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THE GLOBAL DRINK

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Page 1: THE GLOBAL DRINK

8/14/2019 THE GLOBAL DRINK

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THE GLOBAL DRINKTHE GLOBAL DRINK

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IntroductionIntroduction

Coca cola drink was invented by JohnCoca cola drink was invented by John

PembertonPemberton

Frank Robinson who scripted “Frank Robinson who scripted “Coca cola” Coca cola” 

has become a famous logo of todayhas become a famous logo of today

It has more then 400 brandsIt has more then 400 brands

9 flavors are very popular in India9 flavors are very popular in India

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Basic watch wordBasic watch word

SortSort

SetSet

ShineShineStandardizeStandardize

SustainSustain

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Coca cola StatisticsCoca cola Statistics

Coca cola owns more then ½ of theCoca cola owns more then ½ of the

world’s beverageworld’s beverage

It is affordable in every countryIt is affordable in every countryCoke comes in different verity of sizeCoke comes in different verity of size

world wideworld wide

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AdvertisingAdvertising

Coke was first advertised as a remedy of Coke was first advertised as a remedy of 

headaches and exhaustionheadaches and exhaustion

Song used in Coca cola commercials isSong used in Coca cola commercials isvery famousvery famous

Coca cola Christmas advertiseCoca cola Christmas advertise

Number of sloganNumber of slogan

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Three types of processThree types of process

Water treatmentWater treatment

Syrup menuSyrup menu

Manufacturing processManufacturing process

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Water treatmentWater treatment

Water Water 

Sugar Sugar 

Flavor Flavor CoCo22

550 test550 test

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Syrup menuSyrup menu

Sugar and water heat at 80 degreeSugar and water heat at 80 degree

Powdered carbonPowdered carbon

Filter messFilter messSyrup passed throughSyrup passed through

GlycolGlycol

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Manufacturing processManufacturing process

Kola nuts and coca used in Coca colaKola nuts and coca used in Coca cola

Filtration processFiltration process

-Pressure Sand Filter -Pressure Sand Filter 

-Aquident carbon Filter -Aquident carbon Filter -Micron Filter -Micron Filter 

-Ultra Violet filter -Ultra Violet filter 

CSD line – RGB & PET bottleCSD line – RGB & PET bottleCappingCapping

Bottling & canningBottling & canning

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Did u know?Did u know?First coca cola sold in 5 centsFirst coca cola sold in 5 cents

Coca cola contained cocaine till 1913Coca cola contained cocaine till 1913

The first new flavor of Coca cola was spriteThe first new flavor of Coca cola was sprite

The first slogan of Coca cola was “very refreshing”The first slogan of Coca cola was “very refreshing”

Coca cola first maid in 14 inch high glass container Coca cola first maid in 14 inch high glass container 

In 1993 the Coca cola company acquired the thumps upIn 1993 the Coca cola company acquired the thumps up

Coca cola first launched in Agra in 1993Coca cola first launched in Agra in 1993

It has given the employment to more than 1.25 lakhIt has given the employment to more than 1.25 lakhpeoplepeople

In Japan people use money chips on their cell phones toIn Japan people use money chips on their cell phones topay for drinkpay for drink

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International Competitor International Competitor 

Pepsi –USPepsi –US

Big cola – MexicoBig cola – Mexico

Inca cola – PeruInca cola – PeruFuture cola – ChinaFuture cola – China

Tropicola - CubaTropicola - Cuba

And many more across the worldAnd many more across the world

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ThankThank youyou

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