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The Digital Single Market Strategy and Healthcare
Katja Neubauer
Team leader eHealth
Cross Border Healthcare & eHealth Unit
DG SANTE – European Commission
Digital Single Market Strategy
• to make the EU's single market fit for the digital age
• adopted on 6 of May 2015
• covers a wide range of areas and is built on three pillars:
DSMS and Health
• Health considered as technology critical to the Digital Single Market
• The Digital Single Market Strategy seeks to provide the essential interoperability and
standardisation in the health area, including mhealth and telemedicine.
Delivering on the strategy
Path to digitise European industry 19 April 2016
• Set of measures to help European industry, researchers
and public authorities make the most of new
technologies:
• Priority standards to boost digital innovation
• Modernise digital public services: An eGovernment action plan
• The European Cloud Initiative to give Europe's researchers and
a virtual environment to store, manage, analyse and re-use a big
amount of research data
ICT priority Standardisation plan
eGovernment action plan
• ICT standardisation plan to speed
up the standard setting process in:
• 5 core technologies: 5G, IoT,
cybersecurity, cloud and big data
• 3 specifc sectors: eHealth, transport,
energy
• An eGovernment action plan to modernise digital
public services.
• The Commission puts forward 20 measures
• Help Member States to develop cross-border services
Contribute to the eGovernment Action Plan
2016 – 2020
• Online platform has been set up to gather
ideas for new actions and provides a space
for all to collaborate
• In addition to the already identified 20 actions,
more could be added throughout the duration
of the Action Plan (2016-2020) https://ec.europa.eu/futurium/en/egovernment4eu
• 2016 factsheets on eGovernement published
(include section on eHealth) https://joinup.ec.europa.eu/community/nifo/og_page/egovernment-
factsheets#eGov2016
Actions on eHealth
• Support Member States in the development of cross-border
eHealth services, i. e. cross-border ePrescription and patient
summary (eHealth DSI)
• Foster deployment of telemedicine and tele-monitoring, in
particular in the context of the European Reference Networks
• Support Member States in developing a report and a
recommendation on patients' access to their health data
• Develop guidelines on the security, safety and interoperability
of mHealth apps
• International standardisation activities related to the IDMP
Update EU audiovisual rules / e-commerce
targeted approach to online platforms 25 May 2016
• Commission proposal for revised Audiovisual Media
Services Directive
• To make European audiovisual medial landscape fit for purpose
in the digital age
• Self and co/regulation to protect minors from alcohol advertising
• Commission proposals on e-commerce
• Unjustified geoblocking, cross-border parcel delivery, consumer
rights and unfair commercial practice
• Communication on online platforms
Communication on online platforms
• Refers to online platforms like online marketplaces,
search engines, payment systems, social media, video
and content-sharing sites
• 'one-size-fits-all' approach was not appropriate for the
very diverse types of online platforms
• Commission will look at each area where it can act, from
telecoms to copyright rules
• Study on role of platforms in health in WP 2017 ?
Thank you!
DigitalSingleMarket@DSMeu
EU_Health@EU_Health
Katja Neubauer@katja_neubauer
DG Health and Food Safety
http://ec.europa.eu/health/ehealth/policy/index_en.htm
DG Connect
http://ec.europa.eu/digital-agenda/en/eu-policy-ehealth