Techzine Launch Brief

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    TECHZINEWEBSITEANDMAGAZINELAUNCHBRIEF

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    (c)Techzine MagazineandWebsiteLaunchJune2010

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    Preamble

    Since 2008, trusted reports have shown Uganda to be one of the countries with the highest ICT

    adaptability levels.Thatwithstanding,theresstilla lotof ignorance in the industry;usersof ICTsare

    notawareofmorethan70%oftheavailablesolutionswhereasmorethan80%ofknownservicesare

    mysterioustousers.Thereisasheerlackofinformationanddataconcerningtheuseandavailabilityof

    ICTs.

    Repercussions

    Thishasledtolowcustoms/salesforserviceprovidersintheindustry.Theyoperateatlowercapacities

    than projected in their establishment plans. Their customs constitute of a few ICT enthusiasts and a

    numberofcircumstantialusers.Thesupplierscompeteforafewclienteles,suchasgovernment, large

    corporations,NGOsandschools.Thereisalargenumberofuntappedsegmentsintheindustry;SMEs

    and individualsthathavenotknownevenaportionoftheavailableICTsolutionsortheirfunction.On

    thesupplyside,therearealsostillalargenumberofplayersthathavenotunderstoodvariousneedsof

    differentclientele

    in

    the

    industry

    which

    has

    limited

    their

    ability

    to

    supply

    to

    them.

    Techzine

    Techzine,establishedin2009,hasfoundtheneedtofillthegapbetweenICTservicesuppliers/providers

    and the user groups; who include SMEs, Large corporations, dynamic groups, individuals, religious

    institutions, traders, etc through the provision of information and a platform for dialogue and

    networking. The company runs a magazine and a website that has recently become one of the most

    visitedsitesintheEastAfricanregionICTindustry.Themagazinehasbeenwelcomedbyallcountriesin

    theregionandisoneofthemostdesiredICTperiodicalintheregion.

    Thecompany

    was

    established

    to

    inform,

    entertain

    and

    educate

    the

    users

    and

    beneficiaries

    of

    ICTs.

    We

    collect, analyse and communicate data and information that would boost the consumption of ICT

    productsandservices.Techzineiscommittedtoexposingthemysteriesbehindtechnology.Theirvision

    rotatesprimarilyaroundinformingandeducatingICTconsumers/users,beneficiaries,suppliers,support

    and development groups. They communicate industry needs, markets, trends, technology analysis in

    userandsupply perspectives,environmentsandstatistics in ICT.This isachieved through amagazine

    issuedonceintwomonthsandawebsite.

    TheEvent

    Aftertenmonths inexistence,Techzine isnowofficially launchingtheTechzinemagazineandwebsite

    www.techzine.co.ugatacocktailpartyatSerenaHotel,VictoriaGallery;onFridaythe18thofJune2010,

    startingat5:00pm.

    http://www.techzine.co.ug/http://www.techzine.co.ug/
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    GuestsandParticipants

    Inattendancewillbekeyleadersoftheindustry,usersofservices,governorsandchampionsoftheICT

    worldinUganda.Thefollowingkeypeopleapproachedforthislaunchare;

    TheHonMinisterofICT RepresentativesfromtheNationalCouncilforScienceandTechnology KeyISPsinUganda RepresentativesfromtheUgandaCommunicationCommission TechnocratsinICT,fromMakerereUniversity RepresentativesfromotheracademicinstitutionsinICT CEOsandICTinchargesfromselectpotentialbuyersofICTs RepresentativesfromtheMinofIndustryandTechnology KeyNGOsanddevelopmentpartnerswitharmsinthesector

    ProposedItem

    ThefollowingwillhappenattheLaunch;

    ApresentationaboutthepurposeandgoalsoftheTechzineMagazineandthewebsiteandhowitcanbenefittheindustryincreatinguserandsupplieradvantage.

    Presentations from ICT experts from Makerere University, Prof. V. Baryamureba, one of themostrespectedICTpersonnelintheindustryonThesignificanceofICTinformationinbridging

    thegapsbetweeneducationalinstitutions,ICTstakeholdersandthegeneralpublic

    CommunicationsfromaregionalexpertinICTsecuritiesontrendsandenvironmentsoftheICTsectorinEastAfricaandontechnologybriefs

    RemarksformtheHonMinisterforICTonHarnessingICTsforsocioeconomicdevelopmentandtheroleofinformationchannelslikethewebsiteandmagazinesinenhancingsuchintentions

    Foranyrelatedassistance,kindlycontactusonanyofthefollowingavenuesbelow;

    TechzineMagazine

    Plot22B,KimeraRoad

    NtindaKampala

    Phone:0782711563/0772500797/0777408908

    Email:[email protected]@techzine.co.ug

    Website:www.techzine.co.ug

    mailto:[email protected]:[email protected]://www.techzine.co.ug/http://www.techzine.co.ug/mailto:[email protected]:[email protected]
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