16
INITIATE COVERAGE Tuesday, 2 April 2014 FBM KLCI: 1847.76 Sector: Property MENARA TA ONE, 22 JALAN P. RAMLEE, 50250 KUALA LUMPUR, MALAYSIA TEL: +603-20721277 / FAX: +603-20325048 Page 1 of 16 TA Securities A Member of the TA Group Sentoria Group Bhd TP: RM1.20 (+31.1%) Splashing Out Fun Days Across Malaysia Last Traded: RM0.92 THIS REPORT IS STRICTLY FOR INTERNAL CIRCULATION ONLY* Buy Thiam Chiann Wen Tel: +603-2167 9615 [email protected] www.taonline.com.my 2013 was an eventful year for Sentoria as it has proposed two massive integrated resort cities in Morib and Kuching. The group should see busy years ahead given Bandar Samariang and Morib Bay will commence in 2014 and 2015 respectively. We like Sentoria' synergistic business model, which allows it to enjoy earnings upside from property development and at the same time benefiting from its strong cash-generating leisure and hospitality business. We initiate coverage on Sentoria with a Buy recommendation. Target price of RM1.20/share is based on sum-of-part valuation, representing an attractive capital upside of 31.1% Sentoria Group Berhad (Sentoria) is operating in two business divisions, namely 1) property development and 2) leisure and hospitality. The group has around 1,500 acres of undeveloped landbank with estimated GDV of RM6.6bn. On the other hand, the group’s leisure and hospitality operation consists of two theme parks and two resorts within Bukit Gambang Resort City. The group was co-founded by Dato’ Chan Kong San and Dato’ Gan Kim Leong in 1999. Collectively holding 62% equity interest in Sentoria, Dato’ Chan and Dato’ Gan are the joint managing director of the group and play an important role in shaping future direction of the group. Investment case 1) Bukit Gambang Resort City (BGRC) receives strong local supports; 2) Replicating the success of BGRC in Kuching and Morib; 3) Niche Developer that specialises in building integrated resort. We expect earnings to grow 3-33% for FY14-16. Our earnings projections are premised upon the following key assumptions: New property sales assumptions of RM240mn- RM390mn for FY14-16, with a blended EBIT margin of 28-30% Theme Park Visitors grew 4-8% YoY for FY14-16, with average spending per visitor of RM39/41/42 for FY14/15/16 respectively. Effective tax rate of 1%, given capex incurred for development of theme park and resorts in BGRC are tax exempted until 2017. Earnings Summary (RM mn) YE Sep 30 2012 2013 2014F 2015F 2016F Revenue 179.3 207.5 250.9 318.2 416.8 EBITDA 57.1 55.2 74.1 98.9 128.9 EBITDA Margins (%) 31.9 26.6 29.5 31.1 30.9 Pretax profit 49.4 43.8 55.0 72.9 94.3 Net profit 47.8 53.1 54.5 72.2 93.3 Net profit -adj 47.8 53.1 54.5 72.2 93.3 EPS -Adj (sen) 10.9 12.1 12.4 16.4 21.2 EPS Growth (%) 24.0 11.0 2.6 32.5 29.3 PER (x) 8.4 7.6 7.4 5.6 4.3 Gross Div - adj (sen) 1.8 2.0 2.0 2.0 2.0 Div Yield (%) 2.0 2.2 2.2 2.2 2.2 ROE (%) 31.1 23.7 20.1 22.2 23.4 EPS and DPS are adjusted for 1:10 bonus issue completed in FY13 Share Information Bloomberg Code SNT MK Stock Name SNTORIA Stock Code 5211 Listing Main Market Share Cap (mn) 440.0 Market Cap (RMmn) 402.6 Par Value 0.20 52-wk Hi/Lo (RM) 0.92/0.60 12-mth Avg Daily Vol ('000 shrs) 207.40 Estimated Free Float (%) 22.5 Beta 0.54 Major Shareholders (%) Sentoria Capital - 62.0 State Secretary Pahang - 10.5 Lembanga Kemajuan Perusaha - 5.0 Forecast Revision FY14 FY15 Forecast Revision (%) - - Net profit (RMm) 54.5 72.2 Consensus n.a n.a TA's / Consensus (%) n.a n.a Previous Rating Financial Indicators FY14 FY15 Net Debt / Equity (%) 40.3 49.7 FCPS (sen) (0.1) (0.1) Price / CFPS (x) nm nm ROA (%) 17.1 17.6 NTA/Share (RM) 0.7 0.8 Price/NTA (x) 1.3 1.1 Share Performance (%) Price Change SNTORIA FBM KLCI 1 mth 7.6 0.7 3 mth 36.6 (0.3) 6 mth 52.5 4.4 12 mth 42.7 9.7 - (12-Mth) Share Price relative to the FBM KLCI Source: Bloomberg

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INITIATE COVERAGE Tuesday, 2 April 2014

FBM KLCI: 1847.76

Sector: Property

MENARA TA ONE, 22 JALAN P. RAMLEE, 50250 KUALA LUMPUR, MALAYSIA TEL: +603-20721277 / FAX: +603-20325048

Page 1 of 16

TA SecuritiesA Member of the TA Group

Sentoria Group Bhd TP: RM1.20 (+31.1%) Splashing Out Fun Days Across Malaysia Last Traded: RM0.92 THIS REPORT IS STRICTLY FOR INTERNAL CIRCULATION ONLY* Buy

Thiam Chiann Wen Tel: +603-2167 9615 [email protected] www.taonline.com.my

2013 was an eventful year for Sentoria as it has proposed two massive

integrated resort cities in Morib and Kuching. The group should see busy

years ahead given Bandar Samariang and Morib Bay will commence in

2014 and 2015 respectively. We like Sentoria' synergistic business model,

which allows it to enjoy earnings upside from property development and at

the same time benefiting from its strong cash-generating leisure and

hospitality business. We initiate coverage on Sentoria with a Buy

recommendation. Target price of RM1.20/share is based on sum-of-part

valuation, representing an attractive capital upside of 31.1%

Sentoria Group Berhad (Sentoria) is operating in two business divisions,

namely 1) property development and 2) leisure and hospitality. The group has

around 1,500 acres of undeveloped landbank with estimated GDV of RM6.6bn.

On the other hand, the group’s leisure and hospitality operation consists of two

theme parks and two resorts within Bukit Gambang Resort City.

The group was co-founded by Dato’ Chan Kong San and Dato’ Gan Kim Leong in

1999. Collectively holding 62% equity interest in Sentoria, Dato’ Chan and Dato’

Gan are the joint managing director of the group and play an important role in

shaping future direction of the group.

Investment case

1) Bukit Gambang Resort City (BGRC) receives strong local supports;

2) Replicating the success of BGRC in Kuching and Morib;

3) Niche Developer that specialises in building integrated resort.

We expect earnings to grow 3-33% for FY14-16. Our earnings projections are

premised upon the following key assumptions:

• New property sales assumptions of RM240mn- RM390mn for FY14-16, with

a blended EBIT margin of 28-30%

• Theme Park Visitors grew 4-8% YoY for FY14-16, with average spending

per visitor of RM39/41/42 for FY14/15/16 respectively.

• Effective tax rate of 1%, given capex incurred for development of theme

park and resorts in BGRC are tax exempted until 2017.

Earnings Summary (RM mn)

YE Sep 30 2012 2013 2014F 2015F 2016F

Revenue 179.3 207.5 250.9 318.2 416.8

EBITDA 57.1 55.2 74.1 98.9 128.9

EBITDA Margins (%) 31.9 26.6 29.5 31.1 30.9

Pretax profit 49.4 43.8 55.0 72.9 94.3

Net profit 47.8 53.1 54.5 72.2 93.3

Net profit -adj 47.8 53.1 54.5 72.2 93.3

EPS -Adj (sen) 10.9 12.1 12.4 16.4 21.2

EPS Growth (%) 24.0 11.0 2.6 32.5 29.3

PER (x) 8.4 7.6 7.4 5.6 4.3

Gross Div - adj (sen) 1.8 2.0 2.0 2.0 2.0

Div Yield (%) 2.0 2.2 2.2 2.2 2.2

ROE (%) 31.1 23.7 20.1 22.2 23.4

EPS and DPS are adjusted for 1:10 bonus issue completed in FY13

Share Information

Bloomberg Code SNT MK

Stock Name SNTORIA

Stock Code 5211

Listing Main Market

Share Cap (mn) 440.0

Market Cap (RMmn) 402.6

Par Value 0.20

52-wk Hi/Lo (RM) 0.92/0.60

12-mth Avg Daily Vol ('000 shrs) 207.40

Estimated Free Float (%) 22.5

Beta 0.54

Major Shareholders (%)

Sentoria Capital - 62.0

State Secretary Pahang - 10.5

Lembanga Kemajuan Perusaha - 5.0

Forecast Revision

FY14 FY15

Forecast Revision (%) - -

Net profit (RMm) 54.5 72.2

Consensus n.a n.a

TA's / Consensus (%) n.a n.a

Previous Rating

Financial Indicators

FY14 FY15

Net Debt / Equity (%) 40.3 49.7

FCPS (sen) (0.1) (0.1)

Price / CFPS (x) nm nm

ROA (%) 17.1 17.6

NTA/Share (RM) 0.7 0.8

Price/NTA (x) 1.3 1.1

Share Performance (%)

Price Change SNTORIA FBM KLCI

1 mth 7.6 0.7

3 mth 36.6 (0.3)

6 mth 52.5 4.4

12 mth 42.7 9.7

-

(12-Mth) Share Price relative to the FBM KLCI

Source: Bloomberg

2-Apr-14

Page 2 of 16

TA SecuritiesA Member of the TA Group

Company Background

Established since 1998, Sentoria Group Bhd (Sentoria) has successfully

transformed itself from a pure housing developer in Kuantan to a niche

developer that specialises in integrated resort city development. Figure 1

depicts the group’s business divisions.

Figure 1: Corporate Structure

Source: Company, TA Research

Major Shareholders and management

The group was co-founded by Dato’ Chan Kong San and Dato’ Gan Kim Leong in

1999. Collectively holding 62% equity interests in Sentoria, Dato’ Chan and

Dato’ Gan are the joint managing director of the group and play an important

role in shaping the future direction of the group.

Sentoria has established a close relationship with the State Secretary of Pahang

since 2007 following the execution of privatisation agreement of 430-acre

lands, which saw the birth of BGRC. In Nov 2012, the group acquired additional

180 acres of land adjoining BGRC from the State Secretary of Pahang, for a total

consideration of RM37.2mn for future expansion. Currently, the State Secretary

of Pahang holds 10.5% stake in the company.

Operating Track Record

The group reported a CAGR of 17.8% for its revenue from FY09 to FY13. PAT

grew by a CAGR of 31.7% for the same period, mainly boosted by investment

tax allowances granted to BGRC development. The property development

division is the key driver to revenue, which accounted for 70% of the group’s

total revenue. For FY13, the group has locked in RM200mn property sales,

which represents a growth of 36% YoY, underpinned by strong demand for

affordable homes in Kuantan and resort villas in BGRC. On the other hand, the

group’s leisure and hospitality showed improving performance in FY13, with

number of visitors and in-park spending grew by 7% and 11% respectively to

651k and RM37.80/visitor respectively.

Figure 2: FY09-13 Net Profit CAGR of 32%

Figure 3: FY13 Revenue Breakdown

Source: Company, TA Research

2-Apr-14

Page 3 of 16

TA SecuritiesA Member of the TA Group

Investment Merits

1) Bukit Gambang Resort City (BGRC) receives strong local supports

BGRC is Gaining Popularity

Although Sentoria has a relatively short operating history in the leisure and

hospitality business, its 727-acre BGRC has been growing by leaps and bounds

in recent years. We believe BGRC, which features water, adventure, nature and

wildlife; has various elements to draw the crowds and maintain its

attractiveness. Besides, the two resorts within BGRC, i.e. 868-room Arabian Bay

Resort and 998-room Caribbean Bay Resort, which provide convenient

accommodations, also encourage visitors to spend more than a day without

rushing through the theme parks. In addition, BGRC is fully-equipped with

MICE and team-building facilities to accommodate multiple corporate functions

and events simultaneously.

According to management, BGRC witnessed increasing popularity among the

locals since its opening in 2009, attracting more than 600k visitors in 2012

alone, from 525k visitors in 2011. Thanks to rising media coverage of the

company post IPO in 2012 as well as the opening of Safari Park in Mar-2013,

BGRC marked record attendance in 2013, which grew 7% YoY to 651k visitors.

In addition to this, total spending also increased by 11% to RM37.80 per visitor,

mainly driven by higher ancillary revenue from water park equipments rental,

F&B and merchandise sales.

Figure 4: BGRC is Gaining Popularity

Source: Company, TA Research

BGRC receives strong local supports

Being the first and largest premier integrated destination resort in the East

Coast of Peninsular Malaysia; we attribute BGRC’s rising park attendance to

absence of direct competition in the vicinity and overwhelming supports from

the locals. Couple with its reasonable entrance fees, we believe BGRC attracts

frequent day-trippers from neighbouring areas as we opine that visiting water

park is one of the best ways to escape heat and strengthen family relationships,

According to management, foreign tourists make up less than 10% of the total

park attendance.

At first glance, the competition in the theme park industry appears stiff given

there are currently 17 leading theme parks in Malaysia; and 12 of these are

water parks with some amusement park and/or outdoor recreation facilities –

see Table 1. However, we do not see BGRC to face direct competition from

other theme parks, given its strategy is to target mainly local visitors by

offering affordable ticket price of RM26 and RM19 for adult and child

respectively. Table 2 shows that BGRC’s reasonable pricing is the trump card

over other leading theme park in Malaysia.

2-Apr-14

Page 4 of 16

TA SecuritiesA Member of the TA Group

Table 1: Malaysia Theme Park Overview

Standalone IntegratedAmusement Park -

General

Amusement Park -

ThemeWater Park Safari Park

Outdoor

Recreation

Kuala Lumpur

1 Berjaya Times Square Theme Park √ √

2 KidZania √ √

Johor

1 Legoland √ √ √

2 Hello Kitty Town √ √

3 Little Big Club √ √

4 Wet World Batu Pahat √ √ √

Selangor

1 Sunway Lagoon √ √ √ √

2 iCity Shah Alam √ √ √

3 Wet World Shah Alam Water Park √ √ √

4 Desa Water Park √ √ √

5 Asian Water Sports Village √ √ √ √

Melaka

1 A'Famosa Theme Park √ √ √ √ √

2 Melaka Wonderland √ √ √

Perak

1 Lost World of Tambun √ √ √

2 Bukit Merah Laketown √ √ √ √

Pahang

1 Genting Highlands √ √

2 Bukit Gambang Resort √ √ √ √ √

Type of Theme Park Theme Park Component

Name of Theme ParkNo

Source: Respective Theme Parks’ Website, TA Research

Table 2: Leading Park Comparisons

Bukit Gambang

Resort CityI City Sunway Lagoon

First World Indoor

Theme ParkLegoland Iskandar

1- Day Ticket price

(Adult, RM)26 40 90 32 150

1- Day Ticket price

(Child, RM)19 30 65 30 120

Type of ticketWater Theme Park

TicketWaterworld ticket 1-Day Admission 1-Day Admission

1-Day Tickets (Theme

Park, Water Park &

Combo)

Owner Sentoria Group Bhd I Bhd Sunway Bhd Genting Malaysia Merlin Entertainments

Group

AccomodationCarribbean Bay &

Arabian Bay ResortI-City Hotel

Sunway Resort Hotel

& Spa, Pyramid Hotel

Genting Grand, Maxims,

Resort Hotel, First World

Hotel

LEGOLAND® Malaysia

Resort

Travel time from KL

(hour)2.5 0.5 0.5 1.0 3.0

Travel time from

closest airport

(minutes)

27 43 39 96 20

Source: Respective Theme Parks’ Website, TA Research

2-Apr-14

Page 5 of 16

TA SecuritiesA Member of the TA Group

2) Replicating BGRC in Morib and Kuching

Aspires to be one of the largest integrated resort city operator in Malaysia,

Sentoria is embarking a growth strategy geared towards national expansion of

its core property development business together with its leisure and hospitality

business. As such, Sentoria’s landbanking focus has been on areas that are

feasible for the development of integrated resort city. In 2013, the group had

inked two agreements to expand its geographical reach into two exciting

markets; Morib, a popular beach in Selangor; and Kuching, a relatively

untapped market. Table 3 summarizes the key highlights of the two resort city

developments.

Table 3: Highlights of Morib Bay RC and Borneo Samariang RC

Morib Bay Resort City Borneo Samariang Resort City

Description JV with Seriemas, Subsidiary of PNB Strategic Land Acqusition from CMSB

Location Morib, Selangor Bandar Samariang, Kuching

Total Land Size (acres) 354 500

Estimated GDV (RM mn) 2600 2000

Resort Development

Total Land Size (acres) 150 200

Estimated GDV (RM mn) 1000 730

Key Components - Resort & Convention Centre - 3 Resorts with MICE facilities

- Boutique hotel -Water Theme Park

- Water Theme Park -Safari Park

- River Safari Park -Brands Village

Time Frame 5 years 8 years

Mixed-Development

Total Land Size (acres) 204 300

Estimated GDV (RM mn) 1600 1270

Residential/Commercial mix 70/30 80/20

Time Frame 10 years 10 years

Expected commenced date 4QFY15 4QFY14

Source: Company, Bursa Malaysia, TA Research

Ambitious but Realisable Growth Strategy

A small company with market cap of below RM500mn, the expansion strategy

is ambitious but realisable, in our opinion, and by 2025 Sentoria will set to be

one of the largest integrated resorts operators in Malaysia. We expect Morib

Bay and Borneo Samariang to replicate the success of BGRC or could possibly

do better than BGRC, owing to its huge target market in the areas with little

direct competition. To further compound this, the low land costs and

investment outlays could help to lift profit higher.

Although BGRC serves mainly the local tourists, it has been demonstrating

impressive growth in terms of park attendance and average revenue per

visitors. As such, we believe that suitable location is important to resort city

development. Based on population census 2010, we estimate there is a ready

catchment of 7.9mn people surrounding Morib Bay, if we take into account

population from Kuala Lumpur, Selangor, and Negeri Sembilan, whereas

Borneo Samariang should be able to serve the 2.5mn population from Sarawak,

or to be specific 620k people from Kuching. In view of the higher household

income level of the catchment surrounding Morib Bay and Borneo Samariang

compared to BGRC, we believe the prospect of these two developments is

bright.

2-Apr-14

Page 6 of 16

TA SecuritiesA Member of the TA Group

Table 4: BGRC, Morib Bay and Borneo Samariang comparison

Bukit

GambangMorib Bay

Borneo

Samariang

Estimated Catchment (mn) 2.6 7.8 2.5

No of Household (mn) 0.6 2.0 0.5

Estimated Mean

Household Income(RM '000) 3.9 7.7 4.3

Hotel with > 300 rooms (number) 14 62 5

Source: Company, Bursa Malaysia, TA Research

We gather that Sentoria’s involvement in Morib Bay and Borneo Samariang was

by special invitation from the respective land owners. While BGRC has received

strong supports from the State Secretary of Pahang, Morib Bay and Borneo

Samariang should also get a head start given that they are linked to PNB and

Cahya Mata Sarawak Bhd (CMSB) respectively. First, forming a strong tie with

GLC-linked companies allows Sentoria to secure lands at a very low entry level.

For instance, Sentoria is paying RM3.10psf to PNB, for the 150 acres lands in

Morib Bay. This is a bargain if we compare it with the RM7-19psf that Mah Sing

and S P Setia paid to acquire lands in Bangi, Semenyih and Beranang during

2011-2012. In addition, the payment of land cost for the remaining 204 acres of

lands which are slated for mixed development will be in the form of revenue

sharing of between 10-15%. This would also significantly reduce the risk of

overstretching the group’s balance sheet.

For its Borneo Samariang project, the acquisition price of RM30mn for 300-acre

development lands in Bandar Samariang, which translates to RM2.30 psf is fair,

comparing it with RM2.12 psf that Hock Seng Lee paid to acquire 276-acre

lands in Bandar Samariang back in 2012. Meanwhile, the resort developments

land measuring 200 acres were acquired for RM17mn (or RM1.90psf).

3) Niche Developer that specialises in building integrated resort

Sentoria’s business model is uniquely designed to commence its theme park

and property development concurrently, in which the theme park and resort

operation will generate stable recurring income whereas the property

development will provide earnings growth opportunities. This business model

could also minimize earnings risks during cyclical downturn of property

development.

The group has around 1,500 acres of undeveloped landbank with an estimated

GDV of RM6.6bn – see Figure 5 and 6. Currently, the group’s on-going

developments are mainly the 400-acre remaining landbank in Pahang which

has an outstanding GDV of RM600mn. Figure 7 and 8 show Sentoria’s high-

involvement in resort development. According to development plans, the group

will sell RM400mn and RM490mn worth of resort villas within Morib Bay and

Borneo Samariang respectively, under a sale-and-leaseback arrangement. We

view the sale-and-leaseback arrangements augur well for Sentoria as it

improves the balance sheet while retaining control of the resort villas for

accommodations of theme parks guests.

2-Apr-14

Page 7 of 16

TA SecuritiesA Member of the TA Group

Figure 5: 1,500 acres landbank across 3 States

Figure 6: RM6.6bn GDV to last the group till 2025

Figure 7: Remaining Landbank breakdown by segment

Figure 8: Outstanding GDV breakdown by segment

Source: Company, TA Research

Sale of affordable homes and resort villas drive sales

Sentoria’s FY13 property sales grew 36% YoY to RM200mn from FY12’s

RM147mn, driven by strong demand for affordable housing in Kuantan and

resort villas in BGRC. Currently, the group has lined-up projects worth

RM690mn within Kuantan and Gambang, Pahang for FY14-16. Of these, we

expect the group’s latest affordable housing project in Gambang with an

estimated GDV of RM160mn to be well-received. Spanning over 80 acres land

near Bukit Gambang Resort City, this new project, to be named Taman Bukit

Gambang, is expected to be launched in 2HFY14.

Future property sales are expected to rise further, driven by maiden launch of

its mixed development in Borneo Samariang and Morib Bay in end FY14 and

FY15 respectively. According to development plans, Phase 1 of Borneo

Samariang and Morib Bay comprises mainly affordable homes and resort villas.

We estimate these two projects to collectively generate RM150-200mn of new

property sales in FY15 and FY16, with a profit margin of 25-30%.

2-Apr-14

Page 8 of 16

TA SecuritiesA Member of the TA Group

Figure 9 : Sentoria’s New Property Sales

Source: Company, TA Research

Financial Review and Outlook

In FY13, the group achieved net profit growth of 11% YoY to RM53.1mn on the

back of 16% growth in revenue. Gross margin contracted 6.5ppt YoY, mainly to

due to high start-up costs incurred for Arabian Bay Resorts which was opened

in 4Q12.

The property development division remains as the key driver to revenue – see

Figure 10. Nonetheless, the group expects contribution from the leisure and

hospitality segment to have an equal revenue contribution with property

development division by 2020, when BGRC is fully developed.

Figure 10: Historical Financial Performance

Source: Company, TA Research

1QFY14 Results hit by Flood

In 1QFY14, Sentoria’s revenue grew 10% to RM47.6mn driven by higher

contribution from the property development division (+46% YoY). However,

this was offset by lower revenue recorded from leisure and hospitality division

as park attendance was affected by the flood that struck the East Coast Region

in Dec-13. Meanwhile, the increase in revenue has failed to filter down to PBT,

which saw 1QFY14 PBT decreased 26% YoY to RM7.5mn, due to higher

depreciation and finance expenses of the leisure and hospitality division.

2-Apr-14

Page 9 of 16

TA SecuritiesA Member of the TA Group

Earnings Outlook

We expect earnings to grow 3-33% for FY14-16. Our earnings projections are

premised upon the following key assumptions:

Leisure and Hospitality

1) Number of visitors to theme park to increase by 4-8% pa in FY14 - 16 (from

600k annual visitors currently) respectively driven by the opening of safari

park and Visit Malaysia Year 2014.

2) Average revenue per visitor to increase to RM39-RM42 for FY14 - FY16

respectively (vs RM38/visitor currently)

3) Total 1,866 hotel rooms: average room rate of RM300/night and occupancy

rates of 23-24% in FY14-16.

Property development

1) New property sales assumptions of RM240mn- RM390mn for FY14-16, with

a blended EBIT margin of 28-30%

2) Unbilled sales of RM164mn as at Sep-13, representing 1.1x FY13 property

revenue.

Net Gearing to rise to 0.64x in FY16

We estimate the group’s capital commitment for theme parks and resorts

development to amount to RM640mn, of which RM240mn allocated for Borneo

Samariang RC, RM200mn each for Morib Bay RC and BGRC. Recently, Sentoria

Group Bhd has received the approval from the Securities Commission (SC) to

issue up to RM120mn in nominal value of medium-term note (MTN) to partly

finance the capex requirement for its leisure and hospitality operations.

Sentoria’s net gearing is expected to peak at 0.64x in FY16, from 0.31x in FY13,

after it fully draw down the MTN with additional borrowings to fund the capex

for theme park. Nevertheless, we believe the impact to cash flow is insignificant

as we expect it continue to generate strong operating cash flows from its on-

going property development, and recurring income from theme park ticket

sales, food and merchandise sales. In our earnings model, we expect the group

to turn FCF positive in FY18, supported by higher visitor spending, as well as

progressive billings from its property development divisions.

Minimal tax payment until 2017

We have assumed an effective tax rate of 1%, given its leisure and hospitality

subsidiary is entitled for a tax exemption of an amount equivalent to 100% of

capex incurred from 2008 to 2017. According to the group’s FY13 annual

report, its unutilised tax allowances which can be carried forward to offset

against future taxable profit amounted to approximately RM203.8mn.

Expect Token Payout

While Sentoria does not have a formal dividend policy, the group has been

paying dividend of 2sen/share for past two financial years. Although the group

has huge capex commitment over the next 5 years, Sentoria has indicated its

intention to continue paying dividend to shareholders. In our earnings

forecasts, we have assumed a 2.0sen DPS in FY14-16, translating into 2.2%

yield.

Risks

Project concentration risks: High concentrated risks drawing from its

exposure to the state of development of Pahang. Note that property

development in Kuantan and BGRC are the major contributors to Sentoria’s

earnings. However, this risk will be diversified when Kuching and Morib

projects come on stream from FY15 onwards.

2-Apr-14

Page 10 of 16

TA SecuritiesA Member of the TA Group

Future earnings could be affected by competition amongst amusement

parks: There are currently 17 leading theme parks in Malaysia; 12 of these are

water parks with some amusement park and/or outdoor recreation facilities.

All of these theme parks are located in Peninsular Malaysia. Sentoria’s BGRC

and the upcoming Morib Bay RC and Borneo Samariang RC are classified as

integrated theme park which incorporates a hotel or other forms of

accommodation to accommodate guest. We believe Sentoria’s theme parks

have an edge over its competitors given its reasonable ticket pricing and

affordable room rates.

Valuation

We initiate coverage on Sentoria Group Bhd with a Buy recommendation. We

arrive at a target price of RM1.20/share, based on SOP valuation – see Table 5.

This represents an attractive capital upside of 31%. For property division, we

value it based on 7x CY15 EPS, in line with our target PER for small cap

developers. Pegging a 55% discount to the average PER of global peers which

operates in the theme park industry, we value Sentoria’s leisure and hospital

business based on 10x CY15 EPS. Our target price is at a 38% discount to the

group’s fully-diluted RNAV of RM1.95/share – see Table 8. There could be

further upside to RNAV as we have conservatively assumed a 70% take up rate

for properties in Morib Bay RC and Borneo Samariang RC.

Earnings Summary

YE Sep 30 2012 2013 2014F 2015F 2016F

Revenue 179.3 207.5 250.9 318.2 416.8

EBITDA 57.1 55.2 74.1 98.9 128.9

EBITDA Margins (%) 31.9 26.6 29.5 31.1 30.9

Pretax profit 49.4 43.8 55.0 72.9 94.3

Net profit 47.8 53.1 54.5 72.2 93.3

Net profit -adj 47.8 53.1 54.5 72.2 93.3

EPS -Adj (sen) 10.9 12.1 12.4 16.4 21.2

EPS Growth (%) 24.0 11.0 2.6 32.5 29.3

PER (x) 8.4 7.6 7.4 5.6 4.3

Gross Div - adj (sen) 1.8 2.0 2.0 2.0 2.0

Div Yield (%) 2.0 2.2 2.2 2.2 2.2

ROE (%) 31.1 23.7 20.1 22.2 23.4

Table 5: SOP Valuation

SegmentsCY15 Net

Profit

Target CY15

PER Value Value/share Remarks

(RM mn) (x) (RM mn) (RM)

Property 65.2 7 456.3 1.04 Target PER for small cap developer

Leisure 12.3 10 123.5 0.28 55% discount to global peers PER average of 22x

77.5 579.7 1.32

Warrant Proceeds 52.8 - 88 mn warrant @ RM0.60

Total 632.5 1.20

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Table 6: Local Property Developer Comparisons

Company Price Target price

Call (RM) (RM) CY14 CY15 CY14 CY15 FY14 FY15 FY14 FY15

SP Setia Hold 2.93 3.20 10.5 29.8 15.4 11.9 7.9 9.8 3.9 4.1

Sunway Buy 2.98 3.85 8.4 6.9 9.8 9.2 9.5 9.6 3.9 4.0

Mah Sing Buy 2.20 2.55 20.1 20.7 9.2 7.6 16.3 17.4 4.3 5.0

IOIPG Buy 2.68 4.40 24.9 30.7 12.4 9.5 7.6 9.2 2.2 3.0

Glomac Hold 1.08 1.15 1.9 6.3 7.0 6.6 13.8 12.2 5.6 5.6

Crescendo Hold 3.00 3.20 12.2 15.0 7.5 6.6 18.4 12.1 5.3 5.3

Hua Yang Hold 1.76 1.93 22.8 17.3 5.4 4.6 19.1 21.3 5.7 6.3

Sentoria Buy 0.92 1.20 10.2 31.5 6.8 5.2 20.2 22.4 2.2 2.2

Sector (Simple Average) 13.9 19.8 9.2 7.6 14.1 14.3 4.1 4.4

Sector (Market Weighted) 16.0 23.3 11.9 9.6 9.9 11.0 3.5 3.9

Big/Medium cap 16.0 22.0 11.7 9.5 10.3 11.5 3.6 4.0

Small Cap 11.8 17.5 6.7 5.7 17.9 17.0 4.7 4.8

Peer Comparison

EPS growth (%) ROE (%) Div Yield (%)PER (x)

Table 7: Global Theme Park Operators Comparisons

Price Market Cap

(Local Cur) (USD bn) FY14 FY15 FY14 FY15 FY14 FY15 FY14 FY15

Sentoria 0.9 RM 0.1 2.6 32.5 7.4 5.6 1.4 1.1 2.2 2.2

Merlin Entertainments 375.0 GBP 6.3 0.0 10.1 22.2 20.2 3.5 3.2 1.4 1.7

Six Flags Entertainment 40.5 USD 3.8 25.0 6.2 27.7 26.1 7.9 7.3 4.7 5.1

Seaworld Entertainment 30.2 USD 2.8 20.5 22.7 21.8 17.8 3.8 3.3 2.7 2.9

Oriental Land Co 15630.0 JPY 13.9 35.3 -14.1 18.7 21.8 2.7 2.4 0.8 0.8

Cedar Fair 50.9 USD 2.8 37.2 17.1 16.4 14.0 18.3 16.8 5.5 6.1

Hangzhou Sung Cheng Tourism 25.4 CHY 2.3 28.9 25.0 35.8 28.6 4.1 3.7 0.5 0.8

Average (ex- Sentoria) 24.5 11.1 23.8 21.4 6.7 6.1 2.6 2.9

Earnings growth (%) PER (x) P/B (x) Div Yield (%)Company

Table 8: RNAV Table

Property Remaining GDV (RM mn) NPV (RM mn)

Taman Bukit Rangin 2 @ Kuantan 70 10.61

Global Heritage @ BGRC 30 6.52

Taman Salak Maju @ Salak Tinggi 12 1.68

Taman Bukit Gambang 160 18.77

Bukit Gambang Resort City 1000 51.86

Morib Bay Resort City 2000 75.68

Borneo Samariang Resort City 1740 104.99

Current unbilled sales 164 39.40

Total Property 309.50

Theme Park DCF (RM mn)

Bukit Gambang Resort City 157.28

Morib Bay Resort City 120.99

Borneo Samariang Resort City 142.16

Total Theme Park 420.43

Total shareholders' funds 248.27

RNAV 978.20

No of share (mn) 440.00

RNAV/share (RM) 2.22

Proceeds from warrant conversions 52.80

Enlarged RNAV 1031.00

Fully diluted no of shares (mn) 528.00

Fully diluted RNAV/share (RM) 1.95

2-Apr-14

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Profit & Loss (RMm) Balance Sheet (RMm)

YE Sep 30 2012 2013 2014f 2015f 2016f YE Sep 30 2012 2013 2014f 2015f 2016f

Revenue 179.3 207.5 250.9 318.2 416.8 PPE 157.6 218.9 276.5 380.5 494.4

EBITDA 57.1 55.2 74.1 98.9 128.9 Investment Properties 7.6 8.2 9.2 10.2 11.2

Dep. & amortisation (5.4) (8.0) (13.4) (18.1) (24.1) Others 30.0 53.6 71.7 72.7 94.0

Net finance cost (2.3) (3.4) (5.7) (7.9) (10.6) Total Non Current Assets 195.2 280.6 357.3 463.4 599.5

PBT 49.4 43.8 55.0 72.9 94.3 Trade Receivables 74.9 123.2 149.0 188.9 247.4

Taxation (1.6) 9.3 (0.6) (0.7) (0.9) Inventories 5.5 7.1 8.5 10.8 14.2

MI 0.0 0.0 0.0 0.0 0.0 Cash 18.9 6.2 19.6 15.5 4.8

Reported Net profit 47.8 53.1 54.5 72.2 93.3 Others 27.7 42.0 50.7 64.1 83.8

Core net profit 47.8 53.1 54.5 72.2 93.3 Current Assets 127.0 178.5 227.8 279.3 350.2

Core EPS (sen) 10.9 12.1 12.4 16.4 21.2

GDPS (sen) 1.8 2.0 2.0 2.0 2.0 Total assets 322.2 459.1 585.1 742.7 949.7

Div Yield (%) 2.0 2.2 2.2 2.2 2.2

ST debt 15.1 24.9 29.9 34.9 39.9

Cash Flow (RMm) Trade Payables 64.6 120.9 146.3 185.5 242.9

YE Sep 30 2012 2013 2014f 2015f 2016f Other current liabilities 13.1 6.7 6.7 6.7 6.7

PBT 49.4 43.8 55.0 72.9 94.3 Current Liabilities 92.8 152.5 182.8 227.0 289.5

Adjustments 1.8 (1.0) 5.7 7.9 10.6 Shareholders' funds 199.4 248.3 294.0 357.4 441.9

Dep. & amortisation 5.4 8.0 13.4 18.1 24.1 MI 0.2 0.2 0.2 0.2 0.2

Changes in WC (6.7) (10.6) (16.8) (25.1) (35.6) Total long term Liabilities 29.8 58.1 108.1 158.1 218.1

Operational cash flow 50.0 40.2 57.2 73.8 93.3

Capex (65.7) (74.3) (90.1) (124.1) (160.2) Total Equity and Liabilities 322.2 459.1 585.1 742.7 949.7

Others (0.2) 7.1 0.0 0.0 0.0

Investment cash flow (65.8) (67.2) (90.1) (124.1) (160.2)

Debt raised/(repaid) (7.9) 29.3 55.0 55.0 65.0

Equity raised(repaid) 0.0 0.0 0.0 0.0 0.0 Ratio

Dividend (4.0) (4.0) (8.8) (8.8) (8.8) YE Sep 30 2012 2013 2014f 2015f 2016f

Others 46.9 (0.5) 0.0 0.0 0.0 EPS Growth (%) 24.0 11.0 2.6 32.5 29.3

Financial cash flow 35.1 24.8 46.2 46.2 56.2 PER (x) 8.4 7.6 7.4 5.6 4.3

Net cash flow 19.2 (2.2) 13.3 (4.1) (10.7) GDPS (sen) 1.8 2.0 2.0 2.0 2.0

Div Yield (%) 2.0 2.2 2.2 2.2 2.2

Assumptions Net Debt/ (Net cash) (RMm) (26.0) (76.8) (118.5) (177.6) (253.2)

YE Sep 30 2012 2013 2014f 2015f 2016f Net gearing (x) 0.1 0.3 0.4 0.5 0.6

New Sales (RM mn) 147 200 240 302 390 ROE (%) 31.1 23.7 20.1 22.2 23.4

Prop Dev Margins (%) 60 59 54 54 54 ROA (%) 30.4 22.3 17.1 17.6 17.6

No of Visitors ('000) 610 651 700 736 762 NTA/share (RM) 0.5 0.6 0.7 0.8 1.0

Revenue/Visitor (RM) 34 38 39 41 42 P/NTA (x) 2.0 1.6 1.4 1.1 0.9

2-Apr-14

Page 13 of 16

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Appendix 1: Overview of Bukit Gambang Resort City

Sentoria is the developer and operator of Bukit Gambang Resort City (BGRC) in

Kuantan, Pahang. Built on 727 acres of land, BGRC is one of the largest

integrated resort cities with theme park, MICE facilities and accommodation in

Malaysia.

Bukit Gambang Water Park (Bukit Gambang WP)

BGWP spans an area of 45.8 acres, including a 17.1 acre manmade lake. It has

cemented its brand by having Malaysia’s first and only dedicated parent-

toddler tube slide and other signature water attractions which include the 24k

sq ft 8-mode wave pool, 6-lane racer slide, and Glacier River.

Figure 11: Family Raft Ride

Figure 12: 6-lane racer slide

Figure 13: 8-mode wave pool

Source: Company, TA Research

Figure 14: Bukit Gambang Water Park Map

2-Apr-14

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Bukit Gambang Safari Park

Bukit Gambang Safari Park (BG Safari Park), the second themed attraction

within BGRC, is opened in Mar-13. Touted as the largest safari park in

Malaysia, it spans over 138 acres of land and features a total of seven dedicated

sections namely Safari Lobby, Simba Hill Plaza, Night Jungle, Foreign Village,

Forest Land, Land of Predators (featuring soon), and Wild Savannah. BG Safari

Park features first and only while lion in Malaysia, and offers visitors an

enchanting dining experience with white lion at Simba Hill Gourmet Hall.

Figure 15: Dining with White Lion

Figure 16: Tram Drive Through Wild Savannah

Source: Company, TA Research

Figure 17: Bukit Gambang Safari Park Map

Aquarium Park and Adventure Land

Aquarium Park and Adventure Land; are the pipeline theme parks to be

featured in BGRC over the next few years – see Figure 19. Aquarium Park will

showcase local fresh water fish and marine wildlife whereas Adventure land

will feature themed amusement park. We expect Aquarium Park and Adventure

Land to commence operation in FY17 and FY20 respectively, which is beyond

our forecast period. However, we have factored in a total capex assumptions of

RM20mn for the construction of Aquarium Park in FY15-16.

2-Apr-14

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Figure 18: Bukit Gambang Resort City Existing Components

Figure 19: Bukit Gambang Resort City Master Plan

2-Apr-14

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Disclaimer

The information in this report has been obtained from sources believed to be reliable. Its accuracy or completeness is not guaranteed and opinions are subject to change without notice. This report is for information only and not to be construed as a solicitation for contracts. We accept no liability for any direct or indirect loss arising from the use of this document. We, our associates, directors, employees may have an interest in the securities and/or companies mentioned herein.

for TA SECURITIES HOLDINGS BERHAD (14948-M)

MENARA TA ONE, 22 JALAN P. RAMLEE, 50250 KUALA LUMPUR, MALAYSIA TEL: +603-20721277 / FAX: +603-20325048

(A Participating Organisation of Bursa Malaysia Securities Berhad)

Kaladher Govindan – Head of Research