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1 The ‘commoditisation’ of coal in a liberalising European energy market Jon Dudas Marketing Director: Energy Verein der Kohlenimporteure- Hamburg- Jan.2004

The ‘commoditisation’ of coal in a liberalising ... - BHP

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Page 1: The ‘commoditisation’ of coal in a liberalising ... - BHP

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The ‘commoditisation’ of coal in a liberalising European energy market

Jon DudasMarketing Director: Energy

Verein der Kohlenimporteure- Hamburg- Jan.2004

Page 2: The ‘commoditisation’ of coal in a liberalising ... - BHP

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BHP Billiton: a global footprint

Energy CoalDiamonds & Spec Prod

Aluminium

Carbon Steel Materials

Base Metals

Petroleum

Stainless Steel Materials

Page 3: The ‘commoditisation’ of coal in a liberalising ... - BHP

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Coal has a legitimate commercial role in EU energy supply

• Competitive

• Low price volatility

• Abundant and geographically diverse

• Easy to store and transport

• Largest share of global generation fuels

Imported coal’s contribution to fuel supply in the EU will remain relatively stable

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Europe – a maturing market undergoing considerable change

• Demand declining – imports growing slowly

• Environmental issues already being priced in

• Deregulation requires risk managed approach

• Emergence of spot and derivative markets

• Energy market convergence– power generation growth from gas– strong coal/gas competition

European market for coal has fundamentally changed

Page 5: The ‘commoditisation’ of coal in a liberalising ... - BHP

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The macro-environment (demand issues)

Natural gas is a more economical and environmentally friendly fuel for new plant but constrained by limited infrastructureAlternative generation technologies/renewables limited impact in the medium- term

Threat of substitution from

gas and new technologies

Installed base of coal- fired power plants is ageing Refurbishing delivers only minor improvements

Ageing coal-fired power

plants

Variability in growth by

regionEuropean import demand is likely to grow in the short- term as subsidies disappear but plateau in the medium- term

Global environmental pressure will have limited impact until 2005 but it is expected to increase in the longer- termIncreased generation cost of carbon emissionsKyoto protocol provides opportunities for carbon emissions trading

Impact of new environmental

policies

Page 6: The ‘commoditisation’ of coal in a liberalising ... - BHP

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The macro-environment (supply/ competitiveness issues)

Real prices of energy coal have declined cyclically over the last 20 yearsConstant increase in energy coal supplySuccess in driving down costs and expanding low cost mines

Declining prices

Increased concentration of suppliers recentlyFragmentation remains high

Industry consolidation

Chinese exports are destabilising factorChina faces infrastructure challengesUncertainty of potential size and growth of energy coal exports in the medium- term

New entrants -China

Advent of paper trading

The proliferation of integrated trading desks (utilities)Customers and suppliers in the same competitive spaceTotal paper market could reach 500 mt by 2005

Page 7: The ‘commoditisation’ of coal in a liberalising ... - BHP

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Activities that generate superior returns changeover course of deregulation process

Note: * Germany, UK and USTime

Indexed Profit

MarginsGeneration

Distribution and Retail

Transmission

Fuel Supply

Generic pattern of value migration during deregulation*High

Low

Page 8: The ‘commoditisation’ of coal in a liberalising ... - BHP

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The “new” coal environment• Generators are very responsive to market signals• Coal market has changed to a traded (physical & derivative) market

Europe (non annual) 1996: 29% 2002: >75% 2003: >80%RoW (non annual) 1996: 20% 2002: >60% 2003: >60%

• Power, gas and coal prices are converging – being in one market increasingly means being in them all from a risk perspective(and industry needs to assist in improving coal price discovery methodologies)

This normally implies personnel, systems and organisational changes

Source: various market reports

Page 9: The ‘commoditisation’ of coal in a liberalising ... - BHP

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Interfuel competition

• Gas and coal competing head on

• Deregulated gas market

• Coal generally still favoured

• Gas market in process of deregulating

UK Spark Spread

Coal

Gas

Fuel oil

$/ M

Wh

German Spark Spread

-30-20-10

01020304050

$/ M

Wh

-30-20-10

01020304050

Coal Gas

Fuel oilJan-01Apr-01 Jul-01 Oct-01 Jan-02Apr-02 Jul-02 Oct-02 Jan-03 Apr-03 Jul-03 Oct-03

Jan-01Apr-01 Jul-01 Oct-01 Jan-02 Apr-02 Jul-02 Oct-02 Jan-03Apr-03 Jul-03 Oct-03Source: Energy Argus Coal Daily International

Page 10: The ‘commoditisation’ of coal in a liberalising ... - BHP

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The evolving market

derivatives marketderivatives market

direct salesdirect sales commoditisedcommoditisedexchangeexchange

nonnon--commoditisedcommoditisedcoal traderscoal traders

75%

1

2

•declined from 90% to 75% over 5 years

•established over past 3 years•volume first exceeded physical trading in Europe in 2002

•coal producers•power generators•trading houses

3

4

23%

•GlobalCoal traded > 14Mt in 2003 in ~200 transactions

European powerEuropean powergeneratorsgenerators

> 300Mt

Source: GlobalCoal,various market reports

Page 11: The ‘commoditisation’ of coal in a liberalising ... - BHP

11Sources: CRB Yearbook, 2002; LME; NYMEX

Derivative Trading Volume as Percentage of European Import Market

Liquidity

Derivative trading as % of Market

~5,000%

~200%

~1,000%

Aluminium, 2002 Nickel, 2002

0% Coal,1998 (20 Mt)

Velocity hurdle

Coal, 2003 (300 Mt)

Coffee, Cocoa, 2002

US equities, 2002

Crude Oil , 2002Sugar, 2002

Coal derivatives breaching liquidity hurdle

Page 12: The ‘commoditisation’ of coal in a liberalising ... - BHP

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It’s not just the market that is changingCustomer A Customer B

CO2 vs. $ one utility bill

$ $Differentiation Structural Adjustment

?

integration of complementors

introduction of a new trade-off for the

customer

=

Page 13: The ‘commoditisation’ of coal in a liberalising ... - BHP

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Key changes in coal marketing over last 3 years• New products - index linked pricing contracts

separation of price from volume/ quality/ terms- multi source supply contracts- delivery to plant contracts- coal tolling contracts

• Agents and traders only when appropriatebrand = quality/ reliability/ service/ trust…..direct relationships

• Mine- market coordination

• Skills addition - trading (physical/ paper) - structuring - risk management

Page 14: The ‘commoditisation’ of coal in a liberalising ... - BHP

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Need for coal trading master agreements

• Speed up contract negotiation

• Save money….. lawyers are expensive

• Simplify the physical coal business (and costs)

• Lower barriers of entry to new market players

• Easy to integrate into master netting agreements

• Easy to integrate into management systems

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“Classic”• FOB• LT contract• equity coal• fixed price

“Commodity”• FOB/CIF• spot• equity coal• + index price

“Market led”• delivered into plant• partnership• freight and supply arbitrage• equity and traded coal• + non coal price linkages

Supplier needs to follow the market

Page 16: The ‘commoditisation’ of coal in a liberalising ... - BHP

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It is a unique market environment

• We are in the freight business - record freight rates mean- freight > fuel price for Australian product in Asia

• Huge producer and consumer currency changes- SA Rand, AUD, Yen, EUR, GBP

• Strong European power prices

• ‘Last minute’ buying behaviour in both Europe and Asia

• Unreliable supply– KPC strikes, China mine explosions and price majeure

Page 17: The ‘commoditisation’ of coal in a liberalising ... - BHP

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2003 has been a year of unexpected high demand…

- 5 to 0 0 to 5 5 to 10 10 to 15 15 to 20 20 to 25 25 to 30 30 to 35 35 to 40 40 to 45

Historical global seaborne growth 1978-2003 (Mtpa)

0

1

2

3

4

5

Freq

uenc

y

-5 45

Even low estimate of 2003 growth is 4th highest in last

25 years

Even low estimate of 2003 growth is 4th highest in last

25 years

+ 37 MTTOTAL

+10 MTAmericas – gas $5/mmbtu, domestic prod -2%

+ 8 MTEurope & Med - low hydro, hot summer+11 MTRest of Pacific+ 8 MT Japan – nuclear issues

Source: IEA, McCloskey’s Steam Coal Forecaster

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Where does this lead to?

• Indexation to power, gas, oil, emissions indices

• Financially settled options

• Physical coal supply with caps, floors and collars

• CO2e emissions – bundled with coal supply

• Cross commodity trading – coal spark spreads etc.

• Integrated trading desks

The coal industry’s unique commoditisation process will continue

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Will financial coal be accepted in Germany?

“ Wir Deutschen sind es gewohnt, in Produkten und Produktentwicklung- also in Hardware - zu denken.

Alle unseren grossen Firmen und Konzerne sind von Handwerkern oderIngenieuren gegruendet worden.

Wir waren und sind immer stolz darauf, dass wir gute Produkte, z.B. den Mercedes hatten.

Finanzierung- darueber sprach man nicht, wie ueberhaupt Dienstleistungunterentwickelt ist, die aber weltweit im Zuge der

Globalisierung immer wichtiger wird…

…Und es faellt uns Deutschen schwer, Finanzierung nun auch als "Produkt" anzuerkennen und auch noch mit

anderen Hardware- Produkten zu verknuepfen…. “

Source: Lothar Spaeth, Chairman of the board of Jenoptik,on Jan 12th 2004:(speech to Adenauer Stiftung - "Bonner Wasserwerk Gespraeche")

Hardware = ok !

Financial products?