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The Evolution of Dorland’sA Brief Study in Content Management
Presented by: Doug AndersonTitle: Chief LexicographerDate: May 11, 2005
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Dorland’s in a Nutshell
The name Dorland’s has stood for excellence in medical dictionaries for over a hundred years. The Dorland’s offerings have evolved from a pair of print works, one large and one pocket-sized, to an entire line of products, including dictionaries, a spell checker, a set of word books for medical transcriptionists, and related products, available in a variety of formats.
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The Problem
A large amount of data that had been accumulating for many years
A proprietary mainframe database No direct way to access the database No way to reuse data Venerable work methods Need to control costs
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Old Days—Old Ways
Database and Editorial System Separate Proprietary Tagging Lots of Data Entry Lots of Paper One Database, One Book
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The Old Way
Cards Cards Cards Cards
Typesetting
Lexicographers
Consultants
Typesetting
Consultant Galleys
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What’s Wrong With This Picture?
Time-consuming Labor-intensive Piles of paper Expensive Inflexible The main function of the database is to feed
the typesetting system
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Content Management I
Relational Database Everything in One Database—One
Database, Many Books Direct Access to Data Data Management Becomes Part of the
Editorial Process SGML Tremendous Savings in Time and Cost
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Content Management II
Content Reuse—Store Once, Use Many Times
Content Repurposing More Flexible Editorial System Enforcement of Consistent Content Ability to Publish in Multiple Formats
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Vasont
Content is Automatically Reused Across Products The Same Piece of Text Can Be Used in Multiple
Ways in Different Products Several Products Can Be Called Up
Simultaneously Editing Can Be Done in Edit Boxes or With an Editor
Cross-References Help Maintain Consistency We Can Publish In Multiple Formats, Print or
Electronic
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How We Got Here
Identification of New Needs
Enhancements to Meet Identified Needs
Identification of New Opportunities
The Virtuous Cycle of Expanding Opportunity
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Where Do We Go?
Considerations More Bang for the Buck The Requirements of the Marketplace
The Global Marketplace Customization
The Demand for More Formats—Print, CD-ROM, Web-Based, PDA, BlackBerry
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XML
We No Longer Think in Terms of Print Products Only
Products in Electronic Format Are Increasingly Important
Licensing Customers Prefer XML Even our Typesetting Vendors Like XML So…
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XML …of course
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Where Will It End?
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