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The Benefits of Superior Knowledge Management. Perry Kelly. Agenda. The Next Support Value Proposition What do our Customer want Knowledge Centered Support - KCS – What is it? Out Pilot The Good, The Bad, The Ugly. The Next Value Proposition!. Not a new System Not a new Technology - PowerPoint PPT Presentation
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FY07 KICKOFF
The Benefits of Superior Knowledge ManagementPerry Kelly
Agenda
• The Next Support Value Proposition
• What do our Customer want
• Knowledge Centered Support - KCS – What is it?
• Out Pilot
• The Good, The Bad, The Ugly
The Next Value Proposition!
• Not a new System
• Not a new Technology
• Not a Process
It’s about SHARING KNOWLEDGE
CULTURE CHANGE
SUPPORTCENTER
Our Customers
<5%
SELF HELPCOMMUNITY
CONVERSATIONS
95%
CUSTOMER EXCEPTIONS
The Business
What is KCS
Traditional Model New CultureHording Sharing
Knowing Learning
Activities Results
Escalation Collaboration
Author Shared Ownership
Individual Team
Knowledge Backlog Immediate Availability
Quantity Quality
Customer Solution Creating Sharable Knowledge
Individual Problems Capturing Knowledge
Solving a Case is a by-product of KCS
It’s all about sharing
What is KCS
#1 Searching
#2 Creating
#3 Augment
#4 Flag It
Success Criteria
• Participation – “Attachment Rate”
• Re-Use
• Quality Knowledge - REWARD
• Documents Improved
• Time to Publish
Transition to KCS
• Not Easy
• Culture Change
• Results can be Profound
• BREAKTHROUGH
• The Focus is Knowledge not the “Case”
• “Content is KING”
• Requires Strong Leadership not Strong Management
• More important to create the knowledge
• Eventually it will involve our whole Organization
Pilot Project Overview
• Small focused group
• 12 Analysts and 9 coaches
• Pilot original duration – 4 months:
• Dec 1 – Mar 31 in NA
• Jan 1 – Apr 30 in EU
• Measure success: metrics, interviews. observations
Results and Trends
Document Attach Rate: KCS [ KCS Pilot Members ]
0
200
400
600
800
1000
1200
Month
Cas
es
0.00%
10.00%
20.00%
30.00%
40.00%
50.00%
60.00%
% A
ttac
h R
ate
Cases: KCS DocAttach: KCS % Attach KCS Average
Results and Trends
Document Attach Rate - KCS[ KCS Pilot members ]
0
200
400
600
800
1000
1200
2005/Nov 2005/Dec 2006/Jan 2006/Feb 2006/Mar
Month
Cas
es
0.00%
10.00%
20.00%
30.00%
40.00%
50.00%
60.00%
% A
ttac
h R
ate
Cases: KCS DocAttach: KCSAverage % Attach KCS
Average – 42%
Highest – 76.55 %
Lowest – 1.84%
Results and Trends
Document Attach Rate - KCS BootCampers[ New employees w ith KCS BootCamp tra ining ]
0
500
1000
1500
2000
2500
3000
2005/Nov 2005/Dec 2006/Jan 2006/Feb 2006/Mar
Month
Cas
es
0.00%
10.00%
20.00%
30.00%
40.00%
50.00%
60.00%
% A
ttac
h R
ate
Cases:KCS Bootcampers DocAttach: KCS Bootcampers
Average % Attach Bootcampers
Results and Trends
Document Attach Rate - Non KCS[ GCS Analysts excluding KCS Pilot members & New
employees w ith KCS BootCamp tra ining ]
0
2000
4000
6000
8000
10000
2005/Nov 2005/Dec 2006/Jan 2006/Feb 2006/Mar
Month
Cas
es
0.00%
2.00%
4.00%
6.00%
8.00%
10.00%
12.00%
% A
ttac
h R
ate
Cases: NonKCS DocAttach: NonKCS
Average % Attach NonKCS
The Good
• Growing interest amongst analysts
• KCS participants are approached by peers
• Requests for KCS@Cognos training
• Easier to close cases
• Better quality KB docs
• Do analysts really believe in KCS?
I think this could be very successful and to be honest support needs a change like this in order to be successful in the future.
KCS is great if we are able to do a successful rollout. If everybody (Support specialist, customer and development) is working in this way, we can get great benefits from KCS.
I understand the idea behind the methodology and I think it is good.
• KCS participants KB attach rate more than double the rate
The Bad
• Very difficult to change habits – KCS requires a shift in culture
• Constant pressure to close cases
• Speed of perceived impact of KCS: Need long-term commitment
• Our current technology is a barrier
……and The Ugly
What are the Possibilities
• 60% Improvement in Case Resolution
• 50% Increase in first call resolution
• 50% Improved performance
• 70% Increase in time to efficiency
• 50% – 80% Case Deflection
• 35% Improvements in Employee Retention
• 1st Day Close of 65%+
• Average case closure drop in half
• Increased Customer Satisfaction
• 95% Support Revenue Retention
• Quality
• Funded New Support Programs