Thank you to our 2013 Idaho Gives Presenting Sponsor

Welcome to the Idaho Gives Webinar!If you don’t have computer speakers…

Call 1-888-721-8686Conference ID: 6541949

Presentation Slides can be found at: www.idahogives.org under the Nonprofit Toolkit!

Idaho Gives:Nonprofit Training

©Razoo 2013 - Confidential and Proprietary

• Learn about Razoo

• Create your page

• Plan a fundraising strategy

• Be creative and get inspired

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Agenda

RAZOO IS IN THE BUSINESS OF

TRANSFORMING PEOPLE’S

LIVES BY ENABLING

We believe the act of giving benefits the donor as much as the recipient, if not more. We endeavor to close the gap between

the desire to give and the ability to give, for as many people as possible. In order to do this at scale and have the broadest

impact we have created a covetable brand and enable valuable transformational experiences for donors.

MEANINGFUL GIVING.

RAZOO MISSION

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Claim admin access IdahoGives.razoo.com/nonprofits- Click “get started” to create a user account.- Fill out the form to claim ownership of your

nonprofit’s page.- Please select that you are with Idaho Gives Day.

Admin access requests take 1-2 business days to process.

Log-in to your accountIdahoGives.razoo.com, click “Log in,” then “My Organization”

Use the cause setup boxo Tell your storyo Include suggested donation amountso Customize your urlo Upload videos and images with captionso Create a thank you video and message

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Create your page

Tell the story of how your nonprofit meets needs in your community.

Highlight the value of a donor’s investment with suggested donation amounts

Self-select into 3 categories

Create a custom url.6

Create your page: Edit

Show your nonprofit at work with images

Uses captions to tell a story

Upload videos from youtube or vimeo

Select an image to be your thumbnail

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Create your page: Images/Videos

Thank your donors twice as often as you ask them

Upload a thank you video for donors to view after making a donation

Include a message in your donors’ tax receipts

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Create your page: Thank Donors

Spread the word via social media

Ask supporters to donate their facebook/twitter accounts and link their networks to your giving day page

Use QR codes at live events

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Create your page: Share

An e-mail notification is sent when a donation is made

Click the donations tab to view donor information and download the report into a .CSV file

Donations are disbursed on the 10th of each month. Donations are sent via check, or you can sign up for an electronic funds transfer: Razoo.com/eft. Donations for Idaho Gives Day will be sent on June 10th.

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Create your page: Donations

Set goals- Tie the $ to the direct impact on your

community

Host a live event- Get people to give online together

Be creative and real- Launch a competition, make a dare, tie to an event

Engage everyone you know- Your network trumps your wallet

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Plan a Strategy: Prepare for Success

Craft a clear and actionable message Create a plan ahead of time, draft

templates Ask well

- Personal, relational, specific

Recruit others to amplify your message- Start with your inner circle, then branch out

Use multiple channels, customize ask by networkFacebook/Twitter/Google+E-mail, e-mail signatures, e-newslettersWord of mouthFlyers in a local businessVideo

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Plan a Strategy: Communication

Send 3 main e-mailsFundraising progressReminder of goals, financial and tangibleReason to give again

Thank in real-timeUse social mediaSend follow-up e-mails

Be on the groundInvite people in – open house, happy hourGo to where the people are

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Plan a Strategy: Day of giving

Thank in real-timeUse social mediaSend follow-up e-mails

Follow-up 2-5 days after the eventPhysical notes to top donorsMake phone calls

Long-termProvide ways for them to receive updatesLet them know the end of the story

social.razoo.com/2012/07/22-delightful-ways-to-say-thank-you

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Plan a Strategy: Thanking

Try something new, experiment

Fundraise with your personality

Provide a reason to come back, competition

Put your own skin in the game

Connect online and offline with the actual work you do

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Be Creative

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Be Creative: Real Life Examples

We are excited to see you succeed. Please contact us with

any questions:Support@razoo.com

866-437-1952 Social.razoo.com