11th Annual

Adobe Digital Government Symposium

Digital Experiences that Put People First

May 21, 2020 • Livestream Event

Sponsorship Prospectus

11th Annual Adobe Digital Government SymposiumMay 21, 2020 (Livestream)

Join us on May 21 for a full-day virtual event exploring how government can turn public sector services into amazing citizen and employee experiences.

Through case-study presentations, technology demonstrations, and panel discussions, we’ll examine the power of digital services in government across three main tracks in 2020: Building Digital Experiences that Enable Mission Resiliency, Enabling a Digital Workplace, and Delivering Successful Communications.

Attendees will learn best practices for delivering digital government solutions that put people first including:

• How to rethink web modernization for today's needs and the future

• Effective ways to drive internal efficiencies to meet ever growing constituentexpectations

• Practical strategies to deliver successful and personalized citizen communications

2020 Registration: Free to all

2020 Session Tracks

Track 1:Building Digital Experiences

that Enable Mission Resiliency

The Intersection of Program Mission, IT and Communications: Partnership Strategies for Digital Transformation

For the first time in history, US Census Bureau is now accepting online responses

for the 2020 Census. This massive modernization effort will not only improve response rates and save the government

millions of dollars, but open up new pathways in data analytics that, up until now, were impossible. Hear from an all-star team from Census, Accenture, and Reingold about how they partnered to

digitally transform the 2020 Census, the anticipated results, and huge potential

cost savings.

A Personalized Citizen Experience

Most citizens don't need to interact with agencies every day. But when citizens

need government information or services, they do expect them to be readily

available, targeted to their needs, and instantly accessible. The future of citizen

engagement is the delivery of personalized government directly to the

citizen, instead of having the citizen search generically for it. In this session, we'll

explore how personalization can make it easier for constituents to find and

consume what they need, how and when they need it.

Track 2:Enabling a Digital

Workplace

Creating, Managing and Distributing Digital Assets

Governments and municipalities across the world rely on digital content and

assets to tell their stories, preserve their histories, and connect with their

constituents. But limited resources and legacy technology present challenges

that make it difficult for organizations to effectively develop and manage all of

their content. This session will give insight into how agencies are

successfully managing their growing content demands and removing

redundancy through effective collaboration.

Driving Efficiencies Through Digital Forms, Documents and Electronic

Signatures

Few aspects of digital transformation have as much impact on overall

workforce productivity as forms and documents. From mission-critical

applications, to essential employee tasks, manual processes that rely on

paper printouts and email attachments slow your employees down and keep them from higher value work. Join this

session to explore how digital documents, modern forms, and

electronic signatures can be built into everyday processes and integrated into

existing platforms to save agencies hundreds of thousands of dollars a year

and improve the speed of service delivery.

Track 3:Delivering Successful

Communications

Email Best Practices for Government

Email is a form of digital communication that permeates nearly every part of our day. It’s often the first thing we look at when we wake and the last thing we check before going to bed. Agencies

that modernize their email communications are able to help more people access more services, and serve the unique needs of many at scale. Join

us as we explore how agencies are modernizing their email

communciations, optimizing engagement, and delivering more

relevant and useful information to those they serve.

Creating Engaging Content that Makes an Impact

Citizens today are inundated with information. It’s never been more

challenging to capture their attention, and for agencies that work to support and improve the lives of citizens, it’s never been more critical. To connect

with their intended audiences, agencies must deliver content in quick, visually

engaging digital bites. And they must do so in the face of stagnant budgets and

escalating pressure to create and manage more and more content as

efficiently as possible. Join this session to hear how your peers in government are accelerating creative workflows by up to

10x and enabling their workforce to create and deliver engaging, mobile-

friendly content that makes an impact.

BreakoutA

BreakoutB

2020 Event Highlights• Experience the leading virtual event focused on digital government• Connect digitally with highly engaged government and industry thought leaders

and decision makers via a virtual kiosk• Hear educational and insightful opening, closing and lunch keynote sessions• Dive into attendee tracks to hear from government and industry panelists• Network virtually with your peers and government contacts in the partner

experience center• Over 850 public sector attendees are expected to participate

2019 Overview• Over 40 Government and Industry Speakers• Over 700 Attendees at Live Event• Over 400 Government Attendees at Live Event• Over 200 Government Virtual Attendees• Over 1,200 Social Posts using #AdobeGovSymp• Check out the highlights: https://video.tv.adobe.com/v/28551

Past Speakers IncludeGary WashingtonChief Information Officer, U.S. Department of Agriculture

Barbara MortonDeputy Chief Veterans Experience Officer, U.S. Dept. of Veterans Affairs

Matt LiraWhite House Office of American Innovation

Stephen BucknerAssistant Director for Communications, U.S. Census Bureau

Ilene FranceChief, Analytics and Audience Research Branch, National Cancer Institute

John YembrickChief of Digital Communications and Strategy, NASA

Anahita ReillyChief Customer Officer, U.S. General Services Administration

Riyadh FeghaliInnovation and Customer Experience Lead, U.S. Department of Defense

Abigail BowmanChief, Web Media Branch, Bureau of Alcohol, Tobacco, Firearms and Explosives

2020 Agenda (Subject to change)

11:00-11:05 am ET

11:05-11:20 am ET

11:20-11:45 am ET

11:45-12:00 pm ET

12:00-12:45 pm ET

12:45-01:00 pm ET

01:00-01:45 pm ET

01:45-02:00 pm ET

02:00-02:25 pm ET

Adobe Keynote

Customer Keynote

Networking Break

Breakout Tracks: 1A, 2A, 3A

Networking Break

Breakout Tracks: 2A, 2B, 2C

Networking Break

Closing Keynote

Opening Remarks

02:25-02:30 pm ET Closing Remarks

2020 Event Sponsorship

All sponsorships include the following benefits:

Lead Generation and Networking Opportunities

Brand Recognition Opportunities

Pricing:

Early Bird (By May 4, 2020): $5,000

Standard (After May 4, 2020): $7,500

Add-on Sponsorship (Must be purchased in tandem with the above sponsorship)

Virtual Networking Lounge

Attendees within each sub-industry will be invited to join their respective virtual networking lounges to network with their peers.

Sponsorship includes the opportunity to moderate the networking lounge, provide attendees with contact information and post collateral. Sponsor will receive the list of leads from visitors to their chosen virtual networking lounge.

Lounges are Industry Specific (only one lounge per industry is available)

Price: $5,000 each

© 2020 Adobe. All rights reserved. Adobe and the Adobe logo are either registered trademarks or trademarks of Adobe in the United States and/or other countries.

• Virtual Kiosk in Partner Experience Center

Attendees will be directed to the virtual kiosks throughout the entirety of the livestream. Sponsor can post collateral and have a company representative

staff the booth in real-time to interact with prospects and customers.

• Ability to Virtually Network with Top Prospects, Clients and Partners

• Receive List of Virtual Kiosk Visitors

• Acknowledgment During Opening Keynote Remarks

• Logo on Event Website Linked to Company Homepage

• Logo included in Event Promotion, Emails, Mention on Social Media and Post-Event Email to Attendees

• Logo included on Opening Remarks Slides

• Custom Co-Branded Email Invitation to Invite Customers and Invitation Lead Report

• Federal Civilian

• Department of Defense

• Federal Homeland Security & Law Enforcement

• Intelligence Agencies