www.birkman.comBirkman International, Inc. 3040 Post Oak Blvd., Suite 1425 | Houston, TX USA 77056 | 800.215.2760

THe BIrkmAn meTHOd®

The Birkman method® is a multi-dimensional assessment combining behavioral styles, motivations, expectations, stress behaviors and occupational interests. Developed and improved during more than 50 years by research, consulting and business professionals, it is the complete behavioral and motivational assessment for individuals, teams and organizations.

What’s The difference?

It is unique.

The Birkman Method® was not created from existing psychological theory. It was created through exhaustive empirical research conducted in the workplace. You cannot find the “model” of The Birkman Method® anywhere else in the world. It is truly unique.

It is a complete measurement.

There are many assessments reporting socialized, visible behavior. These mostly offer validation, with few surprises or insights. The Birkman Method® reaches further to analyze and report what drives and motivates behavior. We call these Needs — the expectations one has about how relationships and situations should occur. Needs drive actions and reactions. When they are met, they drive behavior in positive and productive directions. Unmet needs create potentially negative and less-than-productive behavior (Stress). The Birkman Method® integrates needs measurements to assess the occupational interests that shape career and job role fit.

It is both descriptive and prescriptive.

The Birkman Method’s unique construction and comparative database define an individual’s needs and expectations.

What’s the Difference? The Birkman Method®

It is unique.

It is a complete

measurement.

It is both descriptive

and prescriptive.

It uses a common

non-judgmental language

defining individual

differences.

It is more than

an individual event.

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www.birkman.comBirkman International, Inc. 3040 Post Oak Blvd., Suite 1425 | Houston, TX USA 77056 | 800.215.2760

THe BIrkmAn meTHOd®

This provides powerful insight into what specifically drives a person’s behavior, creating greater choice and more self-responsibility. Without this information, people assume their expectations and feelings are the same as everyone else’s and are often unable to figure out how to meet or satisfy their expectations. This prescriptive capability is one of The Birkman Method’s most powerful contributions.

It uses a common non-judgmental language defining individual differences.

This language “neutralizes” assumptions that most people have about others, and opens realistic and lasting opportuni-ties for reliable communication, trust and collaboration.

It is more than an individual event.

Beyond the powerful language and measurement is a sophisticated online information management system called BirkmanDirect®, with more than 40 report formats for individual, group and total organization application. This information management system offers analytical capabilities for organizational and cultural assessment, organizational needs analysis, database sorting, searching and strategic use of the data to manage human capital.

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