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THE ART OF POLITICAL WAR FOR TEA PARTIES - BY DAVID HOROWITZ How to stop the Obama machine's socialist assault on America. November 30, 2009 David Horowitz (/author/davidhorowitz) 4 (http://www.frontpagemag.com/fpm/38986/art-political-war-tea-parties-david-horowitz- david-horowitz#disqus_thread) A specter is haunting America – the specter of a people rising. All across the nation Americans are waking up to the threat of a leftist elite determined to fundamentally change America, push through a socialist agenda, and make every citizen dependent on the state. The Obama machine is spending trillions of taxpayer dollars to finance their takeover of the American workplace and stifle the independence of the American people. But America is resilient nation, built on the principles of private property and individual freedom, and the resistance to their socialist plans has already begun.

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  • 04/07/2015 TheArtofPoliticalWarforTeaPartiesbyDavidHorowitz|FrontpageMag

    http://www.frontpagemag.com/fpm/38986/artpoliticalwarteapartiesdavidhorowitzdavidhorowitz 1/9

    THE ART OF POLITICAL WAR FOR TEAPARTIES - BY DAVID HOROWITZHow to stop the Obama machine's socialist assault on America.November30,2009 DavidHorowitz(/author/davidhorowitz)

    4 (http://www.frontpagemag.com/fpm/38986/art-political-war-tea-parties-david-horowitz-david-horowitz#disqus_thread)

    AspecterishauntingAmericathespecterofapeoplerising.AllacrossthenationAmericansarewakinguptothethreatofaleftistelitedeterminedtofundamentallychangeAmerica,pushthroughasocialistagenda,andmakeeverycitizendependentonthestate.TheObamamachineisspendingtrillionsoftaxpayerdollarstofinancetheirtakeoveroftheAmericanworkplaceandstifletheindependenceoftheAmericanpeople.ButAmericaisresilientnation,builtontheprinciplesofprivatepropertyandindividualfreedom,andtheresistancetotheirsocialistplanshasalreadybegun.

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    InMay2009,justfivemonthsintotheObamaadministration,thepeopleofCalifornialaunchedataxrevoltinthebiggestspendingstateinthenation.SorecklessweretheleftistDemocratswhorunCalifornia(andhavedonesoforaslongasanyonecanremember)thatitsdeficitalonewaslargerthanthebudgetsofmostotherstatesintheUnionandofmanyofthenationsoftheworld.Leftwingpoliticiansdontcutbudgetstheyproposenewtaxes.AndCaliforniasleftwinglegislaturedidjustthat.ButthankstoaconstitutionalamendmentputinplacebytheCaliforniaelectoratethroughthestateInitiativeprocess,Californialegislatorscantraisetaxeswithoutatwothirdsreferendumofthepeople.SotheywereforcedtoholdaspecialelectioninMaytoappealtotheelectoratetopassfivenewballotInitiativestoraisetaxes.

    Butwhenthevoteswerecounted,allfivetaxraisingInitiativeshadbeendefeatedby60%margins.EveninSanFrancisco.AsixthInitiativedesignedbytaxopponentstopunishlegislatorswhodonotbalancethebudgetpassedbyamorethan70%margin.EveninSanFrancisco.IfoneofthemostliberalstatesintheUnionissayingnotothesoakthepublicphilosophyofleftwinglegislators,Obamasocialismisinbigtrouble.

    TherevoltinCaliforniaquicklyspreadtotheentirenationthroughtheeffortsoftheTeaPartiesmovement,themostinnovative,excitingandpowerfulgrassrootsforceinthehistoryofAmericanconservatism.ItisvitaltothehealthofthiscountrythattheTeaPartiesmovementgrow.Moretothepoint:itisessentialtoAmericansurvivalthattheTeaPartiesmovementsucceed.Ontheeveofthe2008presidentialelection,BarackObamasaidWearefivedaysawayfromfundamentallytransformingAmerica.TheTeaPartiesmovementistheAmericanpeoplesayingnotoObamasplansforrevolution.

    ***

    Amovementwithoutaneffectivestrategyfordefeatingitsopponentscannotsucceed.Thereforeitisimportanttoreacquaintourselveswiththeartofpoliticalwar.

    WhileDemocratsaremorallybankruptandcluelessaboutpolicyaboutwhatmakesthingsworktheystillwinelectionsbecausetheyunderstandasimplefact:Americanpoliticsisdrivenbytheromanceoftheunderdog,thestoryofthelittleguywhogoesupagainstthesystemandtriumphsintheend.Itisastoryaboutopportunityandfairness.TowintheheartsandmindsoftheAmericanvoter,youhavetotaptheemotionstheromanceoftheunderdogevokes.Whoeverdoessohasawinningedge.

    Americasheroesareallcuttothiscommonmold.WhetheritisGeorgeWashington,AbrahamLincoln,DavyCrockett,ThomasEdison,HenryFord,AmeliaEarhart,JackieRobinson,RonaldReaganorColinPowell,thethemeisalwaysthesame:Thecommonmanwhorisesagainsttheodds.AmericaspoliticalromanceisMr.SmithGoesToWashingtontomakethingsright.ItisMeetJohnDoewhospeaksforthevoiceless.ItisLukeSkywalkerwhosavestheplanetbyusingthegoodsideoftheForcetodefeattheEmpire.Itistheodysseyofindividualswhochallengepower,overcomeadversityandrisetothetop.EveryoneinAmericathinksofthemselvesasanunderdogandaspirestobeahero.

    ThecauseoftheunderdogwinsAmericanheartsbecauseitresonateswithourdeepestreligiousandmoralconvictionsofdoinggoodandhelpingothers.AndbecauseitisAmericasownstory.Webeganasasmallnation,standinguptotheworldsmostpowerfulempire.Wededicatedourselvestotheideathatallmenarecreatedequal.Weareanationofimmigrantsandagenerouspeoplewhoarrivedwithnothingandmadefortunesinanewworld.ThisistheAmericanDream.

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    Itsastorythatwillgetyoueverytime.Butatelectiontime,itsthepoliticalleftandtheDemocraticPartywhoknowhowtowielditasapoliticalweapon,andRepublicansandconservativesgenerallywhodont.OfcoursetheTeaPartieshavechangedallthat.Andthatisanothersignthatweareinanextraordinarypoliticalmoment.TheTeaPartiesdrawontheheritageofAmericasownrevolutionasanunderdognationandarethevoiceofthepeople,oppressednowbytheirowngovernmentwhichisoutofcontrolanddeterminedtocrushthem.

    *

    Inpositioningthemselvesaschampionsoftheunderrepresented,neglectedandoppressed,leftistsemployaversionofAmericasstorythattheyhavemanufacturedthroughtheirgriponthemediaandtheacademicculture.TheyhavetransformedAmericasstoryfromanepicoffreedomintoataleofracism,exploitationanddomination.Intheirtelling,Americanhistoryisnolongeranarrativeofexpandingopportunity,ofmenandwomensucceedingagainsttheodds.Instead,itisaMarxistMoralityPlayaboutthepowerfulandtheirvictims.

    Instagingtheirpoliticaldramas,progressivesinvariablyclaimtospeakinthenameofAmericasallegedvictims.EverypolicyoftheDemocraticPartyispresentedasaprogramtohelpthesevictimswomen,children,minoritiesandthepoor.Simultaneously,DemocratsdescribeRepublicanpoliciesasprogramsthatwillinjuretheweak,ignorethevulnerable,andkeepthepowerlessdown.

    RepublicansplayrightintotheDemocratstrapbecausetheyapproachpoliticsasaproblemofmanagement.ToRepublicans,everyissueisamanagementissuetheutilityofataxcut,theefficiencyofaprogram,theoptimalmethodforrunninganenterprise.Republicanstalklikebusinessmenwhowantachancetomanagethecountrysothatitwillturnaprofit.

    Thereisnothingwrongwithinstitutinggoodpoliciesandrunningthingsefficientlyorturningaprofit.ButwhileRepublicansareperformingtheseGoldStaractivities,Democratsareengagedinadifferentkindofdrama.TheyarebusyattackingRepublicansasservantsoftherich,oppressorsoftheweakanddefendersofthestrong.Andenemiesofthepeople.

    ListentoMarioCuomodescribingRepublicanstotheDemocrats1996NationalConvention:

    WeneedtoworkaswehaveneverdonebeforebetweennowandNovember5thtotaketheCongress

    backfromNewtGingrichandtheRepublicans,becauseladiesandgentlemen,brothersandsisters,

    theRepublicansaretherealthreat.Theyaretherealthreattoourwomen.Theyaretherealthreatto

    ourchildren.Theyaretherealthreattocleanwater,cleanairandtherichlandscapeofAmerica.

    MarioCuomoknowsthelanguageofpoliticalwar.

    Democratsconnectemotionallywithpeoplesfearsandconcerns.TheappealtohelptheunderdoganddefendthevictimresonateswithallAmericans.ThisisbecauseAmericansareafairmindedpeople.MostsuccessfulAmericanscamefromhumbleoriginsthemselves.Theywanttohelpothers.Theywanteveryonetohavethechancetosucceed.

    SodoRepublicansandconservatives.Buttheyrarelyconnecttheirpoliciesandprinciplestothispoliticalromance.

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    Theresagoodreasonforthis.ConservativesarebusydefendingtherealAmericaagainsttheleftsattacksandtheantiAmericancaricaturetheyhaveconstructed.ConservativesknowthatAmericaisstillalandofopportunityandfreedom,andthatnobodyinAmericaisreallyoppressed.(Otherwise,whywouldpoor,black,HispanicandAsianminoritiesbedesperatelyseekingtocomehere?Whywouldnttheybeleavinginstead?)

    Butpoliticsisntjustaboutreality.Ifitwere,goodprinciplesandgoodpolicieswouldwineverytime.Itsaboutimagesandsymbols,andtheemotionstheyevoke.Thisisabattlethatconservativesgenerallylose.

    Intheromanceofthevictim,asprogressivesstageit,Republicansandconservativesarealwaysonthesideofthebadguysthepowerful,themale,thewhiteandthewealthy.Itseasytoseehowpatriotismplaysintothistrap.DefendingAmericaisreadilymisrepresentedasanattitudethatsays:ImallrightJack,soyoushouldbetoo.Theleftrelishestheopportunitytosmearpatriotsasmembersoftheselfishpartyinsteadofasdefendersofindividualfreedom.

    AnnCoulterhasdescribedthemottooftheleftasthis:Speakloudlyandcarryasmallvictim.FortheDemocrats,theromanceofthevictimstirsthesoulsoftheirsupportersandenergizestheirbase.Equallyimportant,itprovidesthenuclearwarheadoftheirpoliticalattack.Conservativesaretargetedvictimizers,andleftistsasthechampionsoftheoppressed.Learninghowtoturnthisaroundwillturnaroundthepoliticalwaraswell.

    GoingOnTheAttack

    Fortunately,conservativescanusetheleftwingattackagainstthem.Contrarytotheleftsview,Americaisnotalandofvictims.Itisahighlymobilesociety,withacitizenrythataspiresupwardsthroughthesystem,notagainstit.

    Conservativescanalsoturntheleftsoppressionmytharound,andaimitsgunsatthem.Infact,usingtheromanceoftheunderdogagainsttheleftisthebestwaytoneutralizetheirattack.

    ThewaytodoitistorecognizethatthemostpowerfulforcesobstructingopportunityforpoorandminorityAmericans,themostpowerfulforcesoppressingthem,areprogressives,theDemocraticParty,andtheirpoliticalcreationthewelfarestate.

    Thereisreallynothingnewinthisidea.ConservativesalreadyopposetheprogramsoftheleftasobstaclestotheproductionofwealthandbarrierstoopportunityforallAmericans.Whatisnewistheideaofconnectingthisanalysistoapoliticalstrategythatwillgiveconservativesadecisiveedgeinbattlethatwillneutralizetheclass,raceandgenderwarfareattacksofthepoliticalleft.

    ThePrinciples

    Herearetheprinciplesofpoliticalwarthattheleftunderstandsbutconservativesdonot:

    1.Politicsiswarconductedbyothermeans

    2.Politicsisawarofposition

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    3.Inpoliticalwarstheaggressorusuallyprevails

    4.Positionisdefinedbyfearandhope

    5.Theweaponsofpoliticsaresymbolsevokingfearandhope

    6.Victoryliesonthesideofthepeople

    Herearetheprinciplesexplained:

    Politicsiswarconductedbyothermeans.

    Inpoliticalwarfareyoudonotfightjusttoprevailinanargument,buttodestroytheenemysfightingability.ConservativesoftenseemtoregardpoliticalcombatsastheywouldadebatebeforetheOxfordPoliticalUnion,asthoughwinningdependsonrationalargumentsandcarefullyarticulatedprinciples.ButtheaudienceofpoliticsisnotmadeupofOxforddons,andtherulesareentirelydifferent.

    Forstarters,youhaveonly30secondstomakeyourpoint.Evenifyouhadtimetodevelopanargument,theaudienceyouneedtoreach(theundecidedandthoseinthemiddlewhoarenotpayingmuchattention)wouldntgetit.Yourwordswouldgooversomeoftheirheadsandtherestwouldnotevenhearthem(orbequicklyforgotten)amidstthebustleandpressureofdailylife.Worse,whileyouvebeenmakingyourargumenttheothersidehasalreadypaintedyouasameanspirited,borderlineracistcontrolledbyreligiouszealots,securelyinthepocketsoftherich.Nobodywhoseesyouthiswayisgoingtolistentoyouinanycase.Yourepoliticallydead.

    Politicsiswar.Dontforgetit.

    Politicsisawarofposition.

    Inwartherearetwosides:friendsandenemies.Yourtaskistodefineyourselfasthefriendofaslargeaconstituencycompatiblewithyourprinciplesaspossible,whiledefiningyouropponentastheirenemywhereverandwheneveryoucan.Theactofdefiningcombatantsisanalogoustothemilitaryconceptofchoosingtheterrainofbattle.

    Choosetheterrainthatmakesthefightasloadedinyourfavoraspossible.Butbecareful.Americanpoliticstakesplaceinapluralisticframework,whereconstituenciesarediverseandofteninconflict.Fairnessandtolerancearetheformalrulesofdemocraticengagement.Ifyouappearmeanspirited,nasty,ortoojudgmental,itwillmakethetaskeasierforyouropponenttodefineyouasathreat,andthereforeastheenemy.(Seeprinciple4)

    Inpoliticalwarfare,theaggressorusuallyprevails.

    Conservativesoftenpursueastrategyofwaitingfortheothersidetoattack.Infootballthisisknownasaprevent

    Importao de ChinaFornecedor Chins Certificado. Oportunidade de Negcio Agora

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    defense.Inpoliticsitisthestrategyoflosers.

    Aggressionisadvantageousbecausepoliticsisawarofposition.Positionisdefinedbyimagesthatstick.Bystrikingfirstyoucandefinetheissuesandyouradversary.Definingtheoppositionisthedecisivemoveinallpoliticalwar.Otherthingsbeingequal,whoeverisputonthedefensivegenerallywindsuponthelosingside.

    Inattackingyouropponent,takecaretodoitright.Goingnegativeincreasestheriskofbeingdefinedasanenemy.Therefore,itcanbecounterproductive.Rulingoutthenegative,however,canincuranevengreaterrisk.

    Positionisdefinedbyfearandhope.

    Thetwinemotionsofpoliticsarefearandhope.Thosewhoprovidepeoplewithhopebecometheirfriendsthosewhoinspirefearbecomeenemies.Ofthetwo,hopeisthebetterchoice.Byofferingpeoplehopeandyourselfasitsprovider,youshowyourbettersideandmaximizeyourpotentialsupport.

    Butfearisapowerfulandindispensableweapon.Ifyouropponentdefinesyounegativelyenough,hewilldiminishyourabilitytoofferhope.ThisiswhyDemocratsaresodeterminedtoportrayconservativesasmeanspirited,andhostiletominorities,themiddleclassandthepoor.

    Itisimportanttoworkawayfromthenegativeimagesyouropponentwantstopinonyou.Ifyouknowyouaregoingtobeattackedasintolerantandbigoteditsagoodideatoleadwithapositionthatisinclusiveandfairminded.Ifyouaregoingtobeframedasmeanspiritedandungenerous,itsagoodideatoputonasmileandleadwithsymbolsthatprojectgenerosityandcharity.

    Theweaponsofpoliticsaresymbolsevokingfearandhope.

    Conservativeslosealotofpoliticalbattlesbecausetheycomeacrossashardedged,scolding,scowlingandsanctimonious.Agoodruleofthumbsaysbejusttheopposite.Youhavetoconvincepeopleyoucareaboutthembeforetheyllcareaboutwhatyouhavetosay.

    Whenyoudogettospeak,dontforgetthatasoundbiteisallyouhave.Whateveryouhavetosay,makesuretosayitloudandclear.Keepitsimpleandkeepitshort.(Asloganisalwaysbetter).Repeatitoften.Getitontelevision.Radioisgood,butwithfewexceptions,onlytelevisionreachesapublicthatiselectorallysignificant.Inpolitics,televisionisreality.

    Ofcourse,youhaveabaseofsupporterswhowilllistenforhourstowhatyouhavetosayifthatswhatyouwant.Inthebattlesfacingyou,theywillplayanimportantrole.Therefore,whatyousaytothemisalsoimportant.Butitisnotgoingtodecideelections.Theaudiencesthatwilldetermineyourfateareaudiencesthatyouwillfirsthavetopersuade.Youwillhavetofindawaytoreachthemandgetthemtolisten.Andgetthemtosupportyou.Withtheseaudiences,youwillneverhavetimeforrealargumentsorproperanalyses.Imagessymbolsandsoundbiteswillalwaysprevail.

    Thereforeitisabsolutelyessentialtofocusyourmessageandrepeatitoverandoveragain.Lackoffocuswillderailyourmessage.Ifyoumaketoomanypoints,yourmessagewillbediffusedandnothingwillgetthrough.Theresultwillbethesameasifyouhadmadenopointatall.

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    Leftistshaveapartyline.Whentheyarefightinganissuetheyfocustheiragenda.Duringlegislativebattles,everytimeaDemocratstepsinfrontofthecamerasthereisatleastonelineinhisspeechthatissharedwithhiscolleagues.Taxbreaksforthewealthyattheexpenseofthepoor,isoneexample.Repetitioninsuresthatthemessagewillgetthrough.

    WhenRepublicansspeakduringlegislativebattles,theyallmarchtoadifferentdrummer.Therearemanymessagesinsteadofone.Onemessageisasoundbite.Manymessagesareanindecipherablenoise.Theresultofmanymessagesisthatthereisnomessage.

    Symbolsandsoundbitesdeterminethevote.Thesearewhathitpeopleinthegutbeforetheyhavetimetothink.Andthesearewhatpeopleremember.Symbolsaretheimpressionsthatlast,andwhatultimatelydefinesyou.

    Carefullychosenwordsandphrasesaremoreimportantthanparagraphs,speeches,partyplatformsandmanifestos.Whatyouprojectthroughimagesiswhatyouare.

    Victoryliesonthesideofthepeople.

    Thisisthebottomlineforeachoftheprinciplesandforalloftheprinciples.Youmustdefineyourselfinwaysthatpeopleunderstand.Youmustgivepeoplehopeinyourvictory,andmakethemfearthevictoryofyouropponent.Youcanaccomplishbothbyidentifyingyourselfandyourissueswiththeunderdogandthevictim,withminoritiesandthedisadvantaged,withtheordinaryJanesandJoes.

    Thisiswhatleftistsdobest,andconservativesoftenneglecttodoatall.Everypoliticalstatementbyaleftistisanefforttosay:Wecareaboutwomen,children,minorities,workingAmericansandthepoor.And:Conservativesaremeanspirited,servetherichanddontcareaboutyou.Thisistheleftsstrategyofpoliticalwar.Ifconservativesaretowinthepoliticalwarwehavetoturntheseimagesaround.

    Wealsohavetomakeourcampaignsacause.DuringtheColdWar,conservativeshadacause.TheyweresavingthecountryfromCommunism.ItwasacausethatresonatedateverylevelwiththeAmericanpeople.Thepoorestcitizenunderstoodthattheirfreedomwasatstakeinmakingsurethatconservativeswereelectedtoconductthenationsdefense.

    Inademocracy,thecausethatfiresuppassionsisthecauseofthepeople.ThatiswhypoliticiansliketorunagainstWashingtonandagainstanythingthatrepresentsthepowersthatbe.Asthelefthasshown,theideaofjusticeisapowerfulmotivator.Itwillenergizethetroopsandfuelthecampaignsthatarenecessarytowinthepoliticalwar.Conservativesbelieveineconomicopportunityandindividualfreedom.Thecoreofourideasisfreedomandjusticeforall.IfwecanmakethisintelligibletotheAmericanelectorate,wewillbecomethemajorityagainandstopthesocialistjuggernautthatthreatensourAmericanfuture.

    Tags:America(/tag/america),AnnCoulter(/tag/anncoulter),Freedom(/tag/freedom),Socialism(/tag/socialism),War(/tag/war),Left(/tag/left),TIME(/tag/time),Battle(/tag/battle),Party(/tag/party),way(/tag/way),side(/tag/side),threat(/tag/threat),victim(/tag/victim),Attack(/tag/attack),land(/tag/land),fear(/tag/fear),warfare(/tag/warfare),opportunity(/tag/opportunity),Audience(/tag/audience),Argument(/tag/argument),enemy(/tag/enemy),romance(/tag/romance),idea(/tag/idea),position(/tag/position),Don(/tag/don),Jack(/tag/jack),Oxford(/tag/oxford)

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    ABOUT DAVID HOROWITZ(/AUTHOR/DAVID-HOROWITZ)DavidHorowitzwasoneofthefoundersoftheNewLeftinthe1960sandaneditorofitslargestmagazine,Ramparts.Heistheauthor,withPeterCollier,ofthreebestsellingdynasticbiographies:TheRockefellers:AnAmericanDynasty(1976)TheKennedys:AnAmerican

    Dream(1984)andTheFords:AnAmericanEpic(1987).LookingbackinangerattheirdaysintheNewLeft,heandCollierwroteDestructiveGeneration(1989),achronicleoftheirsecondthoughtsaboutthe60sthathasbeencomparedtoWhittakerChambersWitnessandotherclassicworksdocumentingabreakfromtotalitarianism.HorowitzexaminedthissubjectmorecloselyinRadicalSon(1996),amemoirtracinghisodysseyfromreddiaperbabytoconservativeactivistthatGeorgeGilderdescribedasthefirstgreatautobiographyofhisgeneration.

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