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www.happen.com
The CBD edit
Innovation in action: the insider’s guide
to the insights and ideas impacting your
world. Spotted by the people who make
Happen, happen.
Source
October 2019
Estimates vary, but the CBD market is set to explode in the next few
years. We’re talking $20 billion by 2025 in the US alone, explode.
It’s a sign to innovators everywhere not to underestimate the enormous
marketable potential of just one ingredient - could anyone have foreseen a
market for CBD mascara? Entrepreneurs selling CBD - the non-
psychotropic element of the cannabis or hemp plant - used the already
booming snacking and wellness industries to propel the substance from
health stores to the mainstream consciousness. Powered by celebrity
ambassadors, they deftly built up their own highly identifiable vernacular
based on various (unproven) health claims, ranging from CBD's ability to
reduce anxiety and enhance cognitive functions. Offline, CBD has
transitioned to high-end boutiques, with standalone spaces in Barneys and
Saks Fifth Avenue in New York that have the look and feel of luxury beauty
stores. Combined with big brands like Vita Coco launching their own range
of CBD-infused drinks, the cannabidiol has truly gone mainstream.
Source
Sträva Craft Coffee
Hemp with your coffee?
Sträva’s CBD-infused coffee contains
organic hemp oil, and promises to
restore “peace and wellness”, leaving
you calm and alert. Made with hemp
and coffee from Colorado, it is also rich
in vitamins B1, B2 and D, omega-3
and omega-6 fatty acids.
http://bit.ly/2pmwCKG
Image: Sträva Coffee
Source
Cloud N9ne
CBD-infused cordial
For a tastier daily CBD dose, this grape-
flavoured cordial from Cloud N9ne can
be mixed with lemonade or any other
drink, and claims to deliver a “relaxing
euphoric effect”. The syrup is infused
with hemp extract and nine concentrated
herbs.
http://bit.ly/33pHLt0
Image: Cloud N9ne
Source
CannaWine
Wines enhanced with CBD
http://bit.ly/2VIS2ha
CannaWine is a unique range of CBD-
infused wines. These tempting Spanish
reds and whites combine the relaxation
and enjoyment we associate with a
glass of wine, with the distinctive aroma
and flavour of hemp extract.
Image: CannaWine
Source
Aurora
Hemp aperitifs
If you’re looking for an aperitif that’s like
nothing you’ve tried before, these hemp-
infused, non-alcoholic “elixirs” from
Aurora promise a “transportive”
experience. Aurora claims the elixirs
“blend the sensibility of an aperitif with
the transcendental spirit of cannabis”.
Which translates to 15mg of CBD per
serving.
http://bit.ly/2MhDvWH
Image: Aurora
Source
House Of Jane
CBD-infused coffee
House of Jane makes coffee with a low
dose of caffeine and an infusion of CBD.
Switching your cup of Joe for a cup of
Jane gives you mental stimulation
without the “jitters” that some of us get
from coffee, claim the makers. House of
Jane also makes energy capsules and
powders to be added to recipes.
http://bit.ly/2VKM7YR
Image: House of Jane
Source
Jacob Hooy
CBD / coconut oil supplement
This new food supplement combines
coconut oil with CBD, creating a tasty
and novel addition to yoghurt, custard or
smoothies. Or simply enjoy it on its own,
up to twice a day.
http://bit.ly/35CzofF
Image: Jacob Hooy
Source
Love Hemp
Spring water infused with CBD
Hemp water. It doesn’t sound appealing.
But the CBD-infused spring water from
Love Hemp is popular with athletes that
claim it helps them with training and
recovery. You would probably get a
similar effect by combining tap water
with CBD drops. However, the product
proves hemp is rapidly infiltrating all
categories to become a daily buy.
http://bit.ly/2ISBBJV
Image: Love Hemp
Source
Vita Coco
CBD + coconut water
Following the launch of its sparkling,
flavoured varieties earlier this year,
coconut water giant Vita Coco is
releasing a product that claims to have
the highest concentration of CBD of any
drink in the UK market. The all-natural
Lemon Cardamom, Apple Ginger and
Cloved Orange varieties are just 23
calories per can, containing 3g of sugar
and 20mg of CBD.
http://bit.ly/2qgcIBB
Image: Vita Coco
Source
Sojade
Hemp milk alternative
An organic farming business in Brittany,
Sojade has introduced a hemp milk
alternative, hemp yoghurts, and even a
chocolate hemp dessert to its range of
more than 40 plant-based products.
Hemp has become a standard vegan
ingredient for the almost 70-year-old
company, alongside oats, rice, soya and
seitan.
http://bit.ly/35zu9gB
Image: Sojade
Source
MyVegan
Hemp protein hit
A dose of CBD with your post-workout
protein hit? My Vegan, purveyor of plant-
based snacks and supplements, has
launched a hemp-based protein powder
that promises a rich blend of nutrients,
including iron, potassium and
magnesium, along with 15g of pure
protein in every serving.
http://bit.ly/2OQjubm
Image: MyVegan
Source
Almighty Foods
Raw CBD chocolate
This lovingly made bean-to-bar vegan
dark chocolate from Almighty contains
coconut palm sugar and raw CBD
extract, to deliver natural sweetness with
a distinctive hempy flavour. It’s made
using premium cacao from Peru and
hemp paste, with a production line that
supports sustainable ecosystems
worldwide.
http://bit.ly/2psjtQb
Image: Almighty Foods
Source
Hempop
CBD-infused popcorn
Next time you settle down in front of
Netflix, why not try a CBD-infused
snack? Popcorn already boasts pretty
strong health credentials (when it's
sugar- and salt-free...), and thanks to
British brand Hempop you can now
enjoy it with natural hemp extract too.
http://bit.ly/2VJbryx
Image: Hempop
Source
Hanf-Natur
CBD comfort food
When a few drops of CBD oil in your tea
just doesn't cut it, Hemp & Nature will
deliver a complete hemp meal to satisfy
your hemp (and carb) cravings. The
company sells hemp oils, powders and
seeds alongside its range of hemp
cosmetics, bags and beer. But we were
drawn to its range of hemp pasta and
pesto, made using hemp flour and
roasted seeds.
http://bit.ly/31cSGod
Image: Hanf-Natur
Source
Lord Jones
Old-fashioned gumdrops
– with CBD
Handmade in small batches, Lord Jones
gummies claim to promote a “calm
sense of wellbeing”. The beautifully
packaged traditional-style sweets
contain natural fruit flavours and hemp-
derived CBD extract.
http://bit.ly/2ISCz9j
Image: Lord Jones
Source
Pure Hemp
Hemp watermelon gummies
Pure Hemp’s gummies are designed for
those who want to enjoy CBD without
the typical taste of hemp oils and
tinctures. Made with simple, natural
ingredients, they have a distinct and
delicious flavour.
http://bit.ly/31cSNQF
Image: Pure Hemp
Source
The Drug Store
CBD meets Scandi chic
CBD has moved from health food e-stores to the
high street - and it’s majestic. Unlike the hole-in-the-
wall vape stores that rapidly popped up to meet
demand, CBD has gone high-end. On that note...
The High End in Barneys’ Beverly Hills store
features CBD lifestyle and wellness products
ranging from beauty to jewellery, while Saks Fifth
Avenue’s Salon Project includes a spa-like CBD
Beauty Corner. In upmarket Marylebone, The Drug
Store was co-designed with Copenhagen studio
Lars Hartmann, spans two floors of a townhouse,
features treatment rooms and looks more like a
gallery than a store.
http://bit.ly/33zClvz
Image: Unsplash
Source
Vertly
CBD-infused workout recovery
spray
Increasingly, athletes are claiming CBD
helps them recover faster during
training. Vertly has now launched a CBD
spray that anyone can apply to muscles
or stiff areas post-workout. Made in
small batches in California using US-
grown hemp, Vertly’s spray also includes
aloe vera, menthol and magnesium.
http://bit.ly/31gH5EH
Image: Vertly
Source
The Good Patch
CBD skin patches
These hemp-infused skin patches can
be applied for a few hours and aim to
promote better sleep, speed up
hangover recovery and enable
relaxation. There’s even one that claims
to help you through your period. As well
as CBD, each one contains a different
combination of ingredients such as
green tea, vitamins and menthol.
http://bit.ly/2VGR6d8
Image: The Good Patch
Source
Herbivore
Moisture oil with CBD and
adaptogens
This soothing Emerald moisturising oil
contains Colorado-grown CBD, drawing
on the claimed ability of the compound
to “balance, regulate and restore” the
skin. It’s made by natural skincare
specialists Herbivore Botanicals.
http://bit.ly/31iivDB
Image: Herbivore
Source
Aussie Calm the Frizz
Haircare with added hemp
This new conditioning treatment
contains Australian hemp seed to help
“calm down” frizzy hair. With its usual
irreverent approach, Aussie claims the
product “will leave your hair feeling so
smooth it should be illegal”.
http://bit.ly/31aCUuc
Image: Aussie
Source
Cannuka
CBD and manuka honey skincare
“Separately they’re powerful. Together
they’re Cannuka”. That’s how the
makers of Cannuka describe their new
skincare products, which combine two
key natural ingredients – CBD and
manuka honey – to create a new way of
caring for skin.
http://bit.ly/33BSb8L
Image: Cannuka
Source
Endoca
CBD paste
CBD snacks and drinks frequently
contain negligible quantities of
cannabidiol - around 5mg to 30mg.
Many of the claims surrounding CBD,
including its ability to reduce anxiety and
improve cognitive functions, may only
kick in at far higher concentrations.
Enter Endoca’s Raw Hemp Oil, a thicker
oil containing plant waxes and a
whopping 3000mg of CBD.
http://bit.ly/32jqSQm
Image: Endoca
Source
Milk Makeup
Kush Mascara
http://bit.ly/2BdGMjx
Ten years ago no one could have
predicted the market for vegan
mascara enriched with CBD oil. But
Milk Makeup has been searching for
the perfect product to showcase the
oil’s properties in its cosmetics
range. It settled on Kush Mascara,
which uses cannabis oil to fuse the
creamy formula to your lashes while
conditioning them.
Image: Milk Makeup
Source
Kannaway
Pioneers of CBD supplements
Kannaway has for years been a pioneer
of cannabis products, with a direct sales
business model whereby “ambassadors”
buy stock from Kannaway and sell
directly to consumers. The company
says people have misunderstood and
overlooked cannabis and hemp for too
long, and it’s on a mission to help the
world rediscover them.
http://bit.ly/35zZWht
Image: Kannaway
Source
CannaTrac
Cashless payments for cannabis
businesses
Cannabis-related products remain in a
legal grey area in the US and many
other countries. This makes it hard to
use normal banking services, so the
industry relies heavily on cash, which is
inconvenient and insecure for both
companies and consumers. CannaTrac
provides secure, cashless services via
its app, with participating businesses
carefully vetted.
http://bit.ly/35BzALZ
Image: CannaTrac
Source
Wild Flower
CBD vaporizer pick-me-up
This vaporizer allows you to inhale CBD,
together with eucalyptus, thyme and
myrrh. As well as an enjoyable aroma,
the idea is to support “regular immune
and circulatory function” and “give your
body a pick-me-up”.
http://bit.ly/31fVt05
Image: Wild Flower
Source
Honest Paws
CBD oil for dogs
With more and more people trying out
CBD-based products, this oil is one
product offering to bring the claimed
benefits to dogs too. The makers claim it
promotes calmness and good overall
health.
http://bit.ly/2qhKYN1
Image: Honest Paws
Source
Therabis
Hemp chews for your
four-legged friend
These supplements for dogs and cats
aim to support mobility and healthy skin
while keeping the animals calm, helping
them get the most out of life. The
makers are pitching them as the future
of pet wellness.
http://bit.ly/2VK64iH
Image: Therabis
