Today’s Presentation:

The 5 Technologies That Will Define The Next 5 Years In A/V

Your Presenter Today is…

Joseph Cornwall

CTS-D, ISF-C, FOI, DSCE

Technology Evangelist, C2G

Email - jcornwall@C2G.com

Twitter - @JoeCornwall

LinkedIn - /in/josephcornwall

Tomorrow Is Here

“The trouble with our times is that the future is not what it used to be.” - Paul Valery

We Were Warned…

• The move away from analog was made crystal l h hclear more than three

years ago– Intel AMD Dell Lenovo– Intel, AMD, Dell, Lenovo,

Samsung, LG and many others…

Yesterday Is Gone…

• Analog is dead• VGA, Composite, Component

• Digital is evolving• Multi streaming technology• Multi-streaming technology

• Interactive technology

• Content protection

• We are Analog Migrantsto a new, digital world!

The Digital Natives

I t ti f k d l• Integration of work and personal technology

• Integration of mobile and gstationary devices and networks

• Integration of A/V, IT and l h f i litelephony functionality

• Integration of cloud and premise storagestorage

“Everything is connected no one thing can change by itself ” Paul

5 TECHNOLOGIES YOU MUST

Everything is connected... no one thing can change by itself. - Paul Hawken

5 TECHNOLOGIES YOU MUST MASTER

DisplayPort

• The industry standard for faccessing AV content from IT

devices– Can move seamlessly into (and out

f) h f f f dof) the HDMI format for unified connectivity

• Projected 100%+ growth 2014

• More Than 30% combined annualized growth rate thru 2018

DisplayPort Strengths

• More efficient power use

• Ideally adapted to new high-volume fabrication t h itechniques

• Inherently capable of multi-streaming– Transport multiple independent display, audio

and data streams over a single cable

– Limited to 10 meters direct connectivity

• Fully HDCP Compliant

• Thunderbolt is based on the Mini DisplayPort connector

HDMI

• HDMI is the industry standard for yaccessing AV content from multimedia devices

• New HDMI 2 0 standards support• New HDMI 2.0 standards support UltraHD and MST

• Projected 19.7% CAGR– Installed base will more than double to 8+

billion devices by 2018!

Mobile HD Link

• Uses an HDMI connector to integrate mobile devices and fixed A/V assets– Supports UltraHDpp

• More than 200 adopters and more than 260 million MHL devices deployeddevices deployed– Market penetration is projected to

quadruple in the next 2 years

What Does MHL Do?

• Runs efficiently – uses less battery life thanRuns efficiently uses less battery life than wireless connectivity

– It can even charge your mobile device during operation

• Fully HDCP and 1080p compliant• Fully HDCP and 1080p compliant– Scalable to UltraHD

• Maintains USB support for storage and HID devices

• No lag or compression when playing music, videos or gaming

HDBaseT

• Global standard for digital A/V G oba sta da d o d g ta /media distribution– Any HDBaseT certified product will

work with any other HDBaseT ycertified product

– 2.0 Standards support UltraHD, MST and USB 2.0

• Market projected to grow 5-fold by 2016!

“The great thing in this world is not so much where you stand, as in what direction you are moving.” -

WIRELESS?Oliver Wendell Holmes

WIRELESS?

The Network Can’t Handle It

• Over 50% of North AmericanOver 50% of North American Internet traffic consists of YouTube and Netflix programming!

• By 2016 there will be 4• By 2016 there will be 4 network-connected devices for each and every person on the planet!– There is no way to simply shift the

total of “Last 100 Meters” to the network

Miracast

• Peer-to-peer ex-network direct connection

• Supports UltraHD

• Projected to ship more than 1.5 billion devices in 2016!billion devices in 2016!

“If you're not scared or angry at the thought of a human brain being controlled remotely then it could be this prototype of mine is finally

CONTROL AND TRANSFER

controlled remotely, then it could be this prototype of mine is finally starting to work.” - John Alejandro King

CONTROL AND TRANSFER

Universal Serial Bus

• USB 2.0 is a core connection for interactive video panels

• USB OtG (USB On the Go) functionality allows a mobile device to serve as an IT terminal complete with keyboard, mouse, screen and data storage

iconnections

• USB power functions as a “universal” power port

• USB ties mobile devices to fixed IT and A/V assets in unique ways

What’s Driving Tomorrow’s Market?

• Global shipments of 4K TV sets will surpass 5% of the total annual TV shipments in 2017shipments in 2017

– Total of 2.2 million UltraHD screens currently deployed

– Will rise to 66 2 million by 2018– Will rise to 66.2 million by 2018

• The future is in sharp focus

“A l i i th l h t ti d f thi ki ”

IN CONCLUSION…

“A conclusion is the place where you got tired of thinking.” − Harold Fricklestein

IN CONCLUSION…

19

What We’ve Learned…

• The analog technology we’ve depended upon for decades is on its last legs and will soon becomedecades is on its last legs and will soon become obsolete

• DisplayPort++ is the new standard for accessing A/V content from IT devicesHDMI i th ld t d d f i A/V• HDMI is the world standard for accessing A/V content from multimedia devices

• MHL is the industry standard for connecting mobile devices to fixed installations

• HDBaseT is the industry standard for connecting digital media devices at length

• Miracast is an industry-wide open standard for ex-network wireless peer to peer A/V connectivitynetwork wireless peer-to-peer A/V connectivity

• USB delivers power, file sharing and interactive connectivity to drive touch panels and integrate mobile devices to both IT and A/V projectsp j

Questions?