The Cosmic Effect Paper

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Paper I wrote regarding my leadership at NASA's Johnson Space Center and production of several materials linking science, communication, and business.

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  • 5/20/2018 The Cosmic Effect Paper

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    The Cosmic Effect

    Jonathan Sunny Laxmi

    Leaders without ideas are impotent. Ideas without people are impossible. To lead effectively, one must

    understand people, and more importantly, have and express good ideas.

    Last summer, I worked with the Public Affairs ffice at !A"A#s $ohnson "pace %enter and led the

    creation of an innovative video pro&ect. ne of !A"A#s primary goals is garnering public support in orderto increase funding for scientific endeavors and spread public awareness about the universe. 'efore I

    &oined the team, !A"A funded its videos by using expensive media crews. I intended to do somethingnever before done by interns at !A"A(produce an in)house video at a professional level. I took on the

    task to direct, shoot, act in and select actors, narrate, and edit an intern recruitment video in a cooperative

    pro&ect with the ffice of Procurement, the %hief *inancial fficer, and other interns within severaldirectorates.

    Assembling information from a team of minds from diverse divisions(mathematics, business,engineering, law and communications(is no easy task. To prepare, I researched and learned how to use

    available e+uipment, more about !A"A#s pro&ects, and who the target audience was. To gain familiarity

    with the - camera, I volunteered to head the production of, shoot, interview in, and edit footage for anacademic competition /, 0, 12 in which selected universities designed inflatable lofts which will serveastronaut missions to 3ars and beyond. I then spoke to engineers and scientists about pro&ect designs and

    physics concepts and wrote articles $uly4 August05// Issues2, fact sheets regarding experiments on the

    International "pace "tation and onsite, and press releases about ongoing initiatives to understand thescience behind the operations.To understand the public#s needs, I then worked with the 6ducation ffice

    to gauge and then create informative materials by designing pamphlets, which creatively conveyed uni+ue

    programs information for students, educators, and the public. 'y +uantitatively and +ualitativelyanaly7ing the social media presence of !A"A#s programs, I also earned a better sense of the reach and

    spectrum of !A"A#s public outreach initiatives. 8ltimately, my design was selected as the one to be used

    for future informative materials which will be distributed by the 6ducation ffice regarding scientific

    programs.

    *inally, to grasp the organi7ation#s breadth and observe operations in person, I volunteered in the

    newsroom during important mission days, escorted media groups and explored many facilities before,during and after the final shuttle mission. 3y experiences included speaking to over twenty astronauts,

    interacting with !eil de9rasse Tyson, discussing scientific ideas with other prominent members of the

    scientific community ranging from engineers to planetary scientists to particle physicists including teammembers working on the Alpha 3agnetic "pectrometer under -r. "am Ting2, escorting media crews from

    over ten ma&or networks and engaging with the public regarding their views on scientific endeavors and

    the space program. -uring this period, I collected information from all "huttle *light %ontrol :oomconsole positions; group leads for the Public Affairs ffice to be used for media reference material and so

    understood the groups# different functions. *inally, I was given the responsibility to draft the proposal forthe Post)*light Activities %alendar budget for the "T")/1< crew, explaining why their mission was so

    important, which directly and successfully contributed to the budget#s approval. I learned not only about!A"A as an organi7ation, but also about the power of independent effort and leadership through the

    combination of cooperative communication and good ideas.

    3y resulting efforts pioneered a new process for !A"A, as I had set a new standard for future employees

    to follow(I left a tutorial explaining my process, and used all of my experience to direct, edit, narrate

    and act in, and create an epic videowhich will be used in the years to come to inspire the public and otherstudents of science like me to interact and indulge more in the scientific community.

    https://www.youtube.com/watch?v=9_A2BY3V3iEhttps://www.youtube.com/watch?v=6FX2z1DUZi4https://www.youtube.com/watch?v=HYyR_d2cvhMhttp://www.jsc.nasa.gov/roundup/online/2011/0711.pdfhttp://www.jsc.nasa.gov/roundup/online/2011/0811.pdfhttp://www.youtube.com/watch?v=zx3B4mIcgyE&lr=1https://www.youtube.com/watch?v=6FX2z1DUZi4https://www.youtube.com/watch?v=HYyR_d2cvhMhttp://www.jsc.nasa.gov/roundup/online/2011/0711.pdfhttp://www.jsc.nasa.gov/roundup/online/2011/0811.pdfhttp://www.youtube.com/watch?v=zx3B4mIcgyE&lr=1https://www.youtube.com/watch?v=9_A2BY3V3iE
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