DISTRIBUTION Online TV and video will account for more than 60% of the net increase in market value over the next 5 years 3 There are an estimated 314.5 million connected TVs 3 84% of OTT subscriptions will be made via connected TVs by 2019 4 By 2019 80% of the World’s Internet traffic will be video 2 Mobile video traffic will grow 55% per annum until 2020 when it will account for 60% of all mobile data traffic 5 Smartphone connections are forecast to rise to 3.85 billion in 2019 6 GROWTH IN THE MARKET WILL BE DRIVEN BY INCREASED ADOPTION OF ONLINE TV AND VIDEO SERVICES. By 2020, expenditures on storage for M&E will be 37% for archive, 34% for post production, and 26% for content distribution 1 POST PRODUCTION Overall cloud storage for media and entertainment is expected to grow 5x between 2014 and 2020 (763 PB to 18,224 PB). Cloud storage revenue will exceed $2.1B by 2020 1 M&E STORAGE IN REMOTE “CLOUDS” IS PLAYING AN INCREASING ROLE IN ENABLING COLLABORATIVE WORKFLOWS There is a shift to create, capture and distribute 4K–8K content globally. By 2019, 68% of content will be HD/UHD 2 66% of professional cameras used flash memory in 2015, making it the dominant photographic media. Magnetic tape and film are rapidly declining 1 From 2014–2020 the entertainment industry will see a 4.9x increase in digital storage capacity used 5 PRODUCTION AS IMAGE RESOLUTION AND FRAME RATES INCREASE AND AS MULTI-CAMERA VIDEO BECOMES MORE COMMON, STORAGE REQUIREMENTS EXPLODE THE CHANGING LANDSCAPE OF MEDIA & ENTERTAINMENT LEARN MORE AT Equinix.com/industries/media-entertainment/ 1 Coughlin Associates “2015 Digital Storage for Media and Entertainment Report” 2 Cisco, “Visual Networking Index: Forecasting and Methodology 2014–2019” 3 Juniper Research, “Digital Content: Now that is entertainment” 2015 4 Juniper Research, “OTT: A Threat that Networks Can’t Shake Off” 2015 5 Ericsson Mobility Report, June 2015 6 PwC, Ovum, “Global entertainment and media outlook 2015–2019”* How can you handle all these changes and stay competitive? Equinix has the answer. How to navigate through the disruption with The Equinix Media Cloud Ecosystem for Entertainment™

THE CHANGING LANDSCAPE OF MEDIA & ENTERTAINMENT · 2 Cisco, “Visual Networking Index: Forecasting and Methodology 2014–2019” 3Juniper Research, “Digital Content: Now that

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Page 1: THE CHANGING LANDSCAPE OF MEDIA & ENTERTAINMENT · 2 Cisco, “Visual Networking Index: Forecasting and Methodology 2014–2019” 3Juniper Research, “Digital Content: Now that

DISTRIBUTION

Online TV and video will account for more

than 60% of the net increase in market

value over the next 5 years3

There are an estimated 314.5 millionconnected TVs3

84% of OTT subscriptions will bemade via connected TVs by 20194

By 2019 80% of the World’s Internettra�c will be video2

Mobile video tra�c will grow 55% per

annum until 2020 when it will account for

60% of all mobile data tra�c5

Smartphone connections are

forecast to rise to 3.85 billion in 20196

GROWTH IN THE MARKET WILL BE DRIVEN BY INCREASED ADOPTION OF ONLINE TV AND VIDEO SERVICES.

By 2020, expenditures on storage for M&E will be 37% for archive, 34% forpost production, and 26%for content distribution1

POST PRODUCTION

Overall cloud storage for media and entertainment is expected to grow 5x between 2014 and 2020(763 PB to 18,224 PB). Cloud storage revenue will exceed $2.1B by 20201

M&E STORAGE IN REMOTE “CLOUDS” IS PLAYING AN INCREASING ROLE IN ENABLING COLLABORATIVE WORKFLOWS

There is a shift to create, capture and distribute 4K–8Kcontent globally. By 2019, 68% of content will be HD/UHD2

66% of professionalcameras used flash

memory in 2015, making it the

dominant photographic

media. Magnetic tape and film are rapidly declining1

From 2014–2020 the entertainment industry will see a 4.9xincrease in digital storage capacity used5

PRODUCTION

AS IMAGE RESOLUTION AND FRAME RATES INCREASE AND AS MULTI-CAMERA VIDEO BECOMES MORE COMMON, STORAGE REQUIREMENTS EXPLODE

THE CHANGING LANDSCAPE OF MEDIA & ENTERTAINMENT

LEARN MORE ATEquinix.com/industries/media-entertainment/

1 Coughlin Associates “2015 Digital Storage for Media and Entertainment Report”