Issue -XXVIII/ March 2018

1MARCH 2018

Marketing and Sales Promotion ...

10 Best Ways to ...

Supplementary Page I &II

Birthday and Anniversary

Editorial

Tata Structura Fabricators Meet at Shree Sai Steel - 27th March

Sagar Business Private Limited (Philips Lighting Division) makes it to the prestigious CEO Cub Membership of Philips. Mr. Sunil Kishorepuria receiving the CEO Club Member award at Frankfurt on 18th March 2018.

Director’s Desk

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My Dear Family Members,

We have completed the month of March and the year 2017-18. I will not know if it was a successful year or not as of now but hopefully we should have gathered some more ground in the process. I hope all departments and individuals have given their best to make the month a successful one and only the final results will show. So my regards and appreciation for all those who have done well this month and for other who feels that have not done so well all I can see is may you have another financial year approaching where you can do good the loss if you sincerely feel about it.

The buzz was somehow missing in the month. A lot of areas needed fire fighting due to sudden unavailability of important members who decided suddenly to quit. There was a lot which had to be managed which resulted in loss of actual business. There has been a lot of streamlining which has been required but was missing. So a lot of effort were made to fix the issue but it is not possible to correct all the things because of lack of information. It is unfair to generally treat in this way as it hampers business as well as a relationship created in the market over years of efforts. I will urge members when you decide please ensure you atleast communicated the decision. This will ensure smooth transition and business will move unhindered. There is a thin line which needs to be protected and once broken will sever relationship for a lifetime.

So a new year starts and all of us now should stand up to this new year’s targets and challenges. It is worth a while to push ourselves to the limit and achieve the unachieved and feel proud than sit quite and rescind to the reality. Performance lifts a person to a height which has no limits. They say sky is the limit but even sky should not be a limit and one’s aim should be higher. If you aim big you will certainly reach higher than your normal potential. Success elevates you to a new high which is appreciated at every walk of life. A successful person always tries to achieve more and raise the bar thereby adding to the business plans and requirements of the organisation. An organisation grows only when its teams and members grow individually. And this is what is expected from this team. Set your goals high so that it will help in achieving the organisation’s growth and aspirations. Let us look forward to a great year ahead and

All the very best for the month and I am sure each one of you will come up as winners with the greatest achievement of the year this month.

God speed and God Bless !

Sunil Kishorepuria Managing Director

Editorial

2MARCH 2018

At the end of the day we are all Salesperson. Here are some tips on - How to Become a Great Salesperson.

1. Be a Critical ThinkerThe best salespeople don’t simply rely on a script that dictates every step of how they should sell a product or service, but rather they adapt or alter their sales pitches in accordance with the prospective customer, time and place. This also means having the ability to think outside the box in challenging their existing sales pitches and processes to reach higher levels.

2. Be Disciplined A sales rep who has an unrelenting attitude in their sales approach will go above and beyond to do whatever it takes to close the deal. In many cases, learning how to be a better salesman simply boils down to developing a disciplined work ethic.

3. Be Charismatic A charismatic person has the ability to form a sense of connection or understanding between themselves and their prospects. Customers view truly charismatic salespeople as not just sales reps hawking a product or service, but someone who they can have a real meaningful conversation with.

4. Be ResourcefulA successful sales rep needs to be resourceful, which is especially important for reaching out and targeting potential customers. This means going above and beyond and using every resource or asset at his or her fingertips to close the deal. Sometimes, figuring out how to be a better salesman requires thinking outside the box of traditional sales methods and processes.

5. Be FocusedGiven that sales reps often have a high volume of work and activity goals to reach, they must be able to concentrate on a given task without becoming overwhelmed or distracted. When they’re concentrated on the task or sales call at hand, it will show in the quality of their sales pitch.

6. Be Competitive The most successful sales reps are extremely competitive by nature and are constantly striving to be the top salespeople within their company and the industry. They set the bar as high as possible, giving themselves lofty targets to shoot for – even if they miss their ambitious targets, they will still be well-positioned to achieve great things.

7. Be PassionateWhen reps have genuine passion for and belief in their product, it will be readily apparent in their sales pitches. The more passionate a rep is about what they’re selling and who they’re representing, the more genuine the sales conversation will be. If you ask sales veterans how to be a great salesperson, they will all tell you that you have to be passionate about your

work.

8. Be CuriousPeople who are curious and are generally interested in expanding their intellectual horizons tend to gain more knowledge on a regular basis than those who don’t. They are constantly looking to learn more about their product, their customers and how they can bridge the gap between both parties.

9. Be ConfidentConfidence is a subset of charisma. The best and most charismatic salespeople believe fervently in themselves, their company and their product or service. Confident salespeople act fearlessly and are willing to take risks without worrying about hearing a “no” from a customer or losing out on a potential opportunity.

10. Be FirmSalesmen must have a firmness of spirit to get them through high pressure or difficult times. They must also demonstrate this firmness and strong principles when making follow-up calls with both potential customers and prospects who have said no. This is another essential as you learn how to be a great salesperson.

11. Be PersistentUnfortunately, even the best sales reps will hear “no” over and over again. The key to being a successful salesperson is to always be persistent, even in the face of overwhelmingly negative responses. Sales reps must doggedly chase prospects and be willing to approach them from different angles.

12. Be Open-MindedA big part of being open-minded is demonstrating a willingness to listen. Most salesmen make the mistake of simply berating prospects with an overwhelming deluge of information. The best sales conversations take place when the rep is doing less talking and more listening, showing an open-mind to whatever problems the prospective customer is suffering from.

13. Be HonestSales reps have to be honest about the product or service they’re trying to sell. Feeding potential customers lies or undeliverable promises is not the pathway to success – disingenuous sales reps are what give the profession a bad name in the first place.

P8

3MARCH 2018

Personal Effectiveness- Have you ever wondered? Why there is such a great difference between two days. Same hours, same sunlight, similar clock ticking, same surrounding, similar routine but a different vibrancy in you. Such an apparent distinction that makes you think have I consumed more nutrients? or has my prayer being answered? or is it simply a miracle? It happens so many times, we don’t even actually keep a count of it consciously. Even if we decide we would fail to do so. It’s that subtle. There are numerous instances if we think of it.

An interview you faced last month and this week didn’t really have much difference apart from the interviewer and the company- all the general aspects such as job role, field of work, basic functions, personal effectiveness interview questions, interview process etc. were standard and ditto like your last month’s interview. Still you feel you performed better this week than last month.

You had an excellent conversation with your wife this morning over breakfast than any other mornings from past few months. Your last presentation was praised more than the recent one. Your friend just shared how one fine day she had found a solution to her prolonged ‘torturing in-laws issue’. Someday you can play better guitar than any other day during your practice session. A non-planned weekend gateway turns out so better than any other planned trips. Today you enjoy driving more though the traffic & pollution level remains like usual.

You have finally spoken to your long lost friend after years, and yes, you made this procrastinated call. One of your foes personal effectiveness at work just invited you over dinner, opened up & told you what bothers him about you in a very friendly manner. After a long time your husband cooked your favorite meal which he used to cook years back for you. For no reason you thought of rejoining your health club to resume your workout yesterday. After successfully sealing the deal with this tough client of yours, you realized that you always had it in you.

So everything that brings miracle and offers you moments of enormous fulfilment is certainly desirable. And while pondering over it we conclude, I was in a very good mood, I wore my lucky dress, it was god’s decision or I was just well prepared are all the various reasons which appear right on the surface. We give credit to some unseen forces for creating such unexpected excellence.

What we may forget is the possibility that beyond all such inexplicable reasons it could be a reason that is not supernatural and lies within our control. It is simply you at your best. The circumstances or luck might not be on our side all the time to recreate such moments, but our power within us can be utilized anytime to achieve success. And this is what “Personal Effectiveness” is to me. The business modules and self- help movement have several theories on this. Somehow it can’t be limited to setting goals & accomplishing tasks.Let’s take a look at some practical ways that might help you to identify the root of excellence to eventually obtain the Personal Effectiveness. These ‘10 ways to enhance Personal effectiveness’ is a stepwise method to find your best self1.

1. Clarity2. Don’t hesitate to be different3. Streamline your outer & inner image4. Self organization skills5. Commitment6. Constant Evolution7. Assertive communication skills8. Relationship building skills9. Spirituality10. Take responsibility

1. ClarityYes it’s not easy to figure out in which stream you should pursue your graduation instantly after completing your schooling. It takes time to choose between your two favourites sports when it comes to enrolling your name for the competition. And yes deciding whether to opt for a job with more money or more growth opportunities can also be tricky. So when it comes to making choice you need to know what exactly that you prefer the most. A clue is you would be naturally inclined towards this option. You might just fear losing the benefits of the other. As you move forward in life remember the lessons which guides you to your original self. Small experiences introduce you to your personal likes & dislikes. This establishes your values, beliefs & opinions.

It’s essential to identify your strengths & weaknesses. Based on them your whole personality is formed. Before representing it outside to others I have to be clear about my basic traits. For instance- May it be a new company, new social circle or group of friends formal or informal introductions always take place. When you have this first interaction you have that opportunity to reveal your authentic self, you can do this better if you clearly know at least your basic qualities. Clarity makes you self-assured. And conviction is the root to your personal effectiveness.

2. Don’t hesitate to be differentIf you want yourself to be effective, conviction is the most important factor. That’s like your key to success. Our general tendency of being afraid of failure pushes us to follow the crowd. We need proof that our path has been tried & tested already and it is safe to walk on it. Being social & empathetic is important, but that doesn’t indicate that you have to imitate people around you. You choose your career based on your interest, not something that most of your batch mates choose. Stand up for what you feel is right no matter how many others think the same way or not. Get married when you want to & not when your surrounding pressurizes you. Leave that job which causes constant frustration. Get rid of the fear of being judged & simply do what you think is right. In order to unleash your hidden talents you have to let go off all your preconceived notions.

Follow your heart. A famous quote says, “Two roads diverged in a wood and I- I took the one less travelled by and that has made all the difference!”-by Robert Frost

3. Streamline your outer & inner imageThe days when I feel sluggish are mostly the ones when I skip my workout. I also remember

the days when I used to make fun of those who spoke highly of healthy habits. A perfect shaped body is obviously desirable and there’s nothing wrong to admit that you want it too. However what’s more important is to regain the natural energy of your body which happens only when you move in any form- dancing, gym workout, yoga, exercises etc. Watching your intake, eating the high nutritional value food, eating on time, brisk walking & drinking plenty of water are simple steps towards lifelong fitness. Apparently it creates wonders when you feel low. It uplifts your spirit in most unusual ways. Push yourself when you feel lazy as this is the time you want to invest in building your physical & mental health.

The more focused you become to stay fit, it automatically helps you to stay positive in all your pursuits. Not exaggerating, but my personal experience has been this way. I feel I have better control over my ‘feel good factor’ when I engage in physical activities. I am able to complete the pending tasks once my exercises are done for the day. I am focused, confident & pleasant in everything that I do. And of course how you feel about yourself has a major role in constructing your outer & inner personality.

4. Personal Effectiveness – Self Organization SkillsI do appreciate someone who is punctual, disciplined in regards to his personal or professional tasks. Being known as a late comer everywhere is not a proud thing, it is not shameful but your own puzzle of ‘how & why does it happen’ becomes very difficult to solve. Forget about impressing your boss or friends, the best part is you turn so positive & energetic once you get your daily personal effectiveness activities organized. Brain Tracy’s book & concept “Eat that frog” provides amazing insights on time management. His primary idea of prioritizing & accomplishing the most important work first is certainly practical.

That procrastinated workout plan supposed to start on some Monday has to be done immediately. Spring cleaning of the house needs to be finished today. The challenging personal effectiveness presentation has to be designed without delay. You got to take some time out for the cooking class which you have been thinking to join since last one year. It’s high time to start abiding the deadlines at work. Procrastination happens due to several reasons like laziness, disliking that task, fear of the beginning, or simply our inactive mood. Once you manage to tackle it & proceed your work anyhow, that brings immense pleasure. A bright side of yours is stimulated & you feel victorious.

5. Personal Effectiveness- CommitmentIn order to organize your work determination is quite important. If you are less enthused about carrying out a task, infuse some fun aspect to it. Human beings love being entertained all the time. If you get very serious & think of following the sincerity way, after a while there are greater chances of what you do becomes monotonous. Add your personal touch to everything you plan to do.

10 Best Ways to Enhance Personal Effectiveness (Methods)

P8

4MARCH 2018

Birthdays & Anniversaries in month of April

Sagar Business Private Limited wishes its customers a happy birthday & anniversary.....

CUSTOMERS

And to all our Employees a very happy birthday & anniversary

EMPLOYEE

th Mr. Ajit Kumar Dash Birthday celebrations on 15 March 2018, th Prakash Chandra Nayak Birthday celebrations on 19 March 2018

We celebrated one of the most awaited event in this year’s calendar - Sunil Sir & Radha Madam’s Marriage Anniversary on 7th March 2018

st01 April - Keerti Chandra Panda (Birthday)st 01 April - Hrusikesha Dash (Birthday)th09 April - Sai India (Birthday)th10 April - Shree Oum (Birthday)th10 April - Hotel Neelamadhab /Satkar (Birthday)rd13 April - Bishnu Charan Behera (Birthday)st21 April - Uma Parbati Construction Pvt Ltd (Birthday)nd22 April - Chhabindra Kumar Pradhan (Birthday)rd23 April - B N Parida & Co (Birthday)rd23 April - J.K.Engineering & Traders (Birthday)th25 April - Konark Innovation (Birthday)th28 April - Steelage Traders (Birthday)th30 April - Maharana Engineering & Furniture (Birthday)th04 April - Ibiel Enterprises (Anniversary)rd13 April - M.C.Marketing Pvt Ltd (Anniversary)th19 April - M/s Ashirbad Developers (Anniversary)th20 April - Jagadamba Realcon Pvt. Ltd (Anniversary)th25 April - RUPANTAR (Anniversary)

04th April - Rakesh Kumar Patra (Birthday)

04th April - Prasanjeet Senapati (Birthday)

05th April - Umesh Chandra Routray (Birthday)

05th April - Tusarkanta Nayak (Birthday)

06th April - Sankarsan Kar (Birthday)

11st April - Prasanna Kumar Behera (Birthday)

11st April - Akshya Rout (Birthday)

12nd April - Arup Sampad Jena (Birthday)

14th April - Rakesh Kumar Chhatoi (Birthday)

16th April - Raju Bharadwaj (Birthday)

30th April - Dillip Das (Anniversary)

CONSTRUCTION CONCLAVE – a Tata Steel Initiative was held on 23rd March 2018 in Dubai. Mr. Sunil Kishorepuria attended the meet representing Sagar Business Private Limited.

Issue -XXVIII / March 2018 / Supplementary page I

5MARCH 2018

Hafele Holi Gift Distribution at Cuttack & Bhubaneswar conducted on 1st March 2018

TATA Wiron Holi Gift Distribution throughout Odisha was held from 1st March 2018 onwards.

TATA Structura “Monsoon Bonanza” Gifting through Retail Run was conducted

at Baripada & Baleswar on 9th March 2018

6MARCH 2018

Holi – the festival of colours was celebrated at SBPL Office and also at our Tangi Yard. Here are some pictures of our staff enjoying the Holi eve on 1st March 2018.

Issue -XXVIII / March 2018 / Supplementary page II

7MARCH 2018

TATA Structura Diamond Vouchers (Diamond Scheme) Distribution was held at SBPL office on 2nd March 2018.

“Pakhala Dibasa” was celebrated in our office canteen on 20th March 2018.

All of our staff member who take lunch at our canteen relished the famous ‘Pakhala’ on this day.

8MARCH 2018

You might find this insensible. I think while being focused at one thing allow your mind to lose focus, wander & welcome any random thought & then try to link it to the task at your hand. For instance- In between I play music while writing, it uplifts my mood and then the tune reminds me of some life incidences & inspires me to use it in my writing. The bottom line is when you push yourself to do something you do it out of obligation hence the outcome might not be anything special. In contradictory way if you allow yourself to just relax & proceed in its own way this brings out some never seen masterpiece.

Hence discover what suits you when it comes to all such age old concepts of commitment or discipline. Design your own strategy that works best for you. Eventually how you do is up to you, the end result matters.

6. Personal Effectiveness- Constant EvolutionChange is the only constant. The advertising agencies come up with new ideas of promoting the same product. Pepsi, Coke or Thumps up these competitors keep introducing some new techniques to sell their brand. Corporate companies introduce new strategies to achieve their personal effectiveness goals every year. From small handset with qwerty keypad to the android smart phones, the mobile phone industry has brought miraculous change over years. From box computers to I pads, laptops, & flat screen monitor, the technology has grown in a spectacular way. Look all around, change exists everywhere. Hence it is inevitable on a personal level as well.

As you age physically every year, some vital change also happens on the mental level. You don’t deal with problems the similar way, you find new way to communicate effectively with people, you learn new facts, you experience new challenges. Till certain extent you evolve naturally, and after that you have to make conscious efforts to improve your old ways. Travel, reading, indulging in your hobbies, living your passion, being active & happy are few methods to bring in change.

7. Assertive Communication skillsI have had half of my life yelling & fighting with my loved ones. The remaining half was spent on tolerating humiliation & dominance from the distant ones. Ironically in both the cases I blamed the loved ones & distant ones for giving me such a hard time. The truth is which I recognized letter, none of these people or situations are to be held responsible. The reason was only me. My disability to deal with people. I couldn’t learn it, in fact I guess I am still working at it. Nevertheless what matters the most is not how good are you at influencing people but how efficient you are to make someone see your emotions with your words. It has nothing to do with fluency in language. There is nothing awkward to say ‘no’ to impossible requests & explain your reasons firmly.

Conflict arises everywhere, be it personal effectiveness workplace, your house or within friends. How you deal with it, impacts the whole situation. If someone’s uncalled comments regarding my work or rude behavior makes me feel dishonored and keep haunting my mental peace, then I make sure I talk to that person immediately

when I get an opportunity. Instead of retaliating every time to show off my ego I try to remain calm and after taking that person aside, straight away ask him or her what is it that exactly he finds wrong with my work? or why is he uncomfortable being relaxed around me? These types of questions help me to open up that conversation. While doing so I state how such comments not only make me feel bad, but makes our relation toxic & finally affect our work. The further we talk like two matured people we realize we are not only sorting our issues but discovering new & beneficial qualities of each other.

8. Relationship Building SkillsI pity my friends who have great level of patience to listen to my non-stop blabbering. As they say, everyone loves to talk & to be heard. But we seldom show interest in other person’s talk. It works like a give & take relation, as much as you love being heard you ought to listen to others carefully. In fact I feel the more you listen you know that person better. I didn’t have to randomly pick up a gift for my friend for her next birthday because I knew what she needed the most recently, it was some best selling novel which she was waiting to purchase. This could happen as I clearly remembered she saying this once. Hence I believe in constantly improving my listening skills.

I felt compelled to socialize at certain point when I had stayed in the hostel. As days passed I found that for every small need I had to request someone, some helped & some didn’t. For survival everyone needs everyone. That’s why I learned that sharing & caring approach always helps. The more I empathized with my friends, the more I felt complete within myself. One doesn’t have to be a people pleaser, but being compassionate surely leads you to personal enlightenment.

9. Personal Effectiveness- Spirituality EffectivenessFor me this is the most important element to achieve self excellence. Our inner world is quite vast than the outer world. It is also mysterious to comprehend than all the known matters of the physical world. The more you are centered it’s easier to attract the positive energy.

Meditation is a magical word which can be the ultimate solution to any kind of problem. All the frenzy ends once you realize the importance of peace. Opt for anything that makes you calm. Chanting, or focusing on your breathing, listening to soothing music, or just consciously watching your thoughts. There are numerous techniques of meditation available through various sources these days. To know yourself better you have to start with becoming one with your own energy.

10. Personal Effectiveness- Take ResponsibilityThe blame game only lands you in the middle of conflict. While dealing with my anger issues I realized that whenever the hatred overpowers you & you become violent to prove your point you lose your positive strength. Instead when

you control the rage & think through in a calmer manner, mostly you find a win-win situation. For getting hurt, or being treated terribly we cannot blame others completely. Looking inwards gives you the real answers to all your doubts. Once you start taking responsibility of your feelings, actions & your behavior you control your mind instead of your mind controlling you. Hence be humble and take ownership.

You might possess thousands of best qualities within you. However until you discover them and utilize for some noble purpose, there won’t be any use of their existence. Personal effectiveness isn’t necessary to interact smartly with people or create an impressive image within your social circle. In fact it is imperative for the holistic growth of your mind, body & soul.

10 Best Ways to Enhance...From P3...

14. Be Knowledgeable The best sales reps are well-informed, not only about their own company and product but also about the prospective customer’s company and specific pain points. Conducting extensive research into a prospective customer to find triggers before you make your pitch can be the difference between tremendous success and sure-fire failure.

15. Be CommunicativeNaturally, one of the most important attributes for any top salesperson is to be an effective communicator. If you aren’t capable of articulating your thoughts in an easily comprehensible manner, even your best sales pitches will ultimately fall on deaf ears. Be clear and concise in what you are communicating.

While there are many attributes that go into making up the best sales person, these are some characteristics that we have found to be the most critical.

Sunil Kishorepuria Managing Director

Director’s DeskFrom P2...

NO MATTERWHAT HAPPENS IN YOUR LIFE,

ALWAYS FACE IT WITH A SMILE.