The 2051 Project - The Future of Education IncubatorJuly 2 - 6, 2015

Jennifer RielDesign Thinking

Step 3: Generating Ideas

Draw 5 wild ideas that could meet your partner’s need

Design ThinkingSprint!

July 3, 2015

A Cautionary Tale

Get to know your partner by asking:

“Tell me a story about your best learning experience.”

“Tell me a story about your worst learning experience.”

Prompts: Say more… Why… How did you feel?

Take notes on what you find interesting, new, surprising

Step 1 – Storytelling

Reflect on what you heard and identify 2-3 unmet needs:

When it comes to ___________________,

_____________ needs ________________________.

e.g. When it comes to travelling for business, Sam needs to feel like he’s at his best.

the situation

partner’s name physical, emotional or social need

Step 2: Finding Needs

Step 3: Generating Ideas

Draw 5 wild ideas that could meet your partner’s need

Step 4: Getting Feedback

Share your ideas with your partner. Ask:

1. What do you like?

2. What questions do you have?

3. What would you change and why?

Record the feedback

Step 6: Evolving the Idea

Based on your partner’s feedback, sketch a new and better solution.

Step 7: Back to Work

Imagine you’re pitching your new idea:

• Describe your new idea in one sentence

• What is the unique value it provides, and to whom?

• How will this new idea help an organization win?

Step 8: Sharing your Idea

Who’d like to share their idea?

Observe Engage Experience

Understanding Users

Prototyping

Sketch Build Role-Play

Fail Early to Succeed Sooner

Source: IDEO

Connect to Strategy

How willwe win?

What management systems do we need?

What is our winning aspiration?

What capabilities must we have?

Where will we play?