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COGNITIVE THEORY The core focus of cognitive psychology is on how people acquire, process and store information. The word “cognition” refers to the mental processes of the brain associated with thinking, knowing, and remembering Unlike behaviorism, which focuses only on observable behaviors, cognitive psychology is concerned with internal mental states. Unlike psychoanalysis, which relies heavily on subjective perceptions, cognitive psychology uses scientific research methods to study mental processes.

The core focus of cognitive psychology is on how people acquire, process and store information. The word “cognition” refers to the mental processes of

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Page 1: The core focus of cognitive psychology is on how people acquire, process and store information. The word “cognition” refers to the mental processes of

COGNITIVE THEORY

The core focus of cognitive psychology is on how people acquire, process and store information. 

The word “cognition” refers to the mental processes of the brain associated with thinking, knowing, and remembering

Unlike behaviorism, which focuses only on observable behaviors, cognitive psychology is concerned with internal mental states.

Unlike psychoanalysis, which relies heavily on subjective perceptions, cognitive psychology uses scientific research methods to study mental processes.

Page 2: The core focus of cognitive psychology is on how people acquire, process and store information. The word “cognition” refers to the mental processes of

COGNITIVE THEORYThe cognitive approach began to revolutionize psychology in the late 1950’s and early 1960’s, to become the dominant approach (i.e. perspective) in psychology by the late 1970s.But it was the arrival of the computer that gave cognitive psychology the terminology and metaphor it needed to investigate the human mind. The start of the use of computers allowed psychologists to try to understand the complexities of human cognition by comparing it with something simpler and better understood i.e. an artificial system such as a computer.http://www.youtube.com/watch?v=AeoyzqmyWug

Page 3: The core focus of cognitive psychology is on how people acquire, process and store information. The word “cognition” refers to the mental processes of

EX: Cognitive Process of Memory

Page 4: The core focus of cognitive psychology is on how people acquire, process and store information. The word “cognition” refers to the mental processes of

UNDERSTANDING THE BRAINIn order to understand the mind – both conscious and unconscious thought – one has to understand the brain and how it works.

Frontal Lobe

Temporal Lobe

Occipital Lobe

Cerebellum

Hippocampus

Problem solving & planningBehavioral control

Language & speechMemory

Visual Processing

Motor movement

Transfers new memoriesfrom short to long termSpatial orientation

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Phineas P. Gage (1823–1860) was an American railroad construc tion foreman remembered for his improba ble sur vival of an accident in which a large iron rod was driven com pletely through his head, destroy ing much of his brain's left frontal lobe … and for that injury's reported effects on his personal i ty and behavior over the remaining twelve years of his life effects so profound that (for a time at least) friends saw him as "no longer Gage."http://www.youtube.com/watch?v=c6kRP41ygrI

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The Stroop Interference TaskThe frontal lobe and it’s parts are also responsible for the way we perceive things.

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The Case of H.M.In 1953, an anonymous patient by the name of HM underwent one of the most drastic and educational surgeries that neuroscientists and psychologists had ever seen. The surgery was performed in an attempt to cure his epilepsy. Doctor Scoville removed a section of HM's brain encompassing the hippocampus.

HM lost the ability to form new memories. He would have a conversation with someone new … and moments after meeting, would be quite unaware that the conversation had taken place.

He became suspended in time on that surgical day.