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1 Overview Techsailor Group Leon CK Leong Business Relations Director

Techsailor Group Overview

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Overview of Techsailor Group, Digital Marketing Agency based in Singapore, Malaysia and China

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Page 1: Techsailor Group Overview

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Overview Techsailor Group

Leon CK Leong Business Relations Director

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5 regions | 45 people | 7 years in business

Our Presence

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Our Business

SoLoMo Solutions

Engage your audience using

Social Media, Location-based

services and Mobile solutions

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Our Services

Creative Strategy Digital Strategy

Synergize with your marketing. Achieve viral outreach.

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Our Services

Interactive mediums. Engaging Conversations. Actionable Insights.

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Our Awards & Media Mentions

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Our Media Mentions

Source: Lianhe Zaobao zbNOW Oct 19, 2012

企业如何善用社 交媒体? (How can organizations use Social Media effectively)

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Our Media Mentions

Source: Straits Times Recruit, Oct 6, 2012 Connecting a Community

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Our Media Mentions

Source: Straits Times Recruit Oct 5, 2012

5 don’ts of Social Media

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Our Media Mentions

Source: WEEKEND TODAY April 2 - 3, 2011

Straits Times apologises for gaffe on Twitter

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Our Media Mentions

Source: Business Times

Feb 8, 2010

Smart Companies gain from online communities

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Our Media Mentions

Source: Business Times Mar 11, 2008

Your 24/7 global office

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Our Media Mentions

Managed by Techsailor, NTUC Membership’s Facebook Page is rated as TOP in Singapore in terms of Engagement Source: CampaignAsia

Sep 2012

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Clients

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NTUC Membership 50th Anniversary

22,000 FB Page LIKEs 2,000 votes Generated Business Intelligence Increased online Membership Sales

Online Paid NTUC Membership

50% 42% in May 2011 in June 2011

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Korea Tourism “Korea’s Worth the Trip”

100,000 users 34,000 Facebook LIKEs 18,000 contest participants

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Our Portfolio – Sri Lanka Tourism

58,000 registered

users in 3 months

4,000 Facebook Application Users in 1 month

48.5% year-on-year increase in tourism

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10,000 FB Page LIKEs 1,000 increase in ticket sales year-on-year 20% decrease in call-in

OCBC Cycle Singapore 2012 Campaign

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4,000 LIKEs in 1 month

20% term-on-term increase in Programme Registration

NUS Overseas Colleges Recruitment Campaign

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5,000 game participants on Facebook in 3 weeks

“Catch the Fly” Game for The Karate Kid

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Testimonial from NTUC – Run 350

Young NTUC roped in TechSailor to assist with the Facebook campaign of Run 350 (2012), Singapore’s premier eco run which aims to increase eco awareness among Singaporeans. This the third Run 350 since 2010 and by far the largest we’ve organised with over 10,000 runners. Part of the marketing plan was to engage the participants through the Facebook platform. After the initial Run 350 campaign and event brief was done to the team at TechSailor, they practically hit the ground running and the campaign was live without much inertia. They knew what we’re looking out for and the working relationship was as simple as our inputs to them becoming the results we wanted. Their responsiveness around the clock, be it to us or to the Facebook fans, was something which we appreciate very much as well. TechSailor’s support was over and beyond their call of duty as their assistance continued to bring closure to the final bit of the campaign even after their obligations ended. That being said, we don’t think that there will be any hesitations to work with them again in the future after this positive experience.”

Robin Goh Race Director

NTUC Run 350

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Testimonial from CNN – Sri Lanka Tourism

CNN partnered with Techsailor to provide Sri Lanka Tourism Promotion Board (SLTPB) the support of social media in virally spreading their brand message to a vast online community. A very vital element in this campaign was to introduce Sri Lanka as a culturally vibrant and beautiful holiday destination to prospective travelers. Techsailor provided a solution by building a contest around Visit Sri Lanka, that would encourage netizens to build their itineraries, share photos and design T Shirts. The competitive element was fuelled by a very lucrative first prize and saw a very high level of engagement with the Sri Lanka Tourism brand. Techsailor seamlessly executed the campaign providing vital insights and data that helped SLTPB to tweak certain elements to keep the interest level high. CNN greatly values the support Techsailor have provided to build a successful campaign for a valued client.”

Sonali Chatterjee Sales Director, India & South Asia

CNN Advertising Sales

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Testimonial from NUS Business School - BizAlum

NUS Business School has worked with Techsailor for more than 1 year on several projects, the most prominent of which is our School’s alumni portal. Leon and Rex were very quick to zero in on our requirements in building more than a website. We were in fact building an online community, and they impressed us with their quick grasp and understanding of client requirements. Awarding them the project and working with them has been an educational and enriching process. They have been quick, responsive and flexible in client servicing, especially Leon who acts as account manager. As they celebrate their anniversary today, I want to send them my heartiest congratulations. I am confident that with their customer-focused approach and at the rate they are going, they will achieve great success in the years ahead.”

AW Beng Teck Director

Global Alumni Network Office NUS Business School

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Singapore

156 Macpherson Road,

#08-01,

Singapore 348528

Tel: +65 6748 8522

Fax: +65 6836 4963

Malaysia

Lot 2-1A, Support Services,

Technology Park Malaysia,

Lebuhraya Puchong-Sg. Besi,

Bukit Jalil, 57000 KL, Malaysia.

Tel: +60 38994 1750 / 1751

Fax: +60 32297 5390

China 中国广东省广州市天河区 黄埔大道中207号 海景花园C栋1801 邮编:510665 电话 : +86 020 8567 0704 传真 : +86 020 8567 0704

United Kingdom

Canary Wharf, London E14,

United Kingdom

Tel: +44-79-4261-2355

Thank You!

Leon CK Leong, Business Relations Director

Contact me at [email protected]