TEXAS RESTAURANT ASSOCIATIONEDUCATION FOUNDATION

Partnership Opportunities

Giving to the Texas Restaurant Association Education Foundation helps keep our industry growing.

CONTACTHayley Lewis

Business Development and Events Coordinator, TRA

hlewis@txrestaurant.org512-457-4100

www.txrestaurant.org/foundation

Thousands of students rely on the educational programs and career initiatives produced by the Texas Restaurant Association Education Foundation. Partnership support is critical to their success.

WHAT WE DO

• Create business developmentopportunities for industry professionals

• Prepare and educate over 25,000students for careers in the industry

• Train over 300 educators

WHAT WE DO TOGETHER

• Fund critical programming

• Strengthen our industry

• Connect industry professionals to askilled and certified workforce

2 Hayley Lewis, Business Development and Events Coordinator, Texas Restaurant Association hlewis@txrestaurant.org | 512-457-4100 | www.txrestaurant.org/foundation

MISSIONIt is the mission of the Texas Restaurant Association Education Foundation to provide educational opportunities for restaurant careers in Texas. Your support benefits not only talented and dedicated students, funds our programs and initiatives, furthers our community outreach and more, but also strengthens the restaurant and hospitality industry as a whole. The more of an investment you make, the more of a difference and impact you make. And with the many opportunities that are available to TRAEF Partners, your corporation will have yet another resource for the restaurant industry.

3Hayley Lewis, Business Development and Events Coordinator, Texas Restaurant Association hlewis@txrestaurant.org | 512-457-4100 | www.txrestaurant.org/foundation

B U S I N E S S D E V E L O P M E N T

Through sharing best practices, peer-to-peer networking, leadership and philanthropy, Texas Restaurant Association Education Foundation (TRAEF) corporate partners create long-term values for the TRAEF while also further fostering business development opportunities for themselves.

TRAEF corporate partners are as diverse as the restaurant industry itself and have established additional partnerships between them.

By connecting with TRAEF, your corporation has a front row seat to one of the largest workforce resources in the Texas restaurant industry.

W O R K F O R C E D E V E L O P M E N T

A skilled workforce is essential to our economy and when industry and education work together, it creates a direct path to employment for Texans. The Texas Restaurant Association and the Texas Restaurant Association Education Foundation have long recognized the importance of workforce development for our industry. We are heavily invested in supporting educational opportunities for restaurant careers in Texas. Partners have a direct impact on the success of our programs and their ongoing development.

H O W T R A E F S U P P O R T S T H E I N D U S T RY

Texas ProStartTexas ProStart is the flagship program of TRAEF. The program prepares students for careers in the restaurant and food service industry. They gain valuable restaurant and food service skills through their academic and workplace experience. We take high school culinary and restaurant management to the next level by providing the full support of the Texas restaurant industry to over 240 high schools reaching 25,000 students each year. The program grows each year — adding more schools and reaching more students.

Community EngagementWith more than 25,000 Texas ProStart students and 300 educators across Texas, TRAEF has the ability to make an enormous impact on all of our communities. By partnering with local, state and national organizations and corporations, our Texas ProStart students and educators have the opportunity to give back to their own communities by volunteering with area food banks, farmers’ markets and other community-based organizations.

School GrantsAll socioeconomic levels are reflected in our Texas ProStart high schools. Through TRAEF school grants, we can give grant funds directly to a school in need and help strengthen their Texas ProStart program and enrich their classroom learning experience.

ScholarshipsTRAEF awards thousands of dollars each year to studentspursuing hospitality or culinary arts degrees across the state.

Classroom to Career An in-class discussion with a corporate partner, this is an opportunity for students to ask questions, gain knowledge on a variety of exciting industry careers, and connect with actual working industry professionals.

Culinary Educators Training ConferenceTRAEF’s annual train the trainer conference for all Texas ProStart educators and future Texas ProStart educators. Classes, demos, and presentations led by industry professionals, chefs and restaurateurs.

Restaurant Workforce ConferenceA conference that highlights best practices in our industry and how they impact workforce development. TRAEF is committed to offering educational programming that prepares people for exciting restaurant industry careers while also offering workforce development, recruitment, and retention programming that keeps the industry strong.

Workforce Solutions“We’re hiring” is something you likely said today. With thousands of food handler certified, kitchen confident, and restaurant ready employees entering our community through TRAEF’s Texas ProStart program each year, TRAEF is a proven workforce solution. Come meet your future employees.

TRA Member Restaurant SupportTRAEF is a great resource for our TRA restaurant members. We encourage our members to get involved with the TRAEF’s career fairs, restaurant revenue sharing opportunities, Texas ProStart Invitationals, educational programming, and other statewide initiatives. After all, a Texas ProStart graduate just may be your next employee and eventually a TRA member themselves.

5Hayley Lewis, Business Development and Events Coordinator, Texas Restaurant Association hlewis@trxrestaurant.org | 512-457-4100 | www.txrestaurant.org/foundation

F R I E N D S O F T H E F O U N D AT I O NThis on-going giving campaign helps support the growing Texas ProStart program which requires an annual investment by the TRA and TRAEF of approximately $33 per student. With over 25,000 students benefiting from the program, it is a significant investment in the future of our industry's workforce. Depending on your Partnership level, an automatic contribution will be made in your corporation’s name and recognized as a Friend of the Foundation.

E XC E L L E N C E AWA R DThe Excellence Award is awarded each year to an educator who has made significant contributions to culinary education through both an unwavering dedication to their students and a strong presence in their community using the Texas ProStart curriculum. The winner goes on to represent Texas at the National Restaurant Association Educational Foundation’s Educator Excellence Awards Dinner in Chicago. Students, colleagues, parents and community members are welcome to nominate deserving teachers. Partners have the opportunity to help fund this award.

W. P R I C E , J R . M E M O R I A LS C H O L A R S H I PEach year TRA awards this scholarship to students with a growing passion for the food service industry. The scholarship is named for W. Price Jr., the first executive director of the TRA who served from 1953 until 1974.

Seven scholarships for $2,000 are awarded to graduating high school students attending a post-secondary culinary program and students currently enrolled in a post-secondary culinary program. Partners have the opportunity to help fund this program.

RESTAURANT REVENUE SHARING

TRAEF partners with Texas restaurants for revenue sharing opportunities, such as co-branded dinners, special events and more. Revenue sharing funds impact our Texas ProStart program directly, while increasing brand exposure and sales for restaurants.

BENEFICIARY EVENTS

Add philanthropy and an amazing cause to your event by making TRAEF its beneficiary. TRAEF will assist in promotion and marketing of the event and you’ll be assisting more than 25,000 students and their future career path.

SUPPORT THE FOUNDATION HERE!

www.txrestaurant.org/become-friend-foundation

MARK YOUR CALENDARS FOR...

TRA MarketplaceThe largest foodservice show in the Southwest, the Texas Restaurant Association Marketplace, kicks off Sunday and Monday, July 14-15, from 10:30am to 5:00pm at the George B. Brown Convention Center.July 14-15, 2019, Houston, TX

Culinary Educators Training ConferenceJoin us for a two and a half day conference for culinary arts instructors. For hands on learning activities and industry demonstrations from chefs and restaurant. TBD - 2019

Lone Star BashJoin us for the 5th Annual Restaurant Industry Party enjoy of Chef prepared bites, craft beers and cocktails, live music, networking with industry suppliers and restaurateurs and party with a purpose. July 14, 2019

Restaurant Workforce ConferenceJoin us for a two day restaurant workforce conference. Recruit, Train, Retain. TBD - 2019

HOW TO SUPPORT THE INDUSTRY’S FOUNDATION

6 6Hayley Lewis, Business Development and Events Coordinator, Texas Restaurant Associaexas Restaurant Associationhlewis@txrestaurant.org | 512-457-4100 | www.txrestaurant.org/foundation

EXCLUSIVE

$50,000

DIAMOND

$40,000

PLATINUM

$30,000

GOLD

$20,000

SILVER

$10,000

BRONZE

$5,000

Partnership recognition on TRAEF websites

Partnership recognition at all TRAEF Board of Trustees meetings

Partnership recognition in all TRAEF publications and communications

Partnership recognition in all TRAEF staff email signatures + Digital Guides

— — —

Annual announcement of partnership level in TRA blog and TRA membership correspondence

Partnership includes contribution to Friends of the Foundation $2,000 $1,500 $1,000 $500 — —

Recognition

T I E R E D PA R T N E R S H I P O P P O R T U N I T I E S I N C LU D E :

Partnership recognition on all TRAEF printed and digital marketing collateral

Brand awareness via TRAEF newsletters (circulation of 15,000+) —

Brand awareness via TRA and TRAEF website, social media, press releases and member communications, Restauranrville + Blog

Brand awareness at TRAEF events, functions and initiatives

Opportunity to hold live demostration on educational stage during TRA Marketplace

— — —

Opportunity to customize TRAEF Informational Videos — — —

Marketing & Brand Awareness

7Hayley Lewis, Business Development and Events Coordinator, Texas Restaurant Association hlewis@txrestaurant.org | 512-457-4100 | www.txrestaurant.org/foundation

EXCLUSIVE

$50,000

DIAMOND

$40,000

PLATINUM

$30,000

GOLD

$20,000

SILVER

$10,000

BRONZE

$5,000

Title Partner of the 2017 Texas ProStart Invitationals — — — — —

Presenting Partner of 2017 Texas ProStart Invitationals — — — —

Supporting Partner of 2017 Texas ProStart Invitationals — — —

Partnership recognition on event signage

Ad in Texas ProStart Invitational program guideFULL

Page

FULL

Page

FULL

Page

1/2

Page

1/2

Page—

Corporate logo on chef coats — — —

Corporate logo on restaurant management shirts — — — —

Opportunity to hold educational session and recruitment booth — —

Partnership recognition during awards ceremony

Partnership recognition in CETC materials

Opportunity to hold 20 minute “expert” demonstration or presentation to all attendees

— — —

Opportunity to distribute corporate materials to all participants — — —

Presenter of Educator Excellence Awards — — — — —

(250 educators, chefs, industry partners)

Culinary Educators Training Conference

Texas ProStartInvitational

(attended by over 700 students, educators, chefs,

judges, restaurateurs and industry partners)

TEXAS PROSTART

IN V I TAT I O N A L

8 Hayley Lewis, Business Development and Events Coordinator, Texas Restaurant Association hlewis@txrestaurant.org | 512-457-4100 | www.txrestaurant.org/foundation

VIP Tickets and Wristbands — — —

General Admission Tickets and Wristbands — — —

Partnership recognition in social media promotion — —

Partnership recognition on all printed and digital Lone Star Bash marketing collateral

Partnership recognition in Lone Star Bash press release (15,000+ circulation)

— —

Corporate brand/logo digitally projected at event

Receive event attendee list — — — —

Venue changes annually (600+ attendance)

Lone Star Bash

EXCLUSIVE

$50,000

DIAMOND

$40,000

PLATINUM

$30,000

GOLD

$20,000

SILVER

$10,000

BRONZE

$5,000

Partnership recognition in conference materials, including conference mobile app

Opportunity to lead sessions / Panels — — —

Opportunity to Fill Vendor Placements — —

Restaurant Workforce ConferenceNew event focused on best practices in industry

technology and its effects on the restaurant workforce

Opportunity to co-brand statewide Community Initiatives (partnership with industry related organizations and Texas ProStart schools)

Opportunity to customize local branding and Industry Events Programs

— —

Opportunity to be included in Texas ProStart classroom curriculum

— — —

Target marketing opportunities for all Texas ProStart schools (i.e. Letter from TRAEF Chairman to all schools recognizing partnership)

— —

Opportunity to engage in Classroom to Career — — — —

Educational Programming & Community Initiatives

9Hayley Lewis, Business Development and Events Coordinator, Texas Restaurant Association hlewis@txrestaurant.org | 512-457-4100 | www.txrestaurant.org/foundation

E XC LU S I V E

D I A M O N D

P L AT I N U M

G O L D

S I LV E R

B R O N Z E

10

The President’s Circle is an endowment for the Texas Restaurant Association Education Foundation. Members of the President’s Circle are the Foundation’s highest donors and are fully committed to its sustainability.

Endowment gifts are designated for educational programming and workforce development opportunities produced by the Texas Restaurant Association Education Foundation and that impact tens of thousands of lives each year.

President’s Circle Members

PRESIDENT’S CIRCLE

Hayley Lewis, Business Development and Events Coordinator, Texas Restaurant Association

hlewis@txrestaurant.org | 512-457-4100 | www.txrestaurant.org/foundation

$25,000

$15,000

$50,000Claire and William L. Hyde, Jr.

Greater Austin Restaurant AssociationGreater Dallas Restaurant Association

Rio Grande Valley Restaurant Association San Angelo Restaurant Association

Chef Sharon Van MeterChef Charles DuitJessica Delgado

Carmelo MauroDavid Cea

Roger Kaplan

Nikky PhinyawatanaJimmy Hasslocher

In Memory of G. Jim Hasslocher

Chef Steve DeShazo Debbi Toh

$75,000