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Fórum Econômico Brasil-Japão
The Brazilian
Supermarket Sector
02/08/2014
Sector sold R$ 272.2 billions (US$ 121 billions) in 2013
SUPPLY OF FOOD
AND BEVERAGES IN
BRAZIL 83%
Supermarkets is
responsible for 2012 2013 2014
Revenues: R$ 242.9 billions R$ 272.2 billions R$ 296.7 billions
Stores number: 83,6 mil 83,9 mil 84,3 mil
Employee: 986,1 mil 988,5 mil 991,5 mil
Evolution of the sector's
revenues - index number
(deflated by IPCA)
100 101 102 98 101 102 102 109
120 128
139 145 148
157 162
2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014
Índice de faturamento do setor - R$ deflacionados pelo IPCA médio em cada ano - Base 100 = 2000
Source: Abras/Nielsen
* Valores atuais– PIB com deflator (2011)
** Renda Mensal Familiar
Sector performance is directly related to the populations´s
income: continuous improvement in recent years
Fonte: NSCN/IBGE e PNAD/IBGE
0.558
0.532
0.513
0.498 16,482
17,689
19,844
22,402
16000
17000
18000
19000
20000
21000
22000
23000
0.490
0.500
0.510
0.520
0.530
0.540
0.550
0.560
0.570
2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012
Gini
Renda perCapita (R$ real)
Renda per capita real* e Índice de Gini
-1.65
5.92
8.98
5.51
4.20 3.71
5.30 5.36
3,0
2006 2007 2008 2009 2010 2011 2012 2013 2014*
Índice Nacional de Vendas (% ano)
Fonte: Abras 2014 Projeções
Gini´s Index: social
inequality is decreasing in
Brazil
Total share of processed
products= 74,7%
The industry is a great partner: almost 75% of sold products are processed
Sector´s revenue must to reach R$ 466
billions (US$ 209 billions) in 2020
Optimistic* Moderate*2013 (R$
billions)
2020 (R$
billions)
2020 (R$
billions)
272,2 466,3 422,7
Cereals/Fruits and vegetables 12,0 32,7 56,0 50,8
Bakery 2,7 7,3 12,6 11,4
Butchery 8,4 22,9 39,2 35,5
Fish Store 1,1 3,0 5,1 4,6
Ready to eat 1,0 2,7 4,7 4,2
Alcoholic Beverages 7,7 20,9 35,8 32,5
Non-Alcoholic Beverages 9,1 24,8 42,4 38,5
Health and Beauty Products 9,0 24,5 42,0 38,0
Household products 6,5 17,7 30,3 27,5
Grocery 17,9 48,8 83,6 75,8
Sauvory grocery 7,1 19,2 32,9 29,8
Perishable products 7,0 19,0 32,6 29,5
Eletronic products 5,6 15,2 26,1 23,7
Textile 1,9 5,2 8,9 8,0
Furniture 0,2 0,5 0,9 0,8
Others 2,8 7,6 13,1 11,8
Total 100,0 272,1 466,1 422,6
Fonte : Ranking Abras 2012/Índice de Volume Nielsen 2012/POF-IBGE/ Elaboração Departamento de Economia e Pesquisa da Abras
* 6,5% nominal, IPCA=4,5%; 8% nominal, IPCA=4,5%
Nat
ura
l p
rod
uct
sP
roce
ssed
pro
du
cts
Potential revenue of supermarkets for sections/productsShare by section
Share section/segment
in the sector´s
revenues (%)17.9
9.1 9.0 7.7 7.1 7.0 6.5
5.6
2.8 1.9
0.2
Share of processed products in the sector´s revenue (%)
Source: Departamento de Economia e Pesquisa da Abras
In 2013, the share of imported products accounted for only 2.8% of sector´s revenue –R$ 7,6 billlions (US$ 3,4 billlions)
Share of imported products in the sector is not significantly: potential opportunities for Japanese Products
Infrastructure
Tax Reform
Inflation
Brazil´s challenges
6
6.50
5.84 5.91
6.40
3.80
7.26
5.43
4.67
2011 2012 2013 2014
IPCA Abrasmercado
Source: Abras e IBGE
Evolução do IPCA e Abrasmercado - % a.a.
Inflation in
supermarkets was
overcome by the
IPCA in 2013 and
2014
Abras works for solving structural problems of the Brazilian Economy
What Abras ever made
1.Non-taxation of the basic goods (cesta básica)
2.Non-taxation of meat
3.Means of payment (regulamentation);
4.Refis (fiscal debt renegotiation) – Lei 12.865
5.More funding mechanisms – FINAME´s extension
6.RAMA (Pesticide monitoring)
7.“Pecuária Sustentável” – Sustainable Livestock –
with Ministry of Agriculture
8.“Lixo Zero” (Zero Waste)
9.Wine Program
10.Sectoral Agreement for Solid Waste (until dec/14) –
with Ministry of Environment (MMA)
What Abras pleads
1.Funding for new stores construction, by
BNDES
2.Equipments non-taxation: IPI, PIS and COFINS
(exemption)
3.Lower taxation on payroll
4.ICMS´s credits of consumer goods (telephony,
electric energy)
5.Increase in “Cesta Básica” (more products)
8
Fernando T. Yamada Presidente
Associação Brasileira de Supermercados