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Are you confused by the clutter and misinformation in marketing your business online? Why is everything so confusing and overwhelming? Have you actually been getting the success that you believe you should be? Learn the basics about the 7 Deadly Digital Delusions, and how they are preventing you from building your online empire. If you want to be the leader in your industry, take a look at the things that are holding you back. Are you the master of your digital domain?
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What you need to know about building your online success
The Major Challenges Facing Your Business
Are You Relevant?
Do You Exist?
Too Vague
“Expert” Level Not Understood Too Complex
NoDirection
Knowledge Strategy
Awareness & Relevance
Business Leaders know that they need a combination of the 3 Digital Elements that are the foundation of a complete and effective digital strategy.
How do I leverage my business effectively to overcome the clutter of online information, the overwhelming technology and social media hype, so that I can increase sales, promote loyalty and build a successful business online?
Your OnlineEmpire Sweet
Spot
What are the 7 Deadly Digital Delusions?Guru-speak and buzz words get results
Social Media and Facebook are Strategies
Online works in isolation
Advertising is dead and ineffective online
1
How We Achieve Success
1
23 4 5
67
Discovery & Strategy
ContentPlanning
& Creation
Website Alignment
Online Lead Generation
& Sales Funnel
Advertising, Analytics
& Advanced Dashboards
Social & Sharing
Video Content and
Visuals
7 Deadly DigitalDelusions
3 Key Digital Elements
7 Day Online Empire Framework
The Leader in Your Industry
DAY
DAY
DAY DAYDAY
DAY
DAY
B
A2 3 4
You need to find out now:
Your Digital Domain Industry Elements
Your website is not the only Rockstar. Each element needs to be as important as the next, in order to be effective. What elements do you have? Which ones are you missing? Are they all working together?
The 7 Day Online Empire Project Framework
INPUTS OUTPUTSDAY 1
Discovery & StrategyAudit Brand Essence
Strategic Alignment and Architecture
DAY 2Content Planning
& Creation
Content Review & Brand Inputs Content Plan & Map
DAY 3Social & Sharing
Strategic Alignment with Social Channels
Channel Prioritization and Optimization
DAY 5
Web AlignmentWebsite Checkpoint &
Strategy, SEO AuditWebsite Congruency &
Evolution, Technical SEO
DAY 6Online Lead Generation
& Sales Funnel
Online Brand Goals & ROI Content Distribution
Lead Generation & Conclusion for Online Goals (Sales, Downloads, Leads)
DAY 7Advertising, Analytics
& Advanced Dashboards
Brand Exposure, Measurement &
Management
Brand Control, Advertising Points & Brand Development
DAY 4Video Content &
Visuals
Brand Essence, Visuals & Core Content
Video & Image Creation, Integration and Optimised
Distribution
What are the 7 Deadly Digital Delusions?
Become the Leader In Your Industry
Advertising is dead and ineffective online
Online is “easy”; just write a good story
Customers will always be able to find me
I don’t need a “sales funnel” for ROI; sales will come in time
C
5 6 7
Complete this self-assessment to find out where
you are at with your business. Tick your choice in
each row, then subtotal the columns. Place your
total score on The Awesome Scale.
Most business leaders have all been to workshops
on Social Media, Training in SEO, Consulted on Paid
Search, etc. The underlying problem, however,
is that very few have ever created the needed
integration of all of the online endeavours that
you need to know, in order to build and sustain
a growing online business. All of these factors
cannot be measured and completed in isolation;
it is critical to have an integrated strategy for
an online breakthrough. This is our Framework.
This is what works. This is what we do. This is the
Online Empire Project. Get the clarity that you
need, now.
About The Founder, Doyle Buehler
What is The Digital Delusion?
Doyle Buehler1 300 681 911
www.TheDigitalDelusion.com
Facebook.com/TheDigitalDelusion
linkedin.com/doylebuehler
Skype: doyle_buehler
The Digital Delusion
Register Now for the 7 Day Online Empire Project for Your Business
The Awesome Scale0 21
147
DELUSIONAL AWESOME
Doyle Buehler (MBA), is the Chief Digital Delusion Destroyer. He is dedicated to getting rid of the clutter and confusion online, to get to the clarity. He is an entrepreneur, writer, speaker and business consultant. From several successful start-ups and franchise businesses, to helping other companies succeed with their ideas and strategies, he has spent over
10 years in the business world making things happen – both online and off. He is a Leading innovator in the online, ecommerce worlds. He’s helped businesses grow and achieve their goals through harnessing their entrepreneurial spirit.
The Digital Delusion is an “anti” Agency. It is a way of doing business. It is a new way of thinking and implementing for businesses wanting to become Leaders in their industry. We are creating a new awareness and understanding of what is needed to succeed online. It is about mastering the digital domain and creating clarity and confidence online for your business. It is about helping
Entrepreneurs and Business Leaders cut through the clutter and confusion of being online, to become remarkable. It is about time.
Online Success Criteria
I have a detailed strategy that covers all business possibilities
I know what I am going to talk about online, and when I am going to say it.
I always have an engaged audience online
I am always relevant with my audience
My customers are always loyal to my business & my offers
I have a consistent and continual source of quality leads and sales from my audience
My audience and prospects can easily find me online, and before my competitors
Do
No
t D
o
0 Pts 2 Pts1 Pts
Subtotal
Uns
ure
It Is
W
ork
ing
Thin
k I’v
e G
ot
It
Aw
eso
me
3 Pts
The Digital Delusion Mini Audit & Self-Assesment D
E
