Taglines and Product details

7/21/2019 Taglines and Product details

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Extras For GK

saurav4489s compilation on PG :

Details of FMCG Products

SOAPS

Unilever - Dove, Lifebouy, Lux, Rexona, Pears

Godrej - Cinthol, Godrej No. 1, Shikakai, Vigil

ITC - Fiama di Wills, Vivel

Reckitt Benckiser - Dettol

Johnson&Johnson - Savlon

Deodrants, Perfumes & Airfreshners

Unilever - Axe, Impulse

P&G - Ambipur, Christina Aguilera, Dolce&Gabana, Dunhill, Hugo Boss, Gucci

Godrej - Cinthol, AER

Reckitt Benckiser - Air Wick

Shampoo & Hair Care

Unilever - Brylcreem, Clear, Dove, Sunsilk

P&G - Head&Shoulders, Pantene

Johnson&Johnson - Johnson baby shampoos

Garnier - Fructis

Godrej - Renew, Nupur, Godrej Hair expert, Kesh Kala

Toothpaste & Mouthwash

Unilever - Close up, Pepsodent

P&G - Oral B

Johnson&Johnson - Listerin mouth wash

Colgate Palmolive - Colgate

Skincare

Unilever - Ponds, Fair & Lovely, Dove, Vaseline,

P&G - Olay

Johnson&Johnson - Clean & Clear

Reckitt Benckiser - Veet, Krack, Itch Guard, Ring Guard

Detergents

Unilever - Surf, Wheel, Vim


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P&G - Tide, Ariel

Godrej - Ezee, Godrej Dish wash, Genteel

Reckitt Benckiser - Vanish

Home Care

Godrej - Good Knight, Hit, Jet

Reckitt Benckiser - Lysol, Colin, Cherry Blossom, Easy of Bang, Harpic, Mortein

Men Care

P&G - Gillete shaving creams, razors, after shaves

Godrej - Godrej shaving creams

Women Care

P&G - Whisper

J7J - Stayfree

Pharma

P&G - Vicks

RB - Moov, Dettol

J&J - Band-aid, Savlon

Garnier and Himalaya mostly have brands starting with company name

psychamours compilation on PG :

Okay, one interesting compilation from my side -

Popular ad campaigns in recent past !!

I have a feeling in my gut and a hope in my heart(!) that these will be asked in GA section.

--------------------------------------

Campaign - Creating Agency

1) Vodafone 'ZooZoo' : Ogilvy Mather.

2) Vodafone 'You & I' , the pug campaign : Ogilvy Mather

3) Airtel 'Har Friend Zaruri' : Taproot , Lyrics : Amitabh Bhattacharya , Music: Ram Sampath.

4) Airtel 'Jo tera hai wo mera hai' : Taproot.5) Idea 'Honey Bunny' : Lowe Lintas, Lyrics : Amitabh Bhattacharya , Music: Amit Trivedi

6) Cadbury Dairy Milk 'Kuch Meetha ho Jaye' : Ogilvy Mather

7) Cadbury 5 Star 'Suresh Ramesh' : Ogilvy Mather

8) Amul Print ad : Dacunha Communications

9) Coca Cola 'Sunshine Wali Aasha' :McCann, Lyrics : Prasoon Joshi, Music : Shantanu Moitra


3/8

10) Thums up 'Aaj Kuch Toofani..' : Leo Burnett

11) Flipkart : Happy Creative Services

12) Hero MotoCorp 'Hum Mein Hai Hero' : Law & Kenneth

13) Mahindra Auto 'Live young live free' : Interface Communications

dipz10s post on PG :

A Report on India's Ten Leading Ad Firms

1.Ogilvy & Matheris an international advertising, public relations and marketing agency established in

1948. This New-York based firm operates in 125 countries across the world, with its Indian operation

centreOgilvy Advertisingin Mumbai. Ogilvy & Mather is the creative team behind Indias most successful

and renowned brands such as Hutch (Vodafone), Cadbury, Asian Paints and Fevicol. The O&M network

offers services to countless Fortune Global 500 companies across the world. Ogilvy Advertising continues to

remain Indias number one advertising agency.

2.Popularly known as JWT, J Walter Thompson is headquartered in New York having offices in over 90

countries. It was set up in 1864 and even today, continues to create, innovate and define the world of

communication in India. JWT has many feathers in its cap including Nestle, Cadbury, Bayer, Ford, Nokia

and Unilever. Among its several accolades, JWT was recently proffered with the Grand Prix award at the

2008 Cannes Lions International Advertising Festival for the Lead India campaign.

3.Mumbai-based Mudra Communicationwas set up in 1980 with the aim of using the art of

communication to express ideas that shape its brands. The Mudra team focuses on its consumers and theirneeds and experiences. Its four agency networks ensure a customized and collaborative approach to create

a brand experience for its clients. Mudra Communication has promoted famous brands like Neutrogena,

HBO, Philips, Reliance NetConnect, Big Bazaar and Mary Kay in such a way that it creates a lasting

impression in the hearts of the its consumers.

4.FCB Ulka Advertising Ltd., since its inception in 1961, has continued to be among the top 5 advertising

agencies in India. This companys aim has always been to create advertising that is noticeable and that is

most relevant to the buyer, not the seller. Some of FCB Ulkas successful ads include Tata Indicom,

Whirlpool, Zee Cinema, Santoor, Sunfeast and Amul, among others. FCB Ulka is considered as a

turnaround specialist that indulges in more than just brand building.

5.Rediffusion DY & Ris a Mumbai-based advertising agency that was set up in 1973. It focuses primarily

on integrated PR services and media relations. This firm stands proud at number 5.

6.The tagline Thanda Matlab Coca Cola is the brainchild of one of Indias leading advertising

agenciesMcCann Erickson India Ltd.McCann Erickson was born out of a successful and profitable

merger in 1930, and its offices in Australia, Southeast Asia, Latin America, Europe and India speak volumes

about its advertising success till date. One of the many feathers in its cap is the famous brand line For


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everything else, theres MasterCard.

7.RK Swamy BBDO Advertising Ltd.is one of Indias leading integrated communication services

providers, which is committed to developing marketing solutions for its clients. Its focusto offer intelligent,

cost -effective and creative solutionshas led it to achieve a remarkable double-digit growth in the past

recession-hit period. R K Swamy BBDO is a subsidiary of the R K Swamy Hansa Group, which boasts of

over 1000 employees and operations across India and the USA.

8.Grey Worldwide (I) Pvt. Ltd.is a Mumbai-based advertising agency specializing is providing effective

advertising and marketing solutions. With offices in Delhi, Kolkata, Bangalore and Ahmedabad, Grey

Worldwide India Pvt. Ltd. is part of the larger family called the Grey Global Group. Following are some of the

brands that feature on Grey Indias noteworthy list of clients: Hero Honda, Maruti Suzuki, Nestle, Indian Oil,

Ambuja Cement, UTV, P&G and Godrej.

9.The creative team of Leo Burnett India Pvt. Ltd. has, over the years, successfully offered consumers

with powerful brand experiences using ads like McDonalds, Heinz, Complan, Bajaj and HDFC, to name a

few. A regular award winner at the Cannes festival, Indias Leo Burnett has been proclaimed as one of the

most creative agencies of the country.

10.Since its inception in 1986, Contract Advertising India Ltd.has skillfully delivered successful results to

its high-profile clientele including Tata Indicom, Religare, Asian Paints, Dominos Pizza, SpiceJet,

Samonsite and American Tourister. Contract Advertising India Ltd. is known for its one-of-a-kind specialty

divisions that provide complete advertising solutions. These divisions include DesignSutra, iContract and

Core Consulting.

Madhusmitas post on PG :

Top 25 Marketers of India - ET

READS :

http://micafaqs.wordpress.com/

https://www.facebook.com/AdvertisingKaKamaal?ref=stream

http://www.afaqs.com/

http://www.medianama.com/

http://adsoftheworld.com/http://www.livemint.com/

http://www.idiomsite.com/

http://adage.com/

http://www.exchange4media.com/news/IndustryBriefing.aspx

http://adage.com/article/agency-news/advertising-campaigns-loved-2012/238923/

http://www.indianexpress.com/yearreview/best-ads.html

http://businesstoday.intoday.in/story/minds-behind-classic-advertising-campaigns/1/185624.html
http://www.google.com/url?q=http%3A%2F%2Fbusinesstoday.intoday.in%2Fstory%2Fminds-behind-classic-advertising-campaigns%2F1%2F185624.html&sa=D&sntz=1&usg=AFQjCNGCXn7bkioG0rHD39NCgz5v1Zga-Ahttp://www.google.com/url?q=http%3A%2F%2Fwww.indianexpress.com%2Fyearreview%2Fbest-ads.html&sa=D&sntz=1&usg=AFQjCNEIg8qLpABfLua-QnfX8TGmC_n7kghttp://www.google.com/url?q=http%3A%2F%2Fadage.com%2Farticle%2Fagency-news%2Fadvertising-campaigns-loved-2012%2F238923%2F&sa=D&sntz=1&usg=AFQjCNFHydx0SEwnkvVtQHmgKS1i1nJI0whttp://www.google.com/url?q=http%3A%2F%2Fwww.exchange4media.com%2Fnews%2FIndustryBriefing.aspx&sa=D&sntz=1&usg=AFQjCNHgESxuqep1jXdZNzyyFa6EC3oeNQhttp://www.google.com/url?q=http%3A%2F%2Fadage.com%2F&sa=D&sntz=1&usg=AFQjCNFHmPW0B9M6BSpChF55ROx8q6BYmAhttp://www.google.com/url?q=http%3A%2F%2Fwww.idiomsite.com%2F&sa=D&sntz=1&usg=AFQjCNGSNLMJzX_RseKUehe03Mc2XwyPOwhttp://www.google.com/url?q=http%3A%2F%2Fwww.livemint.com%2F&sa=D&sntz=1&usg=AFQjCNHlEMNrskJ2pqCi1w6ZI7GIjqMaaghttp://www.google.com/url?q=http%3A%2F%2Fadsoftheworld.com%2F&sa=D&sntz=1&usg=AFQjCNHyMC7JPYGOqWENDTCv8lo2KrJYqwhttp://www.google.com/url?q=http%3A%2F%2Fwww.medianama.com%2F&sa=D&sntz=1&usg=AFQjCNGdOpyHzKsn0TVmlSDdtRPVVtR7iQhttp://www.google.com/url?q=http%3A%2F%2Fwww.afaqs.com%2F&sa=D&sntz=1&usg=AFQjCNGEWqUfXLrOeTrwS9BUGNKaGMUF7Qhttp://www.google.com/url?q=https%3A%2F%2Fwww.facebook.com%2FAdvertisingKaKamaal%3Fref%3Dstream&sa=D&sntz=1&usg=AFQjCNFr1UPIt4wmmWcgmmtOQK-kf8_o9whttp://www.google.com/url?q=http%3A%2F%2Fmicafaqs.wordpress.com%2F&sa=D&sntz=1&usg=AFQjCNGMRZTqQO_8LG-F80o6h6ECjB78IQhttp://www.google.com/url?q=http%3A%2F%2Feconomictimes.indiatimes.com%2Ffeatures%2Fbrand-equity%2Findias-best-marketing-companies-list-of-top-25%2Farticleshow%2F13389450.cms&sa=D&sntz=1&usg=AFQjCNFVLZmp346Qz1ZilHjPwz1tkj6N2w


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http://www.idiomsite.com/

http://www.seventhsanctum.com/generate.php?Genname=writechallenge

http://currentaffairs-businessnews.com/category/merger-and-acquisition/

https://www.facebook.com/pages/Dobara-Mat-Poochna/388912681174223?ref=stream

Manis post on PG:

BRANDS AND TAGLINES

Puys found this info in an old thread hope its useful for u all,and if some tagline has been updated

or changed please correct it.

ABN AMRO Bank - Making More Possible

Accenture - High Performance. Delivered

Adobe - Simplicity at work. Better by adobe.

AIG or American International Group Insurance Company - We know Money

Air Canada - A breath of Fresh Air

Allianz Group - The Power on your side

AMAZON.COM - Earth's Biggest BookStore

ANDHRA BANK - "Much more to do, with YOU in focus."

Apple Macintosh - Think Different.

ARCELOR - Steel solutions for a better world

AT&T - The World's Networking Company

Bank of America - Higher Standards

Bank of Baroda - India's International Bank

BANK OF RAJASTHAN - Dare to Dream

Barclays - Fluent in Finance Its our business to know your business

Be Fearless. - SYMANTEC

BIG BAZAAR - Is se sasta aur Achcha kahee nahee milenga

BIOCON - The difference lies in our DNA

BLOGGER.COM - Push Button Publishing

BLOOMINGDALES - Like no other store in the world

BMW - The Ultimate Driving Machine

BOEING - Forever new Frontiers

Bombay Stock Exchange (BSE) - The Edge is Efficiency

BPCL - Pure for Sure

British airways - The Way to Fly.

British Petroleum - Beyond Petroleum

BUSINESS INDIA - The Magazine of the Corporate WorldBUSINESS TODAY - For Managing Tomorrow

BUSINESS WORLD - Play the Game

Caring for life - CIPLA

CAST AWAY - "At the edge of the world, his journey begins "

CEAT - Born Tough

CENTRAL - Shop. Eat. Celebrate

CHEVROLET AVEO - When Good is not good enough.
http://www.google.com/url?q=https%3A%2F%2Fwww.facebook.com%2Fpages%2FDobara-Mat-Poochna%2F388912681174223%3Fref%3Dstream&sa=D&sntz=1&usg=AFQjCNHfvippiB8qf6WtjRjrz6DxKgO5gwhttp://www.google.com/url?q=http%3A%2F%2Fcurrentaffairs-businessnews.com%2Fcategory%2Fmerger-and-acquisition%2F&sa=D&sntz=1&usg=AFQjCNFLM6kkAQy5EtaU3wJQVQcsrtbKeAhttp://www.google.com/url?q=http%3A%2F%2Fwww.seventhsanctum.com%2Fgenerate.php%3FGenname%3Dwritechallenge&sa=D&sntz=1&usg=AFQjCNHRvPlPIB_Fz3B2U92TKOdtT8bdughttp://www.google.com/url?q=http%3A%2F%2Fwww.idiomsite.com%2F&sa=D&sntz=1&usg=AFQjCNGSNLMJzX_RseKUehe03Mc2XwyPOw


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Chevron Corporation - Human Energy

CHIP - Intelligent Computing

Choose Freedom - TOSHIBA

CITIGROUP or CITIBANK - The Citi Never Sleeps

CNBC - Profit from it

COMPTRON and GREAVES - Everyday Solutions

Dell - Easy as DELL.

Deutsche Bank - A Passion to Perform

DIGIT - Your Technology Navigator

DR. REDDY'S LABORATORIES - Life. Research. Hope

DUPONT - The Miracles of Science

EBAY - The World's Online Market Place

EPSON - Exceed Your Vision

Ernst and Young - Quality in Everything we Do

Essar corp - A positive a++itude

Exxon Mobil - Taking on the World's Toughest Energy Challenges

FIAT - Driven by Passion. FIAT

FORD - Built for the Road Ahead

GAIL - Gas and Beyond

GM - Only GM.

HAIER - Inspired Living

HINDUSTAN TIMES - The Name India trusts for News

HOME DEPOT - You can do it. We can Help.

HONDA - The Power of Dreams

HP Invent - Everything is Possible

HSBC - The World's Local Bank

HYUNDAI - Drive Your Way

IBM - ON DEMAND

IBM - " I think, therefore IBM."IBP - Pure bhi. Poora bhi

Infosys - " Powered by Intellect, Driven by Values Improve your odds with Infosys Predictability"

Intel - Intel inside.

IOCL - Bringing Energy to Life

Jet Airways - The Joy of Flying

JVC - The Perfect Experience

Kingfisher Airlines - Fly the good times

KMART - The stuff of life.

Kotak - Think Investments. Think Kotak.

KROGER - Costs less to get more

LARSEN and TOUBRO - We make things which make India proud

LEE - The jeans that built America

Lehman Brothers - Where Vision Gets Built

LENOVO - We are building a new technology company.

Life's Good - LG

Lufthansa - There's no better to fly

Macromedia - What the web can be.

Malaysian Airlines - Going Beyond Expectations

Master card - There are some things money can't buy. For everything else there'sMASTERCARD.


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Max NewYork Life Insurance - Your Partner for life

McDowells Signature - The New Sign of Success.

METRO - The spirit of Commerce

Metropolitan Life Insurance Company or Metlife. - Have You Met Life Today

Microsoft - Where Do You Want to Go Today Your Potential Our Passion

MITTAL STEEL - Shaping the future of steel

Monster.com- Never Settle

MRF - Tyres with Muscle

NASDAQ - Stock market for the digital world

NDTV Profit - News you can Use.

NYSE (New York Stock Exchange) - The world puts its stock in us

ONGC - Making Tomorrow Brighter

PHILLIPS - Sense and Simplicity

Prudential Insurance Company - Growing and Protecting your wealth

Reliance industries Limited - Growth is Life

Sahara - Emotionally yours.

SAMSUNG - Everyone's Invited or Its hard to Imagine

SANSUI - Born in Japan Entertaining The World

SBI DEBIT CARD - Welcome to a Cashless World.

Servo - 100 % Performance. Everytime.

Singapore Stock Exchange (SGX) - Tomorrow Market's Today.

SKODA - Obsessed with Quality since 1897.

SONY - Like. No. Other.

Speed - High Performance Petrol

Standard Chartered Bank - Your Right Partner

Standard Insurance Company Limited. - Positively Different.

Star Sports - We know your game

Sun Microsystems - The Network is the Computer

SUZLON ENERGY - Powering a Greener Tomorrow.TATA MOTORS - Even More Car per Car

TCS - Beyond the Obvious

TESCO - Every Little Helps

THE DAILY TELEGRAPH - Read a Bestseller everyday

THE DAY AFTER TOMORROW - Where will you be

THE ECONOMIC TIMES - The Power of Knowledge

The Indian EXPRESS - Journalism of Courage

TIMESJOBS.COM - " If you have a reason, we have the job "

TITANIC - Collide With Destiny.

TOYOTA - Touch The Perfection

Toyota Innova - All you Desire.

UBS - You and Us

Union Bank of India - Good People to Bank with

VIDEOCON - The Indian Multinational

VIZAG STEEL - Pride of Steel

VOLKSWAGEN - Drivers wanted

WALMART - Always low prices. Always.

Windows XP - Do More with Less

WIPRO - Applying Thought
http://www.google.com/url?q=http%3A%2F%2Fmonster.com%2F&sa=D&sntz=1&usg=AFQjCNHhsgj4MzwEpIOUhnpgkDP1d5PegQ


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Documents

Taglines and Product details