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The economics of cultural goodsP.L. SCANDIZZO
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HOW TO DEFINE THE CULTURAL MARKET
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HOW TO DEFINE THE MARKET
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HOW TO DEFINE THE MARKET
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There are different perspectives through which it is possible to
analyze the distinctive sector of arts and cultureThe pure
economists' perspective (for example, Throsby, 1994; Scandizzo,
2000), according to which culture and art correspond to that form
of "consumption of the mind" capable of self-sustaining itself
(Schelling, 1991); The sociologist perspective, which regards
cultural and artistic goods as an anthropological product
characterizing a specific stage of evolution of a human society
(Adorno, 1985);
HOW TO DEFINE THE CULTURAL MARKET
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The psychologist perspective, which is interested, for example,
with the cognitive aspects or the origins of the conscience
(Newman, 1948). Since Galbraith, however, economists developed a
growing interest in arts and culture, both from the point of view
of the application of economic theory, and also related to the
analysis of the peculiar problems of arts and culture in market
economies (Throsby, 2001).
HOW TO DEFINE THE CULTURAL MARKET
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HOW TO DEFINE THE MARKET
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HOW TO DEFINE THE MARKET
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HOW TO DEFINE THE MARKET
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HOW TO DEFINE THE MARKET
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HOW TO DEFINE THE MARKET
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HOW TO DEFINE THE MARKET: Culture is a relational good.
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HOW TO DEFINE THE MARKET: Culture is a relational good.
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HOW TO DEFINE THE CULTURAL MARKET
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HOW TO DEFINE THE CULTURAL MARKET
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HOW TO ANALYZE THE MARKET
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HOW TO ANALYZE THE MARKET
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HOW TO ANALYZE THE MARKET
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HOW TO ANALYZE THE MARKET
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HOW TO ANALYZE THE MARKET
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HOW TO ANALYZE THE MARKET
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HOW TO ANALYZE THE MARKET: "the stakeholders"
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HOW TO ANALYZE THE MARKET: "the stakeholders"
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HOW TO ANALYZE THE MARKET: the stakeholders
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HOW TO ANALYZE THE MARKET
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HOW TO ANALYZE THE MARKET
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HOW TO ANALYZE THE MARKET: the business plan
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HOW TO ANALYZE THE MARKET
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HOW TO ANALYZE THE MARKET
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HOW TO ANALYZE THE MARKET
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HOW TO DECIDE AMONG PROJECTS
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HOW TO DECIDE AMONG PROJECTS
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HOW TO DECIDE AMONG PROJECTS
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HOW TO DECIDE AMONG PROJECTS
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HOW TO DECIDE AMONG PROJECTS: SWOT ANALYSIS QUESTIONS
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HOW TO DECIDE AMONG PROJECTS: OPTION ANALYSIS
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HOW TO DECIDE AMONG PROJECTS: THE MAIN CLASSES OF OPTIONS
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TWO ALTERNATIVE SCENARIOS FOR CULTURAL GOODS
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TWO ALTERNATIVE SCENARIOS FOR CULTURAL GOODS
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HOW TO DECIDE AMONG PROJECTS: Cost Benefit Analysis (CBA)
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HOW TO DECIDE AMONG PROJECTS: Cost Benefit Analysis (CBA)
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The first step of any Cost Benefit Analysis is to define what
would happen with and without the project, including any induced
effects on private sector activity.The stage of project analysis
consistst in the identification and the measurement of costs and
benefits during the project life. The sum of the benefits minus the
sum of the costs is equal to the net benefit or project surplus,
but cannot be considered acceptable unless the flows related to
different periods over time are modified by multiplying them by
particular weightsThe project frontier can be defined as the set of
project effects that present continuity relations with both
internal and external effects.
HOW TO DECIDE AMONG PROJECTS: Cost Benefit Analysis (CBA)
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HOW TO DECIDE AMONG PROJECTS: Cost Benefit Analysis (CBA)
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HOW TO DECIDE AMONG PROJECTS: Cost Benefit Analysis (CBA)
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HOW TO DECIDE AMONG PROJECTS: Cost Benefit Analysis (CBA)
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HOW TO DECIDE AMONG PROJECTS: Cost Benefit Analysis (CBA)
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HOW TO DECIDE AMONG PROJECTS: CULTURAL PROJECT'S TYPOLOGIES
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THE END
THANK YOU!! THE CULTURE BE WITH YOU!!
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