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technology management & innovation. matthew steinberg ivana murković steinberg. INNOVATION. patent. technology transfer. NPD. start-up. business plan. R&D. product. incubator. Angel. VC. spin-out. INNOVATION & CREATIVITY. - PowerPoint PPT Presentation
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R&D product
patent technology transfer
spin-out
start-up
VC
NPD
Angel
business plan
INNOVATION
incubator
INNOVATION & CREATIVITY
This animate was adapted from a talk given at the RSA by Sir Ken Robinson, world-renowned education and creativity expert and recipient of the RSA's Benjamin Franklin award.For more information on Sir Ken's work visit: http://www.sirkenrobinson.com
... to inspire you to think about what is creativity and innovation ...
One of our most innovative, popular thinkers Steven Johnson takes on-in exhilarating style-one of our key questions: Where do good ideas come from?
http://www.youtube.com/watch?v=zDZFcDGpL4U http://www.youtube.com/watch?v=S2EqxdvOKVc
tm&i 2010
tm&i course structureduration: one semester (15 weeks)composition:
• lectures• seminars• homework tasks
continuous assessment:• homework tasks• mini-project• final exam
tm&i 2010
tm&i course content•why manage technology & innovation?•intellectual property (IP)•technology transfer•new product development (NPD)•project management
•knowledge-based companies•business planning•financing technology start-up companies
tm&i 2010
you will need for coursework tasks:(use of) a computer with MS-Office
or similarPowerPointExcelWordinternet accessMS-Project (optional)
tm&i 2010
Recommended Books• The Management of Technological Innovation. Strategy and
Practice. M. Dodgson, D. Gann, A. Salter. Oxford University Press, 2008. (HRK 175,00)
• Intellectual Property for Managers and Investors. S.J. Frank. Cambridge University Press, 2006. (HRK 290,00)
• Project Manager: Mastering the Art of Delivery in Project Management. Richard Newton. Financial Times / Prentice Hall, 2007. (HRK 240,00)
Other Useful Reference Books• Microsoft Office Project 2007 Step by Step. Carl Chatfield and Timothy Johnson. Microsoft
Press (2007). From HRK 100,00 on amazon.co.uk• Project Management: Orientation for Decision Makers. John Dingle. (1997). From HRK 40,00
for a second hand copy on www.amazon.co.uk
THE INNOVATOR’S COOKBOOK
… We have to play each other’s instruments … (Steven Johnson)
http://www.youtube.com/watch?v=S2EqxdvOKVc
tm&i 2010
what is R&D?why is it important?
who does it?what forms does it take?
how does it relate to technology & innovation?
tm&i 2010
research & developmentto investigate new ideas, elucidate the underlying principles, and reduce to practice
think about your “završni rad” in this context!
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governmentwhy do governments invest in
research?• new jobs, new industry• investing in the businesses/industries
of the future• developing the skills for the future
tm&i 2010
technology waves
1770 1840 1890 1940 1990
cottoniron
coaltranspor
t
steel energy (oil)
microelectronics
mechanisation
steam power
heavy engineering
massproduction
ITC
years
key industries
Technology Wave
Textiles
Waterpower
Canals
Steam engines
Machine tools
Railways
Steamships
Electrical & heavy
engineering
Synthetic dyes
Electricity
Biotechnology
Space
Environmental technologies
Advanced materials
Cars
Airlines
Petrochemicals
Process plants
Plastics
Motorways
Weapons
Aluminium
Computers
Telecomms
Software
Robotics
Internet
Reproduced from Dodgson et al, The Management of Technological Innovation. OUP, 2008. P27.
tm&i 2010
example of government investment
Technology Strategy Board (UK)2008 - 2011£1.5bn
-Advanced materials-Bioscience-Electronics, photonics and electrical systems-Information and communication technologies-High value manufacturing-Nanotechnology
http://www.innovateuk.org/
national innovation systems
http://caprica.znanost.org/~mbanusic/CroNIS-Paper-HR.PDF
an example of NIS
tm&i 2010
private sector businesswhy do companies invest in R&D?
• competitive advantage• sophisticated consumers• fill product pipeline• understand competitor’s products• corporate image• better prepared for the future ..
tm&i 2010
Hitachi - example of a global corporationthird largest global electronics company$3.5bn pa on R&D11,900 R&D staff
• 9000 in new products development (NPD)• 2800 in central research facility• 110 in fundamental science
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universities & research institutes
blue skies (basic) researchapplied research
technology transfercontract researchindustry institutes
the academic’s motivation• reputation, publications, patents
the university’s motivation•compete for funding (quality of research)
•compete for students (quality of teaching)
gov. research council funded
self(!) funding
industry funded
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example of an industry institute
The Hitachi Cambridge Laboratory (HCL) was established in 1989 as an ’Embedded Laboratory' in the Cavendish Laboratory,
Cambridge University with the aim of creating new concepts of advanced
electronic/optoelectronic devices. Main Research Subjects include:
Semiconductor physics for future electronic and optical devices –
• Memory devices• Single Electron Devices and
Nanoelectronics• Quantum Information Processing
• Nanospintronics
http://www.hitachi-eu.com/r&d/rdcentres/cambridge.htm
tm&i 2010
research & development
technology is• “replicable, has practical application .. and is
manifested in new products, processes and systems”*innovation is
• “creation of a new idea and its reduction to practice”*
innovation is a process, not a science … but is often underpinned by high quality research, good technology and investment of time, money and effort
* From Dodgson et al, The Management of Technological Innovation. OUP, 2008. P2.
tm&i 2010
innovation & technology development
Some large Corporations
Companies (both small & large)Universities & Research Institutes
Governments & Research Councils Private investors Venture Capital Firms Corporate R&D Sales Revenue (ROI)
BASIC APPLIED NEW PRODUCT DEVELOPMENT ON MARKET
From Technology Strategy Board,
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what is R&Dwhy is it importantwho does itwhat forms does it takehow does it relate to technology & innovation
further reading p160-164, Dodgson, Gann & Salter, “The Management of Technological Innovation”, Oxford University Press, 2008.
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homework task• read the handout Week 1 (p160-164, Dodgson, Gann & Salter, “The Management of
Technological Innovation”, Oxford University Press, 2008.Dodgson et al, The Management of Technological Innovation. OUP, 2008)
• select any international company (of your choice), write a report on the R&D in that company (300 words min. - 400 words)
• read about the Croatian NIS (pages 6&7) and identify an example programme of government investment in R&D in Croatia
• submission deadline: 26/10/11 (1 week)
plagiarism innovation