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The future of Search
Internet Expo 2010
13-Apr-10 2Klikki
About me and KliKKi
• CTO @KliKKi
• Masters degree in Computer & Systems Science
• Have been working with SEO the last 9 years (I am getting old )
BLOG: berntjohansson.com
bernt.johansson76
MAIL: [email protected]
www.facebook.com/bernt.johansson
www.twitter.com/berntjohansson
www.slideshare.net/berntjohansson
Find today's presentation here!
13-Apr-10 3Klikki
About me and KliKKi
• Nordic Internet Marketing Company
• Offices in Helsinki, Stockholm and Piteå
• Doing business in SEO, PPC, Analytics and
Online Display.
www.klikki.com
facebook.com/klikkicom
twitter.com/klikkicom
13-Apr-10 4Klikki
Search has changed a lot over the years..
Search has changed over the years...
Or has it?
13-Apr-10 5Klikki
Search has changed a lot over the years..
1990 20102000
The first "Search Engine" in 1990
13-Apr-10 6Klikki
Search has changed a lot over the years..
1990 20102000
World Wide Web Wanderer
How big was the Internet in 1993?
13-Apr-10 7Klikki
Search has changed a lot over the years..
1990 20102000
World Wide Web Wanderer
Could we search the information on the Internet in 1993?
JumpStation
13-Apr-10 8Klikki
Search has changed a lot over the years..
1990 20102000
We need to be able to search more than just headlines and titles in 1994
JumpStation
World Wide Web Wanderer
13-Apr-10 9Klikki
Search has changed a lot over the years..
1990 20102000
Some more known names popped up for the first time in 1994
JumpStation
World Wide Web Wanderer
13-Apr-10 10Klikki
Search has changed a lot over the years..
1990 20102000
In 1995 the big favorite in old times entered the scene
JumpStation
World Wide Web Wanderer
13-Apr-10 11Klikki
Search has changed a lot over the years..
1990 20102000
1996 spawned some more search providers
JumpStation
World Wide Web Wanderer
13-Apr-10 12Klikki
Search has changed a lot over the years..
1990 20102000
"BackRub" changed it's name in 1997
JumpStation
World Wide Web Wanderer
13-Apr-10 13Klikki
Search has changed a lot over the years..
1990 20102000
Google inc. was founded in 1998
JumpStation
World Wide Web Wanderer
13-Apr-10 14Klikki
Search has changed a lot over the years..
1990 20102000
In 2000 Google Adwords was launched
JumpStation
World Wide Web Wanderer
13-Apr-10 15Klikki
Search has changed a lot over the years..
1990 20102000
In 2004 Yahoo! Search was launched
JumpStation
World Wide Web Wanderer
13-Apr-10 16Klikki
Search has changed a lot over the years..
1990 20102000
In 2005 MSN Search was launched and Google was busy…
JumpStation
World Wide Web Wanderer
13-Apr-10 17Klikki
Search has changed a lot over the years..
1990 20102000
In 2006 Live Search came along and Google Book Search was launched
JumpStation
World Wide Web Wanderer
13-Apr-10 18Klikki
Search has changed a lot over the years..
1990 20102000
In 2007, Search engines started changing their result pages
JumpStation
World Wide Web Wanderer
13-Apr-10 19Klikki
Search has changed a lot over the years..
1990 20102000
In 2009 Bing was launched and "real time search" became a buzz..
JumpStation
World Wide Web Wanderer
13-Apr-10 20Klikki
Search has changed a lot over the years..
1990 20102000
And in 2010 …
JumpStation
World Wide Web Wanderer
?
13-Apr-10
Search has changed a lot over the years..And in 2010 …
- Search in new areas and applications
13-Apr-10
Search has changed a lot over the years..And in 2010 …
- Augmented reality
13-Apr-10
Search has changed a lot over the years..
13-Apr-10
Search has changed a lot over the years..
THANK YOU!
