Terry Fator Document-final

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    Pre-Show Video,Research Partnership, and

    Internship Component

    Dr. Nick Gerlich

    Dr. Leigh BrowningLori Westermann

    Chris Jenkins- Project Designer/Effects EditorJessica Wyers- Brand Manager/Effects Editor

    Jonathan ONeill- Concept Designer/Effects Editor

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    Pre-Show Video

    Chris Jenkins- Project Designer/Effects Editor

    Jessica Wyers- Brand Manager/Effects EditorJonathan ONeill- Concept Designer/Effects Editor

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    Meet the Video TeamBorn Texan, Educated Buff

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    Christopher Jenkins2616 6th Ave, Apt 4 Canyon, TX 79015 (806)341-1567 [email protected]

    Skills Summary ______________________________________________________________________

    Proficient in: AfterEffects, AdobeIllustrator, Photoshop,Premiere Pro, FinalCut Pro, Avid MediaComposer, AdobeAudition, Soundbooth

    Knowledgeable with:Sony DSR, Sony XDHDCam, DAR recording,HD Flip Camera,Element ETC LightConsole

    Organization Scheduling Team

    building/managing Time Management Self- Motivated

    Professional Experience _______________________________________________________________

    WEST TEXAS A&M UNIVERSITY Canyon, TX Maroon Productions Studio Manager/Director- August 2008 to December 2010

    o Responsibilities include working with a team of fellow directors, crew members, and marketingprofessionals for the university and strategizing a prominent online web campaign.

    oDuties revolve between all positions of a film production company, including, writing, shooting,scheduling and editing, as well as co-managing a 2 million dollar High-Definition Studio.

    o Leading a team of about 10 crew members and directors to complete projects for numerous clients,including, but not limited to West Texas A&M University

    Select Intern- January 2009 to June 2009oAssigned to Direct/Produce special Video Projects regarding the UniversityoUpkeep and digital maintenance in the Broadcasting DepartmentoOrganized several production meetings

    KFDA NEWS CHANNEL 10 Amarillo, TX

    Graphic Designer- April 2010 to August 2010

    Honors, Awards, Leadership, Organizations and Accomplishments ___________________________

    WEST TEXAS A&M UNIVERSITY CANYON, TX

    National broadcasting society, spring 2008 to present National Broadcasting Society, National Champion; Script Writing, 2008 and 2009 National Broadcasting Society, -The-2010

    Related Coursework __________________________________________________________________

    WEST TEXAS A&M UNIVERSITY

    Advanced Video Production Media Design Media Law Media ManagementEducation __________________________________________________________________________

    WEST TEXAS A&M UNIVERSITYCanyon, TX

    Bachelor of Arts: Mass Communications with an emphasis in BroadcastingGraduation Date: May 2011

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    Jessica Wyers2400 4th Ave, Apt 119 Canyon, TX 79015 (936) 546-6256 [email protected]

    Skills Summary ______________________________________________________________________

    Profiecient in: AvidMedia Composer,Adobe Audition 3.0,After Effects, ProTools LE

    Teambuilding/management

    Knowledgeable with:Sony DSR, Sony XDHDCam, Zoomie, BlackHawk Steady Cam,Control 24

    Radio Talent Organization Scheduling Time Management Public Speaking

    Professional Experience _______________________________________________________________

    WEST TEXAS A&M UNIVERSITY KWTS General Manager- December 2010 to Present

    oResponsibilities include making sure the general run and business aspects of the station arerunning smoothly, as well as making sure we stay in compliance with FCC regulations.

    o

    Having constant communication with my team of directors and staff.

    KWTS Music Director- August 2009 to December 2010oResponsibilities include leading a team that reviews possible music selections, and using their

    oHaving constant communication with numerous radio promotion representatives, while also

    communicating with record Labels and bands themselves.o Preparing weekly charts and top 5 adds for the College Music Journal,

    Maroon Productions Studio Producer/Director- August 2009 ro December 2010o Responsibilities include working with a team of fellow directors, crew members, and marketing

    professionals for the university and strategizing an online web campaign.oDuties revolve between all positions of a film production company, including, writing, shooting,

    scheduling and editing, as well as co-managing a 2 million dollar High-Definition Studio.o Leading a team of about 10 crew members and directors to complete projects for numerous clients,

    including, but not limited to West Texas A&M University

    GRAPELAND MESSENGER Journalism Intern- 2006 to 2007o Responsibilities included editing copy, covering stories, photographing local athletic events, and other

    basic office duties.

    Honors, Awards, Leadership, Organizations and Accomplishments ___________________________

    WEST TEXAS A&M UNIVERSITY CANYON, TX

    WTAMU Female Broadcasting Student of the Year, 2009/2010 Matt Muir Excellence in Production Award, 2009/2010 National Broadcasting Society, Fall 2007 to Present, National Champion, Audio DramaProgram, 2008

    Zeta Tau Alpha, Fall 2007 to PresentRelated Coursework __________________________________________________________________

    WEST TEXAS A&M UNIVERSITY Advanced Audio Production, Advanced Video Production Media Design, Media Law, Media Management Survey of the Music Business, Seminar of the Music BusinessEducation __________________________________________________________________________

    WEST TEXAS A&M UNIVERSITYCanyon, TXBachelor of Arts: Mass Communications with an emphasis in Broadcasting GPA: 3.31/4.0Graduation Date: May 2011

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    3408 62nd St. Lubbock, TX 79401 ((806)790-5941 [email protected]

    Skills Summary ______________________________________________________________________

    Proficient in: AvidMedia Composer,Adobe Audition 3.0,After Effects

    Knowledgeable with:Sony DSR, Sony XDHDCam, Zoomie, HD FlipCamera, Yamaha M7-CLDigital Sound Board

    Hosting a Radio Show Organization Scheduling Time Management Public Speaking

    Professional Experience _______________________________________________________________

    WEST TEXAS A&M UNIVERSITY KWTS General Manager- December 2009 to December 2010

    o Responsibilities include making sure the general run and business aspects of the station arerunning smoothly, as well as making sure we stay in compliance with FCC regulations.

    oHaving constant communication with my team of directors and staff. Maroon Productions Director/Crew Member- January 2010- December 2010

    o Responsibilities include working with a team of fellow directors, crew members, and marketingprofessionals for the university and strategizing an online web campaign.

    oDuties revolve between all positions of a film production company, including, writing, shooting,scheduling and editing.

    WTTV Play-by-Play Analyst- Fall 2009o Commented on WTAMU football for the campus TV channel for all home football games.

    LIFEWAY GLORIETA CONFERENCE CENTER Audio Visual Technician- Summer 2009/2010

    o Set up and strike for different conferences and bands; mixed soundLUBBOCK RENAGADES Game-Ops Intern- Summer 2007/2008

    OAssisted with pre and in game operations with a franchise of the AF2 football leagueESPN Production Assistant, Fall 2008

    OAssisted with all home Texas Tech Football game broadcastsHonors, Awards, Leadership, Organizations and Accomplishments ___________________________WEST TEXAS A&M UNIVERSITY CANYON, TX

    National Broadcasting Society Chapter, Fall 2007- Present National Broadcasting Society, National Champion, Audio Drama Program, 2008 National Broadcasting Society, -The-2010

    WTAMU Student Employee of the Year, 2010 WTAMU Outstanding President Finalist, 2010Related Coursework __________________________________________________________________

    WEST TEXAS A&M UNIVERSITY

    Advanced Video Production Media Design News One Media Management Media Law

    Education __________________________________________________________________________

    WEST TEXAS A&M UNIVERSITYCanyon, TXBachelor of Arts: Mass Communications with an emphasis in BroadcastingGraduation Date: May 2011

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    Video Editing Notes

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    Dr. Nick GerlichDr. Leigh BrowningLori Westermann

    Research Component

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    Two students will be working with Dr Nick Gerlich, Professor of

    Marketing and Head of the MMGB Department, to do market research for the

    Terry Fator Show. The project encompasses all aspects of a typical market

    research efort for a consumer product, Gerlich said, but with the added twist

    that it is for an experience.

    Gerlich and his students will work closely with Terry Fator Show

    management to gain a solid understanding of the product they provide, and

    then start developing methods of interacting with Las Vegas tourists to gaugetheir views about Terry Fator. This includes working with folks who are fans of

    Terry, as well as those who have never seen him before, Gerlich added. We

    want to find out who the typical Terry Fator Show fan is, what they like, etc.,

    but also learn about the people who might not know about him at all.

    Students will build survey instruments using the Qualtrics online survey

    site for which the MMGB Department holds a license. Qualtrics is the premier

    online survey tool. It is the gold standard in market research, and our students

    will finish this project with an authentic experience no diferent from what they

    would have when they go to work in industry.

    Gerlich noted that the surveys will be available not just online via email

    and Facebook invitations, but also via smartphones and wifi tablet devices like

    the iPad. This will allow us to invite fans right in the theater to take our survey

    during or after the show, as well as take our research to the streets. Man-on-

    the-street intercept interviews can be completed easily on the iPad, and will let

    us interact with the general public, not just Terrys established fans.

    Once the data collection phase is complete, students will analyze the

    data using the SPSS software package back at WT. Students will get to apply allof the techniques they learned in Stats class and in Market Research, Gerlich

    said.

    The efort will conclude with a thorough written report detailing the

    methodology and findings, as well as recommendations for management.

    Research Component

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    Internship Component

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    Cannon EOS Rebel T2i$799.99

    SD/SDHC Memory Card: Class 10Full HD 12min=4gigs of memory

    x2: $99.99 Bescor Tripod$144.95

    Zoom H4N Audio Recorder$319.95

    Audio Technia 897 Shotgun$259.85

    Gear Breakdown

    Boom Tripod$119.95

    Adobe CS5Full Version: $1549.95

    Student/Teacher Version: $429.99

    Toshiba Laptop$679.99

    Total:With Student/Teacher version of CS5:

    $2934.56With Full Commercial Version of CS5:

    $4045.52

    Wester Digital 1 TB External Hard Drive$79.99

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    Gear Justification

    Canon EOS Rebel T2i" Not the best on the market, but is a good starter, and leaves room for growth.It is half the price as the next step up, and shoots almost identical video. The lastseason finale of House was shot on this camera.

    Bescor Tripod" This tripod has a bubble leveling head, and full pan/tilt locks. Not super heavyduty, but since the fore mentioned camera is pretty light, much more is notnecessary.

    Audio Technia 897 Shotgun Mic & Zoom H4N Audio Recorder

    " These two pieces of equipment will go hand in hand. This particular cameradoes not necessarily get good on-board audio on its own. So, a good mic andseparate audio recored will be vital to getting usable audio for projects.

    Internship Criteria

    Mass Communication internship arrangement with the Terry Fator organization

    To begin in Summer 2011 and continue throughout each long semester.

    First internship will be responsible for shooting and editing video to build social mediaand online content, as well as audience interviews.

    The intern will receive a stipend sufficient to cover living expenses in Las Vegas

    This strategic internship will allow WTAMU Mass Communication students to showcasetheir skills in one of the most dynamic entertainment venues in the world.

    Future internships will focus on other areas of emphasis including market research,social media strategies and public relations.