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JUNE 2015
The Future of Sustainability Reporting: From Routine to Strategic
1 The Future of Reporting: From Routine to Strategic | 2015 | © Corporate Citizenship
About Corporate Citizenship
1
Established in 1997, we are one of the longest-
standing specialist sustainability consultancies.
We are a global business consultancy
specialising in sustainability.
Based in London, New York, San Francisco,
Singapore and Santiago.
Working experience in more than 40 countries
across Africa, India, South East Asia and Latin
America.
“Corporate Citizenship helped us to understand the issues, anticipated what’s next and realise the opportunities for growth.”
Global VP, Sustainable Business
2 The Future of Reporting: From Routine to Strategic | 2015 | © Corporate Citizenship
Speakers
Nana Guar SENIOR CONSULTANT
Corporate Citizenship
Nana Guar Senior Consultant Mike Tuffrey
DIRECTOR
Corporate Citizenship
Junice Yeo DIRECTOR
Corporate Citizenship
Victoria A. Tan HEAD, GROUP RISK MANAGEMENT & SUSTAINABILITY
Ayala Corporation
2
3 The Future of Reporting: From Routine to Strategic | 2015 | © Corporate Citizenship
What we will cover today
• About our research
– Reporting challenges
– The Reporting Journey: 8 Defining Questions
– Four drivers of change
• Responding to a changing landscape
• Global views: Sustainability Reporting in Southeast Asia
• Ayala Corporation
• Discussion and Q&A
• Round up
3
4 The Future of Reporting: From Routine to Strategic | 2015 | © Corporate Citizenship
Asking questions
4
Ask a Question
5 The Future of Reporting: From Routine to Strategic | 2015 | © Corporate Citizenship
About our research
6 The Future of Reporting: From Routine to Strategic | 2015 | © Corporate Citizenship
What we have heard
6
“It’s hard to know what is relevant, what to leave out,
where to start.”
“Who actually reads them? This isn’t that clear. I think
they try to reach too many audiences, and generally
fail as they try to be a hybrid to everyone rather than
focussed on say, convincing the investor that CR is
linked to the bottom line.”
“Generally I’d like to see
reports move away from the
fluffy stuff…and become
more data and results
oriented- demonstrating the
quantifiable contribution CR
is making o the company
and wider stakeholders.”
Sustainability
Reporting In 2015
“Nobody actually reads it
cover-to-cover but it’s a
helpful review of CR activities
and for benchmarking. “I’m not 100%
convinced by the
whole integrated
reporting stuff…
integration can lose
the sustainability
message.”
“How does the report add value to our brand?”
“There are many other avenues through which to give
updates on CR activities- it doesn’t all need to go in the
one report!”
“With all the standards,
requirements, where will all the
data go?”
7 The Future of Reporting: From Routine to Strategic | 2015 | © Corporate Citizenship
The Reporting Journey: 8 Defining Questions
7
1. Aims What is the objective of the report?
2. Audience Who are the audiences for the report?
3. Materiality What is the approach to identifying issues that are important to the business and to
stakeholders?
4. Systems & Processes What types of reporting systems and processes are in place to facilitate sustainability
communications
5. Standards &
Frameworks
What reporting standards and frameworks are used?
6. Outputs What is produced from the reporting process?
7. Engagement What is the approach to engaging audiences?
8. Frequency How often will the exercise be repeated or other outputs be produced?
8 The Future of Reporting: From Routine to Strategic | 2015 | © Corporate Citizenship
Four drivers of change
8
III. Standards Proliferation There is a rapid proliferation of
sustainability-related standards,
rankings, ratings, and indices.
I. Strategic Alignment Closer alignment between sustainability
and commercial decisions has become
a business imperative.
II. Issues Expansion The scope and significance of issues are
expanding across extended value
chains.
IV. Digital Innovation Digital innovation offer new ways of
presenting data and communicating
with audiences.
9 The Future of Reporting: From Routine to Strategic | 2015 | © Corporate Citizenship
Responding to a
changing landscape
10 10 The Future of Reporting: From Routine to Strategic | 2015 | © Corporate Citizenship
Driver 1: Strategic Alignment RESPONDING TO A CHANGING LANDSCAPE
Closer alignment between sustainability and commercial decisions has become a
business imperative.
Environmental Profit and Loss Account (EP&L) Big Targets, Big Plans Integrated
Reporting
NB: Placeholder for
MAD.
11 11 The Future of Reporting: From Routine to Strategic | 2015 | © Corporate Citizenship
Driver 2: Issues Expansion RESPONDING TO A CHANGING LANDSCAPE
The scope and significance of issues are expanding across extended value chains.
“Our vision is to double the size of the business, whilst reducing our environmental footprint and increasing our positive social impact”
NB: Placeholder for
MAD.
Greenhouse Gas Footprint
12 12 The Future of Reporting: From Routine to Strategic | 2015 | © Corporate Citizenship
Driver 3: Standards Proliferation RESPONDING TO A CHANGING LANDSCAPE
There is a rapid proliferation of sustainability-related standards, rankings, ratings, and
indices.
13 13 The Future of Reporting: From Routine to Strategic | 2015 | © Corporate Citizenship
Driver 4: Digital Innovation RESPONDING TO A CHANGING LANDSCAPE
Digital innovation offer new ways of presenting data and communicating with
audiences.
14 The Future of Reporting: From Routine to Strategic | 2015 | © Corporate Citizenship
Global views:
Sustainability Reporting in
Southeast Asia
15 The Future of Reporting: From Routine to Strategic | 2015 | © Corporate Citizenship
Drivers of change in Southeast Asia
1. Drive to integrate sustainability in the business
Changing business environments often linked with natural and man-made disasters.
2. Drive for deeper engagement
Smallholder farmers, rural communities and Asian familiy businesses result in complex supply chains
3. Drive for standards
Major ASEAN corporations are motivated to achieve global standards as an assurance of good business practice.
4. Drive for audience engagement
Target audiences range from NGOs to new graduates. Companies are looking for ways to differentiate.
16 The Future of Reporting: From Routine to Strategic | 2015 | © Corporate Citizenship
Sustainability Reporting in Southeast Asia
17 The Future of Reporting: From Routine to Strategic | 2015 | © Corporate Citizenship
Advancements among SEA reporters
18 The Future of Reporting: From Routine to Strategic | 2015 | © Corporate Citizenship
Ayala Corporation
Victoria A. Tan Head, Group Risk Management and Sustainability
Ayala Corporation
19 The Future of Reporting: From Routine to Strategic | 2015 | © Corporate Citizenship
Audience Poll
20 The Future of Reporting: From Routine to Strategic | 2015 | © Corporate Citizenship
Audience Poll (to be updated during run through)
20
Ask a Question
21 The Future of Reporting: From Routine to Strategic | 2015 | © Corporate Citizenship
Audience Poll
1. What is your organisation’s primary purpose for reporting?
a. Mandatory compliance with regulators
a. Investor confidence
b. Broader stakeholder expectations for responsible business
c. Driving performance and operational change in the business
d. Leadership position on big (sector or global) issues
22 The Future of Reporting: From Routine to Strategic | 2015 | © Corporate Citizenship
Audience Poll
2. Who is your primary reporting audience?
a. Employees & Recruits
b. Investors
c. Analysts
d. Key Opinion Formers
e. Academics, Think Tanks
f. Government & Regulators
g. NGOs & Critics
h. Consumers
i. Local Communities
j. Media
23 The Future of Reporting: From Routine to Strategic | 2015 | © Corporate Citizenship
Audience Poll
3. What is your primary approach to identifying topics to report?
a. Based on compliance with regulator requirements
b. Internal views (e.g. company and management priorities)
c. External stakeholder views
d. Formal materiality exercise bringing together internal and external stakeholders
24 The Future of Reporting: From Routine to Strategic | 2015 | © Corporate Citizenship
Discussion and Q&A
25 The Future of Reporting: From Routine to Strategic | 2015 | © Corporate Citizenship
The Reporting Journey
25
STAGE 1 STAGE 2 STAGE 3 STAGE 4 STAGE 5
1. Aims Mandatory /Compliance-based
and reputation performance operational
change
Influencing the
debate
2. Audience Undefined or compliance-based
Everybody Defined multi-audience
Prioritised target audiences
3. Materiality Random or compliance-based selection of issues
Anything and everything
Informal and/or internally focused materiality process
Formal materiality exercise
Extensive process to aggregate and prioritise
4. Systems & Processes Weak or ad hoc systems
Add-on systems Embedded systems Extended systems
Integrated systems
5. Standards & Frameworks
Compliance-based or none
Informed guidance
Commitment to specific frameworks and guidance
Strategic selection of advanced standards
Value-added standards
6. Outputs Reviews and pamphlets
Full-length report or PDFs
Stratified communications
Targeted Engagement
Bespoke Communications suite
7. Engagement Business as usual or ad-hoc
Business as usual interactions
Enabled feedback Interactive Targeted engagement of priority audiences
8. Frequency As required Annually or every two years
Defined and regular time period
Ongoing Real-time
26 The Future of Reporting: From Routine to Strategic | 2015 | © Corporate Citizenship
Thank you for joining us!
27 The Future of Reporting: From Routine to Strategic | 2015 | © Corporate Citizenship
For further information please contact:
Nana Guar – Senior Consultant E: [email protected] T: +44 (0) 207 861 1616 W: www.corporate-citizenship.com E: [email protected]
Twitter: @CCitizenship
LinkedIn: Corporate Citizenship Company
Contact us
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Aperia #04-25 Singapore 339511
T: +44 (0)20 7861 1616 T: 1-212-226-3702 T: 1-415-416-9580 T: +56 (2)2 247 9008 T: +65 6836 9098