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The number of countries worldwide where SSP operate32
A u s t r i A
B e l g i u m
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In the 21st century the world thinks on its feet. More and
more people are moving from country to country, from
continent to continent, for pleasure and for business.
Catering for this vast, mobile and demanding population is a
huge challenge and an exciting opportunity. By providing the
right catering offer, travellers’ journeys can be enhanced, and
their opinions transformed. A positive food and beverage
experience can have a huge influence on travellers’ opinions
of a location, encourage return visits and play a significant
role in delivering word-of-mouth endorsements.
Catering for a changing world
Travel is no longer a privilege enjoyed by
the few; it has become central to so many
people’s life experience. Globalisation,
democratisation, growth of low cost
carriers and greater awareness of food and
health are changing the travel landscape
and raising customer expectations. As
people spend more time, more often, in
airports, train stations and other major
travel hubs, they are becoming more
discerning about what they eat and
drink. The space in which they consume
their purchases greatly enhances their
experience. It is even more vital that quality,
choice, service and value are consistently
delivered at every customer touch point.
SSP has been delivering world class food
and beverage experiences in travel locations
across the globe for more than 60 years.
We draw upon our strengths, expertise
and experience to deliver memorable
catering experiences which set our locations
apart, raise their profile and generate
considerable commercial income.
SSP The Food Travel Experts
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At the heart of SSP is an understanding, based on years of
experience, research and innovation, of the changing needs and
desires of travelling consumers. It is this unique understanding which
informs our tailored approach to meeting the catering needs of each
and every location in the SSP network.
Experience, expertise and understanding
In-depth research and learnings
As the world’s leading food travel
experts we conduct regular, extensive
research into the behaviours and
needs of travelling consumers.
The insights and learnings from
this research enables us to closely
match the mix of food offerings at
each location to the profile of that
location’s travelling consumers.
Nobody knows travelling
consumers better
Our in-depth research allows us to
accurately segment and analyse
consumer behaviour across multiple
markets. In this way we can monitor
and anticipate changing consumer
needs, tastes and desires.
Gaps in customer provision can be
quickly identified and addressed
and opportunities for better
service and revenue optimised.
More than 60 years experience in food and travel
SSP operates in more than 130 airports worldwide60 130
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SSP The Food Travel Experts
At SSP everything we do begins and ends with our unrivalled
passion for food. As an essential ingredient of today’s travel
experience we know the vital importance of the very highest
culinary standards in enhancing both the customer experience
and each location’s overall reputation. At SSP we are dedicated
to ensuring that every meal or snack, every cup of coffee and
every ice cold drink is the very best it can be – every time.
Food is our passion
Food creativity
We are so dedicated to providing
travelling consumers with
memorable food experiences
that we have developed creative
partnerships with some of the
world’s leading chefs. These
include Nicolas le Bec in France,
Michael Karlsson in Sweden and
Gilles Dupont in Switzerland.
Alongside them, our in-house
team of chefs develops new,
exciting and refreshing food
ideas for travellers worldwide.
Innovation focus
Our global network of food
experts is supported and inspired
by our close collaboration
with chef Olivier Pichot. In
his Le Mans kitchen our food
experts work with Pichot
and his team to develop new
products and presentation
solutions, fostering a culture
of continual food exploration,
innovation and creativity.
Unique dining experiences
The food experience is different
for everyone and every location,
so getting the right mix of
offerings at each location is vital.
This is where our insights into
the mindsets and need states of
the travelling consumer and our
passion for food comes together.
We aim to deliver unique dining
experiences in each destination,
perfectly tailored to the needs
and desires of its customers.
’There is no love sincerer than the love of food.’George Bernard Shaw
SSP The Food Travel Experts
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Annual turnover$2.5b
Our unrivalled portfolio of local, international and bespoke food
brands plays a vital role in our proven ability to deliver unique,
rewarding and fulfilling food experiences in each of our worldwide
locations. We represent some of the world’s most trusted and
recognised food brands, including Starbucks, Ben & Jerry’s, Pizza
Hut, Caviar House & Prunier, Marks & Spencer Simply Food,
Burger King, Ajisen Ramen, Caffè Ritazza and Upper Crust.
We are uniquely positioned to satisfy the needs of the most
demanding travelling consumers, from casual holidaymakers to
time-zone-hopping business professionals or regular commuters.
Great brands in great places
Trust and respect
It is a measure of our standing in the world of food
retailing that so many leading food brands choose
us to represent them in the world’s major transport
hubs. Their confidence in our ability to operate
and deliver outstanding food experiences to their
exacting standards underpins our global reputation.
Complete food and beverage experiences
Our global experience and depth of consumer
insight allows us to bring the right food brands
together at each location to create a complete
experience. We achieve this by carefully selecting
the right mix of local, international and bespoke
brands, prompting customer intrigue, excitement,
recognition and satisfaction. We can even
create a new, tailor made brand for a specific
location that reflects its unique culture, sense
of place or satisfies a particular demand.
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SSP The Food Travel Experts
’One cannot think well, love well, sleep well, if one has not dined well.‘ Virgina Woolf
SSP The Food Travel Experts
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Running a food and beverage operation in the demanding
environment of a major travel location requires in-depth knowledge,
experience and the highest operational and logistical standards
and capabilities. Security and space restrictions, 24/7 operations
and unpredictable customer volumes are just some of the unique
challenges our people address on a daily basis.
Operational excellence: guaranteed
Setting the standards
At SSP we have many years of global operational
insight and experience to draw on, enabling us to
consistently deliver high quality food and beverage
services to travelling customers, despite the most
demanding and challenging operational conditions.
We bring together knowledge of each of our
locations to deliver global best practice standards
and solutions.
Quality assurance
The nature of the travel food experience means
that the most rigorous standards must be applied
to guarantee success and customer satisfaction.
To ensure that these standards are met, we
constantly monitor quality and throughput at each
of our operations, enabling us to anticipate and
address potential weaknesses. In this way we can
maximise both the customer experience and the
return on our clients’ investment in us.
SSP operates around 2,000 units worldwide2,000 SSP operates over
50 airport lounges in 12 countries50
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SSP The Food Travel Experts
’Dining is and always was a great artistic opportunity’Frank Lloyd Wright
SSP The Food Travel Experts
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’Food is our common ground, a universal experience.‘ James Beard
Our greatest expression of our passion for food is through our
people. From our senior management through to our chefs, to
our customer-facing counter staff and baristas, our people deliver
uniquely satisfying food experiences at every location, every time.
Our people’s passion for excellence in food encompasses the brands
we represent, our clients and the travelling customers whose needs
and desires we are always looking to satisfy.
A passion for people
Global reach, local touch
Within SSP we draw upon a wide
and deep range of experience and
expertise to form a collective skill
set. This marries the strength of
our global reach with our proven
ability to deliver quality food
experiences with a local touch.
Learning, growing, delivering
Delivering on our promise involves
training many, many people
so that every individual within
SSP is passionate, professional
and dedicated to upholding
our quality standards.
SSP Academy
We have forged a strong partnership
with the prestigious hospitality school
Rosen College at the University of
Central Florida in Orlando. Over 300
multi-site managers world wide will
complete our bespoke programme
and will go on to further inform
and shape our global operations.
SSP The Food Travel Experts
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We are the true food travel experts, skilled in combining global reach
with a distinctive local touch.
At SSP we ensure that every single travelling customer enjoys an
overwhelmingly positive and rewarding food experience, adding
value and enjoyment to their journey at the same time as building
operators’ revenues and reputations.
For enriching food travel experiences ask the experts. Ask SSP.
www.foodtravelexperts.com
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SSP The Food Travel Experts
The content of this brochure is copyright of SSP Group Limited © 2008SSP and the SSP logo are trade marks of SSP Group LimitedAll other intellectual property rights are reserved
SSP The Food Travel Experts
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