Macgest: Partnership and Advertising

Table of contentsThe portal 5Categories 7Home page 9Brands 9Compare models 9Hourly cost calculation 11Mobile Macgest 13Videos 15News 15Social 17ADVERTISING 18Partnership: what it is 19Partnership: home page 21Partnership: category 23Partnership: brand page 25Partnership: line 27Partnership: model 29Partnership: search results 31Monthly report 33

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Macgest.com is the web portal dedicated to farm equipment,designed for manufacturers, dealers and end users.

We listened to ideas of manufacturers, dealers, farmers and contractors.

On Macgest.com you can find

NEWS TECHNICAL SHEETS VIDEOS

The portal is partner and cooperates with national and international events as AGRITECHNICA, SIMA, EIMA, Enovitis in campo (Vote the tractor initiative), Trelleborg Road Show…

The integrated search engine offers exclusive services for readers:

1. HOURLY COST CALCULATION 2. MODEL COMPARISON 3. BRAND CATALOGUES

The portal

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CategoriesSpecialized portals, one for each category:

TractorsCombines & forage harvestersCrop protection & weed killing

FertilisingHay-making

Planting & transplantingSoil processing

Additional processingSelf-propelled machines

ZootechnicsTobacco & vegetables harvesting

Fruit & grape harvestingIrrigation

Transport & handlingGreenery maintenance

Parts & accessoriesWheels & tyres

Engines

Internet is a means of information increasingly being used in agriculture as well.

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HOME PAGE

BRANDS

COMPARE MODELS Home page

Brands

Compare models

Focus: search tool, partners, products in foreground, news, events. From the navigation menu you can reach all services available for visitors: hourly cost calculation and the tool to compare models, and also brand catalogues and videos.

A complete database with manufacturer and farm equipment brands specifics availableon the market. For each brand: technical sheets, details and a selection of pictures.

Choose the models you are interested in while browsing the website: at any time you can visit the dedi-cated page for “Model comparison” to see at a glance differences and peculiar features of each machine.

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HOURLY COST CALCULATION Hourly cost calculation

How much do your agricultural machines cost? What are the running costs for your tractors, the agricultural equipment that you already have or the products that you are about to purchase?

The hourly cost calculation system is available on Macgest.com. You just need to choose thepurchase value and few extra details to obtain a precise estimate of fixed and variable costs.

Find it out onwww.macgest.com/en/calculate-costs/

Visit “used” section to calculate the hourly cost for used machinery.

Agricultural machines: what are the hourly running costs?

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Mobile Macgest

…and it is also available in English

Macgest.com can adapt automatically to the devices that users adopt to access the portal (PCs, tablets, smartphones, mobiles, web tvs): The result: easy reading and navigation with a minimum of resizing,panning, and scrolling.

Responsive design is an fundamental element of accessibility/usability, which takes into consideration several other factors (among them, users features such as cognitive capacity, sight, visual impairment, ... )

The portal*, hourly cost calculation and compare model services, databases… they are all availablein English too.

(* news excluded)

Consult Macgest.com wherever you are

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VIDEOS

NEWS

Videos

News

Demonstration on field, international previews, interviews to the key players of farm machinery sector: Macgest.com reporters - in cooperation with AgroNotizie.it staff - make videos dedicated to tractors,farm equipment, technological innovations. Videos are published on the portal and on the linkedYouTube channel. (youtube.com/macgest).

Journalistic services - created with AgroNotizie.it - tell about the evolution of the sector. Fromprototypes to trials in the farms, till the market analysis of tractors and equipment; news are enriched withphotographic reportage and technical sheets to download.

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FACEBOOK: FAN PAGE Social

Twitter.com @macchineagri

Youtube.com/macgest (dedicated to farm machinery)

Plus.Google.com/ (search macgest)

Facebook.com/Macgest (dedicated to farm machinery news shared with the portal on Macgest.com)

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ADVERTISINGPartnership

ADVERTISINGPartnership: what it is Macgest is a landmark for farmers, contractors and dealers seeking information on farm machinery.

It is an informative portal guiding the visitor in the choice of the best suiting machine in a simple,immediate and effective way.

Being a Macgest Partner grants you a privileged position in the search engine and accustom visitors to find your company in a simple way, always.

Partner advantages:

1. MORE VISIBILITY2. CONTACT INCREASE (Lead generation)3. BRAND ACKNOWLEDGE (Brand reputation)4. PROMPT NEWS DISCLOSURE

For more infromation and advertising scheduling, please contact:

Tel: +39 0546 680688Email: advertising@imageline.it

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HOME PAGE

ADVERTISING

NOTE:, or are displayed in rotation with the other partners, order is random1 2 3 4

Partnership: home page1

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COMPANY VISIBILITYIn the category of which you are partner a machine of yours will be displayed.

PARTNER LISTList of Partners supporting Macgest: thanks to it the Partners can maximize their visibility. Clicking on the company logo you land on the Partner brand page which is a proper “mini-website” where user can find details about the company, published in Image Line network.

LEADERBOARD BANNERPlaced on the website headline.

MEDIUM RECTANGLE BANNERPlaced next to the advanced search.

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CATEGORY

ADVERTISINGPartnership: category

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“ICON” IMAGE - BIG SIZE

COMPANY LOGO

LEADERBOARD BANNERPlaced on the website headline.

MEDIUM RECTANGLE BANNERPlaced next to the advanced search.

NOTE:, or are displayed in rotation with the other partners, order is random1 2 3 4

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BRAND PAGE

ADVERTISINGPartnership: brand page

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A tailored websiteFor Partners we design a real mini-website (Brand Page) including:

LEADERBOARD BANNER

NEWS

CATALOGUE

HEADER• name• payoff and presentation• address (street, postal code, city)• telephone and fax number•website

VIDEOS

CONTACT THE COMPANY

SOCIAL• YouTube channel link• Facebook FanPage link• Twitter account link

CATEGORY

COMPANY LOGO

DESCRIPTION

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LINE

ADVERTISINGPartnership: line1

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4LEADERBOARD BANNER

MODELS

HEADER• line presentation

BROCHURE DOWNLOAD/LINKS

ASK FOR INFORMATIONCOMPANY LOGO

VIDEOS

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MODEL

ADVERTISINGPartnership: model1

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4LEADERBOARD BANNER

TECHNICAL SHEETS

HEADER• pictures• technical datas

BROCHURE DOWNLOAD/LINKS

ASK FOR INFORMATION

VIDEOS

COMPANY LOGO

HOURLY COSTS

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SEARCH RESULTS

ADVERTISINGPartnership: search results

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LEADERBOARD BANNERPlaced on the website headline.

COMPANY LOGO

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4 BRAND PAGEPartner name (users can click on it to reach the partner website) and payoff are listed here.

LINESHere are listed farm machine lines included in the category researched (in the example on the left “Tractors”). With a click on the name users land on the page dedicated to line selected.

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NOTE:is displayed in rotation with the other partners, order is random1 2

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ADVERTISINGMonthly report

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HEADERPartner logo and referring period of the report.

MONTHLY RECAPGeneral website analytics and specific brand analytics, with reference to each line and model.

INFORMATION REQUESTNumber of messages about lines and models sent to the partner through published sheets on Macgest.

Web: www.macgest.com

Farm machinery data: macchine@imageline.it

Advertising: advertising@imageline.it

Tel: +39 0546 680688

Via G. Marcucci, 24 - 48018 Faenza (RA) - ItalyTel +39 0546 680688 - Fax +39 0546 26044 - www.imageline.it - info@imageline.it

C.F./P.I. 01070780398 ® Registered trademarks: Image Line Srl since 1990.

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