Making technology more accessible Giving organizations of any
size the power to do more
Slide 3
Dell is different Driving out unnecessary cost and complexity
Modern portfolioNo vested interest in legacy systems End-to-end
solutionsNo siloed viewpoint or hidden agenda Flexible scalingNo
forced constraints or rip-and-replace Modular systems No costly
monolithic stacks Open approachNo intentionally closed ecosystems
Standards-basedNo deliberate technology lock in
Slide 4
Rapid time to valueSuperior ease of use Unrivaled flexibility
to adapt Best-in-class total ownership experience Our design
philosophy simplifies the entire technology lifecycle Usability
design pointAgility design point Velocity design point Move from
planning to production quickly, easily, and affordably Optimize for
ease and efficiency to minimize complexity and cost Make decisions
based on the best and greatest number of options available
BuyUseGrow Accelerate the buying process Streamline deployment
Expedite planning Engage on your terms Ease administration Automate
maintenance tasks Prevent support issues Boost productivity Scale
without constraints Unleash functionalityany scale Grow on your
terms Leverage existing investments
Slide 5
Closed management stack Limited interoperability Lock-in
penalty New proprietary solutions Proprietary to one vendor Complex
and monolithic High cost-per-transaction Legacy systems Hardware
with no value added Technology transition issues Limited vendor
support Commodity systems The Optimized Enterprise Rapid time to
value Superior ease of use Unrivaled flexibility to adapt
Delivering a superior long-term value Our unique approach lowers
total cost of ownership Initial costs Ongoing costs Initial costs
Ongoing costs Initial costs Ongoing costs Initial costs Ongoing
costs Increasing operating costs Decreasing operating costs
Decreasing acquisition costs Increasing acquisition costs
Slide 6
Practical innovation Powering our R&D strategy in three
ways Best-of-breed platforms Organic innovation Integration across
all elements Build Joint product and solution engineering and
testing Common strategic roadmaps Partner $18 billion and 33
acquisitions Full adherence to the Dell design philosophy
Acquire
Slide 7
Seamless cloud enablement End-to-end connected security
Business-class connected devices Data- driven insights Flexible
transition services Intelligent converged infrastructure Our
strategy in action Innovating in six key areas to create more value
across the enterprise Modernize apps/platforms faster and with less
risk Unify management of data center components Extend the delivery
and management of IT services Empower the workforce and drive
performance Discover the information hidden in your data Safeguard
seamlessly from wide-ranging threats Connect your workforce Inform
your decisions Protect your organization Transform your IT
efficiency
Slide 8
$18 billion in investments Disciplined M&A strategy aligned
with our design philosophy Seamless cloud enablement End-to-end
connected security Business-class connected devices Data- driven
insights Flexible transition services Intelligent converged
infrastructure Connect your workforce Protect your organization
Transform your IT efficiency Inform your decisions
Slide 9
One place for end-to-end solutions Addressing technology trends
that impact the full IT spectrum Comprehensive portfolio built with
the industrys most innovative IP Optimized enterprise
Business-class connected solutions Flexible, next-gen services
Value-added software Servers Storage Networking
Applications/workloads Data center solutions Engineered to work
better togetherand work with what you already have Data
center/cloud Data protection Information mgmt Mobile workforce mgmt
Security Tablets Laptops Desktops Workstations Printers Proactive
support, BPO, Consulting, deployment App/cloud/managed Security
Financing
Slide 10
Leadership that benefits every customer Making powerful
technology more accessible and affordable Search 4 of 5 top search
engines worldwide powered by Dell Data center #1 provider of
virtualized data center infrastructure Social 3 of 4 top social
media websites are powered by Dell Cloud #1 provider of cloud
infrastructure over 1M servers shipped Software 90% of Fortune 1000
companies use Dell software Servers #1 server provider in North
America, Latin America, China Storage #1 provider of iSCSI storage
solutions Support #1 in enterprise services support
Slide 11
Is the risk and cost of modernizing apps/platforms worth the
reward? Can collapsing silos and converging infrastructure lead to
increased IT innovation? Should IT become an objective cloud broker
for your entire organization? Connect your workforce Inform your
decisions Protect your organization Make the organization more
secure Lets continue the conversation What are your priorities?
What are your views? Can mobility become an engine for improving
your business performance? Do you see enhanced data analytics as a
path to progress or economic growth? Do you feel your overall
security strategy enables or impedes the success or your
organization? Make the workforce more productive Make IT more agile
and responsive to change Transform your IT efficiency Make more
data- driven decisions
Slide 12
Recognized for our technology solutions Dell currently ranks as
a leader in nine Gartner Magic Quadrants Social 3 of 4 top social
media websites are powered by Dell North AmericaGlobalGlobal - Dell
SecureWorks Global - Dell PowerEdgeGlobalNorth America Global
Global - Dell Boomi AtomSphere Data center outsourcing and
infrastructure utility services Unified threat management Managed
security service providers Blade serversGeneral purpose disk arrays
End-user outsourcing services IT asset dispositionEnterprise
desktops & notebooks Enterprise integration
Platform-as-a-Service
Slide 13
Dell - Internal Use - Confidential Make IT more agile and more
responsive to change Simplify the acquisition, integration, and
management of your cloud Control and secure your cloud- based IT,
applications and services Innovate faster and embrace greater
organizational agility with the use of cloud How can you build a
cloud strategy that puts your business needs before those of the
vendor?
Slide 14
Dell - Internal Use - Confidential Connect your workforce for
better productivity and performance Empower the workforce to be
more productive, more satisfied, and better able to serve customers
Drive business performance by unleashing employee potential so the
business runs better Enable IT control and innovation with
simplified management and security Can a more effective mobility
strategy become an engine for improving your overall business
performance?
Slide 15
Dell - Internal Use - Confidential Inform your decisions Make
your organization more data-driven Uncover and act on insights and
opportunities hidden in data Optimize the storage and management of
information Connect teams across the organization with the right
analytics tools Do you feel that better analysis of your data can
put your organization on a path to greater progress or economic
growth?
Slide 16
Dell - Internal Use - Confidential Protect your organization
Mitigate risk, achieve compliance and enable productivity Protect
your whole organization, not just parts of it Enable users to be
productive anytime, anywhere driving growth Do you feel your
security strategy enables the success of your organization? Comply
with regulations and achieve consistent, reliable governance
