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Contents03 Introduction
04 About the Football Foundation
06 Our impact
07 Our finances
08 Role description
11 Person specification
13 How to apply
Appointment of Chief Financial Officer | August 2021 02
Thank you so much for taking the time to find out more about the Football Foundation and this fantastic opportunity. I am exceptionally proud to lead this organisation.
Our purpose is to transform individual lives and
communities by providing people with a great place to
play. That’s an inspiring thought – but behind it sits a
great team. The Foundation is an independent charity,
but has at its heart a collaboration between the Premier
League, The Football Association and Sport England.
Our role is to facilitate their joint investment into
community sports facilities. We do this through
partnership working – being part of a team is really
important to us. Together we have ambitious plans –
318 individual Local Football Facility Plans – to be
delivered over the next nine years. Each plan contains
individual projects that need developing, assessing,
funding and then measuring.
As our CFO you will lead on much of that work. Building
strong and trusted relationships with our partners locally
and nationally; ensuring that the £100m + of annual
investment received each year is carefully accounted for
and reported against; and leading a Technology and
Insight function that can help us accurately measure and
tell the story of our social impact. As a member of the
Senior Management Team you will be a leader, a direct
counsel to me and your Director colleagues, and trusted
by the Board of Trustees and partner funders. We have
a great deal to get done, but how we do it matters too.
We are striving to be an inclusive and diverse organisation
– not only in the outcomes we deliver – but in how it
feels to be one of the team. Helping to lead the Football
Foundation will give you the chance to deliver a positive
impact in every community in England; to help transform
lives and communities through great places to play; and
to be part of a team that works hard and plays fair to
achieve its goals. I hope we get a chance to meet and
discuss this opportunity further.
Robert Sullivan, Chief Executive Officer
Introduction
Appointment of Chief Financial Officer | August 2021 03
Together for Football.We’re the Football Foundation – the Premier League,
the FA and government’s charity delivering upon a
shared vision to help communities improve their local
football facilities through grants.
We’re the only example of a partnership between a
national Government and a national sport coming
together to support communities throughout the country.
Over the last 20 years we’ve been busily planting the
seeds to grow grassroots football, transforming
communities where demand is greatest, and impact
will be strongest. We have worked closely with local
authorities, County FAs and other passionate people in
communities up and down the country to deliver over
17,000 sports projects worth over £1.8 billion and we’ve
got big plans to revolutionise England’s grassroots
facilities over the next decade.
About the Football Foundation
20,000 Improved grass pitches over the
next 10 years
1,300 3G facilities
over the next 10 years
1,700 New pavilions over the next
10 years
Appointment of Chief Financial Officer | August 2021 04
About the Football Foundation
Our approach to achieve these goals includes:
• A National Football Facilities Strategy which sets
out the Football Foundation’s ambition to transform
England’s grassroots game over the next ten years.
The Premier League, The FA and Government aim to
deliver thousands of new pitches, while also
investing in the improvement of existing grass
pitches and off-pitch facilities across the country.
• Local Football Facility Plans – In order to achieve
our ambition, The Football Foundation has worked
for the last three years with The FA, local authorities,
County FAs and communities to create 318 Local
Football Facility Plans for every area in England.
Local stakeholders have provided crucial knowledge
on current football provision and the demand for
future facility developments.
We’ve spoken to over 2,000 local clubs, more than 300
local authorities and a range of other stakeholders to
identify an excellent pipeline of projects. Each Plan is a
short, well-defined document that captures current
football facilities and identifies investment priorities
where the needs are greatest. For the first time ever,
we have a roadmap to give England the grassroots
infrastructure it deserves.
The Foundation’s funding of facilities is done by using
the investment from Government, the Premier League
and The FA and working with local partners, for
example local authorities and schools to leverage
match funding. On average, the Foundation invests
about 60 per cent into capital projects, with the other
40 per cent coming from the local partners.
• Grass Pitch Improvement Strategy – We are
working alongside The FA with a 10-year plan to
transform the quality of 20,000 grass pitches across
the country. We’ll achieve this by collaborating with
experts and volunteers, investing in facilities, and
innovating to develop new products to make
knowledge, support & funding more accessible.
The majority of grassroots football is still played on
traditional grass pitches, and maintaining these
spaces to the highest quality is crucial.
• Our Hubs – The £200m investment in multi-pitch
hubs has enabled us to work in partnership with
councils and local football organisations, with hubs
already in Liverpool, London and Sheffield.
• All weather pitches – In 2019, we opened 77 new
floodlit third generation (3G) pitches, guaranteeing
access to hundreds of thousands of people across
the country, no matter the weather. The installation of
3G artificial grass pitches provides the single biggest
increase to participation of any of our facilities and
our goal is to install 1,300 over the next 10 years.
• Changing pavilions – We constructed and refurbished
over 57 pavilions in 2019, providing players and match
officials with safe, secure spaces to get changed,
whilst also acting as hubs for the delivery of vital
community outreach work. We’re committing to 1,700
new pavilions over the next 10 years.
Appointment of Chief Financial Officer | August 2021 05
Since 2000, we have been privileged to make a truly transformative difference to grassroots
football across the country. We’re proud that through the investment of our funding partners
into grassroots football we’ve seen incredibly positive effects on physical health, mental
health, participation and the overall economy, and we want to keep moving the goalposts.
Our impact
6426 Natural grass
pitches improved
958 Artificial grass
pitches installed
1223 Changing room pavilions built
and refurbished
Appointment of Chief Financial Officer | August 2021 06
With the recent announcement from the government to invest a further £75million into grassroots football, the Football Foundation is well-supported to continue to invest in pitches and communities across the nation.
We’re excited to increase access for all to enjoy the game
with our new Return to Disability Football Fund, with
£300,000 in funding from the FA and Sport England to be
made available to help clubs and organisations get more
disabled players back playing on the pitch.
Read more about our finances in our annual report here.
Our finances
Summary balance sheet for the year ended 31 May 2019
Group 2019 £’000
2018 £’000
Charity 2019 £’000
2018 £’000
Total Assets 113,915 103,023 113,466 102,615
Total Liabilities (67,627) (48,698) (67,485) (48,549)
Net Assets 46,288 54,325 45,981 54,066
Net Funds 46,288 54,325 45,981 54,066
Summary consolidated statement of financial activities for the year ended 31 May 2019
Restricted Funds 2019
£’000
Unrestricted Funds 2019
£’000
Total Funds 2019 £’000
Total Funds 2018 £’000
Total Income - 59,415 59,415 58,585
Total Expenditure - (68,218) (68,218) (53,717)
Net Gain on Investments - 766 766 428
Net Movement on Fund - (8,037) (8,037) 5,296
Fund Balance Brought Forward
- 54,325 54,325 49,029
Fund Balance Carried Forward
- 46,288 46,288 54,325
Appointment of Chief Financial Officer | August 2021 07
We’ve got big plans to revolutionise England’s grassroots facilities and are looking for a Chief Financial Officer (CFO) to help us realise our ambitions over the next decade. We are looking for a highly strategic, qualified accountant, with a proven track record of successfully delivering strategic, financial and performance services across an organisation.
Reporting to the CEO as a key member of the SMT, the
CFO will be responsible for providing overall leadership
and management of our finance, impact, and IT
functions. They will ensure our technology solutions
and financial and accounting services support the
vision and strategic priorities of the Foundation and our
IT service is fit for purpose. A clear and confident
communicator, our next CFO will be able to articulate
the impact of our investment to Funding Partners and
internal stakeholders through the provision of robust
evidence and transparent updates. They will guarantee
the Foundation has an integrated cyber strategy across
systems, data and users.
Key responsibilities:Finance:
1. Direct the day-to-day accounting operations.
2. Lead the end-to-end interim planning, year-end
external audit, and annual budgeting and planning
processes.
3. Oversee the preparation analysis and presentation
of financial reports; reviewing all financial plans and
budgets; monitoring progress and changes and
producing monthly budget versus actual reports.
4. Manage the Foundation group cash flow and
forecasting. Develop and manage the annual cash
investment plan in line with the Financial
Management Policy, maximising financial returns
whilst satisfying weekly grant and operational cash
flow requirements.
5. Ensure all financial practices and accounting applied
is in line with current statutory regulations and
legislation and review and own the maintenance of
the finance and strategic risk register.
6. Lead all representation of the Executive’s financial
position with the Audit Remuneration & Governance
Committee and Board of Trustees.
Job description
Appointment of Chief Financial Officer | August 2021 08
Impact, Technology, and IT:
1. Lead the Foundation’s impact agenda across the
Foundation aiming to continuously improve the
service we offer for our Funding Partners (FPs) and
ensure we use robust evidence to demonstrate the
difference the FPs investment is making.
2. Working with our FPs, define and maintain an
appropriate and fit for purpose performance
framework, aligned to the FPs needs for monitoring,
evaluation and learning for the Foundation, and then
lead and ensure delivery of the agreed aims.
3. Provide strategic advice on technology
advancements, supporting the team to identify
new and emerging technologies while modernising
and sustaining current Foundation systems and
translating these into a delivery programme
(for example, a new Finance system).
4. Oversee the implementation of the Foundation’s
new Grant Management System.
5. Ensure IT support is matched to the technology with
a fit for purpose solution, providing value for money
and high-quality, service-focused business outcomes.
6. Ensure effective business continuity plans are in
place for IT resources and appropriate IT policies
are in place.
7. Ensure cyber security, data protection and good
governance are at the heart of our systems,
technologies and digital solutions, staying closely
informed on security breaches and acting as a
lead during a significant cyber or information
security incident.
Job description
Appointment of Chief Financial Officer | August 2021 09
Team Leadership and Management:
1. Provide inspiring, energetic and visible leadership
to your team, in accordance with our vision and
values. Create a positive working environment in
which staff can do their best, and develop an
effective, high-performing team.
2. Build and maintain successful teams through
effective management, supervision and
development of staff and external subject matter
experts. Monitor and appraise their performance,
providing them with advice and guidance with the
aim of gaining maximum output and satisfaction for
team members through effective performance
management and team development.
3. Periodically bring your team together for the sharing
of knowledge and information and to help maintain
a supportive and collaborative working environment.
Member of the Senior Management Team (SMT):
The role of the SMT is to support the CEO on matters
relating to the strategy and management of the
Foundation for continued improvement and success.
SMT members have responsibility for:
1. Supporting the CEO in developing the strategic
vision for the Foundation and ensuring it is used as
a basis to inform key decisions, and leading on key
strategies and projects of importance for the
development of the Foundation.
2. Supporting the enhancement of the Foundation’s
profile and influence through strong relationships
with FPs, peer organisations, suppliers and other
key stakeholders.
3. Developing strong and effective working
relationships with the SMT and supporting
collaborative working, acting as a positive role
model for effective leadership at the Foundation.
4. Operating as a trusted adviser to the Foundation
Group Boards.
The role will also be required to:
• Undertake any other reasonable management request,
including duties as can be reasonably expected to
ensure the smooth running of the Foundation.
• To carry out duties and responsibilities of the post
always in compliance with Foundation policies and
principles.
• Ensure compliance with data protection in all matters.
• Demonstrate a commitment to equality, diversity
and inclusion.
Job description
Appointment of Chief Financial Officer | August 2021 10
Qualifications:
1. Professional Accountancy qualification (e.g. ACA,
ACCA, CIMA) with minimum 6+ years of post-qualified
financial and operational management experience
(essential).
Essential criteria:
• Substantial experience of managing financial
systems, associated processes, and governance
structures to inform financial planning and analysis to
better support strategic decision making and aid
forecasting.
• Evidence of implementing and maintaining strong
internal control processes and procedures.
• Significant experience in leading an end-to-end
external audit process.
• Evidence of managing financial investments and assets.
• Significant leadership experience in developing a
high performing team, across a range of support
functions, and driving and delivering change.
• Track record of success in delivering innovative
solutions and cost-effective continuous improvement
across an organisation.
• Working effectively in partnership with a wide range
of internal and external stakeholders, with
experience at Board level.
Desirable:
• Experience of helping organisations transition to
digital ways of working.
• Experience of managing company and charity financial
reporting requirements (including FRS SORP 102).
Person specification
Appointment of Chief Financial Officer | August 2021 11
Core qualities and competencies:
1. Strategic leadership across a range of functions in a
fast-moving and growing organisation.
2. An open manner and exceptional interpersonal
skills, able to adapt quickly to the Foundation’s
operating environment and establish trust and
respect at all levels, both internally and externally.
3. An effective contributor to strategic decision
making, with the confidence to operate at the
highest level and provide clear and concise advice
at any type of meeting.
4. Ability to support specialists in their roles, with the
ability to develop and articulate a clear strategic
vision for performance, technology and IT.
5. Practised in analysing complex situations, with a
keen attention to detail, and the ability to translate
and articulate financial issues to non-financial
audiences.
6. Confident in effectively and appropriately
challenging existing practices across the
organisation and leading initiatives for new and
more efficient use of resources.
7. Excellent IT skills, including advanced level in Excel,
PowerPoint and computer-based accounting
packages such as Dimensions and Sage.
Person specification
Appointment of Chief Financial Officer | August 2021 12
To apply, please submit a CV and covering letter,
detailing how you fulfil the role description and
personal specification to https://candidates.
perrettlaver.com/vacancies/ quoting reference 5280.
The deadline for applications is Monday 23rd August
2021 at 9am BST.
The role is based in London and the salary is
c.£100,000 – £120,000 and commensurate
with experience.
You will initially be entitled to 25 days annual leave
plus bank holidays (which increases after 2 years),
plus additional time off to volunteer. We also offer a
generous pension scheme (8% employer contribution),
free health care provision, a monthly gym subsidy,
interest-free season ticket loan, death in service
benefit and access to selected match tickets. We are
committed to helping our staff maintain a healthy
work-life balance, so offer flexible working hours
around core hours to help you achieve that.
First stage interviews with Perrett Laver will take place
in September 2021 and the final interviews with
Football Foundation will take place in October 2021.
The Football Foundation is committed to, and values the
principles of diversity, equality and inclusion. We strive to
provide an inclusive and supportive working environment
where all employees feel respected and supported in
fulfilling their potential. We encourage and welcome
applications from all, regardless of background and are
particularly interested to hear from people belonging to
under-represented groups including people from
minoritised communities, people with a disability and
LGBTQI+ people.
How to apply
Appointment of Chief Financial Officer | August 2021 13
Data protectionProtecting your personal data is of the upmost importance to Perrett Laver and we take this responsibility very seriously.
Any information obtained by our trading divisions is held and processed in accordance with the relevant data protection
legislation. The data you provide us with is securely stored on our computerised database and transferred to our clients for
the purposes of presenting you as a candidate and/or considering your suitability for a role you have registered interest in.
Perrett Laver is a Data Controller and a Data Processor, as defined under the General Data Protection Regulation
(GDPR). Our legal basis for much of our data processing activity is ‘Legitimate Interests’. You have the right to object to
us processing your data in this way. For more information about this, your rights, and our approach to Data Protection
and Privacy, please visit our website www.perrettlaver.com/information/privacy-policy/.
For a conversation in confidence or access to these documents in alternative formats, please contact Madeleine Loll: [email protected].
If you have comments that would support us to improve access to documentation, or our application processes more
generally, please do not hesitate to contact us via [email protected].
Appointment of Chief Financial Officer | August 2021 1414