Tendinte IT si strategia Oracle - brinel.com · 2013 Acme Packet Storage deduplication technology 2014 GreenBytes Software-defined networking 2014 Corente Network signaling, policy

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TendinteITsistrategiaOracle

PaulOncescuHardwareSalesRepresentativeMay,2016

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Agenda

3

Oracle– thecompany

ActualITTrends

OracleStrategy

Conclusion

1

2

3

4


Agenda

4


ActualITTrends

OracleStrategy

Conclusion

1

2

3

4


OracleCorporation

• Oraclewasbornbetween1979and1983

• “It’sallaboutLarry. ThiswasLarry’scompany”

...BruceScottontheearlydaysofOracle- AuthorInterview

• Lawrence“Larry”Ellisonowns25%ofOracle

• Lawrence“Larry”Ellison- Visionary,Charismatic,UltraCompetitive,YachtsRacing,PilotFighterJets

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Oracle’sEvolution:MakeSoftwareRunBetter

Relationaldatabase

1970s

1980s

• Firstdatabasetooperateinaclientserverenvironment

• Ability torunsamedatabase,differentplatformtypes

64-BitDBMS– increasedscaleofsingledatabase

1990s

• OracleRealApplicationClusters(OracleRAC)– increasedavailability

• Integratedenterprisesoftwaresolutions – lowestTCO• OracleLinux– deeperintegrationtoincreasereliability• OracleVM– greateragility• OracleExadata – higherperformance,reliability, andserviceability

2000s

• Hardwareinfrastructure,Java,andOracleSolaris

• Networking,NAS,andtape• Engineeringhardwareandsoftwaretoworktogether

2010s


Morethan$10BillionInvestedSystemsAcquisitionTimeline

VirtualIronSoftware

2009

Servervirtualization,virtualizationmanagement

Servers,OS,databasesharedstorage,Java, NAS,

tape,networking

2010

SunMicrosystems

Unifiedfabricandsoftware-defined

networking

2012

Xsigo

Unifiedcommunicationsnetworkingtechnologies

2013

AcmePacket

Storagededuplicationtechnology

2014

GreenBytes

Software-definednetworking

2014

Corente

Networksignaling,policycontrol,andsubscriberdatamgmttechnologies

2013

Tekelec

SANstorage

2011

PillarDataSystems


OracleCorporation

SCALE INNOVATION

• 400,000customersin145countries• Morethan25,000partners• Morethan120,000employees• 18,000customersupportspecialists,whospeak29languages

• 18,000implementationconsultants• 2.5millionstudentssupportedannually

• #2softwarecompanyintheworld• #1in50product/industrycategories• $34billioninR&Dsince2004• $56billiononmorethan100acquisitions• Morethan15,000patentsworldwide• 35,000developersandengineers• 15milliondevelopersinOracleonlinecommunities

• 900independentOracleusergroupswith500,000members


Technology

• ApplicationServer

• Database

• DatabaseonLinux

• DatabaseonUNIX

• DataWarehouse

• EmbeddedDatabase

• EngineeredSystems

• IdentityandAccessManagement

• Middleware

• UNIXServerShipments

9

Applications

• BusinessAnalytics

• EnterprisePerformanceManagement

• LeadManagement

• MarketingAutomation

• SupplyChainExecution

• SupplyChainPlanning

• TalentManagement

• TalentRecruiting

LeaderinKeySegments


InvestmentinInnovationandIntegration

10

$1.3B $1.5B$1.9B $2.2B

$2.7B $2.8B$3.3B

$4.5B $4.5B$4.9B $5.2B

FY04 FY05 FY06 FY07 FY08 FY09 FY10 FY11 FY12 FY13 FY14

Figures in GAAP

$34BILLIONINR&DSINCE2004


MarketCapitalizationforsomeITCCompanies

0

50

100

150

200

250

300

350

400

450

Oracle (ORCL) HP (HPQ) Microsoft (MSFT) Cisco (CSCO) IBM (IBM) EMC (EMC)

mar.-11mar.-12mar.-13mar.-14mar.-15mar.-16


Agenda

12


ActualITTrends

OracleStrategy

Conclusion

1

2

3

4


HasChangedEverything




TheITCIndustry's3rdPlatform

Source:IDC

• Paradigmshiftevery20years

• Winnersandlosers

• By2020the3rd platformwillgenerate40%ofITCgrowth


FromITtoBusinessProductivity

PublicSafety

OmnichannelRetail

SmartBuildings Connected

Health

SmartCities

IntelligentIndustries

ConnectedVehicles

SmartGrid

MobilePayments

InnovationInformation

ServicesSystems

BusinessAgility

ITAgility

3rdPlatformImplicationsforCIOs

§ Investmentsof$100Bin2016§ Dramaticshift towho theITbuyeris

Source:IDC


US$3.8Trillion

InvestinginTechnologytoAddValue

Source:Gartner,2014.

GlobalITSpend


Spentoninnovation

19

25%

75 % Spentonmaintenance,integration,androutinetasks

Unfortunately…

Source:“DebunkingTwoMythsAboutTechBudgets,”ForresterResearch,2014.


“...thecardinalsinofthecomputingindustryisthecreationofcomplexity.”

LarryEllisonExcerptFrom:MatthewSymonds.“Softwar.”

iBooks.https://itun.es/us/EPlFJ.l


Agenda

21


ActualITTrends

OracleStrategy

Conclusion

1

2

3

4


WhatDoesthisMean?

HigherBusinessValue

BetterPerformance

SimplificationofIToperations

+ =

Copyright©2014Oracleand/oritsaffiliates.Allrightsreserved.|

BiggerSmarter

Easier

CheaperBetter

Faster VALUEINANYFORM

SimplifiedITAddsValue

23


Peremployee,peryear

24

US$3,610US$83m Averageannualbenefits

HowMuchValue?

Source:“Simplifying ITtoDriveBetterBusinessOutcomes,”IDC,2014.


Oracle- TheVerticalEngineering

Source:CreditSuisse


Oracle’sStrategy:CompleteVerticalEngineering

• FromChiptoApplicationtoCloud• CommonManagement• CommonSecurity• MoveDataSeamlesslytoCloudandBack• EliminateSurfaceAreaExposures• NetIncrementalBenefitsOnlywithOracleonOracle

26


TakingHyper-ConvergencefromChiptoApptoCloud• OracleHyperConvergence:Chips,Apps,Storage,Middleware,Database,Cloud,Servers,Networking,OperatingSystem,VMs

• Others:“HyperConvergence”:VM,x86,Storage

TheBestAnyoneElseCanGetis“MyHardwareWorksWellwithVMware”

27


“HighlightinghowOraclecanrunbetter(fasterandmoreefficiently)onOracleisastrongstorythatishardtocounter.”

– LauraDubois,AshishNadkarni,DavidReinsel,EricSheppardIDCAnalysts


“WHILEITSCOMPETITORSAREDISAGGREGATINGSOFTWAREANDHARDWARE,ORACLEISCONVERGINGIT.ORACLESTORAGEISCO-ENGINEEREDFORORACLEAPPLICATIONS.”

—JohnWebster,EVGAnalyst

29


ORACLEBRINGSCLARITYTOTHEDATACENTER&THECLOUD


30


FromBestinClasstoEngineeredSystemsTransformingtheDataCenter

Best-in-ClassProductsOracleOptimizedSolutionsEngineeredSystems


CustomerDatacenter

SoftwareV

ComputeV

NetworkV

StorageV

BackupV

Archive

OracleSu

pport

OracleEn

terpriseMan

ager

OracleCross-StackSecurity

OracleCo

-Eng

ineerin

gTh

roug

houtth

eEn

tireStack

TheOracleHyper-ConvergedInfrastructureStack

32

On-PremiseSolutionsSeamlesslyIntegratedwiththeOracleCloud

Netra

Servers

Netra

x86

X86

SPARC

SPARCSERVERS

PCA

PRIVATE CLOUD APPLIANCE

BDA

BIG DATAAPPLIANCE

ODA

DATABASEAPPLIANCE

SuperCluster

SUPERCLUSTER

ZFS

VMOVM

FCoEFibre

STKSTORAGETEK

STKSTORAGETEK

EXAEXADATA

EXALOGIC

EXALYTICS

Solaris

ZDLRAZERO DATA LOSSRECOVERY APPLIANCE

ZFS

EthernetEthernetInfinibandInfiniband

LINUXLinux

FS1


TheUltimateSoftwareOptimization:Hardware

Revolution,NotEvolution!

SoftwareinSilicon

PerformanceDBIn-Memory

AccelerationEngines

Reliability/SecurityApplicationData

Integrity

CapacityCompression

Engines




34


MajorIndustryTransitions

•Minicomputers—1960s-1980s

• Dot.comImplosion—2000

• Cloud—Now

35


“BuyMyHardwareInsteadofCloud”isNotaViable

Answer

AThird-partyPublicCloudIsn’ttheAnswer

Either

IndustryataCrossroads

36


HAVINGAPUBLICCLOUDISAREQUIREMENTFORFUTURESUCCESS


OraclePublicCloudSalesareinHyper-GrowthMode

“Oracleistheworld’ssecondlargestSaaSandPaaScompany,butwearerapidlyclosinginonnumberone.”

—LarryEllison,9/16/15


PublicCloud PrivateCloud

DEVELOPANDDEPLOYANYWHERE

• Same Products• Same Architectures• Same Standards• Same Skills

Portability fromPrivateCloudtoPublicCloudandBack

Oracle’sCloud

39


DEVELOPAND DEPLOYWHERE?

• Different Products• Different Architectures• Different Standards• Different Skills

OtherClouds

Can’ttestonAWSandexpecttorunonyourinfrastructure

PublicCloudAppTesting

PrivateCloudAppDevelopment

40


ACustomerDataCenterIsNotThePublicCloudWhatHappensWhenYouTryandDoDev/Test?

• VCEVblock:Complex– 5 productfamilies– 9 differentservers– 12 differentnetworkswitches– 13 differentstorageoptions– Separately licensedvCenter,vSphere,andstoragesoftware

WhiteBoxBespoke


ExadataIaaSCloudExadata

ExalogicIaaSCloud

Exalogic

Oracle:ChoiceofHardwareonPremiseorintheCloudTheTechnicallyElegantSolutionforDev/TestandHybridDeployments

BigDataApplianceIaaSCloud

BDA

42


FusionSalesCloudExadata

DocumentsCloudExadata

SWiSCloud

SPARC

DatabaseSchemaCloud

Exadata

BusinessIntelligence

CloudExadata

ExadataIaaSCloud

Exadata

ZSDBaaSCloud ExalogicIaaS

CloudExalogic

BigDataApplianceIaaSCloud

BDA

AllOraclePublicCloudServicesRunOracleHardware

43


VCE“PrivateCloud”

Accountability:Different SLAsDifferent SupportDifferentManagementDifferentBillingDifferent SecurityNo End-to-EndVisibility

Who’sAccountable?YouorYourCloudProvider?DataLossorDataCorruptioninTransit;WhoDoYouCall?

Accountability:Common SLAsCommon SupportCommon ManagementCommon BillingCommon SecurityComplete End-to-EndVisibility

ExadataIaaSCloud

Exadata

ExadataPrivateCloud

44


Agenda

45


ActualITTrends

OracleStrategy

Conclusion

1

2

3

4


NoOtherEnterpriseITVendor,BigorSmall…

46

InnovateslikeOraclesimultaneouslyinbothhardwareandsoftware

Offersafullarrayofcompletechoicesacrosscloudandonpremises

Comparesineaseoftop-to-bottomintegration

MatchesOracleinsimplifyingITsobusinessescanliberatefundingforcustomer-facinginnovationandgrowth


HowWillYouNavigateThroughthisInfrastructureIndustryDisruption?

• Areyourtechnologysuppliersgoingtomakeitthroughthetransitiontothecloud…?

• Isself-buildprovidingyourorganizationwiththebusinessreturnsyouexpect…?

• IsyourstrategicOraclesoftwareonthemostsecure,efficientandperformance-optimizedenvironmentsandplatforms…?


TheFutureofITInfrastructureisShippingNow

Public. Private. Hybrid. AnyWayYouLikeIt.

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