The Greening of the

Industry Now!

Michael KeenePresident / CEO

The John Roberts Company

The John Roberts CompanyHistory and Facility

• Privately held company established in 1951• Current location since 1974• Modern 226,000 square foot facility• State of the art green facility

Recycling efforts at JR

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•The JR Sustainability Team is a cross-departmental group of employees

• Currently working on a project to increase the amount of material we recycle

JR Environmental Stewardship

• Our Policy – – The John Roberts Company is committed

to managing all of its operations in an environmentally sound manner.

– We involve our employees, our suppliers and our customers in the principle that to conduct business at the expense of the environment around us is simply unacceptable.

– Through awareness, understanding, education, and action we are minimizing our intrusion on the environment.

Environmental Management System (EMS)

•Re-Use and Reduce– Paper – Environmental Materials– Solvent Recycler & Disposal– Energy Reduction – Ink

•Sustainable Certifications •Sustainable Offerings•Marketing & Education

Paper Re-Use

• Recycling Approximately 5460 tons– Wood use: minimum

96,768 trees– Total energy: 191,232

million BTU or enough to heat 2101 homes / year

– Greenhouse gases: 28,742,663 lbs CO2 or 2610 cars / year

– Wastewater: 88,788,790 gallons

– Solid Waste: 11,405,264 lbs or 407 garbage trucks

Paper – REDUCE10 hot dogs = 8 buns

10 Hot Dogs = 10 Buns

==

Paper – Reduce & Minimize Waste

ProjectUtilizing Standard

Size Sustainable Choice

24 pg + 4 pg Cover

Qty: 50,000 8 ½ x 11 – bleedStitch 11” SideOrder Received

12/7 Stock Ordered

12/12 Press date 12/20

15,400 sheets of 25 x 38 Coated 100 lb. Cover 5621 lbs. = $5058.90

81,500 sheets of 25 x 38 Coated 100 lb. Text

16,300 lbs. = $12,958.50

Total Pounds = 21,921 lbs.

Total Paper Cost = $18,017.40

24 x 36 = 5112 lbs. $4601.50

23 ½ x 35 = 14,099 lbs. $11,209.10

Total Pounds = 19,211 lbs.Total Paper Cost =

$15,810.60

PLUS16 page(text) goes directly to folder and does not have to be

trimmed prior to folding = + $700.00 savings

$2206.80 - Sustainable Size

$700.00 - Post Press Cutting Savings $2908.80 – TOTAL SAVINGSPlus 2710 lbs. saved from going into the

waste stream.

Minimize Waste adds to your bottom line

Solvent Recycler & Solvent Disposal• RE-USE

– 50 drums of waste solvent - sheetfed area. – Recovered & Reintroduced 10 drums of

solvent back into the production areas– Reducing our recycling costs

and solvent purchases.

• $AVING$: – Minimum of 85% of hazardous waste

disposal will be eliminated by onsite recycling

• REDUCTION: – Solvents shipped to outside vendors for

disposal• Being used in a fuel blending process and therefore

kept out of any landfill

– Since last year - 60% reduction in our solvent disposal.

Energy Reduction

• Reduce – T8 Fluorescent Energy

Saving Lighting • Partnered with Xcel Energy• Optimized compressed air

system

– Regenerative Thermal Oxidizer (RTO)

• Burns excess VOC Provides energy

• Reduces overall energy consumption

Energy Reduction

Re-U$E – Windsource Program

1. Customers indicate they want their jobs run on Wind Power

2. John Roberts - purchases additional Windsource Energy(sold in 100-kilowatt-hour (kWh) blocks)

– Although it isn’t possible to separate energy by sources, you are participating in the production of goods made in part with renewable energy.

– Dollar investment is relatively small - adding about 2% to a typical job’s cost

– John Roberts purchases 10% of electrical energy on our own power grid

– John Roberts is an EPA Green Power Partner

Materials Reduction - Carpet

• Replaced 5,148 square feet of carpet

• Saved 12,870 -10 oz. bottles from landfills– Used Nexterra carpet tile

backing – made from 35% post-consumer content recycled water and soda bottles with an additional 50% from post-consumer recycled glass.

Soy-based Ink

• Environment-friendly chemistry• Outstanding printing properties• Ink Systems, Inc

We are now looking at ways to recycle / reuse our web process inks to reformulate black ink.

Varnish in Totes vs. Kits

• Eliminate varnish kits

• Last year : approx. 2000 kits used– 14 skids of kits!

• JR in Totes vs. Kits will prevent – 2 tons of plastic from

going into a land fill each year

$5700.00 savings each year

Sustainable Certifications

• JR is proud to be the 2nd printer in MN to receive FSC certification by Smartwood

• SFI• PECF

1st Printer in MN to be TRI-CERTIFIED

Sustainable Accomplishments

• Carbon Neutral• Recently

completed scientific study of carbon footprint

• No atmospheric net gain in carbon emissions

• Green Star Award

• Best Workplace in America

• Twice Received the Governor’s Award for Excellence in Waste and Pollution Prevention

• Minnesota Environmental Initiative Award

JR Environmental Achievements

JR Environmental Achievements cont’d

• Industrial Environmental Achievement Award

• Member PIM Great Printer Environmental Initiative

• Member, Minnesota Waste Wise

• Partner, Clean Air Minnesota

Initiatives Under Development

• ISO 14001– Incorporate into our ISO 9001

system

Water reduction in Prepress

• New Plate Setter / Processor

• Reusing water through watermizer

• Reducing water consumption of over 250,000 gallons annually

Marketing and EducationJR Notes - Environmental Issue

Target goes GREEN with RED. Target ran their monthly employee newsletter on FSC coated stock supplied by JR. JR utilized Windpower as energy source to produce printed piece.

JR Workshops – Environmental Symposium

JR Website - Environmental Section

www.johnroberts.com

Additional Initiatives

JR Employee Quality Recognition Program Sustainability Segment

•Promotes Cross-functional green teams to exchange ideas and share learnings

•Points based

Workout Facility On-Site

Employees do not have to travel elsewhere to exercise

How green are we?

Questions

Why Go Green?

• Ownership with strong sense of environmental stewardship

• Important to Employees• Makes good business sense• Differentiates our products and

services• Increasingly a requirement of our

customers

Our Environmental Plan• Develop an Environmental Management

Plan; include an Environmental Policy• Identify products, processes or general

areas that have a significant impact on the environment

• Set up operational controls• Make changes in chemical products,

processes or activities so as to reduce environmental impact

• Checking and Corrective Action• Management Review

What can customers do? Costs?• Use Recycled &/or CoC certified paper• Use Wind energy• Adjust size of piece to best utilize sheet; less

waste• Use online proofing system (Insite); save

time and material• Cost impact of green printing: 2-10%• John Roberts continues to seek ways to keep

costs controlled while reducing impact on environment

Prioritizing Green Options• Determine:

– Desired end print quality (Bright white or earthy look)– Budget– Product availability– Printer’s green capabilities

• Try what’s available– Recycled– Chain of Custody (FSC, SFI, PEFC)– Wind power alternative fibers

• It’s more important to use options that are available to you rather than wait to find the perfect solution.

Chain of Custody Certification

• Forest Stewardship Council (FSC) label can’t be used with any other CoC label

• Sustainable Forestry Initiative (SFI) and Programme Endorsement for Forest Certification (PEFC) will allow labels to be used concurrently

• In most circumstances, the logo approval process takes less than one day.

Sources: Regulations & Paper• Regulations

– Printing Industry of MN– EPA (Minnesota and Federal)– Internet

• Paper– http://www.fsccanada.org/fscpaper.htm– http://www.fscus.org/paper/– http://www.sfiprogram.org/paperprinting.cfm– internet

Direct mail• Clean lists

– Reduce amount of landfill waste due to undeliverable products being destroyed

– Provide maximum deliverability• Run a Move Update to ensure most current address

per Post Office regulations• Use recycled paper when possible• Do it all in one location: most projects can be

handled at John Roberts, avoiding costly transportation charges incurred with outsourcing

UV coating

• All UV inks and coating used at John Roberts are environmentally friendly

• 0 Volatile Organic Compounds (VOCs)

• Completely recyclable

Trees and Pulp• A minimum of 3 trees are planted for each tree

harvested• Pulp sources

– Hardwood (spruce & pine)– Softwood (maple & oak)– Non-tree sources

• Fiber crops: hemp, kenaf, jute and flax• Agricultural Residues: sugar cane husk, cereal

straws (barley, oat, wheat, rice, rye)• Textile and Cordage wastes: cotton and linen

scraps, old rope• Wild plants: wild grasses, sisal, bamboo

Solar?

• Any options are open for the future

What is deinking• Before recycled paper can be used to

manufacture new ‘white’ grades of paper, the printing inks have to be removed to increase the whiteness and purity. A chemical process using alkali and detergents is used. The recovered paper is first dissolved in water and separated from the non-fiber impurities. The fibers are then progressively cleaned in order to obtain the pulp and during this stage the ink is removed. The greater the ink coverage, the more aggressive the de-inking process.

Adhesives

• Adhesives used at John Roberts are VOC free