQWREHVRPHZKDWRIDUHEHO never sitting still challengi

    ng the

    factory-school model and excelling

    GHVSLWHLW:HOONQRZQIRUGHI\LQJmainstream rules and expectatio

    ns.

    Remembered as an extremely gifted

    VWXGHQWZLWKDQDSWLWXGHIRULQTXLU\DQGOHDUQLQJZHOOEH\RQGKLVSHHUV

  • Innite Campus.

    A MEAGER BEGINNING: The Upstairs Basement at Centennial +LJK6FKRROZDVVKDUHGE\FRPPXQLFDWLRQVhealth and other professional departments. Facing blistering heat in the summer, Charlie transformed a tiny corner table into a FUHDWLYHHSLFHQWHURIVRIWZDUHGHYHORSPHQW

    INFINITE CAMPUSEarly years

    TheUPSTAIRSBASEMENT

    This is where it all started.

  • Produ

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    Sum

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    29(5+($5',1&(17(11,$/2)),&(:HZHUHWKHH[SHULPHQW7KHILUVW\HDU&HQWHQQLDOimplemented Campus, Charlie moved to the old band room/VWRUDJHURRP,ZDVDFRXQVHORUWKHQDQGP\RIILFHZDVMXVWGRZQWKHKDOO%R\GLGZHKDYHIXQJRLQJEDFNDQGIRUWKZLWKTXHVWLRQVDQGDGGLWLRQVWRKLVSURJUDP%XWZHFRXOGWHOOLWZDVUHDOO\JRLQJWREHVRPHWKLQJVRPHGD\$VWKHFRPSDQ\JUHZ&KDUOLHZRXOGEULQJSRWHQWLDOcustomers to see his program first hand. I could have four RUILYHFXVWRPHUVDWRQHWLPHORRNLQJRYHUP\VKRXOGHUDV,pulled a student record or navigated census.

    $V,VHHZKDWLWFDQGRWRGD\WKHEHQHILWVWRVWDIIWHDFKHUVSDUHQWVDQGVWXGHQWV,PSURXGWRKDYHEHHQDSDUWRIKHOSLQJ&KDUOLHJURZKLVEXVLQHVVRuth Roth, building secretary

    THE EARLY YEARSC

    OM

    MIT

    TE

    D T

    O A

    VIS

    ION

    , IT

    BE

    CO

    ME

    S R

    EA

    LIT

    Y

    I was a para-professiona

    l in special education at

    Centennial when I was a

    sked to work with

    Charlie on his project. H

    e trained me so I could

    train others. We were

    working with Osiris an

    d

    it was very difcult. H

    ad days delay for state

    reporting corrections; d

    ata was inconsistent and

    disconnected. When I s

    aw what Charlie was g

    oing

    to accomplish for the d

    istrict, I knew it would

    be

    a tremendous success.

    Anne Flynn

    Still an Innite

    Campus employee!

    Technical Support Ana

    lyst II

  • Reasons to Select Infinite

    1.

    2.

    3.

    4.

    5.

    6.

    7.

    8.

    9.

    10.

    -

    Why customers choose,QQLWH&DPSXVWRGD\

  • Produ

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    INFINITE CAMPUS

    IS POISED TO TAKE

    STUDENT INFORMATION

    SYSTEMS BEYOND MERE

    DATA MANAGEMENT.

    RECOMMEND TRACKING

    PROGRESS OVER NEXT

    FIVE YEARS.

    attention

  • confirmed

    Case Number:________________________________________

    Case Account:_______________________________________

    Location:____________________________________________

    ____________________________________________________

    www:_______________________________________________

    T,QWHUYLHZHGUVWGLVWULFWHGLWLRQFXVWRPHUT,QWHUYLHZHGUVWVWDWHHGLWLRQFXVWRPHUTPrevious interviews collected

    Notes: _______________________

    _____________________________

    _____________________________

    _____________________________

    _____________________________

    _____________________________

    _____________________________

    _____________________________

    _____________________________

    _____________________________

    NCC 1701-2

    Infinite Campus, Inc.

    4321 109th Ave, NE

    Blaine, Minnesota USA 55449

    infinitecampus.com

    x

    x

    x x

    Conducted several

    customer interviews over

    the last three years.

    There is an impressive

    representation of district

    size and geographic

    diversity. Comments

    included: A company with

    vision; robust product;

    consistent leadership.

    CUSTOMER OVERVIEW:For over a decade, Infinite Campus has successfully implemented its solutions for customers of all sizes. As the largest American-owned student information system with a national customer retention rate of 99 percent, Infinite Campus applications manage more than 5 million students in 43 states. Infinite Campus customers range from those with fewer than 100 students to more than 600,000 including school districts, regional consortia, state departments of education and the federal government.

    FIRST DISTRICT EDITION CUSTOMER: Centennial School District, Circle Pines, MN

    FIRST STATE EDITION CUSTOMER: South Dakota Department of Education

    Infinite Campus developed a solid core product with attention to localization and state reporting. As the customer base grew across the country, word spread about the success of this product and the forward-thinking approach to software development, customer retention and K12 education.

    DESIGNED FOR DISTRICTS OF ALL SIZES.The multiple tier architecture of Infinite Campus has the ability to scale up or down to meet changing enrollment situations.

    CUSTOMERS

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    Blazing

    (MWXVMGXW XLEX [IVI XLI VWX MR XLIMV WXEXI XS GLSSWI -RRMXI 'EQTYW LEZIEZMWMSRJSVGVIEXMRKEWXGIRXYV]WGLSSP8LI][IVIVMWOXEOIVWGLEQTMSRWJSVGLERKIGSRHIRXMRXLIMVEFMPMX]XSWIIXLIFIRIXWSJEJSV[EVHXLMROMRKGSQTER]1IIXEJI[SJXLI-RRMXI'EQTYWXVEMPFPE^IVW

    the

    trail

    Dennis CroweFormer Director of Tec

    hnology, Bonny Eagle Public Schools

    Currently Director of Techology at Gorham Sc

    hools (Maine)

    who also selected Innite Campus

    Bonny Eagle Public Schools

    (SAD #6)Maine

    When we started the selection process,

    I would have bet we would have chosen

    PowerSchool. They were already installed

    in more than 70 districts in Maine. As

    a technology director, that would have

    been the safe, politically correct choice.

    We chose Innite Campus because they

    were the best SIS we could nd.

    FIRST IN STATE

    Mcalan nie School DisicCalifornia McFarland was looking to the future and wanted something they could claim as their own. Several well-known vendors were reviewed and Innite Campus rose to the top of the list because it was truly web-based, forward thinking and responsive. David Lope McFarland USD Director of Technology

    FIRST IN STATEI USE INFINITE CAMPUS EVERY DAY. I LOOK AT TEACHER AND STUDENT DATA, ROOM USAGE, AND BEHAVIOR. I MOVED FROM A SASI DISTRICT TO INFINITE CAMPUS ABOUT 10 YEARS AGO WITHIN A MONTH I KNEW THERE WAS NO COMPARISON.TOM BREUNINGCENTENNIAL PRINCIPAL

    Interview conducted: 2.25.2011

    here i began Cenennial Schools Disric Although an assistant principal and counselors typically use Campus Scheduling, Mr. Bruening has called it an amaing data system to have this master schedule integrated in the core product. What used to take days now takes minutes to make changes and create a complex schedule.

    Lori ODowd, Innite Campus Support Rep for Cen-tennial and Brenda Anderson, Network Administra-tor worked with Charlie in the old days. Have seen the product grow and mature to a robust system that can be used by a district of any sie.Charlie hired Brenda years ago. She remembers installing Campus Wiard on a CD. I knew it would become a really great system.

    Lori ODowd would help test the product and run next door to show Charlie a problem or something that worked really well. He would change code or make corrections on the spot.

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    When we started the selection process,

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    McFarland was looking to the future andwanted something they could claim astheir own. Several well-known vendorsthe top of the list because it was truly web-based, forward thinking and responsive.McFarland USD Director of Technology

    FIRST IN STATE

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    ATLANTA PUBLIC SCHOOLS50,000 Students

    DATA INCREASES AWARENESS

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  • Franklin-McKinley School District, San Jose, CA

    9,900 students, 14 elementary schools; 3 middle schools

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    Note fromDr. John R. Porter,Superintendent ofFranklin-McKinleySchool District

    Kindergarten students from Shirakawa School,San Jose, CA

  • CAMPUS

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    VALUE OF AN INTEGRATED SIS

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    Infinite CampusState Editioncustomers include

    > Maine> Bureau of Indian

    JCPS (Kentucky)SEES SCALABILITY BENEFIT

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    achieve cost savings.

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  • INFINITE CAMPUS STATE EDITION (ICSE)In just four months we made the decision to purchase

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    2.The hosting options ensure consistent implementation of the product across the state, regardless of district size.

    3. Access to information through the Internet opens up communication for stakeholders.

    4. Consistent training, whether from state personnel or Innite Campus, helps everyone maximize the products functionality.

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  • Case Number:________________________________________

    Case Account:_______________________________________

    Location:____________________________________________

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    TContinued Employee GrowthTEffective Organizational UnitsTFacility attracts best talent

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    Infinite Campus, Inc.

    4321 109th Ave, NE

    Blaine, Minnesota USA 55449

    infinitecampus.com

    STAFF & FACILITIES

    ORGANIZATIONAL STRUCTURE: Five distinct units - Genesis - Evolution - Entropy - Equilibrium - Enterprise

    Staff active in community service projects including Toys for Tots; Support-A-Student - providing backpacks for children in need; Coats for Kids; Red Cross Blood Drive and more.

    FACILITY: The Infinite Campus Corporate Headquarters is a two-story, 110,000 square foot building incorporating concrete, granite aggregates and glass with an eco-friendly landscape.

    - Divided into three sections: West Wing, East Wing, Saucer Section.

    - Informal gathering places are tucked into the quiet corridors. Shared copy spaces and beverage stations enable staff to mingle together.

    - The Campus Restaurant accommodates lunch seating for 148 people. In keeping with the K12 education, the Restaurant operates much like a school lunchroom, offering one to two complimentary selections each day.

    - Has a 36 climbing wall that staff use for team building or just for fun.

    - 53 koi pond and with bubbling brook.

    x

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    Notes: _______________________

    _____________________________

    _____________________________

    _____________________________

    _____________________________

    _____________________________

    _____________________________

    _____________________________

    _____________________________

    _____________________________

    Infinite Campus is a place for employees

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    K12 education.

    Staff: 273 employees

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  • Istates across the United States rely on today and into the future experiencing a phenomenal growth rate as educators see the value of a comprehensive, integrated system built from the beginning with student information system provider.

    Customer Satisfaction tennial School District in Circle Pines, Minn., which is still using the customers who have purchased and implemented the system. This

    districts, regional consortia, state departments of education and the federal government.

    Strong Positive rating as a SIS provider of strategic products, services, or solutions. Gartner recommends potential customers consider a Strong Positive vendor as a strong choice for a strategic

    Our Mothership To help hire the best talent, to stimulate innovation, and encourage the imagination, not to mention provide needed space for new suburb of Minneapolis/St. Paul. Nicknamed the Campus Space Ship Education.

    The Entropy team is charged with the Knowledge Management (KM) starts and ends with the individual.

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    line for internal and external audiences

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    Istates across the United States rely on today and into the future experiencing a phenomenal growth rate as educators see the value of a comprehensive, integrated system built from the beginning with student information system provider.

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    Strong Positive rating as a SIS provider of strategic products, services, or solutions. Gartner recommends potential customers consider a Strong Positive vendor as a strong choice for a strategic

    Our Mothership To help hire the best talent, to stimulate innovation, and encourage the imagination, not to mention provide needed space for new hires,

    The multiple organizations within deliver a superior customer experience.

    Units within Equilibrium:> Support> Hosting> Data Services> Training Process Consulting > Custom Development

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    information through knowledge experts

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    > Resources to manage the health of customer data to ensure ongoing success

    > Opportunities to expand Campus knowledge through a variety of training options, videos and online resources

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    ITS ALL ABOUT DELIVERING A SUPERIOR CUSTOMER EXPERIENCE

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    Customer Satisfaction The original version of Innite Campus was launched in at Cen-tennial School District in Circle Pines, Minn., which is still using the system today. In fact, Innite Campus has a retention rate for customers who have purchased and implemented the system. This reects strong satisfaction of our customers over time.Today, Innite Campus applications manage more than . million students in states. Innite Campus customers range from those with fewer than students to more than , including school districts, regional consortia, state departments of education and the federal government.

    In Gartners MarketScope Report for K- Student Information Systems in the U.S., , Innite Campus received the highest rating again for the fourth consecutive year. Gartner denes the Strong Positive rating as a SIS provider of strategic products, services, or solutions. Gartner recommends potential customers consider a Strong Positive vendor as a strong choice for a strategic investment. Gartner is a respected third-party technology analyst rm that provides advice on purchasing new enterprise systems.

    Our Mothership To help hire the best talent, to stimulate innovation, and encourage the imagination, not to mention provide needed space for new hires, Innite Campus moved into our own facility in a northern suburb of Minneapolis/St. Paul. Nicknamed the Campus Space Ship (CSS) Enterprise, Innite Campus is on track to boldly go where no organi-zation has gone before with our mission to Transform K Education.

    21 10th Avenue NE Blaine, MN 55 (00) 50-25 innitecampus.com

    The role of Enterprise is the management of shared services and resources, both internally and externally.

    Units within Enterprise:> Client Executives> Facilities> Finance> Human Resources> Infrastructure-IT> Partnerships> PMO Services> Sales

    IEA: Enterprise sta is the backbone of Innite Campus. IT-infrastructure, nance, human resources and facilities keep the lights on, keep the paychecks owing and emails coming. This is the traditional operations of any business.

    EEA: Sales, client services, project management oce and partnership work to manage customer and prospect facing activities, harnessing the collective eorts of Genesis, Evolution and Entropy.

    Giving personalized support to customers is Eileens specialty

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    upcoming strategic directions.

    As HR manager, Greg helps attract and keep the best employees.

    Enterprise:n. Undertaking an important project with boldness or energy.

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. .. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

    CAMPUS COMMUNITY

    to students in need

    provided 200 NEW winter jackets, hats

    and mittens to students in need

    cash and toys to students in need

    support educational scholarships

    A SAMPLING OF CAMPUSCOMMUNITY OUTREACH

  • Produ

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    campus partners

    Local Support for Customers

    Our Channel Partners and Educational Service Agency Partners (ESA) are Campus expertswho extend personal support to customers. They have expertise at the local and regionallevels for services and additional products to enhance your Infinite Campus investment.

    ESA PartnersEducational Service Agencies (ESA) provide educational support programsand services to local schools and districts. ESAs have many names in variousparts of the country, including Board of Cooperative Educational Services(BOCES), Cooperative Education Service Agency (CESA), and RegionalEducation Service Agency (RESA).

    Channel PartnersChannel Partners act as a mini Infinite Campus, hiring staff to acquire newcustomers, as well as an in-house client services staff for support. They arealready in the business of adding value to K12 education and experiencedin delivering software solutions to customers in their region.

    ColoradoCentennial BOCES, Pikes Peak BOCES

    MichiganClinton County RESA, West ShoreSchools Business Co-op

    MinnesotaArrowhead Regional ComputingConsortium (ARCC)

    New YorkEastern Suffolk BOCES, Edutech, LowerHudson Regional Information Center(LHRIC), Monroe #1 BOCES, Nassau BOCESOhioLake Geauga Computer Association (LGCA)TexasRegion 10 ESC

    WisconsinCESA 5, CESA 7

    Computer Information ConceptsGreeley, CO (800) 437-7457Customers: Colorado, Iowa, Illinois,Kansas, Missouri, Nebraska, Wyoming

    Custom Computer Specialists, Inc.Hauppauge, NY (800) 598-8989Customers: Connecticut, Maine,Massachusetts, New Hampshire,New Jersey, New York, Pennsylvania,Rhode Island, Vermont

    K-12 Solutions GroupCommerce, Georgia(800) 915-1671Customers: Georgia, Northern Florida

    XID Technology SolutionsEuless, Texas(866) 943-7638Customers: Texas

  • The West Wing inspires creativity with bamboo and owering cherry trees and a koi pond.

    Staff meet informally in the Pirates Cove, part of the Saucer Section.

    HEADQUARTERS

    THE CSS ENTERPRISE (THE CAMPUS SPACE SHIP ENTERPRISE)

    Building design evokes the classics like Star Trek, Space

    Odyssey, The Matrix, and James Bond.

    The Mothership: a metaphor for breaking from tradition.

  • Produ

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  • Innovative

    Case Number:________________________________________

    Case Account:_______________________________________

    Location:____________________________________________

    ____________________________________________________

    www:_______________________________________________

    TWeb-based TMonthly enhancements

    TFully integrated TRobust

    TCustomizable TFlexible

    Notes: _______________________

    _____________________________

    _____________________________

    _____________________________

    _____________________________

    _____________________________

    _____________________________

    _____________________________

    _____________________________

    _____________________________

    NCC 1701-2

    Infinite Campus, Inc.

    4321 109th Ave, NE

    Blaine, Minnesota USA 55449

    infinitecampus.com

    x x x x x

    x x

    Infinite Campus

    can quickly adapt to

    take advantage of new

    marketplace innovations

    and provide them to

    districts without

    disrupting production

    as usual.

    PRODUCT

    A CLEAR ROAD MAP FOR THE FUTUREThe Infinite Campus product is integrated, comprehensive, flexible and builtfor the future.

    DEVELOPED PRODUCTS INCLUDE:- Infinite Campus District Edition (ICDE)- Infinite Campus State Edition (ICSE)- Premium Products- G3 Innovation (G3)

    INFINITE CAMPUS DISTRICT EDITIONInfinite Campus has been providing customers with advanced studentinformation system functionality, via a hosted service model, since itsinception in 1993. The original version of Infinite Campus was launched in1996 at Centennial School District in Circle Pines, Minnesota, which is stillusing the system today.

    INFINITE CAMPUS STATE EDITIONEducational improvement depends on timely, accurate and robust information.Statewide student data systems are needed to create an informationinfrastructure thats as important as power, water or facilities.

    G3: THE ROAD AHEADThe Infinife Campus mission is to transform K12 education. Thismeans education must make a dramatic shift from teacher-centric tostudent-centric learning communities. Infinite Campus calls thisthe Community Learning Center.

    G3 development for individualized learning includes:- Learner Plans- Lesson Plans- Learning Marketplace

  • Produ

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    CUSTOMERS SAY:We find the stability of the product is #1 and the customer ser-vice is top notch. Infinite Campus is the best system out there.Beverly Kilgore, Assistant Director of TechnologyParadise Valley USEParadise Valley, AZ

    ROIOnce you understand the quality of what youre getting and thebenefits to the district, Infinite Campus is well worth the invest-ment. Its not just the bottom line; its what you can get from thesystem. Having accurate data, easy access and built-in function-ality is whats important. These are not necessarily quantifiableat first glance, but over time, there is a tremendous savings.Ron Blackgrave, Assistant Superintendent, OperationsFranklin Township Community SchoolsIndianapolis, IN

    COMPREHENSIVEIn less than four months with Infinite Campus, Forsyth was ableto consolidate seven freestanding information applications intoone integrated data management system. We now have a scheduler,grade book, special education, standardized assessment tracking,attendance dialer, web-based portal and data warehouse inone system.

    Bailey Mitchell Chief Technology and Information OfficerFosyth County SchoolsCummings, GA

    TECHNOLOGY MATTERSIts time we use the advanced tools of technology to do more thangather data. Its time we effectively use that information for im-proving education on a broader scale. Infinite Campus has givenus the opportunity to move beyond stagnant data collection andmore toward helping our teachers and students succeed.Sandy Hollinger, Deputy Superintendent for Curriculum andStudent Support SystemsAlachua County Public SchoolsGainsville, FL

    NOTE: State reporting is an integrated component of the coresystem. Infinite Campus builds edits and valid drop lists ofvalues for state reported data elements. Infinite Campus worksclosely with each states department of education and local dis-tricts to identify changing requirements as early as possible todeliver updated code as state reporting requirements change.

    The Infinite Campus Advantage

    PREMIUM PRODUCTS

    LEGACY SYSTEMS

    STUDENT LEARNINGMANAGEMENTSYSTEM (LMS)

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    >

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    HOME/OFFICE>

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    WEB SERVICES

    INFINITE CAMPUSSTATE EDITION ICSE> >

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    INFINITE CAMPUSDISTRICT EDITION ICDE>

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  • distr

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    NOTES____________________________________________________________________________________________________________________________________________

    All districts should evaluate their system against Innite Campus. Are they really getting the best product and

    services for the cost?

    NOTES____________________________________________________________________________________________________________________________________________

    Districts must consider company and product stability. Innite Campus has had only one CEO, the founder, Charlie Kratsch, who continues to lead the company today.

    NOTES________________

    ____

    ____________________

    ____________________

    ____________________

    ____________________

    ____________________

    ____________________

    Innite Campus is a living solution with

    monthly enhancements that respond quickly to the ever-changing educational environment.

  • Produ

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    distr

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    CUSTOMERS SAY:We find the stability of the product is #1 and the customer ser-vice is top notch. Infinite Campus is the best system out there.Beverly Kilgore, Assistant Director of TechnologyParadise Valley USEParadise Valley, AZ

    ROIOnce you understand the quality of what youre getting and the benefits to the district, Infinite Campus is well worth the invest-ment. Its not just the bottom line; its what you can get from the system. Having accurate data, easy access and built-in function-ality is whats important. These are not necessarily quantifiable at first glance, but over time, there is a tremendous savings.Ron Blackgrave, Assistant Superintendent, OperationsFranklin Township Community SchoolsIndianapolis, IN

    COMPREHENSIVEIn less than four months with Infinite Campus, Forsyth was able to consolidate seven freestanding information applications into one integrated data management system. We now have a scheduler, grade book, special education, standardized assessment tracking, attendance dialer, web-based portal and data warehouse in one system.

    Bailey Mitchell Chief Technology and Information OfficerFosyth County SchoolsCummings, GA

    TECHNOLOGY MATTERSIts time we use the advanced tools of technology to do more than gather data. Its time we effectively use that information for im-proving education on a broader scale. Infinite Campus has given us the opportunity to move beyond stagnant data collection and more toward helping our teachers and students succeed.Sandy Hollinger, Deputy Superintendent for Curriculum and Student Support SystemsAlachua County Public SchoolsGainsville, FL

    NOTE: State reporting is an integrated component of the core system. Infinite Campus builds edits and valid drop lists of values for state reported data elements. Infinite Campus works closely with each states department of education and local dis-tricts to identify changing requirements as early as possible to deliver updated code as state reporting requirements change.

    NOTES_________

    ___________

    __________________

    __

    __________________

    __

    __________________

    __

    __________________

    __

    __________________

    __

    __________________

    __

    Campus developers can

    quickly provide product

    enhancements, entirely

    new functionality or

    provide specic

    customizations.NOTES____________________________________________________________________________________________________________________________________________

    BUILT FOR THE FUTURE

  • ..

    .

    .

    .

    .

    .

    .. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

    STAT

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    itio INFINITE CAMPUS STATE EDITION (ICSE)

    HISTORY: In 2002, following passage of the NCLB act, the South Dakota Department of Education began a process to select a common SIS for its 178 local school districts. After winning the contract, Infinite Campus quickly determined that in addition to a district SIS, the state needed a data management solution that would collect data in real time, assign unique student IDs, transfer student data between districts and provide comprehensive reporting and analysis.

    Responding to the specific needs for a state department of education, Infinite Campus developed the Infinite Campus State Edition (ICSE). Because ICSE was fully integrated with Infinite Campus District Edition (ICDE), local districts and the department of education received more functionality than they had in the past at a lower total cost of ownership. The entire implementation took about 18 months.

    Kentucky

    Maine

    Montana

    South Dakota

    Bureau of Indian Education (BIE)

    NOTES____________________________________________________________________________________________________________________________________________

    Its fully integrated. Thats the solution for the DOE and its districts.

    collect data in real time, assign unique student IDs, transfer student data between districts and provide comprehensive reporting and analysis.

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    506213182103

    STAT

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    ition CUSTOMER QUOTES Thinking back now, I dont know how we did it. Of course there

    wasnt the high stakes like there is today with NCLB, but I cannot imagine the districts sending in those disks, trying to match the data with test scores, then make accurate AYP calculations. The Infinite Campus State Edition has been a lifesaver.

    Melody Schopp, Secretary of Education South Dakota Department of Education

    NOTE: Kentucky is an ICSE customer and all Kentucky districts use ICDE.

    It is easy for us to get a report back from the state pointing out problems in our data. We make changes and resubmit them quickly. Infinite Campus has improved the consistency of information across the state.

    Matthew Constant, Director of Instructional TechnologyDaviess County Public SchoolsOwensboro, KY

    STATE EDITION

    data collection system provi

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    Campus District Edition (ICD

    E).

    BENEFITS INCLUDE:

    NOTE

    S__

    ____

    ____

    ____

    ____

    ____

    ____

    ____

    ____

    ____

    ____

    ____

    ____

    ____

    ____

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    ____

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    ______________

    ______

    ______________

    ______

    ______________

    ______

    ______________

    ______

    ______________

    ______

    ______________

    ______

    ______________

    ______

    Statewide student

    data systems are

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    NOTE:Hopkins also uses Campus Food Service

    FROM THE DESK OF: Wayne Campbell, MBAWayne Campbell, MBA

    ______________________________________________________________________CAMPUS FOOD SERVICE COMMENTS:______________________________________________________________________0DNHVWKHFDIHWHULDPRUHHIFLHQW7UDFNIRRGSXUFKDVHVSDUHQWVKDYHUHDOWLPHDFFHVVWRLQIRsimplify state reporting.

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    The lesson planner will recommend relevant learning activities for the

    work can share and build on each others experience; great teachers do their thing and good teachers become great. More importantly, providing students with relevant learning activities will rekindle their excitement for learning and achievement will be common place.

  • This dossier could not have been possible without the inspiration and direction from Charlie Kratsch, Research and production team:Matt Schmitt, Photographer Special thanks to members of the photography contributions.Kim HagemeyerJoel Motylinski

    . . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . . . . . . . . . . . .

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