Teen TrendsIncreasing Awareness…we can’t fix what we don’t know.

Clothing…Music…Social Media

How everyday things are connected to drugs/alcohol

Understanding what we see & hear

ClothesMusicSocial MediaDrugsAlcoholAlcopopsWhat can we do? And where do we start?

Clothes…what they say without you knowing

Many stores you see/use promote drug trade and culture.Old Navy, Pacific Sunwear, Hastings, Journeys, Urban

Outfitters, Spencers, Zumiez, Hot Topic, American Eagle

SeedleSs (Think green & grow yur mind) SRH (Stoners Reeking Havoc) DGK (Dirty Ghetto Kids) Kush JBD (Jerome Baker Design) Juggalos

Clothes continued

Stash Packs

Clothes continued

Diversion Safes

Music…what are our kids listening to?

Many songs on the radio promote drug use.“Like a G6” by Far East Movement (bottles, slizzard, marijuana)

“Black & Yellow” by Wiz Khalifa (pills, marijuana, drinking)

“Rehab” by Amy Winehouse“Insane in the Brain” by Cypress Hill“Smoke that cushe” by Lil’ Wayne

Other bands to look for: Kottenmouth Kings, Insane Clown Posse, Taylor Gang, Twiztid, Snoop Dog, Soopa Villainz

Social Media…the important role it plays

“For all you heavy drinkers, or individuals desperately in need of a college keg party conversation starter – we present this recycled steel, combo belt buckle and bottle opener.”—Ad line for belt buckle with bottle opener

“Good shoe for Skateboarding or everyday walking and wear. One thing that is great is that it has a Stash Pocket and are very comfortable and sturdy.”—Ad line for DVS Shoes

“Drink one of these and you won’t remember Sh!t.”—Ad line for a popular alcopop.

Musicians Movies Video Games TV Internet Advertising

Drugs…

Bath Salts--Make no mistake: These are not bath salts like those you would use in your bath. Marketing them as bath salts and labeling them 'not for human consumption,' they have been able to avoid them being specifically enumerated as illegal . A drug test will pick up MDPV and 5 strands of the drug, but the only way we know if someone has used bath salts specifically is if they tell you they have. They snort it, shoot it, mix it with food and drink.

Slang—Bliss, Snow Blow9/13/11 Update: The DEA emergency ban will take effect in 30 days

and will make it illegal to possess or sell mephedrone, methylenedioxypyrovalerone (MDPV) and methylone -- all key ingredients for "bath salts" -- or any products which contain the chemicals for one year while the DEA works with the Department of Health and Human Services to "further study whether these chemicals should be permanently controlled."

Drugs…continued

SpiceSynthetic marijuana that is still legal in Montana. Signs

of Spice abuse include but are not limited to: lack of eye convergence, rigid muscle tone and vomiting.

EcstasyPills are coming in many different forms targeted for our

youth…Hello Kitty, Garfield, Snoopy, Dragonflies, Dolphins, Obama etc.

MarijuanaNationally~higher rate of illegal marijuana use among

youth is medical marijuana state.What does 420 mean to you?

Drugs…continued

New Tobacco Products

Cough Medicine Abuse aka: SizzurpSlizzard: Drunk off cough syrupSlang: Purple drank, drank, lean, purple lean,

triple C, robotippin, orange crush…

Alcohol…

4X more likely to be alcohol dependent if start drinking before age 21 (fact is based on research showing how alcohol affects the brain-specifically the frontal lobe)

Underage drinkers are 20% of the marketAverage age of first drink is 13…we need to

start education/prevention at age 11 or beforePopular drinking games: Flip Cup and Beer

PongWhat is “Binge Drinking”?

Men=5 drinks per 2 hour periodWomen=4 drinks per 2 hour period

Alcopops…

Popular beverages such as: Mike’s Hard Lemonade, Smirnoff Ice

Energy drinks with alcohol are very popular with youth right now. They cost less, produce a “different” drunk, and are easier to get. Caffeine + Alcohol.Common brands are: Charge, Sparks, Tilt,

Blast, Joose, Core and Four Loko. (Four Loko was also called “liquid cocaine” as it contained the caffeine of energy drinks mixed with 12% alcohol. Due to its death toll the FDA regulated the beverage and it will no longer contain caffeine.)

What can we do??

200,000 adolescents visit the ER per year due to drug/alcohol use.

Change the way people start thinkingSocial mediaPerceptionsYouth copy adults…Prevention (and prevention groups)Zero tolerance with consistencyPut a limit/lock on social network sitesCall center for kids

Websites & References…more help

Officer Jermaine Galloway—www.tallcopsaysstop.comwww.samhsa.govGoogle searches and imagesDancesafe.orgErowid.orgBluelight.ruUrbandictionary.comLyricsmania.comWikipediaDrugfree.org