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9/14/2015 The Hideout: Not just another coworking space | #edGY
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By Lillian Wee Nov, 13th 2014 / in: khailee ng the hideout co-working space start-up erik gan jeremyooi rowena ong
Entrepreneurs just want to get s*** done,” says Khailee Ng, one of Malaysia’s best known start‐up guys. With that in mind, he set‐up The Hideout, but he says it’s not just another one of the many co‐working spaces thathave popped up in the Klang Valley in recent years. The casual (and not‐so‐hidden) space for rent at 1 Tech Park, Bandar Utama, aims to do more for its tenants. Ngdescribes it as an “anti‐co‐working” workspace catered to a community of start‐ups looking for a conducive andproductive work environment. The Hideout also seeks to congregate early stage companies under one roof, providing valuable incentives such asmonthly meet ups with venture capitalists and an MSC‐certified space. Creating value Ng, 30, is also the brainchild behind The Canvas, a multi‐purpose event space at Damansara Perdana to hostcorporate events, functions and parties. The Hideout is run by Erik Gan, Jeremy Ooi and Rowena Ong. As a young entrepreneur himself, Ng knows what start‐ups need — an affordable and conducive workspace. TheHideout opened its doors in July and is one of four co‐working spaces with MSC certification in the Klang Valley. At first glance, The Hideout resembles a typical co‐working space. It is minimalist and made to look like a cosy caféwith bean bags, custom modular wooden tables and meeting rooms with plenty of natural sunlight. The walls arecovered in exposed brick and idea paint. It’s the sort of space many might deem Instagram‐worthy.
THE HIDEOUT: NOT JUST ANOTHER COWORKING SPACE
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In fact, the space was previously occupied by social news website SAYS.com, which relocated its headquarters
because it needed to expand. Ng, who was one of SAYS.com’s co‐founders, insisted that the space should be
reincarnated and put to better use after major renovations of almost RM200,000.
The Hideout’s rates start at RM450 per table per month, with a minimum commitment of two tables for three
months. This also includes basic amenities such as Internet, game rooms, coffee and tea.
With The Hideout’s MSC certification — which some start‐ups might require — Ng says that renting tables could be
a cheaper and more viable option for those just getting things started.
“To rent an MSC‐status space is very expensive and [some companies] just can’t afford it. So there’s this chasm of
pain they have to overcome to get enough revenue to even afford the MSC space,” explains Ng.
This is where the similarities with other co‐working spaces end. For Ng, what many start‐ups look for is networking
opportunities and valuable guidance for growth. This is the social aspect of the business that many other co‐
working spaces may not necessarily provide.
Ultimately, what Ng seeks to achieve with The Hideout is to build a dynamic community of start‐ups that are
accountable to one another, with the aim of getting serious work done, of course.
To provide additional value to their services, Ng plans to hold monthly demonstrations for companies to build
accountability among themselves. This entails teams showcasing their work and discussing their progress and plans
in an open and transparent manner.
“You are working with like‐minded groups of people, all of whom are focusing on just progress, progress, progress.
That way, they get to support each other, give each other advice,” he says.
In that way, the different start‐ups in The Hideout don’t just work individually but co‐exist as part of a workable
ecosystem with the bonus of various team‐building activities as well.
Investment opportunities
Ng is best known for being the managing partner of 500 Startups, a Silicon Valley‐headquartered venture capitalist
firm. Leveraging on his involvement in the Southeast Asian start‐up scene, Ng connects both investors and
budding start‐ups through The Hideout.
The Hideout aims to bring in venture capitalists from around the region at least once a month to provide feedback
and expertise to these companies. This creates a win‐win situation for both investors and start‐ups.
“Being an investor, I can also stay close to these companies. If I went to Indonesia and asked a VC (venture
capitalist), ‘Why don’t you make a trip to Malaysia? I have already seven companies,’ then he or she could meet
them in one space. It’s a more compelling reason for VCs to actually come. In that way we solve the initial
problems of there being not enough VCs in the ecosystem,” says Ng.
Currently, The Hideout houses seven companies of about 20 to 25 people in total. It plans to hit a minimum 30
people in order to achieve the social and monetary returns to be a going‐concern.
For Ng, however, the motivation behind starting up The Hideout isn’t purely monetary. He says that profitability
could be a far‐fetched ambition for the business.
“This is not a profitable project, you know! It’s a break‐even project at best, and if there are more companies [in
The Hideout], then there’ll be a bit of additional revenue,” Ng says.
He points out the low profit ceiling of the space management businesses and the exorbitant rent of The Hideout.
But he is more optimistic on the value that the business can capture for what it could create for the start‐up scene
in Malaysia.
More than anything, Ng hopes to build a community of start‐ups that are accountable to one another, connecting
the dots between investors and entrepreneurs. To an extent, he is also open to the possibility of investing in those
companies himself.
“I just don’t want this place to die lah. For me, it’s just such a disruptive way to kick‐start the scene. There are a lot
of idealistic motivations for this. And if there is a financial benefit in having a company to invest in, so be it.”
This article first appeared in #edGY, a section of The Edge Malaysia, on November 10 ‐ 14, 2014.
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