The AWS Mission - Amazon S3Q2+-+2016... · 6/22/2016 Slides not intended for redistribution. 10 Salesforce selects AWS as preferred public cloud infrastructure provider, expanding

The AWS Mission

Enable businesses and developers to use web services to build scalable, sophisticated applications.

AWS Q2 2016 Recap

Jeff Barr, Director of AWS Evangelism

June 21, 2016

#AWSQ2

3

Jeff Barr Introduction

AWS Data Points

Notable, New Customer Case Studies

Expanded Footprint and Platform Availability

New AWS Services and Programs

Notable, New Enterprise Features

AWS Ecosystem Updates

New Resources

Q&A

Agenda

6/22/2016 Slides not intended for redistribution.#AWSQ2

Jeff Barr Introduction

5

Written more than 2,500 posts for

AWS; and1,100 on his personal blog

Technical reviewer for 4 books

on web services

Author: Host Your Website

in the Cloud

Furthers developer awareness

to build on AWS cloud

Previous employment: Microsoft, KnowNow, Ebyz, Akopia

Co-founder of Visix Software

Most importantly: a resource for you

Jeff Barr, AWS Chief Evangelist

6/22/2016 Slides not intended for redistribution.#AWS-Q2

AWS Data Points

7

AWS has more than a million active customers every month in 190

countries, including nearly 2,000 government agencies, 5,000

education institutions and more than 17,500 nonprofits

AWS is a large, rapidly growing business. Q1 2016 revenue for the

AWS segment increased 64% (actual: 63.9%) y/y to $2.6B with

23.5% operating margin, making AWS a $10B run rate business and

the fastest enterprise IT vendor to reach a $10B run-rate

So far this year, customers used the AWS Database Migration

Service to move more than 2,000 databases to the AWS Cloud

AWS Growth


8

AWS 12 Regions

globally today. An

additional 5 AWS

regions (and

11 Availability

Zones) in China,

Canada, India,

Ohio and the U.K.

have been

announced.

AWS Growth


Notable, New Customer Case Studies

106/22/2016 Slides not intended for redistribution.

Salesforce selects AWS as preferred public cloud infrastructure provider, expanding

the use of AWS to core services for planned international infrastructure operation.

For the first time, Salesforce will expand use of AWS to core services—including

Sales Cloud, Service Cloud, App Cloud, Community Cloud, Analytics Cloud and

more—for the company’s planned international infrastructure expansion.

AWS customer: Salesforce.com

There is no public cloud that is more sophisticated, more well used by enterprises

and one that has more robust capabilities than Amazon.

-- Marc Benioff

-- Salesforce Chairman and CEO

-- The Register, June 3, 2016

#AWSQ2


GE Oil & Gas is migrating 500 applications to the cloud by the end of 2016 as part

of a major digital transformation, helping it attain a 52 percent reduction in TCO. GE

Oil & Gas is using the AWS Import/Export Snowball appliance to transfer more than

750 terabytes of data from pipeline inspection machinery to AWS, as well as AWS

services such as Amazon Aurora, Amazon CloudWatch, AWS Elastic Beanstalk,

and AWS Trusted Advisor.

AWS customer: GE Oil & Gas

#AWS-Q2


AWS customer: GE Oil & Gas

#AWSQ2

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Since its launch in 2004, Yelp has grown from offering services for just one city—San

Francisco—to a multinational presence spanning major metros across more than 30

countries. The company’s performance-based advertising and transactional business

model led to revenues of more than $500 million during 2015, a 46 percent increase.

Monthly, Yelp sites had more than 21M average unique users, 69M unique mobile web

users, and 77 million desktop users. At Q1 2016, Yelp had more than 102M local reviews.

And, with mobile app users more than 10x engaged as website users, they stressed the

analytics infrastructure. Yelp added Amazon Redshift, Amazon EMR, EC2 and S3,

dramatically improving its ability to quickly access/analyze data to scale the company.


AWS customer: Yelp

#AWSQ2

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With Amazon Redshift and Amazon EMR, we’re not only scaling much more effectively,

but we’ve been able to cut query performance from hours to mere seconds. This results in

richer, real-time analytics that benefit all of our business teams.


AWS customer: Yelp

#AWSQ2

“-- Jason Fennel, VP of engineering for search and data mining


Gannett operates the largest local-to-national U.S. media network, including its

iconic USA TODAY and 107 local properties in 34 states and Guam. The company’s

digital product deployments were hobbled by multiple handoffs, manual tests, and

siloed development and IT operations teams. Deployment and provisioning times

range from a few days to several weeks, with “shadow IT” development happening.

Gannett turned to Chef’s DevOps platform, which provides service configuration,

deployment, and management tools that work within AWS to automate Gannett’s

development and operations processes. As a result, Gannett reduced application

deployment times from weeks (on-prem) to just minutes in the AWS cloud,

leveraging AWS partner Chef, moving from one desktop deployment weekly to 25

weekly, providing more timely customer services.

AWS customer: Gannett

#AWSQ2

Expanded Footprint and

Platform Availability

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Regional updates


Amazon EC2 Dedicated Hosts now in Asia Pacific (Seoul)

Amazon EC2 Auto Recovery now in China (Beijing) Region

AWS Marketplace Metering Service now in EU (Ireland)

Amazon RDS Enhanced Monitoring now in the South America (Sao Paulo) and China (Beijing) Regions

AWS Certificate Manager now available in 9 additional Regions: US West (N. California), US West (Oregon), EU (Ireland), EU (Frankfurt), Asia Pacific (Tokyo), Asia Pacific (Seoul), Asia Pacific (Singapore), Asia Pacific (Sydney), and South America (Sao Paulo)

#AWSQ2

New AWS Services & Programs

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AWS Application Discovery Service


Automatically identifies applications running in on-premises data centers, their associated dependencies and their performance profile

Involves thousands of workloads often interdependent

Simplifies cloud migration planning process

Easily integrates with cloud migration tools

Protects data with end-to-end encryption

#AWSQ2

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Amazon S3 Transfer Acceleration


Simplified, accelerated way to move on-premises data to the cloud

Maximize transfer speeds

Highly optimized network bridge

No: gateway servers, firewalls, special protocols/clients or upfront fees

Accelerates S3 uploads up to 500%

Speed Comparison tool …

#AWSQ2

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Speed Comparison

#AWSQ2

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Amazon Inspector is now GA


Improves application security and compliance

Identifies potential security issuesand vulnerabilities

Analyzes an application’s configurationand activity, looking for a wide spectrumof vulnerabilities

Reports findings with detailed recommendations for remediation

#AWSQ2

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2 new EBS volume types introduced


AWS announced two, new, low-cost HDD-backed storage options

Benefits include predictable performance forthroughput-intensive and big data workloadswith large data sets, large I/O block sizes and sequential I/O patterns

Persistent block-level storage volumes

Each EBS volume automatically replicatedwithin AZ to protect from component failure

Range of options for storage performancebased on workload

#AWSQ2

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X1 instances for Amazon EC2


Largest Amazon EC2 memory-optimized instance – 2 TB of memory

The most memory in any SAP-certified cloud instance

Powered by four 2.3GHz Intel Xeon E7 8880 v3 (Haswell) processors

10GB/second of dedicated bandwidth

Ideal for running in-memory databases, big data processing engines and high-performance computing workloads

#AWSQ2

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Programmable AWS IoT Button


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Programmable AWS IoT Button



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Compute

Amazon EC2 Container Service (ECS) now supports automatic

service scaling

Amazon EC2 run command adds document sharing

AWS Elastic Beanstalk introduces managed platform updates

Networking

Amazon Route 53 announces metric based health checks,

DNS failover for private hosted zones, and configurable

health check locations



29

Storage & content delivery

AWS introduced new Amazon S3 lifecycle policies

EBS introduces two, low-cost, high-throughput HDD volume types


Database

Amazon Redshift UNION ALL queries and VACUUM

commands now run up to 10x faster

Amazon Redshift improves throughput performance up to 2X

Create new Redshift data sources in Amazon Machine Learning

Now view Amazon Aurora clusters on the RDS console



30

Management tools

AWS Config now provides faster recording of tag changes,

new managed rule and other usability improvements

Amazon CloudWatch Events now supported in AWS

CloudFormation templates

Compliance

AWS Certificate Manager is now available in

nine additional Regions: US West (N. California), US West

(Oregon), EU (Ireland), EU (Frankfurt), Asia Pacific (Tokyo), Asia

Pacific (Seoul), Asia Pacific (Singapore), Asia Pacific (Sydney), and

South America (Sao Paulo)


#AWS-Q2

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Security + Identity Management

Simplified trust configuration for AWS Directory Service

Internet of Things

AWS IoT now supports integration with Amazon Machine Learning and AWS CloudTrail

AWS IoT now offers APIs to register and use security certificates signed by customers’ Certificate Authority (CA)

Mobile

AWS Mobile Hub adds NoSQL database service

AWS Device Farm remote access (beta)



AWS Ecosystem Updates

33

AWS customers use 205 million hours a month of Amazon EC2 for

AWS Marketplace products

With more than 2,700 different selections across 35 product

categories, AWS Marketplace features a wide array of enterprise

and open source IT and business software

The AWS Partner Network (APN) includes tens of thousands of

Consulting Partners and Technology Partners (including ISVs), and

membership has grown over 50% over the past 12 months

AWS Marketplace is AWS's cloud software store to find, buy, and

use software configured especially for the AWS cloud. The

Marketplace also helps ISVs, VARs, and System Integrators reach

new customers and build their businesses on AWS.

Growth of the AWS Ecosystem


New Resources

35

Resources for Developers, ITDMs, Web Admins

2016 AWS Global Summit Series

United States

Santa Clara – July 13, 14

New York City – August 10, 11

Global

Mumbai – June 28

Auckland – June 29

Bangalore – June 30

London – July 6, 7

Beijing – September 7, 8


https://aws.amazon.com/summits/

36

New AWS Whitepapers

Core Tenets of IoT

Use AWS Config to Monitor License Compliance on Amazon EC2 Dedicated Hosts

Getting Started with Amazon Aurora

How AWS Pricing Works

aws.amazon.com/whitepapers/


https://d0.awsstatic.com/whitepapers/core-tenets-of-iot1.pdf

https://d0.awsstatic.com/whitepapers/aws_config_dh_whitepaper_v1_editcb_editsm_final.pdf

https://d0.awsstatic.com/whitepapers/getting-started-with-amazon-aurora.pdf

https://d0.awsstatic.com/whitepapers/aws_pricing_overview.pdf

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Documents

The AWS Mission - Amazon S3Q2+-+2016... · 6/22/2016 Slides not intended for redistribution. 10 Salesforce selects AWS as preferred public cloud infrastructure provider, expanding