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YOU TAKE CENTRE STAGE
THE GLOBAL CONTRACTOR FOR PAVILION, EXHIBITION STAND & EVENT CONSTRUCTION
WE SET THE SCENE
2018 Entwurf Hoch Expomobilia Pavillion Prospekt 20S 0406_FETG 2.indd 1 13.06.18 11:04
MCH Group
The MCH Group is a leading international group of
live-marketing companies with a comprehensive services
network spanning the entire exhibition and event indus-
try. As an organiser of national and international exhi-
bitions, the MCH Group creates effective and efficient
marketing platforms and offers exhibiting companies
bespoke solutions for successful exhibition stands. Using
its infrastructure in Basel, Lausanne and Zurich as well
as its live marketing solutions, the MCH Group also pro-
vides a broad range of services for corporate and public
events, in addition to exhibitions and congresses.
Congress Center Basel
Musical Theater Basel
Theater 11 Zurich
Messe Zurich
Expo Beaulieu Lausanne
Messe Basel
GROUP PROFILE
MCH Group, Venue Basel
Live Marketing Solutions
The MCH Group offers customised marketing solutions
in the areas of consulting, strategy, conception, creation,
planning and production. With its live marketing divi-
sions, the Group is active beyond the exhibition sector,
covering other corporate events such as presentations,
general meetings and company occasions as well as
cultural, sporting and social events. Moreover, having
established a global network of subsidiaries and trusted
partners, the Group operates all over the world.
Expomobilia AG
We are a global general contractor for modular and
temporary constructions, such as pavilions, events,
stands and interior fittings. Expomobilia is a 100% sub-
sidiary of the MCH Group, a publicly traded, worldwide
major player in 3D live marketing. We are able to offer
our customers a unique network of services across the
whole exhibition and event market. By choosing Expo-
mobilia as your general contractor, planner, manufac-
turer and supplier, you will have full access to our range
of comprehensive and effective services.
We handle all aspects of our clients’ challenges and have
accumulated an extensive range of specialist live marke-
ting event skills, from creating designs and feasibility stu-
dies to the detailed planning, design and implementation
of projects, including the construction, dismantling and
storage management of each structure. These wide-ran-
ging services and products combined with our in-house
planning and production capabilities make Expomobilia
unmatched in the event and exhibition business around
the globe.
COMPANY PROFILE
AREAS OF BUSINESS
• Worldwide system and bespoke construction
• In-house system and furniture storage
• Modular and scalable implementations
with multi-year use
• General contractor for implementation,
including overlay, construction and logistics planning
• Global logistics coordination,
implementation and rebuilding
• Sponsor pavilions
• Roadshows and modular constructions
• Multi-story custom-manufactured buildings
• General contractor for implementation,
including overlay, construction and logistics planning
• Rapid installation and cost-efficient handling
Stand Construction Pavilion Construction
• Ideas, development and visualisation
• Overall planning and coordination
• Production and realisation
• Furniture rental
• Decoration and flower-design
• Site supervision, mounting, dismantling
and service on site
• Logistics and warehouse management
• Permanent interior fit-outs
• Front-desk facilities
• Cafeterias and restaurants
• Showrooms
• Museum installations
Event Construction Interior Fittings
44+years‘ experience 95
employees
16languages 16
25experienced
project leaders
350+projects per year
67countries
Zurich/Basel Hong KongShanghai
DubaiUSA
Zurich/Basel
Vilshofen
Chestnut Ridge/New York
Shanghai/Shengzen
1973Founding year
24/7Inventory availability
with online ERP system
100 %Eco Power
(2 photovoltaic systems)
2007MCH Group AG
FACTS & FIGURES
Project Development
Key Factors
Our overall project management
strategy focuses on the following
aspects: reliability, expertise,
efficiency and quality.
Project Management
Our project teams consist of key
members who have been chosen
for their experience working on
similar projects and in accordance
with the requirements of the parti-
cular project phase.
Vancouver
Las Vegas
San Francisco
Los Angeles
Mexico
ChicagoDetroit
CarsonAtlanta
Chestnut RidgeNew York
Miami
Sào Paulo
Buenos Aires
Rio de Janeiro
Netherlands
GermanyAustria
Switzerland
Italy
Casablanca
Spain
France
Belguim
Great Britain
Stockholm St. Petersburg
Moscow
Mumbai
New Delhi
DubaiBangalore
Singapore
Jakarta
Bangkok
Hong Kong
Shanghai
TokyoBeijing
Shenzen
Seoul Osaka
Project Destination
GLOBAL NETWORK
WE WORK WORLDWIDE
With our worldwide network of own subsi-
diaries and local anchored and longstanding
partners, we can guarantee the best price-per-
formance ratio, with high-quality and on-time
delivery guaranteed each time.
We have more than 44 years of international
experience in temporary constructions. We
are proactive in all our processes and ensure
that our actions are always one step ahead.
Construction and Supervision
In-house and Outsourced Production
COVERING 350+ PROJECTS PER YEAR
DevelopmentBid consultingConceptFeasibility studyCost analysisDesign to costSustainability
A
1234
PlanningProject managementPlanningEngineeringStructural analysisMEPICT
B RealisationManufacturingConstructionLogisticsInstallationSupervisionMulti mediaContent
C
2018 2019
FULL SERVICE CONTRACTOR
CLIENT
CLIENT
GENERAL CONTRACTOR INCL. OPERATION
GENERAL CONTRACTOR INCL. OPERATION
CLIENT REALISATION PA
Various options available
WE TAILOR OUR SERVICESTO YOUR REQUIREMENTS
Expomobilia has the expertise to provide customers
worldwide with tailor-made solutions for their tempo-
rary exhibition structures or brand experience projects,
whether over the entire course of the project or during
certain project phases. As a full-service general cont-
ractor, we can accompany you throughout the entire
project, from development to removal (A–E). If the
development phase is taken care of by another partner,
we would like to become your general contractor incl.
operations (B–E). We are also happy to assist you as
a general contractor during the planning, realisation and
removal phases (B, C & E) or as a realisation contrac-
tor only (C). At any stage of your project, we guarantee
a professionally delivered service.
WHAT WE OFFER: A SERVICE THAT‘S DESIGNED FOR YOU
We build our solutions around your requirements,
and you can engage us at any stage of your project.
In the same way that we design and create each
of our structures precisely to fit their unique spa-
ces and purposes, so we design and create every
service package precisely to suit the individual
requirements of each client. From a single feasibi-
lity study to a comprehensive turnkey installation
- and everything in between - we’re always
on hand to support the evolution of your brand’s
3D experience.
RemovalDismantlingRe-usingRestorationRecycling
ED OperationCommissioningTrainingMonitoringMaintenanceStaff management
A EB C D
2020 2021
CLIENT
CLIENTARTNER
Operation SupervisionProject Quality ControlProject Developement
We operate according
to your requirements
HOW WE WORK:MAKING YOUR VISION A REALITY.
You will be part of our team throughout the entire
project phase. Our experienced project managers
work on your pavilion construction from the
design stage through to implementation and
guarantee you a tailor-made and striking
appearance in accordance with your wishes.
At every stage of the project you can rely on our
many years of experience in realising international
and bespoke constructions. We are ready to play
an active role in presenting your company at the
Expo 2020 in Dubai.
Small steps to great success:
Value Engineering / Design to Cost
Research
Feasibility Studies
Progress
Time
P
Flexible Solution-Finding
Vision
Reviews / Adjustments
Intensive Development Phase
THAT‘S WHAT WE‘LL BUILD FOR YOU
WHAT WE DO: PAVILION PROJECTSOur cutting-edge, award-winning event design and
construction projects have been showcasing our
clients’ expertise and delivering visitor experiences
around the world for over 40 years. We specialise
in creating iconic event structures to suit spaces
of all shapes and sizes, from pavilions to trade-fair
booths and exhibition stands to radical architec-
tural installations. Your exceptional brand deserves
an exceptional stage, and that’s exactly what we’ll
build for you.
YOUR BRAND DESERVES
AN EXCEPTIONAL STAGE
World Expo Astana
EXPO 2017Swiss Pavilion
The project’s theme, Nature in Motion, was
jointly organised by us – as a global general contrac-
tor for temporary constructions such as pavilions
and trade fair booths – and the renowned design
and architecture firm Atelier Oï. The aim was to cre-
ate an entertaining and interactive exhibition where
visitors can test and experience their relationship
with energy in intelligent and efficient ways. This
intuitive creative concept also demonstrates how
each and every one of us can make a small contribu-
tion towards the creation of something huge.
We are very proud and happy about the two
awards we received from the renowned BIE
(Bureau International des Expositions) :
Golden Award: ‘Development’ category
Silver Award: ‘Best Presentation’ category
50team members
216 ROTATING TREES
REACTING TO VISITORS
61,380portions of rösti
AWARD
2 AWARD
S
3,860,000Visitors
95days
An organic, poetic setting in which visitors could roam
around three differently themed houses.
Visitors were encouraged to reflect on their energy
use and the management of natural resources.
Colourful projections on the floor and rotating trees
conveyed the theme, Flower Power, in a playful way.
Provided Services
Concept / design: Atelier Oï
Realisation: Expomobilia
EXPO 2017Shell Pavilion
Shell presented its Shell Energy Lab as part of the
Make the Future programme of events. Various dis-
plays films and demonstrations were used to highlight
the opportunities created by renewable energy and
power generation. Three moving Zorbs generated
energy by moving on their own axis when people
ran inside them. The moving lights were programmed
to react at the same time, using a MIDI controller to
reflect the specific intensity of movement.Shell Expo Presentation
‘Energy Lab. Discover a Cleaner Energy Future’
1,600 m2
total area
WORLD EXPO ASTANA
Provided Services:
Concept / design: Imagination
Technical implementation of lightning,
audio & video: Winkler Livecom
WORLD EXPO MILANO
EXPO 2015A Sip of Zurich – Energy for Life
The theme of the exhibition staged by the City and
Canton of Zurich in collaboration with Zürich Tour-
ism, Un Sorso di Zurigo – Energia per la Vita (A Sip of
Zurich – Energy for Life), was Water, which dovetailed
nicely with the Expo’s theme of World Food. The
intended purpose of this exhibition was to reflect the
impact that the availability of clean water can have on
such things as innovation and quality of life.
Provided Services:
Concept / design: Bellprat Associates
Realisation: Expomobilia
3,000recycled bottles
MILANO 2015
Swiss Pavilion, City of Zurich, Expo Milano
Eye-catching structure made from glass bottles
A SCULPTURE MADE OF ORDINARY RECYCLED GLASS BOTTLES
EXPO 2015Kuwait Pavilion
The Kuwait pavilion was designed as a walk-in sailboat
with media technology staged in the hull. Various
natural elements were simulated inside such as sun,
heat and rain. One presentation took visitors through
the metamorphosis of a moon-like desert landscape
into a green paradise following a rain shower. Overall
the experience ignitedthe visitors’ full range of senses,
allowing them to immerse themselves in nature’s
world at close quarters. The building’s design was
developed by the Studio Italo Rota. It suggestively
echoes the country’s typical traditional sailing boat,
the dhow, still used by fishermen in the Arabian Gulf
today, while the lateral façade shows an example of
greenhouse and hydroponic cultivation.
A pavilion structure evoking Kuwaiti fishermen’s sailing boats
An extraordinary mix of cultural tradition
and scientific modernity
5 sense
experience
20,000 visitors a day
20screens
30
beamers
WORLD EXPO MILANO
8 km cable
2,790 km2 total areaA SIMULATED SUNRISE
Provided Services:
Concept / design: Studio Italo Rota
Technical implementation of lightning,
audio & video: Winkler Livecom
EXPO 2010
Provided Services:
Concept / design: Stauffenegger + Stutz
Realisation: Expomobilia
WORLD EXPO SHANGHAI
Better Water = Best Urban Life
At the World Expo 2010 in Shanghai, the three
Swiss cities of Zurich, Basel and Geneva pre-
sented a joint project on the theme of ‘Better
Water – Best Urban Life’ over the six months of
the exhibition. Expomobilia was commissioned
to put into effect the successful concept for the
three-city pavilion developed by the design agen-
cy Stauffenegger + Stutz.
A presentation of 24 hours of urban life in
Geneva, Basel and Zurich in just eight minutes
was broadcast using a 360° projection system.
The enchanting world of water transported
visitors to a peaceful oasis where accompanying
music was played. Alongside the official Swiss
presence at the fair, the temporary structure
was an impressive representation of the theme
of ‘Water as the Basis of Quality of Life’.
IN EIGHT MINUTES
360°broadcast projection
920 m2
total constructed
area
24 HOURS OF
URBAN LIFE
ART BASEL
280art galeries
35,000 m2
total area
WHAT WE DO: PAVILION PROJECTS
162containers per year
Provided Services:
General contractor responsible for
multiple stages, from engineering and
logistics to realisation
Custom-made wall system, lighting
and special constructions
THE MOST IMPORTANT
ART SHOW IN THE WORLD
The world’s most important art fair
Art Basel – held in Basel, Miami Beach and Hong
Kong, and Design Basel are among the most impor-
tant art and design fairs in the world. Expomobilia
is designing and building the entire exhibition space,
from the special walls and lighting to the creation of
Unlimited and the brand displays in the Collectors
Lounge. As the most important art fair in the world,
every year Art Basel attracts a huge international
audience. Owners exchange modern and contem-
porary art in an inspiring atmosphere. Over 4,000
works by both established and up-and-coming artists
from the world’s 280 leading galleries will be on
display to be admired by all.
Infiniti - Goodwood Festival of Speed
The Goodwood Festival of Speed motor sports
event has been held each summer since 1993 in
the grounds of Goodwood, near Chichester in
West Sussex, England.
Expomobilia was commissioned to create the
Infiniti space in the middle of the spectacular
garden. The 550 m2 space hosts buildings of
different shapes, sizes and designs every year.
The entire construction phase lasts about
three weeks.
Provided Services:
• Two-storey steel substructure
• Lightweight aluminium façade with
polycarbonate panels
• Digitally printed surfaces
• Lateral wind-brace construction for stability
• Interior fittings for the lounges, offices
and open-air terrace
INFINITI
WHAT WE DO: PAVILION PROJECTS
480 m2
ground area
3,500 m3
cubic area
880 m3
total builtarea
WITHIN THREE WEEKS
THIS WAS BUILT
Provided Services:
Concept / design: Tokujin Yoshioka
Realization: Expomobilia
SWAROWSKI
WHAT WE DO: PAVILION PROJECTS
‘Wings of Sparkle’
Swarovski had a dazzling presence at the
Baselworld trade fair, with a circular stand on
two levels. The concept draws visitors into
the brilliant world of crystals, brought to life
by the luminous power of light. With this
installation, Expomobilia proved that ‘Wings of
Sparkle’ is more than just a theme.
1,000 m2
ground area
VISITORS ARE IMMERSED
IN A WORLD OF LUMINANCE
A fascinating world of luminance.
Re-imagining the Austrian company’s crystal fac-
et, ‘Wings of Sparkle’ implements a façade com-
posed of 22,856 precisely positioned LED lights
that linked together, forming crystal-like struc-
tures. To achieve such brilliant effects, the stand
is entirely surrounded by a 7 meter high arched
wall made up of 253, 231 (60 mm) reflectors with
a mirrored surface. With a circumference of over
155 metres, the installation features impressive
curvature and creates a dynamic space of lights –
immersing visitors into a world of luminance.
AWARD
AWARD
253,231hexagonal
WINGS OF SPARKLE
MORE THAN JUST A THEME
Dubai:Expomobilia MCH Global ME
Live Marketing L.L.C.PO Box 37260
Gold & Diamond ParkBuilding 3 - Office 3206
Dubai, UAE
Expomobilia AGIm Langhag 2
8307 Effretikon-Zurich Switzerland
Tel +41 52 354 74 74
Fax +41 52 354 74 75
Expomobilia operates worldwide, with a network of regional offices strategically placed to provide on-site support throughout every phase of design, construction, operation and completion.
Our head office is located in Switzerland, and all projects are overseen by our directors based in our Dubai office.To talk to us about putting your brand centre stage, contact:
Florian FaberCEO
Dietmar KautschitzCOO/Dipl. Architect/MBA
Roger KornmayerHead of Pavilion Department
Richard MulhernBusiness Development Director
CONTACT US: WHEREVER YOU ARE
2018 Entwurf Hoch Expomobilia Pavillion Prospekt 20S 0406_FETG 2.indd 20 13.06.18 11:05
