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Telefónica, S.A. 0 Telefónica vision around EU Industrial Policies 20-21 October, 2011 Telefónica S.A.

Telefónica vision around EU Industrial Policies · Pyramid Research’s Global Market Data Forecast Q4 2010. Telefónica, S.A. 6 Mobile 77.1% Wholesale 1.7% Pay TV 1.1% Wireline

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Page 1: Telefónica vision around EU Industrial Policies · Pyramid Research’s Global Market Data Forecast Q4 2010. Telefónica, S.A. 6 Mobile 77.1% Wholesale 1.7% Pay TV 1.1% Wireline

Telefónica, S.A. 0

Telefónica vision around EU Industrial Policies

20-21 October, 2011

Telefónica S.A.

Page 2: Telefónica vision around EU Industrial Policies · Pyramid Research’s Global Market Data Forecast Q4 2010. Telefónica, S.A. 6 Mobile 77.1% Wholesale 1.7% Pay TV 1.1% Wireline

Telefónica, S.A. 1

Contents

Telco sector contribution to the economic development

Sector challenges for the future

01

02

Page 3: Telefónica vision around EU Industrial Policies · Pyramid Research’s Global Market Data Forecast Q4 2010. Telefónica, S.A. 6 Mobile 77.1% Wholesale 1.7% Pay TV 1.1% Wireline

Telefónica, S.A. 2

Telco sector contribution to the economic development

01

Telefónica, S.A.

Page 4: Telefónica vision around EU Industrial Policies · Pyramid Research’s Global Market Data Forecast Q4 2010. Telefónica, S.A. 6 Mobile 77.1% Wholesale 1.7% Pay TV 1.1% Wireline

Telefónica, S.A. 3

Argentina : 22.6 million

Brazil : 79.8 million

Central America : 7.3 million

Colombia : 12.3 million

Chile : 12.4 million

Ecuador : 4.5 million

Mexico : 21.2 million

Peru : 17.5 million

Uruguay : 1.8 million

Venezuela : 10.4 million

Data as of June 2011

Wireline market rank Mobile market rank

Total Accesses (as of Jun11)190.4 Mill.

Notes: - Central America includes Guatemala, Panama, El Salvador, Nicaragua and Costa Rica- Total accesses figure includes Narrowband Internet accesses of Terra Brazil and Terra Colombia, and Broadband Internet accesses of Terra Brazil, Telefónica de Argentina, Terra Guatemala and Terra Mexico

Telefónica is today a leader in the Latin American Telco market …

21

12

22

11

2

2

11

2

2

3

Page 5: Telefónica vision around EU Industrial Policies · Pyramid Research’s Global Market Data Forecast Q4 2010. Telefónica, S.A. 6 Mobile 77.1% Wholesale 1.7% Pay TV 1.1% Wireline

Telefónica, S.A. 4

Data as of June 2011

Spain : 47.4 million

UK: 22.9 million

Germany : 24.0 million

Ireland : 1.7 million

Czech Republic : 7.7 million

Slovakia : 1.0 million

2

21

11

4

2

Wireline market rank Mobile market rank

Total Accesses (as of Jun11)104.7 Mill.

4

… enjoys a significant footprint in Europe …

3

Page 6: Telefónica vision around EU Industrial Policies · Pyramid Research’s Global Market Data Forecast Q4 2010. Telefónica, S.A. 6 Mobile 77.1% Wholesale 1.7% Pay TV 1.1% Wireline

Telefónica, S.A. 5

• The largest worldwide strategic alliance in the industry. Combined accesses nearly 625 million (June 2011), which is about 10% of world’s population

• 2nd integrated operator in China with a countrywide 3G licence (European standard)

• Mutual investment agreement• Telefónica: 9.7% in China Unicom• China Unicom: 1.37% in Telefónica

• Joint cooperation in different areas such as service provisioning, equipment & devices acquisition, R&D+i, sharing of best practices …

Strategic & Industrial alliances

• Largest Telecom alliance in Europe , with ~18.5% market share (1)

• Combined presence in 7 European countries

• Combined accesses in Europe in June 2011 (millions of customers):

• Telefónica …………………………………….. 104.7

• Telecom Italia …..………….…………………62.3

• Total industrial alliance ..……… .… 167.0

Business alliances

… and it is widening its horizons for growth through strategic, industrial and business alliances

RCS-e

(1) Market share in Western Europe+Czech Republic+Slovakia Telco market as of Pyramid Research’s Global Market Data Forecast Q4 2010

Page 7: Telefónica vision around EU Industrial Policies · Pyramid Research’s Global Market Data Forecast Q4 2010. Telefónica, S.A. 6 Mobile 77.1% Wholesale 1.7% Pay TV 1.1% Wireline

Telefónica, S.A. 6

Mobile 77.1%

Wholesale 1.7% Pay TV 1.1%

Wireline 13.8%

Wireline Data &

Internet 6.4%(1) Plus Morocco (2) Plus U.S.A. and Puerto Rico(3) China, Italy and Portugal

So, Telefónica shows today an unique portfolio with in the Telco Industry

Revenues 2Q11: 30,886 Mill.€OIBDA 2Q11: 11,304 Mill.€Net Income 2Q11: 3,162 Mill.€

295.0 million accesses• 104.7 million in Europe• 190.4 million in Latin America

Operations in 26 countries• 6 in Europe (1)

• 14 in Latin America (2)

• 3 through strategic and industrial alliances (3)

About 285,000 professionals

• 29% in Europe• 70% in Latin America• 1% in other countries

T-Spain28.3%

Others & Eliminations 1.1%

T-Latam45.9%

T-Europe18.6%

T-Spain34.6%

Others & Eliminations 0.9%

Accesses by Business

Revenues by Region

Accesses by Region

T-Latam64.5% T-Europe

19.4%

T-Spain16.1%

T-Latam45.7%

T-Europe24.8%

OIBDA by RegionData as of June 2011

Page 8: Telefónica vision around EU Industrial Policies · Pyramid Research’s Global Market Data Forecast Q4 2010. Telefónica, S.A. 6 Mobile 77.1% Wholesale 1.7% Pay TV 1.1% Wireline

Telefónica, S.A. 7

Source: World Economic Forum; “The Global Information Technology Report 2008-2009” and “Global Competitiveness Index 2009-2010 rankings”

Source: World Bank; Qiang 2009

ICT industry is core for the recovery from the curr ent economic turmoil, and telecommunications are the basis for I CT services

Increase in GDP growth (pp) per each 10-percentage- points increase in Telco services penetration

Competitiveness vs. Network Readiness

Chile

China

Czech Republic

Denmark

Port ugal

Puert o Rico

Unit ed St at es

Aust ralia

Aust ria

CanadaFinland

France Germany

It aly

Japan

Net her lands

Slovak RepublicSpain

United Kingdom

3,90

4,20

4,50

4,80

5,10

5,40

5,70

6,00

3,90 4,20 4,50 4,80 5,10 5,40 5,70 6,00

Global Competitiveness Index

Net

wor

k R

eadi

ness

Inde

x

0,0 0,3 0,5 0,8 1,0 1,3 1,5

Fixed-Line

Phone

Mobile Phone

Dial-Up

Internet

Broadband

Internet

Developed countries Developing countries

0.0 0.3 0.5 0.8 1.0 1.3 1.5

As a key ICT player, Telefónica’s activity is core to productivity and economic sustainable growth in the 21st century

Page 9: Telefónica vision around EU Industrial Policies · Pyramid Research’s Global Market Data Forecast Q4 2010. Telefónica, S.A. 6 Mobile 77.1% Wholesale 1.7% Pay TV 1.1% Wireline

Telefónica, S.A. 8

Telefónica’s activity is core to sustainable economic development

Employment1.Quality and

Competitiveness of its ICT services

3.Investment oninfrastructures

2.

+ 21%

- 7%

IPC

Communications

Evolution of Telefónica’s global investment in R&D+i (Mill.€)

Evolution of general CPI and Communications prices in Spain: 2002-2009

TEF’s 2010 investment in R&D+i was

equivalent to 7.9% of

that year’s total revenues

Source: AETIC

Its activity contributes to economic development in the countries where it operates through three main ways ...

1€ invested in Broad Band means 3€ of GDP growth **

* Plus 2,389 M€ to buy spectrum and licenses

**Source: The Impact of Broadband on Jobs in the German Economy, Katz et al., 2009

23%

77%

Recurrent

Growth & Transformation

Telefónica’s 2010 global CapEx mix8,228 Mill.€ *

In 2010 Telefónica directly employed about 270,000 people and created many other indirect

jobs in our global and local partners and providers

Evolution of direct Telefónica’s staff

2000 2010

x 1.8

269,047

148,707

2004 2009

2,398

x 2.0

I+D 797I+D 460

2004 2010

4,814

Page 10: Telefónica vision around EU Industrial Policies · Pyramid Research’s Global Market Data Forecast Q4 2010. Telefónica, S.A. 6 Mobile 77.1% Wholesale 1.7% Pay TV 1.1% Wireline

Telefónica, S.A. 9

Telefónica´s push on ICT services

Start-up funding

Geographic Inclusion

Education Inclusion

.

.

.

… and to push to widespread use of ICT services

Page 11: Telefónica vision around EU Industrial Policies · Pyramid Research’s Global Market Data Forecast Q4 2010. Telefónica, S.A. 6 Mobile 77.1% Wholesale 1.7% Pay TV 1.1% Wireline

Positive contribution of the telco sector to the ov erall 2020 targets

How is the sector helping to The 5 targets for the EU in 2020

(1) Employment : 75% of the 20-64 year-olds to be employed

(2) R&D / innovation: 3% of the EU's GDP (public and private combined) to be invested in R&D/innovation

(3) Climate change / energy • greenhouse gas emissions 20% (or even 30%, if the conditions are right) lower than 1990 • 20% of energy from renewable • 20% increase in energy efficiency

(4) Education : Reducing school drop-out rates below 10% at least 40% of 30-34–year-olds completing third level education

(5) Poverty / social exclusion: at least 20 million fewer people in or at risk of poverty and social exclusion

OTHER TOPICS ABOUT POSTIVE IMPACT OF ICT

(1)E health: Potential savings using ICT

(2)Increasing productivity

(3)…

WEALTH ENGINE

10

Page 12: Telefónica vision around EU Industrial Policies · Pyramid Research’s Global Market Data Forecast Q4 2010. Telefónica, S.A. 6 Mobile 77.1% Wholesale 1.7% Pay TV 1.1% Wireline

Telefónica, S.A. 11

Sector challenges

02

Telefónica, S.A.

Page 13: Telefónica vision around EU Industrial Policies · Pyramid Research’s Global Market Data Forecast Q4 2010. Telefónica, S.A. 6 Mobile 77.1% Wholesale 1.7% Pay TV 1.1% Wireline

Telefónica, S.A. 12

And telecommunications are the basis and

the enabling factor for the Networked Society

� Increasingly powerful devices

� Social networking

� Huge increase of digital contents

� User Generated Contents

� Hundreds of thousands of applications

� e-World : e-Health, e-Learning, e-Financial Services, e-Travel

� M2M : smart metering, e-Car, e-Logistics, vending

� Everybody and everything connected

The world is today a Networked Society, and it will get more and better connected every day...

The new environment which drives demand

The great digital opportunityFrom Internet of People

to Internet of Things

Devices

50

5

0.5

Bn 50,000 M

1875 1925 1950 2000 202519751900

0

PeoplePlaces Machines

Customers

Apps. &Services Devices

Traffic

Page 14: Telefónica vision around EU Industrial Policies · Pyramid Research’s Global Market Data Forecast Q4 2010. Telefónica, S.A. 6 Mobile 77.1% Wholesale 1.7% Pay TV 1.1% Wireline

Telefónica, S.A. 13

… offering significant opportunities for growth for the ICT industry …

4.1%

7.3%

6.6%

Global accesses evolution forecast

Accesses (millions)

CAGR 2010F – 2014FMobile Broadband: 31%Fixed Broadband: 11%

Net adds of accesses 2010F – 2014F

2,018 Mill85% Mobile

91% EmergingMarkets

Source: Pyramid Research Data Forecast (Jan 2011)

1,739

5,241

6,979

2,041

6,956

8,998

Fixed

Mobile

Total

2010

2014

CAGR

-3.5%

1.5%

3.5%

5.9%6.3%

1.3%

4.3%4.4%

2.3%

4.8%6.1%5.4%

North

America

Europe Asia &

Pacific

Latin

America

Middle East

and Africa

Worldwide

CAGR 2007-10F CAGR 2010F-14F

1,042.9

916.0

894.0

212.4263.6

ICT Market growth forecast

2010F ICT Market size (bn US$)

Source: Gartner Market Databook (Oct 2010)

3,329.0

Page 15: Telefónica vision around EU Industrial Policies · Pyramid Research’s Global Market Data Forecast Q4 2010. Telefónica, S.A. 6 Mobile 77.1% Wholesale 1.7% Pay TV 1.1% Wireline

Telefónica, S.A.

Communications and

applications

Regulated

Non regulated

Device providers

Operators

Internet players

Market attractiveness is reinforcing the competitiv e dynamic…

14

Page 16: Telefónica vision around EU Industrial Policies · Pyramid Research’s Global Market Data Forecast Q4 2010. Telefónica, S.A. 6 Mobile 77.1% Wholesale 1.7% Pay TV 1.1% Wireline

Telefónica, S.A.

Users Operators Internet Players

Some users subsidy other users and traffic

generators

Some users subsidy other users and traffic

generators

Others have to assume the increase in transport costs

Others have to assume the increase in transport costs

Some generate traffic and obtain revenues

from advertising

Some generate traffic and obtain revenues

from advertising

…pushing us towards an unsustainable business model due to this new ecosystem

Page 17: Telefónica vision around EU Industrial Policies · Pyramid Research’s Global Market Data Forecast Q4 2010. Telefónica, S.A. 6 Mobile 77.1% Wholesale 1.7% Pay TV 1.1% Wireline

Telefónica, S.A.16

Traffic and voice decoupling should be avoided

Traffic

Revenues

Voice Data

Decoupling

Time

Costs

Page 18: Telefónica vision around EU Industrial Policies · Pyramid Research’s Global Market Data Forecast Q4 2010. Telefónica, S.A. 6 Mobile 77.1% Wholesale 1.7% Pay TV 1.1% Wireline

Telefónica, S.A. 17

Active cooperation among ICT players key to address industry challenges

New services:� Wholesale Applications Community

� Rich Communication Suite� NFC Payments and M2M

� Mobile advertising

A more stable & predictable regulatory outlook

Open operating systems needed to facilitate the development of new services

Wide range of device suppliers

New Internet Economic Model needed

Sustainable Internet Model

Retail Pricing Peering

Interconnection

Enhanced QoS

Managed Services

Internet players

Device suppliers

Telco Operators

Communicationsand

Services beyond Connectivityecosystem

Page 19: Telefónica vision around EU Industrial Policies · Pyramid Research’s Global Market Data Forecast Q4 2010. Telefónica, S.A. 6 Mobile 77.1% Wholesale 1.7% Pay TV 1.1% Wireline

Telefónica, S.A. 18

Telcos have a key role to play in the ICT ecosystem

Revenue sharing Payment for segmented

bundles of services

Payment for distribution and additional services

Content, advertising, on-demand services & apps

Third Parties End Users

Partners complementing our

capabilities

Demand unified and simple services

Telco as Service Platform

Beyond Applications: Advanced platforms for quality service delivery

Adding comprehensive connectivity & service management

Page 20: Telefónica vision around EU Industrial Policies · Pyramid Research’s Global Market Data Forecast Q4 2010. Telefónica, S.A. 6 Mobile 77.1% Wholesale 1.7% Pay TV 1.1% Wireline

19

Universal BB 2013

100%Populatio

n

100%Populatio

n

30Mbps 2020

100%Populatio

n

100%Populatio

n

100Mbps 2020

50%Populatio

n

50%Populatio

n

Starting Point: Spain

95% DSL coverage and 90% 3G coverage (2010)

95% DSL coverage and 90% 3G coverage (2010)

28,7% VDSL, Cable and Fiber coverage (2010)28,7% VDSL, Cable and Fiber coverage (2010)

3% penetration cable and fiber (2010)3% penetration cable and fiber (2010)

Technologies

Mobile is keyMobile is key

Economic Effort

Very importantVery importantImportantImportant

Furthermore, digital agenda targets are demanding

New mobile technologies (LTE) are required

New mobile technologies (LTE) are required

Cable and FTTH are essentialCable and FTTH are essential

Extraordinary. Demand stimulation policies needed

Extraordinary. Demand stimulation policies needed

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20

Sector challenges and demands(I): General

Need of sustainable business models (e.g. Internet) and more efficiente use of scarce resources

One binding European framework : The rules of the game must be the same all over Europe

Scale and specialisation are overall market trends

Europe should foster innovation and investment, as much as consumer interest. Better support to investor agents

Need to improve education-related policies to foster innovation and entrepreneurship

Page 22: Telefónica vision around EU Industrial Policies · Pyramid Research’s Global Market Data Forecast Q4 2010. Telefónica, S.A. 6 Mobile 77.1% Wholesale 1.7% Pay TV 1.1% Wireline

21

Sector challenges and demands (II): Sector specific

Business models could be two-sided, based on commer cial agreements , respecting the principles of openness and non-competitive discrimination

Europe should help to improve the framework conditions for NGA roll out.

Europe should promote traffic management differentiation to foster innovation and new services

Inmediate need for Europe to promote open and interoperable standards

More adequate policies and regulatory framework for Intellectual Property Rights and data protection issues

Page 23: Telefónica vision around EU Industrial Policies · Pyramid Research’s Global Market Data Forecast Q4 2010. Telefónica, S.A. 6 Mobile 77.1% Wholesale 1.7% Pay TV 1.1% Wireline

22

… to benefit all European citizens.

Europe has a great opportunity to foster its positioning as a competitive region in the future…

Page 24: Telefónica vision around EU Industrial Policies · Pyramid Research’s Global Market Data Forecast Q4 2010. Telefónica, S.A. 6 Mobile 77.1% Wholesale 1.7% Pay TV 1.1% Wireline